GELATORAYA 2018

MEDIA RAYA - PREVIEW Prepared by 2018 With 3 Months PR ServicesGELATO RAYA…Manisnya Raya….

1.GELATO RAYA 2018is a one stop solution for Raya Branding forclient from video promo production, creativecollateral , Event-Media Preview and PRservices. These will be tools for their sale andmarketing activities for their raya collectionand products.2. Within Gelato Raya , there will be 9 localbrands to be featured exclusively especially onthe Gelato Raya Media Preview “ Fashion &Show Case Event With Media”3. The name is the gimmick and pull factor forpublic and media to feature , explore and talkvirally in the market place.3. The campaign name taken from the idea :VOGUE BRITISH 2018 , fashion direction :GELATO / ICE CREAMSPRING /SUMMER 2018

What is GELATO RAYA CAMPAIGN? 1. Branding & Marketing “JOINT” Boaster Campaign For Local Market “RAYA PRODUCTS” to be viral, alternative marketing platform and media coverage under one RAYA campaign umbrella “ GELATO RAYA CAMPAIGN” based in the hub of city Kuala Lumpur. 2. This campaign will assist clients to enhance the “trusted brand image” and “ Brand Highlight” for their RAYA collection/product for having media coverage event with 3 months PR service from April, May and June 2018. Social media is the platform for hardsell engagement where else PR activities and media involvement are professional 3rd parties endorsement to claim the quality and unique part more. 3. The beauty of GELATO RAYA will be having 3 phases of boasting campaign: Phase 1 : Dedicated Video Production Viral Promo 1x & Collateral For Raya Campaign with Photoshoot Products ( Max 10 items) Phase 2: Joint BIG Event: GELATO Raya Media Preview 2018 + Media /PR Coverage Phase 3 : May 2018 and June 2018 ( Media Coverage /PR Service: 2or 3 News each month)

Schedule Of Raya Gelato CampaignMonths ( Date) ActivitiesMarch 2018 - Finalize Art Direction Viral Promo Video Gelato Raya ( 11th March 2018) - Videoshooting in Selangor for selected 10 brands ( 13 -16 March 2018)April 2018 - Final editing done for collaterals & video viral ( 30th March 2018)** Either 1 Day Or 2 - Teaser Out & RSVP Media For Media Preview Invitation Begins ( 26th MarchDays. (TBC)May 2018 2018)June 2018 - Briefing “ Gelato Raya Campaign – Media Preview 9th April 2018 - 13th April 2018, Friday ( Gelato Raya Media, Celebrity & VIP Preview-) Day 1 - 14th April 2018, Saturday ( Gelato Raya Public By Invitation Preview) Day 2 - Follow up media coverage for all brands ( 3 or 4 coverages) - 2 or 3 Post Media Coverage either for business or products or owners Either online portal /radio/tv appearance /newspaper /blogger. - 2 or 3 Post Media Coverage either for business or products or owners Either online portal /radio/tv appearance /newspaper /blogger/ magazine

Tentative Itinerary Media Preview13 March 2017 ( Friday) Media, Celebrities & VIP 8.30 March 2017 ( Friday) Public Preview & Influencers2.30pm-3pm: Registration Media & VIP 8.00pm- 815pm: Registration Guest & Influencers3pm – 315pm : Welcome Note, Bacaan Doa & Speeches 8.15pm – 8.30pm : Welcome Note & 2x Main Sponsors.From VIP & 2x Main Sponsors. 8.30pm & 8.45pm: Opening Act Dancers315pm & 330pm: Opening Act Dancers 9pm: Fashion Show 13.30pm: Fashion Show 1 9.15pm: Fashion Show 23.45pm: Fashion Show 2 9.30pm : Fashion Show 34pm : Fashion Show 3 & 4 9.45pm : Break Tea4.30pm : Break Tea 10.15pm: Gelato Raya “Fashion Sketch” Top 20 Nominees.5.00pm: Fashion show 5 ( with Performance Artist 2) 10.45pm : Fashion 5( with Performance Artist 3)5.15pm : Health & Beauty Showcase + Stage Contest For 10.45pm : Fashion Show 6Media 11.00pm: Fashion show 75.30pm : Fashion Show 6 11.15pm: Fashion 85.45pm: Fashion show 7 11.30pm : Fashion 9 ( with performance Artist 4)6pm: Fashion 8 11.45 : Award For Winner “Best Sketch Gelato Raya-6.20pm : Fashion 9 ( performance Artist 3) Competition” & Award Influencer Gelato Raya 20186.45: Best Dress “Gelato Raya” For Media Only! 12PM: End7pm : Tamat & Dinner Buffet By Comot ComotRamadhan/Syawal Menu200 pax ( TOTAL RSVP)

Highlights Gelato Raya - Media PreviewPerformance By ( 3 from 4 Of These)Hael Hussaini Dayang Nurfaizah Anuar Zain Syamel & Ernie

Potential Media RSVP ON EVENT “ Gelato Raya Media Preview ”***The coverage will be on the event but 2 or 3 coverage will be done for featuring client products – will arrange individually.MEDIA TV ( RSVP) NEWSPAPER (RSVP) BLOGGER/ONLINENE MAGAZINES RADIO (TBA) WS/Influencers/MUANona Star Newspaper DurianStoberi Nona ERAWanita Hari Ini (WHI) Metro Harian Mstaronline Mingguan Wanita HOTFMPOPTV Kosmo Budiey Majalah Keluarga SURIAFMNasi Lemak Kopi O Berita Harian BeautifulNara Intrend BFMNTV& Breakfast Show MalayMail Fazulkifli JelitaMelodi NST Zack Zenifer CosmopolitanApa Kata Wanita The Sun Arissa Chua Malajah I-sihat(RTM) Ikana Bella / Eika AzamAl Hijrah ( Astro) Ssan.Breena Majalah Usahawan Sukses999 King Coco AqilZulkiflee Majalah SajiTV9 Berita PinkboxCereal Majalah Eh MaskulinBernama /AstroAwani /HLIVE

POST PR SERVICE FOR CLIENTSMay 2018 June 2018Package included: Package Incluced:2 or 3 news coverage/review/interview 2 or 3 news coverage/review/interviewEither 2 or 3 From: Either 2 or 3 From:TV station TV stationMagazine MagazineNewspaper NewspaperOnline News Online NewsList of media ,kindly - refer previous page. The List of media, kindly - refer previous page. Themedia coverage will be covered by 2/3 media list . media coverage will be covered by 2/3 media list

PACKAGE PRICE PRICE PRICE WITH US IF YOU DO YOURSELF EVENT -MEDIA COVERAGE FASHION SHOW 2x EVENT -MEDIA COVERAGE FASHION SHOW 2x VIDEO VIRAL SHOOTING 1x 10 COLLATERAL POSTERS VIDEO VIRAL SHOOTING PR RETAINER 3 MONTHS ( APRIL, 10 COLLATERAL POSTERSPR RETAINER 3 MONTHS ( APRIL, JUNE AND MAY 2018) JUNE AND MAY 2018) ONLY RM26k NORMAL PRICE Deposit 50% with RM50 –RM80K 2X Instalments

QUOTATION DETAILS ( ONLY 9 Clients)ITEMS PRICE1. Video Production Viral ( 1x) Model Provided 45 Minutes Video RM4,000With editing, music that has approval from copyright and photoshoot max 10raya products ( client must provide MUA themselves)2. Collaterals Poster For Ig Posting designing ( Weekly 5 pictures) caption RM 4,000clients write themselves. ( 2 months) 40 pictures in total3.Idea and Concept For Video Production can be chosen from the samples given RM 5,000only. If customize ideas will be charged extra RM1,0004. Joint Event Media Preview with 2x Fashion Show ( max 10 colletions) RM12,0005. PR Service For 3 Months ( 2 or 3 Media Coverage from media list ) RM5,000With monthly reportingTOTAL: 30,000 ( Discounted RM4,000)Price is meant for this package, should client want to take single item , the price RM 26,000will be not the same.Payment Method: Upon confirmation 50% Deposit , 25% 1 week before event upon completion video & Balance 25% -1 week before final report June 2018

ELEMENT STAGE/ ART DIRECTION/ DECO & INVITATION CARD MEDIA Concept For Event .* Not client collection- client may push forward their personal collection /products.

MEDIA RAYA - PREVIEW Prepared by 2018 With 3 Months PR ServicesGELATO RAYA…Manisnya Raya….