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WHAT IS SDG Sustainable development, the buzzword in environmental circles, is largely misunderstood. It can only come about in a society that can learn from its mistakes in handling natural resources. This new column gives our readers the background of contemporary issues. The concept of sustainable development was described by the 1987 Bruntland Commission Report as “development that meets the needs of the present without compromising the ability of future generations to meet their own needs.” \"Sustainable development is a development that meets the needs of the present without compromising the ability of future generations to meet their own needs\". This is a definition offered by the famous World Commission on Environment and Development in its report Our Common Future. Economists have also provided a definition of sustainable development as being an economic process in which the quantity and quality of our stocks of natural resources (like forests) and the integrity of biogeochemical cycles (like climate) are sustained and passed on to future generations unimpaired. In other words, there is no depreciation in the world's \"natural capital\", to borrow a concept from financial accounting. The principles of sustainability are the foundations of what this concept represents. Therefore, sustainability is made up of three pillars: the economy, society, and the environment. These principles are also informally used as profit, people and planet. Sustainable development is the idea that human societies must live and meet their needs without compromising the ability of future generations to meet their own needs. ... Specifically, sustainable development is a way of organizing society so that it can exist in the long term.

The principles of sustainability are the foundations of what this concept represents. Therefore, sustainability is made up of three pillars: the economy, society, and the environment. These principles are also informally used as profit, people and planet or economic viability, environmental protection and social equity. The Environmental Pillar - planet The environmental pillar often gets the most attention. Companies are focusing on reducing their carbon footprints, packaging waste, water usage and their overall effect on the environment. Companies have found that have a beneficial impact on the planet can also have a positive financial impact. Lessening the amount of material used in packaging usually reduces the overall spending on those materials, for example. Walmart keyed in on packaging through their zero-waste initiative, pushing for less packaging through their supply chain and for more of that packaging to be sourced from recycled or reused materials.4 Other businesses that have an undeniable and obvious environmental impact, such as mining or food production, approach the environmental pillar through benchmarking and reducing. One of the challenges with the environmental pillar is that a business's impact are often not fully costed, meaning that there are externalities that aren't being captured. The all-in costs of wastewater, carbon dioxide, land reclamation and waste in general are not easy to calculate because companies are not always the ones on the hook for the waste they produce. This is where benchmarking comes in to try and quantify those externalities, so that progress in reducing them can be tracked and reported in a meaningful way. The Social Pillar- people The social pillar ties back into another poorly defined concept: social license. A sustainable business should have the support and approval of its employees, stakeholders and the community it operates in. The approaches to securing and maintaining this support are various, but it comes down to treating

employees fairly and being a good neighbor and community member, both locally and globally.On the employee side, businesses refocus on retention and engagement strategies, including more r