Brand book

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Table Of Contents About..................................................................................................................................3 Logo...................................................................................................................................4-8 Visual Language..........................................................................................................9-13 Printing Products..........................................................................................................14-22 Digital Products.............................................................................................................23-27 2

About EDGE Our brand: An online store of sportswear in all areas, high quality, prestigious and at an affordable price for every pocket. Suitable for all sports lovers and also for those who love fashion, for women, men and children The site provides not only sportswear but also related sports products like weights, bags, hats etc. The quality of the products is very important to us. It is important to us that you enjoy luxury products at an affordable price. 3

Logo 4

Black & White 5

Colorful 6

Proportions 10 mm 7 30 mm 40 mm

Do NOT Do 8

Visual Language 9

Fonts Aharoni Colonna MT abcdefghijklmnopqrstuvwxyz abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVDXYZ ABCDEFGHIJKLMNOPQRSTUVDXYZ 1234567890 1234567890 10

Colors C=0 R=29 #000000 C=0 R=245 #f48028 M=0 G=29 M=61 G=128 Y=0 B=41 Y=95 B=41 K=100 K=0 11

Icons 12

UI Kit Learn More GET THE NEWS SHOP NOW Shop All Sets ENTER YOUR EMAIL 13

Printing Products 14

Paperwork 15

Poster 16

Flyer 17

Bottle 1818

Shirt 19

Hat 20

Phone cover 21

Bag 22

Digital Products 23

One pager 24

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Facebook Post 26

Instagram Story 27

Thank You For Watching! Done As Part Of Student Work. 28