The MoodBoard of Enlight Pod_ha

creative contents idea • Educational content: Share information about the benefits of using pod devices over traditional smoking, how to use them, how to properly maintain them, and how to troubleshoot common issues. • Product reviews: Post reviews of different pod devices and share to audience thoughts on their performance, flavor, and overall experience. • User-generated content: Encourage followers to share their own experiences using pod devices. • Flavor of the week: Share favorite flavor of the week and ask followers to share theirs and also share some interesting flavor combinations or recipes. • Industry news: Share news and updates about the pod device industry, such as new products or regulations. • Lifestyle content: Share lifestyle content that relates to pod devices, such as outdoor activities or events that are enhanced by using a pod device. • Collaboration: Collaborate with other influencers or businesses in the pod device industry to create engaging and informative content for followers. • Polls and surveys: Host polls and surveys to gather feedback from followers on different topics related to pod devices, such as their favorite flavor or preferred brand. • Giveaways and contests: Host a giveaway or contest for followers, where they can win a pod device or some e-juice. Ask them to tag a friend, share content post, or create a creative post to enter.

MAKE users engagement YOUR • Create an online vaping community: Establish a dedicated online community for pods vaping DEVINE enthusiasts. This can be a forum, a Facebook group, or a Discord server where users can LIFESTYLE connect, share their experiences, ask questions, and engage in discussions related to pods vaping. • Host live Q&A sessions: Conduct live question and answer sessions on social media platforms or through video streaming platforms. Allow users to submit their questions in advance or during the session, and provide expert answers and guidance related to pods vaping. • User-generated content campaigns: Encourage users to share their vaping experiences, creative pod setups, or cloud tricks using pods. Run campaigns where users can tag the brand, use specific hashtags, or submit their content to be featured on social media channels or website. This promotes engagement and creates a sense of community. • Engage in social media conversations: Actively participate in discussions related to vaping on social media platforms. Respond to comments, answer questions, and provide helpful insights. Engaging with audience in a timely and genuine manner strengthens relationships and encourages further engagement.

FEEL THE DIFFERENCE Organize virtual or in-person events: Arrange virtual or physical events such as webinars, vape meets, or educational workshops where users can learn more about pods vaping, try out new flavors, and interact with your team. These events provide opportunities for engagement, learning, and building personal connections with the users.

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Product ShowcaseDisplay • Product showcases: Share high-quality images and videos of your vape pods from different angles, highlighting their design, features, and color options. Showcase their sleekness, portability, and user-friendly features. • Flavor spotlights: Highlight the wide range of flavors available for your vape pods. Create visually appealing content that showcases the flavor profiles, unique combinations, and mouth-watering imagery of the e-liquids. • Wall-Mounted Display: Install wall-mounted displays in retail space to showcase your vape pods. Use shelving units or custom displays with adjustable hooks or holders to neatly organize and present the pods. Arrange them in an aesthetically pleasing manner, grouping them by brand, flavor, or type. • Interactive Digital Displays: Incorporate interactive digital displays into your product display area. Use touchscreens or tablets to showcase information about your vape pods, such as flavor profiles, nicotine strengths, and device specifications. Include images, videos, and customer reviews to engage customers and provide them with valuable.

Retail & Selling 1. Provide product bundles or starter kits: Bundle vape pods with related accessories, such as extra pods, charging cables, or carrying cases, to offer convenience and value to customers. Starter kits are particularly appealing to new vapers who are just getting started. 2. Partner with local vape shops: Establish partnerships with local vape shops to carry your vape pods. This allows you to expand your reach and target customers who prefer shopping in-store. Offer attractive wholesale deals and provide promotional materials to support their sales efforts. 3. Implement a loyalty program: Reward customers for their repeat purchases by implementing a loyalty program. Offer points for every purchase that can be redeemed for discounts or exclusive rewards. This encourages customer retention and fosters brand loyalty.

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