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Graphic Arts Magazine July 2015

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Description: Graphic Arts Magazine July 2015

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Your perfect connection to the printing and graphic arts industry July/August 2015 | Vol. 18 | No. 6| $7.9516 ways to put safety firstESKOWORLD 3D BIO- WHEN TO FIREWRAP-UP PRINTING A SALESPERSONWeb-to-Print SimPliFied $1499.99 introducing the speedmaster xl 75 anicolor Limited Time Offer* The New Economical Alternative for Short Run JobsFor more information contact: [email protected] www.ca.heidelberg.com* Some terms and conditions apply.

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GRAPHIC ARTS MAGAZINE JULY/AUGUST 2015: 16 WAYS TO PUT SAFETY FIRSTis published ten times per year by B.K.L.K Inc.3-17705 Leslie St. 11 Sharks and bankers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Sid KarmazynNewmarket, ON L3Y 3E3 Transaction strategies when borrowing for your businessPhone: 905-473-9111 Fax: 905-830-9345 17 16 ways to put safety first . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Diana BrownOutside Toronto: 1-877-513-3999 16 ways to put safety first – what you need to know and doe-mail: [email protected] 24 3D Printing news . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Matt Belowww.graphicartsmag.com The essentials of 3D scanning and the Artec Eva 3D ScannerSubmission deadlines are as follows: 25 Logo literacy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Dan AntonelliAugust 14 for September 2015 How a great logo helps branding and drives businessSeptember 14 for October 2015 26 Funding to improve your products and processes . . . . . . . Elliot SchillerPublications Mail Agreement No. 40029380 SR & ED tax credit clarifications you should know aboutReturn undeliverable Canadian addresses to: 27 When should you fire a salesperson? . . . . . . . . . . . . . . . . . . . . Dave FellmanGraphic Arts Magazine, 3-17705 Leslie St. How long you should wait and what you should considerNewmarket, ON L3Y 3E3 28 Impressions from EskoWorld . . . . . . . . . . . . . . . . . . . . . . . . . . Natalia Lumbyemail: [email protected] Report from Esko user group conference in Arizona 29 Change is the only constant . . . . . . . . . . . . . . . . . . . . . . . . . . Peter Woolcock Publisher: Joe Mulcahy How fierce competition in wide format is beneficial Associate Editor: Natalia Lumby 30 The world of 3D bioprinting . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Peter Dulis Copy Editor: Paul Phillips Unprecedented advances in medicine using 3D printing Senior Writer: Tony Curcio 34 Presentation do’s and don’ts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Joanne Gore News Editor: Tony Curcio Making your talk memorable and avoiding common pitfalls Columnist: Diana Brown Production Manager: Jenna Lyons 8 Printing industry news Account Managers: Maureen O’Sullivan 12 Installations & Investments Sandy Lee 14 People and events Tim Mulcahy 16 New products Art Direction: Jenna Lyons 32 List of advertisers Web Development: George Dedopoulos 33 Classified CTP supplied by: MPI Print Cover Paper: Kallima When making submissions, please forward to the following email addresses: Text Paper: APP Canada Printing: MPI Print ADS [email protected] NEWS [email protected] CLASSIFIED [email protected] ARTS MAGAZINE ARTICLES [email protected] like to thank our contributing writers: INSTALLATIONS [email protected] Antonelli • Diana Brown • Matt Belo • Tony Curcio SUBSCRIPTIONS [email protected] Dulis • Dave Fellman • Joanne Gore • Sid KarmazynNatalia Lumby • Elliot Schiller • Peter Woolcock2015 EDITORIAL BOARDErnie BardoczDanny Ionescu, HPEvan Cambray, SpicersSteve Klaric, KBRJana Lucatch, Magnum Fine Commercial PrintingGeorge Mazzaferro, RP Graphics GroupBrian O’LearyAngus Pady, Digital SolutionsPaul Tasker, Spicers CMCA AUDITEDOpinions expressed in this magazine are not necessarilyintended to reflect those of this publisher. Graphic Arts Magazine accepts no responsibility or liabilityfor claims made for any product or service reported on oradvertised in this issue. Graphic Arts Magazine also reservesthe right to limit liability for omissions and errors to aprinted correction in the next issue.SUBSCRIBER’S NOTICE: From time to time we may rent ourmailing list (names and addresses only) to select third partieswhose products or services may be of interest to our readers.Please contact us should you wish to be excluded from thesemailings using the contact information at the top.We acknowledge the financial support of the Governementof Canada through the Canada Periodical Fund of theDepartment of Canadian Heritage.GET THE LATEST NEWS IN 3D PRINTING 26SEE PAGETHIS MONTH: F U L L - C O L O U R 3 D P R I N T I N G FOR MORE INFO GRAPHIC ARTS MAGAZINE | July/August 2015 | 3twitter: @graphicarts OBJEX UNLIMITED Ph (416) 233-7165 36 Fieldway Rd. [email protected] Toronto, Ontario M8Z 3L2 www.objexunlimited.com

View from the publisher Joe MulcahyI’d like to thank our growing readership this Banquet Hall and Convention Centre in Vaughan,month – readers of our printed magazines, digital Ontario. This will be the only fall printing industryeditions and weekly e-newsletters. But most of all, tradeshow in the province, and will feature newI’d like to thank all the visitors to our www.graph- products, equipment, technology, software andicartsmag.com website. In the past year, according more. We’re currently booking renowned speakersto Google Analytics, it’s experienced a growth in as well as exhibitors. If you have any ideas on whatunique monthly visitors of 45% compared to the topics you’d like to hear about, please call me atsame period last year. That’s almost double the 1-877-513-3999. And watch for more information onwebsite traffic! That’s great news not just for us, our websites (www.graphicartsmag.com and www.but also for our online advertisers. Currently, we’ve printcommunity.com) and in our weekly e-news-been refreshing 50% of our page one online news letters and monthly magazines. We’ll also beevery weekday, so that’s likely part of the reason attending Graph Expo, September 13-16 in Chicago,for this success. So a big “thank you” to all our read- so please stop by booth 4443 and say hello – anders, columnists and content contributors. watch for a full preview in our September issue.This issue has a diverse mix of features. Diana Finally, with summer upon us, I hope everyone canBrown’s lead story on health and safety training get some well-deserved R&R, and take a moment torequirements is definitely a must-read. Natalia recharge.Lumby reports from Arizona on an exciting As always, stay positive and stay focused.EskoWorld user group conference, Peter Dulisexamines the world of 3D bioprinting and Sid Joe MulcahyKarmazyn has tips on borrowing for your business Publisher, Graphic Arts Magazine– to name a few. [email protected] mark November 19 and 20 on your calendar.We’ll be holding the second annual Print Commun-ity Conference and Tradeshow at the ParadiseTrade PrintingBest deal on time on budget When you have deadlines to meet…Fast turnaround & competitive trade pricingNEW 8-Colour Mitsubishi 40” w/ Perfector NEW Over 50,000 sq. ft. Facility6-Colour Mitsubishi 40” w/AQ 24/7 Production5-Colour Mitsubishi 40” Full In-house Bindery and Finishing4-Colour Heidelberg 25” w/AQ Fully Automated ProcessState of the art CTP & Film Output Books, Magazines, Catalogues, Posters, Brochures, Flyers, etc.Prompt estimatesT: 416-299-8568 F: 416-299-3977E: [email protected] 30 Production Dr., Scarborough, Ontario M1H 2X8 graphicartsmag.com www.bestdealgraphicsprinting.com Toll Free: 1-866-719-3339 BROKER / ACCOUNT PROTECTED4 | July/August 2015 | GRAPHIC ARTS MAGAZINE



Safety first Natalia LumbyThis month we focus on safety. While there are this technology, it is now evident that advances inmany topics in our industry that may go in and out 3D printing will impact every industry involved inof style, safety should always remain a top priority. manufacturing. The book also shares that this willDiana Brown takes a very practical look at what happen much quicker than we expect.you must do and should do at you plant to ensure I’d also like to welcome to the issue Peter Woolcock,everyone is safe. It is absolutely critical for morale whose first article focuses on the impact of digitaland productivity that everyone feels safe. In par- print technology, and in particular inkjet. Peterticular, mistakes are made when employees are shares his experience with us in this competitivepushed to meet unreasonable deadlines. Cutting market, recommending in particular that acceptingcorners is the fastest way to undermine safety pro- change is a key part of being successful. There iscedures. It’s important to remember that it is little time left to hesitate with the speed at whichtypically pressure from management that causes we have been introducing new capabilities. Thisworkers to rush. has an interesting impact on our business as itWe also have a great article about 3D bioprinting. starts to blur the lines between different types ofThis is such a promising area in healthcare. It is print providers. More and more people are usingalready very popular in custom prosthetics. In par- technology to provide a broader range of products,ticular, children are the real benefactors of 3D fulfilling the one-stop-shop business model.advancements as they grow quickly and need to be Wishing you a warm and restful summer.fitted with new prosthetics more often – 3D print-ing is making this affordable. I recently read Bold Natalia Lumby is an Assistant Professor at theby Peter Diamandis and Steven Kotler. This is a School of Graphic Communicationsgreat book for any entrepreneur. One of the topics Management and Associate Editor at GAM.discussed at length was 3D printing. While, at the Teaching in areas of premedia and projectoutset it was difficult to imagine the application of management, Natalia is keenly interested in design, innovation, and technology.Is homework painful? US Label Relief is just a phone call away. Licensed and certified DavisTM facilitator For a free information package call Maureen O’Sullivan, BSc at 905-853-3363. graphicartsmag.com Visit us at learningability.org. If learning is a problem ... we have a solution.6 | July/August 2015 | GRAPHIC ARTS MAGAZINE

SEPT. 13-16, 2015 Co-located Show:GraphExpo.com McCormick Place | Chicago, IL | USA creative mailing&fulfillment photo magazinesign&display PACKAGING book publishingHybrid variable data BINDING pre-press online designdigital transform3DCOMMERCIAL NEWSPAPER print finishing FABRIC flexo transactional offset tag & labelunique applications wide format Inkjetspecialty substrates cross mobile IMAGING mediameet the Production and Profitability experts — 500+ exhibitorsnetwork with peers in focused co-located industry eventsengage in hot new seminars to gain immediate “take-home” expertiselearn multi-channel success strategies in the PRINTERVERSE Theaterdiscover new ways for your company to Adapt, Expand and GROW! IGNITE YOUR IMAGINATION! Announcing Applications Island—the exciting show floor “oasis” of hot, unique print applications!

Printing industry newsSTAR TO INVEST $20 MILLION IN TABLET SWISS NEWSPAPER IS FIRST IN THEEDITION USING ALFA MEDIA WORLD TO PRINT 100% DIGITALLY The Toronto Star is expected to Swiss offset daily newspaper launch a major tablet initiative this Walliser Bote made printing his- fall. Canada’s largest daily news- tory worldwide last month when paper will follow in the footsteps of it began production of the Montreal’s La Presse and its news world’s first 100% digitally print- tablet app, whose design is engaging ed newspaper. Walliser Bote and above all, doesn’t try to imitate delivers the news to the Valais a printed newspaper. La Presse+ has region in Switzerland and is pub- generated an unprecedented 60% of lished Monday to Saturday. its total ad revenue from the app. Current circulation is between Launched in April of 2013 at an esti- 22,000 and 32,000 copies with The first copies of the 100% digitally printed mated $40 million, the result has approximately 24 pages. The Walliser Bote newspaper. been a stunning 45% increase in Mengis Group (Mengis Druck readership with exceptional reader AG) and manroland Web Sysems were project managers engagement. On average, 44 min- on the project. “The realization of this project was an utes is spent in the app on example of great teamwork,” said Thomas Knaier, Pro-Toronto Star Building weekdays, 73 minutes on Saturdays ject Manager at manroland Web Systems. “The total integration of the workflow that consisted of an HP and 50 minutes on Sundays. La T400 Color inkjet press, the format and cut-off variablePresse is in the process of developing a similar digital finishing line FoldLine from manroland Web Systems,tablet edition for the Toronto Star. Operating costs of and the mail-order house technology from Mueller Mar-the launch are expected hit $9 million, with $13 to $15 tini, was a groundbreaking project.” The main reasonsmillion in capital spending predicted. The groundbreak- for changing production were lower circulations and aing app is part of Frankfurt, Germany-based alfa Media. required regionalization. The production line will alsoIts MediaSuite has been hugely successful in Europe, be used to print variable-data products such as digitalwhere its format-independent approach has helped pub- books, personalized direct mail and targeted advertis-lishers redefine themselves across all modern media ing. The folding technology of FoldLine will also allowplatforms. the newspaper to print its own publications and com- mercial print products for local customers.AGFA GRAPHICS ADDS ARZIRO SECURITY DESIGN TOOL INSOURCE NAMED EXCLUSIVE CANADIAN DISTRIBUTOR A new plugin for Adobe Illustra- OF KIRK RUDY PACKJET AND PACKCAM tor is the latest addition to Agfa Graphics’ anti-counterfeiting Insource Corp. (Markham, ON) has been software for general-security named the exclusive Canadian distribu- printing. Arziro Design can cre- tor of the Kirk Rudy PackJet and new ate complex security patterns in PackCam solution. The Kirk Rudy seconds and runs on a standard PackJet is a variable-data inkjet printer Adobe Illustrator CC 2014 sys- designed to print on packaging. It utilizes tem for Mac and Windows. “The print heads with a minimum vertical of counterfeiting epidemic has half an inch and essentially no upper lim- caused many companies to it, available in the X1, X2 and X3 models. rethink their manufacturing Created with “low maintenance, high per-Example of an Agfa Arziro design. strategies and improve their formance and cost efficiency in mind,” the PackJet comes enclosed in an indus- technology so they can more trialized steel casing and a bulk-inkeffectively stay ahead of the pirates and prevent further regulating system. Printing capabilities Kirk Rudy PackJet X-1financial losses,” said Andy Grant, Global Head of Soft- include (but are not exclusive to) a wideware, Agfa Graphics. “We developed Arziro Design in variety of static and dynamic barcodes, dates and batchresponse to the growth of those threats.” The tool is numbers through its packaged Design and Managementaimed at companies involved in the design and produc- software. It can print on virtually any substrate, such astion of packaging and labels, tickets and coupons, tax corrugated board, glass, metal, plastic and wood.stamps, post stamps, company access cards, bank cards Insource has also added PackCam, an offshoot of theand general document security – such as breeder docu- customizable camera system InsourceIQ. Intended forments, certificates or diplomas. It’s also possible to packaging applications, PackCam tracking and quality‘enrich’ existing creations with security design elements assurance software complement the PackJet.”from Arziro or to modify Arziro creations by alteringpre-defined design parameters in the plug-in.8 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

PDS BECOMES MUTOH WIDE FORMAT With CreativeSync, assets areDEALER IN CANADA instantly available in the right for- mat when designers need them. With PDS will now provide sales, ser- the release, Adobe will provide speed vice, consumables and media and technology “breakthroughs” for Mutoh’s wide format print- across 15 CC desktop applications. ers from coast to coast. The These include Photoshop Artboards, Toronto-based company Lightroom, Photoshop, Premiere Pro, already represents such estab- After Effects, Illustrator (now ten lished names as Oki, MBM, times faster and ten times more precise than CS6), Ryobi, Challenge, Mitsubishi, InDesign, Dreamweaver, Adobe Muse and others. Updates Triumph, Opus, Royal Sover- to CC desktop and mobile apps are available for download eign and others. It also stocks a by Creative Cloud members as part of their membershipLeft to right are are: Dave Kisiloski comprehensive selection of at no additional cost.(PDS President), Matt Bartlett (Mutoh printing supplies and consum-Regional Sales Manager), Mark Flanni- ables. Mutoh wide format SEYDACO PACKAGING’S KBA PRESSgan (PDS Service Representative), along printers have been character- WILL BE UNIQUE IN CANADAwith Jackie (PDS Accounts Manager)and Brett Kisiloski (PDS Sales Manager). ized as “workhorses of the industry” and are available as A new KBA-Flexotecnica EVO XD 8-colour flexo press will be installed at Seydaco Packaging ineco-solvent and UV-led models with Intelligent Inter- Mississauga, ON later this year. “The entire flexoweave that eliminates banding. PDS has a history ofbringing new products to the Canadian market. It brought web line, including the new KBA-Flexotecnica 8-colour CI plus two downstream units (as well asthe Rapid X1 to Canada – the world’s fastest digital table- double roll stands with auto splicer and festoontop label press. Following that release was the Eclipse LF3Digital Label Finisher. Today, PDS is also the Canadian and flatbed die-cutter with rotary stripper, belt askew and delivery) will be unique in NorthMaster Distributor for OPUS Metal Bind Hard Cover Book America,” said David Seychell, President of Seyda-Binding Systems and Gold Stamping. co. “Flexotecnica is known worldwide for itsHP RELEASES SPROUT 3D TECHNOLOGY superior, gearless, sleeved, central impression flexographic printing presses.” Seychell added David Seychell, Last month, Sprout became available in that the installation will complement its sheetfed President of Seydaco select Staples stores in BC, Alberta, Ontario Packaging arsenal, and will allow them to offer competitive and Quebec, and online across Canada. long-run carton production, possibly for export markets. Sprout’s platform is “the first fully integrat- ed desktop 3D scanning solution that The install will also boost production, providing two sheetfed press lines and two high-speed die-cutters. Once provides a simple, quick and affordable way installed, Seydaco will use the press to support mid to long to create 3D content.” It consists of Sprout with its Intel Real Sense 3D cameras, propri- runs. Initially, it will target paperboard food service pack- aging clients. Through invitations and demonstrations, etary HP 3D Capture Stage and 3D capture the company also intends to attract private label owners software. The 3D Capture Stage is a turn-HP Sprout 3D Platform table for objects being scanned. It and consumer packaged goods companies.automatically tilts 15 degrees while turning to ensure all BOLDER GRAPHICS EXPANDS PRINTING CAPABILITIESaspects of the object are captured. It works with Sprouttechnology to create a full 3D digital model that can be Calgary’s Bolder Graphics has acquired themanipulated. 3D Capture will be introduced as a free majority of assets of a Calgary-based small for-upgrade to the current 3D Snapshot software, which cap- mat printing company. This acquisition willtures one side of the object. The next automated update allow Bolder to enhance its products and serviceswill include a free version of the 3D scanning application. to existing legal, engineering, architectural, andUntil now, digital creation has remained in 2D. HP is also construction clients. Products include stationery,working with Dremel to provide scan-to-print solutions architectural drawings and blueprints, postcardsusing the Dremel 3D Idea Builder Printer. and brochures. “We’ve focused on expanding our wide format printing services for the past coupleADOBE RELEASES NEW CREATIVE of years, and now we’re excited to offer our cli- KIP 3100 Wide FormatCLOUD TOOLS AND SERVICES ents on the small format side expanded products Printer and services,” said Kevin McCoy, President. SomeAdobe’s “milestone” release of its flagship Adobe Creative of the assets purchased include Duplo finishing equip-Cloud tools and services for 2015 include major, unpreced- ment, wide format scanners and printers, Toshiba KIPented updates to Photoshop CC, Illustrator CC, Premiere 3100 wide format printers, an automated envelope print-Pro CC and InDesign CC – as well as new connected ing line, wide format and small format laminators, andmobile apps for iOS and Android. At the heart of Creative various automated binding systems. The company hasCloud is Adobe CreativeSync technology that intelligently specialized in the design and production of retail POP dis-syncs creative assets including files, photos, fonts, vector plays, indoor and outdoor advertising, vehicle graphicsgraphics, brushes, colours, settings, metadata and more. and corporate packaging for over 40 years.twitter: @graphicarts GRAPHIC ARTS MAGAZINE | July/August 2015 | 9

B&S IS FIRST IN U.S. TO INSTALL UNIQUE Adobe to enable parallel processing of multiple jobs.HEIDELBERG LINOPRINT CV SYSTEM This, said Fujifilm, results in processing that’s two to ten times greater compared to previous systems – and inTrade printer B&S Printing (Doraville, GA) has become turn contributes to scaling up the productivity of pre-the first printer in the U.S. to install a Heidelberg Lino- press operations.print CV Digital Press with a fifth unit for clear or whitetoner, new vacuum-fed paper trays able to accommodate MANROLAND OFFERS INLINEDENSITYpaper up to 27.5” in length, and a booklet finisher. The CONTROL (IDC) FOR RETROFITSLinoprint CV is the company’s third digital press, andadds 50% more capacity for its growing digital business. InlineDensity Control (IDC) from manroland web sys-According to Plant Manager Tim Brock, the press exhib- tems is a high-precision, fully automated control systemits stable colour; razor-sharp, high-resolution images; that determines true ink density values in a single meas-and outstanding print quality. Other features include a urement across the entire width of the web – andlarge colour scale and a low melting point. This makes it optimizes the print process while minimizing waste. Thepossible to print on a wide range of materials, such as technology is used on about 90% of manroland heatsetheat-sensitive plastics, with image and colour quality commercial presses and is available as a standalone ver-close to that of offset. “While we chose the Linoprint CV sion as well as with a motor-driven traverse. InlineDensityprimarily for the larger sheet size and gloss capability, it Control regulates ink density based on colour markers inalso represents a huge improvement over our previous a print control strip. High-resolution cameras, LED flashequipment in terms of quality, flexibility, and function- lighting, extremely short measuring cycles, premium sys-ality,” Brock added. Heidelberg’s new Linoprint CV is the tem components and simple operation make this “anonly press in its class to offer white as an additional exceptionally high-performing system”. High speeds arehigh-opacity colour, or alternatively, a full-area or spot ensured by measuring control modules arranged acrosscoating with outstanding gloss characteristics.” the full width of the press, thus capturing the entire measuring strip in a single reading. IDC includes ink and cut-off register, fan-out, and lateral web offset – all of which can be fully integrated. AGFA GRAPHICS AND RJ MULTI LITHO CELEBRATE 10 YEARS OF AZURA CHEMISTRY-FREE PLATES Launched a decade ago, Agfa Graphics’ Azura chemistry-free plate system uses advancedHeidelberg Linoprint CV Digital Press ThermoFuse technologyFUJIFILM INSTALLS MILESTONE that requires no chem-5,000TH XMF WORKFLOW ical processing. Azura TS is the world’s number one selling chemistry- free plate – a thermal, The 5,000th installation of Fujifilm’s negative-working plate Taking part in the celebration and cake cutting popular XMF Workflow was at Christ- designed for commercial were (left to right): Ruben Silva, Managing Director mas City Printing (Bethlehem, PA). sheetfed printing. RJ of Agfa Graphics Canada; Rajee Vikaran Muthura- XMF is based on JDF specifications Multi Litho of Oakville, man, President & Co-Owner, RJ Multi Litho; James and Adobe PDF Print Engine technol- Burghgraef, Agfa Account Manager; Frank Barbosa, Ontario has been using Co-Owner, RJ Multi Litho; and Lawrence Robinson, ogy. This gives it tremendous Azura TS plates for more Business Manager, Agfa Graphics Canada. flexibility and increased integration capabilities with MIS and other third- than seven years. Last month the company was honoured by Agfa Graphics party solutions that support the JDF Canada during its Azura 10 Years of Innovation event held specification. XMF Workflow also has the ability to scale the system based at RJ Multi Litho. The printer has partnered with Agfa Graphics since the late 1990s. “The Azura plates are excel-Chris Sicinski on productivity requirements. “The lent and work well with our print production,” said Rajee streamlined process that XMF Work-flow gives us is ten times faster than our previous Vikaran Muthuraman, President and Co-owner of RJ Multi Litho. “We like and appreciate Azura TS for its easeworkflow,” said Chris Sicinski, VP at Christmas City of use. It’s an excellent option – much simpler than ourPrinting. “With integrated imposition, unlimited clients,and also having the 3D proofing tool, our jobs are in and previous chemicals and plates.” RJ Multi Litho also enhanced its prepress automation with Agfa Graphics’out of our shop faster than ever.” Apogee workflow, and currently images the Azura TSXMF’s latest version, V6.1, is “a powerful and flexible pro- plates on an Avalon CtP system to achieve maximumduction hub” harnessing the high-speed rendering throughput. The next Azura 10 Years of Innovation cele-technology Mercury RIP Architecture developed by bration will take place in the U.S. in late July.10 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

Sharks and bankers Sid Karmazyn\"Both sharks and bankers are good at the kill shot, but You can mitigate some of the worst case scenarios bythey're happy to let their victims do most of the work.\" structuring the terms of the loan at the outset. Remem-If you believe the enticing advertisements, the softest ber, it is still essentially a negotiated transaction andcaress comes from your compassionate banker. In busi- there are many lenders and there are many terms to aness, the relationship between lender and borrower is as loan which may be modified. You can negotiate the cost ofold as time. It is a relationship that runs the spectrum, borrowing based on risk or lack of it, based on ongoingfrom symbiotic at one end to parasitic at the other. Most reporting to satisfy your bank that your plans are payingbusiness owners don't dislike their bankers; in fact they off, the quality and value of your security, how the moneyprobably like them. But they hate their banks. Your bank- is being used, and even the liquidation value of the assetser is someone who breathes the same air as you, someone if things don't work out, among many other factors. Per-you know, whom you may meet with occasionally, and haps you can negotiate something less than an unlimitedwho has your best interests at heart, maybe. The bank on personal guarantee whereby the bank gets everything inthe other hand is a faceless institution, built on mysteri- the world that you own if you are unable to repay.ous rules and is the guardian of immense wealth. Your Although the bank would like you to believe that they arebanker is the face of that institution, constrained by the your only solution, there are many banks and many lend-rules and practices that determine who gets the loan and ers. Although the bank would like you to believe thatwho doesn't. Your banker rarely makes the final decision. there is no flexibility in the borrowing transaction, thereThe decision is made by a set of changing criteria which is in fact much room for creativity and latitude. That's athe borrower must meet. As a borrower, you are generally lot for any business owner to handle. It's helpful tonot privy to those lending criteria. It is therefore up to include your accountant and lawyer at the outset, to navi-you to make your best deal before you accept the loan, gate through this transaction so that it meets your needsbecause the terms you agree to at the outset may come and is structured to provide you with safeguards. Youback to bite you when you can least afford the need protection to ensure you get a deal that you can livedistraction. with even if things don't work out perfectly. It's easier toThe borrowing transaction is like any other. It is a negoti- negotiate with a hungry minnow, than an angry shark.ation, which leads to a contract. From the bank's I would love to hear from you and invite your questionsperspective, each borrowing transaction should follow a and comments. You can reach me by e-mail at skca@singular path, consisting of application, security and idirect.com. With three decades of experience as anterms. The bank would like you to log onto their site, fill in accounting professional, consultant to small businessthe online application, send it along with some back up, and business owner, there may be a few things I canand if it fits the criteria you get the loan. Easy. In a perfect help you with. Call me. Best wishes, Sid.world, the bank does very little and technology does mostof the work. All the bank has to do is bait the hook. Most Your wealth warrior, Sid Karmazyn, is antransactions at a retail level fall into this simple model, accountant, author and speaker. Your questionswhich makes good sense. The bank could not employ and comments are welcomed. 905-771-3813 orenough account managers to meet with every applicant [email protected] every loan. It's an assembly line that generates a hugeamount of good business for the bank. What you need toremember as a borrower is the attention you get fromyour bank/banker is directly proportional to the size ofthe amount you are borrowing. If you apply for a modestlimit credit card online, your interaction with the bankwill be limited, perhaps to a phone call, if that. If youapply for a business loan in the high six figures, you'llprobably meet at least twice with an account manager,and at least annually for a review. So the more you bor-row, the more frequently you'll see your banker, probably.Business borrowing seldom fits neatly into a box. Everybusiness owner is different, just as every industry has itsown peculiarities. As a business owner and decision mak-er, when you enter into the borrowing transaction youneed a plan. You need to know how you'll use that money.You need to know, before you borrow, how you intend torepay the debt. You need determine if you can afford thedebt, and whether you'll be able to pay the interest if theexpected returns don't materialize on time. You have tolook at worst case, as well as best case, and decide wheth-er you can live with and survive through the worst caseresult.twitter: @graphicarts GRAPHIC ARTS MAGAZINE | July/August 2015 | 11

Installations & InvestmentsAad Melser (left), HP Account Executive in Western Canada for HP Indigo and HP High- Left to right are Ideal Signs’ Joy Corlas, Lucky Johal, and Devinder Baghe with the RisoSpeed Inkjet, with Dave Gordon-Cooper, President & CEO, Apache Superior Printing. ComColor.APACHE SUPERIOR PRINTING IDEAL SIGNSApache Superior Printing (Calgary, AB) has installed the second HP Ideal Signs (Surrey, BC) has installed a Riso ComColor 7150 from InsourceIndigo 10000 Digital Press in Canada – and the first in Western Canada. Corp. through its Western Canada Rep MCSI Group. The Group’s BevApache will now be able to offer clients and potential customers Matushewski worked with Ideal Signs for seven months to evaluate pro-increased efficiency and a wider range of digital print applications duction efficiencies focusing on NCR forms, envelopes and flyers andenabled by the press’ 29-inch format. “Our clients are consistently look- chose the Riso printer based on Lean Six Sigma methodology thating for greater ROI on their marketing investments, and combining this reduces waste. The 7150 prints at 120 ppm in full colour with a start-upnew format with our one-to-one marketing capabilities will enable us to time of under five seconds and is ideal for high-volume jobs. It also fea-deliver that,” said Dave Gordon-Cooper, President and CEO. “The HP tures low operating costs and requires minimum operator training. ItIndigo 10000’s larger sheet size allows us to print double the size of any has already made 100,000 impressions in the first month, resulting in another digital press with comparable quality and speed, giving clients increase in profits. Ideal is a full-service sign company specializing inincreased creativity, cost savings and time savings, and distinct competi- design, fabrication, installation and maintenance for the retail, construc-tive advantages.” tion, architecture and marketing industries. Pull QuotePDS’ Brett Kisiloski (left) and Ron Matheson of Halton Printing in front of the Triumph Manroland R908 HiPrint XXL Press5260 Cutter. FRIESENS CORPORATIONHALTON PRINTING A manroland 8-colour R900 Series HiPrint XXL press with several automationHalton Printing (Limehouse, ON), a specialist in offset and digital print- modules has been installed at book publisher Friesens (Altona, MB), one ofing, has installed a Triumph 5260 Cutter – featuring light-beam cuts up to North America’s premier book, yearbook and packaging manufacturers. Its20 3/8” – from leading Canadian equipment supplier PDS. In addition to 73-inch-wide XXL super-wide format provides an imposition of up to 64 pages,IR safety light beams on its front table, the programmable cutter fea- printed both sides in one pass – or for added streamlining, the ability to slit-tures automatic clamp, power back gauge and digital touchpad for ease Tajogedtnhqo.cruywueipenCrpcsuaheiro6dec4@ewi-tpogsiatmahgteaIfnfuiolll.irlcnmpoeramCetsoislnostrpoPeaielo2dt-.uOcpan,p3ca2eb-rpleeaaogdfe,riietmgwpisioltlsemirtiinaokgnefiunalnllinyinerk.eTqrhueaeirdpesrdewcsihstahisningesof operation. Other features include Easy Cut electronic blade activation to colour parameters quickly. Coupled with InlineRegister, Friesens is able tobars for true two-hand operation, automatic blade and clamp return control circumferential, diagonal and lateral register on the fly automaticallyfrom every position, digital measurement display (cm or inches) with during any sheet-read sequence, ensuring maximum quality and “the fastest”multilingual operator guidance accurate to 1/100 of an inch. The Cutter VLF (Very Large Format) makereadies.can store up to 99 programs with up to 99 steps in each (up to 15 repeatcuts can be integrated as a single step). Optional side tables can increasework surface.12 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

BIG Press. BIG Savings. New West-End location Seeing is believing. Request a quote.32-PAGE HEAT SET WEB PRESS PUMPING OUT 110,000 SHEETS / HR COMBINED WITH THE STRONGEST TRADE SHEET-FED IN CANADA MPIPRINT.COM (905) 760-5522 Fax: 905-760-5523 [email protected] MPI Central: 139 Basaltic Road, Concord, ON L4K 1G4 MPI West: 1340 Aerowood Drive, Mississauga, ON L4W 1H1

People and events AGFA GRAPHICS CONTINUES SERIES JIANG ONE OF CANADA’S TOP ENTREPRENEURS OF RED CARPET EVENTS YaJun (Carol) Jiang, President of Beneco Packaging (Mississauga, ON), has been ranked No. 53 on the The company held another invita- 17th annual W100 list of Canada’s Top Female Entre- tion-only, two-day Red Carpet event at its Mississauga, ON pro- preneurs by Profit/Chatelaine. The ranking assesses female business leaders according to sales, duction facility last month, three-year revenue growth rate and profitability of attracting printers and Agfa exec- utives from Canada, the U.S., their businesses. Jiang oversees Beneco Packaging and its subsidiary, SoOPAK, a short-run custom Europe and Latin America. But it packaging firm. Jiang established Beneco Pack- was the hands-on samples and aging in 2004 and growth exploded between 2008 Carol Jiang close-up demonstrations of the and 2014 with a 114% increase. actual technology that printersLeft to right are: Ruben Silva, Managing were talking about. Showcased MATUSHEWSKI JOINS INSOURCE AS SALES REPDirector of Agfa Graphics Canada; Peter were the 98” Jeti Tauro (a hybridWilkens, President, Agfa Graphics North UV inkjet press for high productiv- Bev Matushewski has joined Insource CorporationAmerica; and Lawrence Robinson, Busi- ity printing), and the Jeti Mira (a (Markham, ON) as Western Canada Sales Rep,ness Manager, Agfa Graphics Canada. 6-colour and white UV inkjet flat- bringing to the Insource team his knowledge of print and Lean Six Sigma. Additionally, his website bed printer with optional varnish or primer). Also www.easyprint.bz will market all Insource technol- demonstrated were the Jeti Titan HS + varnish, Anapurna ogies. His team in Vancouver will focus on vertical M3200iW RTR, Anapurna M2450, Esko cutter, Agfa’s wide markets and share manufacturing knowledge of format Asanti 2.0 workflow software and Agfa thin-ink the technology that Insource offers. His team will technology that can reduce ink consumption by up to continue Insource’s partnership approach by com- 40%. A fascinating plant tour guided visitors through bining the tools that Lean Six Sigma offers with Bev Matushewski every meticulous step of the building of a Jeti wide format Insource’s huge repertoire of product offerings – all printer from scratch. Overall, Agfa Graphics has installed to increase customer productivity and profitability. Insource over 3,000 hybrid, flatbed and roll-to-roll sign and display provides leading-edge technology and service in the indus- systems worldwide. trial paper handling, card manufacturing and processing, packaging/fulfillment and mailing sectors. REIST JOINS ATS-TANNER CANADA Christopher Reist has joined ATS-Tanner Banding PRINT COMMUNITY FORUM SET FOR NOVEMBER 19-20 Systems Canada (Oakville, ON) as a Systems and Sales Engineer. He will advise and help ATS cus- The Second Annual 2015 Print Community Forum and tomers introduce new and existing banding Tradeshow will be held Thursday and Friday, November 19 systems and technology into their current produc- and 20, at the Paradise Banquet and Convention Centre in tion environments. Reist completed a four-year Vaughan, Ontario. Organizer Graphic Arts Magazine is cur- program in International Business at Toronto’s rently booking speakers and other show features. Please Humber College and received practical training in visit www.printcommunity.com for more information. For Europe on the ATS banding equipment – including booth space please call 1-877-513-3999. For ticket informa-Christopher Reist the company’s new generation US-2000 AD Ultra tion please call (904) 473-9111. We’ll also be providing show news and updates on our website, www.graphicartsmag. Sonic banding machines. ATS-Tanner is a Swiss- com, right up to the event date. based world leader in banding solutions, offering everything from banding machines for simple bundling AGFA GRAPHICS ADDS WESTERN CANADA SALES REP tasks, to integrated, fully automated solutions that blend seamlessly into complex production workflows. Agfa Graphics Canada has appointed Peter Bour- geois as Western Canada Account Manager. He SARAY JOINS COBER TEAM AS SALES DIRECTOR will cover Manitoba to BC marketing the entire Cober Printing (Kitchener, ON) has named indus- Agfa Graphics’ product portfolio. Prior his try veteran Gord Saray as its Sales Director. appointment, Bourgeois was Customer Business Saray will be responsible for the leadership of the Manager at Unisource in Calgary. A veteran of the Cober sales team, developing new business printing industry, he also worked for Ernest Green opportunities and creating customized solutions & Son and Mondrian-Hall calling on signage, to meet customer needs. He has over 20 years of graphics and commercial print customers. “Peter experience in various capacities in the paper, has more than 15 years’ experience in the graphics Peter Bourgeois wide format and graphic arts industry and has held senior management roles with Domtar and industry and has extensive knowledge of the sign PaperlinX, where he was instrumental in grow- and display market,” said Lawrence Robinson, Business ing revenue. He was also Director of Sales with Manager, Agfa Graphics Canada. “We’re reinforcing ourGord Saray The Data Group of Companies. strategic coverage of Western Canada with a knowledge- able and skilled professional.”14 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

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New productsCONTITECH DEVELOPS NEW GLASS HP UNVEILS RECONDITIONED INDIGO DIGITAL PRESSBEAD PRINTING BLANKET The HP Indigo 7r Digital Press is ideal for printers who want to ContiTech’s new product for enter the digital market with “a sheetfed printing, printing securities and film embossing cost-effective solution with the production and quality advan- is a “groundbreaking” printing tages of proven HP Indigo blanket with a cover layer made of about 7,000 ultra-fine technology”. It is a high-per- formance, reconditioned press glass beads per square centi- that delivers the benefits of the metre anchored in the cover layer – each with the same HP Indigo 7000 Series at a HP Indigo 7r Digital Press diameter. The German-based reduced price. Remanufactured on a dedicated production line, the presses undergo the company’s Black Pearl Print- same integration process and testing as new HP Indigo ing Blanket is resilient,About 7,000 ultra-fine glass beads per square digital presses, and are under full warranty. They can becentimetre (all with the same diameter) are durable, antistatic and ISEGA- upgraded to include capabilities currently only availableanchored in the blanket’s cover layer. certified (i.e. free of pollutants on HP Indigo 7800 Digital Presses, such as One Shot Col- and non-hazardous to health). or technology (automated on-press colour managementIt’s manufactured in Germany and is sold via its saleschannels to printing shops worldwide including those in aided by an inline spectrophotometer and Smart Sched- uling). In addition, the base configuration of the 7rCanada. The blanket is resistant not only to enormous presses can be upgraded to include additional ink sta-embossing pressure, but also to temperatures of up to160°C as well as all printing chemicals including ben- tions for up to seven colours (including white ink), as well as on-press special effects capabilities. Powered byzene, acetone and oil. And because packaging is a the HP SmartStream Production Pro v.5.1 Print Server,particularly sensitive issue in the food industry, Con-tiTech has all its printing blankets for the packaging the 7r presses can deliver 160 full-colour pages per minute – up to 4 million pages per month. They also pro-industry inspected by an independent testing institute vide access to HP Indigo Print Care for automatic issueto ensure they meet strict food law requirements. diagnosis and troubleshooting – and are eligible for HP Indigo support programs.AGFA GRAPHICS LAUNCHES ADVANTAGEN TR VHS PLATESETTER COLORDYNE INTRODUCES 2600 SERIES MINI PRESS Aimed at the high-volume news- Colordyne Technologies’ 2600 Series Mini Press is aimed at label converters paper market, the Agfa and brand owners who are looking for Advantage N TR VHS (Trolley- Load, Very-High-Speed) produces an out-of-the-box, roll-to-roll digital printing solution to handle consumer up to 400 plates per hour, which demand for short-run digital labels. The is 50 plates faster than its pre- decessor, the Advantage N TR Mini Press makes use of a single Mem- jet printhead capable of printing at 60 HS. Because of the increased fpm at 1600 x 1600 dpi. What differenti- speed, newspaper publishers can deliver the latest news and last- ates this single printhead platform from others in the industry is its self- minute offers to their readers predictive printhead maintenance that daily, while operating under much tighter production dead- decreases operator intervention and Colordyne 2600 DigitalAgfa Advantage N TR VHS Platesetter increases uptime, said Colordyne. A Label Printer lines. The platesetter will alsohelp newspaper publishers replace multiple, slower CtP robust, dually-supported frame with the capacity to handle 24” outside diameter rolls, as wellengines with fewer, yet faster units. This not only saves as a servo-driven web-handling system allows custom-on new CtP investments, but also on processing equip-ment or punch and bending machines. Fewer CtP ers to produce “longer run lengths than they once thought possible on a press of this size”. The press alsoengines also require less floor space. Less processing makes use of industry-standard Harlequin RIP and a 15”equipment also reduces labour costs for cleaning andrefills. It features a trolley to transport plates from a touchscreen, providing the operator with an easy-to-use workflow and user interface capable of handling vari-safelight environment to the platesetter. This gives oper- able-data applications. As far as finishing, Colordyne hasators the flexibility to load the plates in a separate yellowsafelight environment more efficiently – in case switch- partnered with offline finishing solution providers to offer users flexible and affordable finishing options toing to yellow safelight conditions isn’t possible in the meet their specific application needs.room where the CtP device is installed.16 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

Safe and sound: Diana Brown16 ways to put safety firstIt was an ordinary day in manufacturing. There was force, and a more profitable company overall. Today isproduct being printed and work being made ready for the day to start!customers in finishing. It wasn’t until an employeewalked outside near shipping and receiving did the day BUILDING A SOLID H&S KNOWLEDGEbecome extraordinary. There, on the ground in the FOUNDATION: WHAT YOU NEED TO KNOWsnow, a truck driver was lying outside of his cab having amedical emergency. When the employee found the driv- Foundational health and safety information is criticallyer, he ran back inside to call 911, at which point a bindery important for both upper level management and lineoperator (who had never been trained in CPR but knew managers in the printing industry. There is A LOT ofhe had to do something), ran to help the unconscious, information available through the Government ofnon-breathing victim. With the help of the 911 dispatch Ontario’s websites and not all of it is easy to find or easyoperator he performed CPR. The operator was able to to understand. My goal in this section is to demystifycoach him over the phone, “push hard and push fast in the most important information around key organiza-the centre of the chest” and he bravely followed the tions, terminology, and training requirements.instructions. It wasn’t long before the emergency OHSA (Occupational Health and Safety Act) – This is theresponse team arrived and took over, at which time they primary legislation that keeps workers safe in Ontario.were able to revive the victim and save his life. If it The act outlines responsibilities of all individuals in theweren’t for the fast-thinking and courageous acts of the workplace, establishes procedures for dealing with haz-manufacturing team, there would have been one less ards, and provides enforcement where there isperson in the world that day. non-compliance. Non-compliance is against the law.This is a true story that happened when I worked for a www.tinyurl.com/occupationalhealthandsafetyactformer employer and it’s something that could have eas- IRS (Internal Responsibility System) – A system that pro-ily happened at any company, anywhere in the world. vides each person in an organization with directThis story is not meant to instill fear, but inspire action responsibility for health and safety. It is an essentialto prepare for “what-if” scenarios. I admit that safety component of the OHSA and establishing an organiza-isn’t the sexiest topic, but it’s one that should be given tional culture of safety. www.tinyurl.com/the time and care it deserves so that everyone feels safe internalresponsibilitysystemat work and this article is a great place to start. Here, you JHSC (Joint Health and Safety Committee) – A committeewill get a high-level overview of safety in a print shop made up of both worker and management representa-and we’ll start by building a solid foundation of the safe- tives that is mandatory for companies with twenty orty rules and regulations in this province. This article is more workers employed, as outlined in the OHSA. Thealso a great place to make yourself look like a star in committee is responsible for monitoring health and safe-your next meeting, as I’ll outline simple, actionable take- ty, identifying hazards, recommending health andaways that can make all the difference when it comes to safety improvements, and investigating injuries. www.making your company a safer place to work. There is tinyurl.com/jointhealthandsafetycommitteeconcrete evidence that a safer workplace can translateinto better quality products, a more productive work-twitter: @graphicarts GRAPHIC ARTS MAGAZINE | July/August 2015 | 17

MOL (Ministry of Labour) – The provincial government training needs, and report these training needs (as wellministry that oversees health and safety as outlined in as confirm that this training has been completed) to thethe OHSA. www.tinyurl.com/contactmol MOL.WSIB (Workplace Safety and Insurance Board) – An Possible hazards in the printing industry that may needindependent trust agency that administers compensa- further training include:tion and no-fault insurance to Ontario workplaces. Mostbusinesses that employ workers must register with the • Chemical hazardsWSIB within ten days of hiring their first full-time or • Compressed gassespart-time worker. In addition to handling claims, the • Confined spacesWSIB mandates preventative first aid and CPR training, • Electrical hazardsas well as regulated first aid kits in order to comply with • Ergonomicstheir requirements. www.tinyurl.com/wsibcompliance • Explosives • Hand tools • Heat and cold stressHEALTH & SAFETY TRAINING • Indoor air qualityREQUIREMENTS IN ONTARIO • Ladders • Machine guardingThe chart below outlines the training required by both • Manual material handlingthe OHSA and the WSIB, as well as how many individ- • Noiseuals must be trained to be in compliance. It’s important • Office hazardsto note that the OHSA specifies training requirements • Solventsbased on the number of employees in the organization, • Vehicle driving whereas the WSIB specifies training requirements based on the number of employees on any one shift. (Therefore, Both part one and part two (which includes all addition- companies with more than one shift require at least one al hazard training) must be completed for an first aid and CPR-certified worker on each shift.) organization to be certified by Ontario’s Chief Preven- tion Officer at the MOL. A list of accredited OHSATRAINING REQUIREMENTS OUTLINED BY THE OHSA AND WSIB training providers can be found here: www.tinyurl.com/ approvedproviders OHSA WSIB So what’s the penalty for not Part One: Basic Part Two: Work- Additional Hazard First Aid & CPR complying with the above train- Certification place-Specific Training Training ing requirements or NA non-compliance with anything 1 to 5 Hazard Training At least 1 employee outlined in the OHSA? Well, theworkers NA with an Emer- punishment is relatively severe (as it should be). The maximum NA gency First Aid & penalties include a fine of up to CPR certificate (1-day course) 6 to 19 NA NA NA At least 1 employee $25,000 for an individual personworkers with a Standard and/or 12 months imprisonment, First Aid & CPR as well as a fine of up to $500,000 certificate (2-day for a company. It pays to comply! course)20 to 49 At least 2 members At least 2 members of All workers affected At least 1 employee ACTIONABLE TAKEAWAYS YOUworkers of the JHSC (one the JHSC (one work- by specific hazards with a Standard CAN IMPLEMENT TODAY (as determined in First Aid & CPR worker and one man- er and one certificate (2-day agement management Part Two) course) representative) representative)50 or more At least 2 members At least 2 members of All workers affected At least 1 employee Now that you have an under- workers of the JHSC (one the JHSC (one work- by specific hazards with a Standard standing of the key safety (as determined in First Aid & CPR organizations in our province worker and one man- er and one certificate (2-day and the requirements mandated agement management Part Two) course) by these organizations, it’s time representative) representative) for simple actions that can make all the difference when it comes to safety. The followingThe OHSA’s Part One: Basic Certification is general in information includes practical, easy-to-implement,nature and covers health and safety law, hazard identifi- actionable takeaways that you can bring to your nextcation and control, investigation techniques, and health and safety meeting. I have subdivided the follow-prevention resources. ing information into three categories for creating a culture of safety in your organization: priority, proactiv-The OHSA’s Part Two: Workplace-Specific Hazard Train- ity, and practice. Each idea that has “Today’s the day!”ing is much more focused in nature and narrows in on beside it is quick and easy to do. In fact, I challenge youhazards found in the individual company. In order to be to implement at least one of these ideas before the end ofcertified, employers must conduct a workplace hazard the day.assessment, determine significant hazards, determine18 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

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MAKE HEALTH & SAFETY A PRIORITY Create safety contracts (Today’s the day!). I recently visited a state-of-the-art manufacturing facility with aForm a solid JHSC. The Joint Health and strong focus on safety. At the entrance to the plant theSafety Committee is required by law to be company has hung a large bulletin board with everyformed in companies with 20 or more work- employee’s “safety contract” posted. The safety contracters. The committee must be made up of at includes a short paragraph about daily commitment toleast one employer (management) representa- safety and a line for the employee to sign the contract.tive and at least one worker representative if What’s most interesting about this safety initiative isthe company employs between 20-49 workers. that each employee was asked to bring a photo of his orIf there are over 50 employees in a company, her loved ones to place on the contract. Everyday whenthe committee must have at least four mem- arriving to work, employees are reminded about whobers. The JHSC team is designed to be diverse they’re coming to work for and why the company’s com-and include employees making strategic deci- mitment to safety is so important.sions, as well as employees who are closest to Invest in an AED (Today’s the day!). Automated Exter-the day-to-day work to promote well-rounded nal Defibrillators are absolutely, positively worth thedecision making. Even if members of upper investment. They can increase the chances of survivalmanagement or the executive team are not of a cardiac event from approximately 5% up to 90%.official members of the JHSC, invite them to AEDs are incredibly simple to operate, it only takes aevery meeting so that they are better couple of hours to properly train and certify users, andinformed about safety challenges facing the anyone can use it even if they are not certified (as theyorganization. Getting management involve- are protected under Ontario’s “Good Samaritan” laws).ment in health and safety initiatives is the Furthermore, Ontario’s Chase McEachern Act of 2007only way change will truly happen. protects the owner or operator of premises from civil lia-Seek employee input. No one knows equipment and bility where a defibrillator is made available for use andprocesses better than the employees working with them harm or damage occurs from use of the defibrillator. Inon a daily basis. Seeking employee input (whether other words, you are very well protected in the eyes ofthrough formal or informal means) is not only import- the law even if something goes wrong. Investing in aant to learn about potential hazards, but also to help defibrillator is similar to investing in insurance: youwith employee buy-in when new safety initiatives are hope you never have to use it, but you’ll be glad yourolled out. It’s no secret that people like it their voices to made the investment if you ever have to use it. Althoughbe heard, but it’s also no secret that not all companies the average unit cost is still relatively high, you can get alisten to their employees. fully equipped model for $1100-$1500. Amortize the costReport near misses. Prevent accidents before they hap- of the unit over 10 years and that’s only an investment ofpen. Put a system in place whereby employees are $110-$150 per year. This cost is negligible relative to theencouraged (or required) to report accidents that almost lifesaving benefits.happen. This near-miss reporting strategy will help the Outline one safety focus per month. The most at-riskJHSC and the executive teams identify risky areas, group in the workplace is young employees due to lackequipment, and processes that can be addressed pro- of experience and/or lack of proper guidance and train-actively before someone gets hurt. Keep the reporting ing in danger prevention. According to Work Safe BC, thesimple and integrate it into current systems to encour- top seven dangers for young workers include liftingage participation.Remove all fear. In order for accidents and near missesto be reported, every employee has to feel comfortablereporting these occurrences without fear of reprimandor fear of losing their job. Trust takes time to develop butit’s an integral part of the health and safety implementa-tion process. In addition to removing all fear throughclear communication, the process by which accidentsand near misses are reported must be quick and easy,and preferably integrated into existing systems. Ifreporting feels like an administrative burden, people areless likely to do it.Do some analysis. Where have the most incidents hap-pened in your facility? Where do the most incidentshappen in similar operations? Who do the incidents hap-pen to? Fix the most frequently occurring or highestcost (based on frequency and severity) issues first, inaccordance with the Pareto Principle: 80% of issues arecaused by 20% of problems. Once the root cause of thesevital few 20% are identified and taken care of, the num-ber of incidents should decrease dramatically.20 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

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objects, working on elevated levels, working with knives, attend to small, but significant, safety issues. See whatworking with hot surfaces or objects, operating motor needs restocking in your first aid kits and order it. Findvehicles, working with food slicers, and working near leaning skids, boxes piled high, materials not put away,running equipment or machinery. In the printing indus- and debris in the aisles. Take a few minutes to remedytry, six out of seven of these dangers could be an each of these issues. By demonstrating attention toeveryday concern. Provide the necessary education and detail and creating a tidy workspace, employees will betraining for these high-risk areas and create monthly more likely to keep it that way, making the facility safereducation pieces highlighting a variety of different safe- for everyone.ty topics (first aid, CPR, WHMIS, etc.). Focus on continuous improvement. Measure risks on an ongoing basis. Safety preparedness is not a one-timeBE PROACTIVE event; it’s based on the concerted effort of every single person in the company on a daily basis. The JHSC mustMake 911 cheat sheets (Today’s the day!). If you’ve do a site inspection each month, including assessing cur-never seen a 911 cheat sheet before, it is a handy one- rent risks and ensuring all safety equipment (firepage sheet hung beside a phone that is a script for use in extinguishers, eye wash stations, first aid kits, AEDs,an emergency. The script looks something like this: “Do etc.) is functional. Constantly reassessing hazards is anyou need fire/police/ambulance? What happened? The important component of fostering a positive safety cul-company’s address is… The closest major intersection ture in your organization.is…”. It’s also wise to include a line at the bottom stating Praise safe behaviour (Today’s the day!). All too often,“Do not hang up the phone until 911 hangs up first.“ unsafe behaviour is reprimanded and safe behaviourWhether posted beside the phone or as a small cheat goes unnoticed. Acts of safety (whether big or small)sheet attached to the phone, these scripts help reduce should be recognized. Write a good news story and postanxiety and improve communication in a stressful it on company bulletin boards or in a company news-situation. letter. Reward the individual in front of their team or inEstablish an intercom code (Today’s the day!). In your front of the whole company as part of an awards cere-next JHSC meeting, consider setting up an intercom mony. Whether it’s verbal recognition, an award plaque,code to alert all team members when there is a safety or gift certificates, or a well-deserved day off, the prizefirst aid issue that needs their attention. Hospitals and doesn’t matter as much as employees understandingother large organizations have these types of paging why the person received the recognition and therebysystems so that everyone knows what’s going on with- having a model to aspire to.out the need to broadcast the details of a situation. For No hiding. Everyone in the organization (even the CEO)example, an announcement of “code white” could mean should work on the shop floor for at least a couple ofthat all first aiders should immediately go to the speci- hours each month. This initiative will not only helpfied location to help with an emergency. To be even more identify health and safety concerns with fresh eyes, butprepared in a potentially chaotic emergency situation, it may also help everyone in the organization betterconsider assigning one or two people to grab the first aid understand challenges facing various departments andkit and the AED if the code is announced. foster a greater sense of community within theDownload an important app (Today’s the day!). The company.Canadian Red Cross recently released an excellent appfor both iOS and Android devices. The app is called “First FINAL THOUGHTSAid by Canadian Red Cross” and it is a fantastic resourceto refresh your memory about important first aid topics. Although it’s not possible to outline all of the legalLearning first aid skills is like learning a language: if requirements for health and safety in this article, myyou’re not using it all the time (and let’s hope you’re not!) hope is that you now have a more solid foundation fromyou forget. The app is well designed and includes short which you can build your understanding. Furthermore,descriptions of various topics, how-to videos, and quiz- my hope is that the ideas in this article have sparkedzes. It’s a great supplement to (but not a replacement for) some new thoughts about what you can do to makefirst aid training. health and safety a priority, including actions you can implement today. In fact, I encourage you to make safetyPRACTICE WHAT YOU PREACH more than just a priority in your organization – make it a core value. Fostering a culture of safety involves makingAct it out. Practice the “what-if” scenarios for all differ- it a priority, being proactive, and practicing what youent types of emergencies in the locations they are most preach with genuine buy-in from all levels of the organ-likely to happen. Keep everyone informed and refreshed ization. Health and safety may not be the mostby acting out possible situations in various departments glamorous topic, but it is a critically important one towith the employees in those departments. This activity the long-term success of any organization.doesn’t have to be overly serious or panic inducing. Myfirst aid trainees often tell me that it’s the practice scen- Diana Brown is an Instructor at the School ofarios that they find most valuable and most fun because Graphic Communications Management atI approach it in a light-hearted way, always providing an Ryerson University and the Owner of ON-SITEopportunity for feedback at the end. First Aid & CPR Training Group, a health &Walk around (Today’s the day!). There is no better time safety company that provides training to thethan right now to take a walk around your facility and Graphic Arts Industry.22 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

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3D Printing News Matt BeloTHIS MONTH: 3D SCANNING the reflections in the light to analyze curves and bends in the surface of the object. These scanners are flexible toWhatever your application may be, the one thing you will use, good for many applications and safe on human eyes.always need for ANY 3D print is a functional 3D design These are generally a lower cost, but are not optimal onfile. You can design the file from scratch using CAD (or any reflective or refractive surfaces.of the various 3D design software programs), but you’ll Laser Scanning. These 3D scanners function similar toquickly discover that this process is labourious and Structured Light, except they use lasers instead of a blan-requires a very advanced set of skills. One of the best ways ket of light. These can be great for precise engineeringto kick-start your design process is to utilize 3D scanning applications and capturing fine details, but are unsafe fortechnologies. Additionally, there are a variety of applica- human eyes. Thus they need to be used in a controlledtions where you can utilize 3D scans for modeling and environment.visualizing in the digital realm. Photogrammetry. This method uses multiple cameras to3D scanning uses a device that analyzes a real-world capture the object from different angles along with anobject or environment to collect data on its shape, texture algorithm that triangulates common points to analyzeand (in some cases) colour. Certain devices are handheld depth and create a 3D model. It gives you the best colourand hover around the object to obtain a collection of snap- detail, however is not the most accurate for making pre-shots that are stitched together to create a full cise measurements.three-dimensional model. Other devices affix the scanner Also worth mentioning are MRI/CAT scans which areto a tripod and use a turntable to rotate the object. Some used in medical applications to scan inside an individual’sdevices are in the form of a chamber or booth, with the body. And CMM machines – though technically not 3Dobject or person positioned in the center as they’re scanning – use a physical probe to get precise dimensionsscanned from multiple angles. Finally, there are scanners of an object.that can be attached to an aircraft or vehicle to captureentire landscapes. No matter what form a 3D scanner THE ARTEC EVA 3D SCANNERtakes, it will give you a huge leg up on developing yourdesign. One of the 3D scanners we often recommend is the Artec Eva handheld Structured Light Scanner. While it won’t beWHY USE 3D SCANNING? the optimal scanner for every situation, it is certainly one of the most versatile and easy-to-use scanners on the mar-On the most basic level, 3D scanning is a quick and effect- ket and is priced very competitively. The Eva doesn’tive way to capture the geometry of an existing object, require markers or calibration. It captures objects quicklywhich will aid in the design of new items and fixtures, in high resolution and vibrant colour at up to 16 frames perapplying an extension or new part to an existing geom- second. These frames are aligned automatically in realetry, or in reverse engineering applications. If you’re time, which make scanning easy and fast. Please contactdesigning a part to be used for some pre-existing device us at Objex Unlimited for a demonstration, or to answer(for example a vehicle, tool or machine), you can quickly any questions.capture the dimensions and measurements of a physicalobject and be confident your parts will fit together on the Matt Belo is a Brand Manager and Marketingfirst try. You can enhance or change an existing part Coordinator at Toronto’s Objex Unlimited 3Dyou’ve created, or digitize parts that were built before Print Studio. He can be reached at matt@CAD software became widely used. You’ll see 3D scanning objexunlimited.com, or at 416-233-7165.in the field of biometrics, obtaining 3D data for the designof prosthetics and implants, and increasingly used in thefield of graphics and VFX, providing digital assets in thecreation of 3D animations. 3D scanning is also being usedmore and more as a means of historical preservation. Infact, many objects from our past which are starting toshow the effects of time can be digitally stored and main-tained, or replicated through 3D printing. There’s anendless list of possibilities for 3D scanning and new onesare popping up every day.3D SCANNING TECHNOLOGIESAs you’ll soon realize, as with many things in the realm of3D, there is no one-size-fits-all solution when it comes to3D scanners. So it’s best to figure out your particular needsand choose a scanner that suits your specific application.Structured Light Scanning. These 3D scanners project apattern of lights onto an object. The scanner then reads24 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

Logo Literacy: How a great logo helps branding and drives business DanAntonelliStarting or growing a printing business is an exciting, When making decisions about how you want your logofrustrating, rewarding, and arduous experience. In designed, think about the big picture. How’s it going totoday’s marketplace, establishing a powerful and mem- look in the various executions of the brand? Will itorable brand is essential for any company’s success. thrive in one format, but suffer in another? Are thereWhile most experts agree what branding is, few give the certain marketing channels you might use in the future,logo its due respect. In my experience, a logo sets the where your logo can be easily incorporated? Take astage for all of your strategic messaging. Like a bicycle minute to think about how those future projects willwheel with many spokes, your ‘branding’ spokes need to pan out before finalizing your logo design. Some areas tobe connected to one central hub. So think of your logo as consider include:the hub for your brand and all other iterations of thatlogo as your spokes. • Business cards and stationery. Your business card is often a prospect’s first impression. MakeLOGO DESIGN: LOOK BEFORE YOU LEAP it count and think differently. Ideas include two-sided and thicker cards, special finishing,A great logo conveys expertise, establishes a brand unique paper stocks or substrates and so on.promise and creates an expectation for quality. Whilemany business owners wouldn’t give a second thought • Signage. It’s important to have your signageto buying a $99 logo, there are some major points you match your brand. Use space as effectively butshould consider. First, make sure your branding is don’t modify the logo – and never modify yourinstantly clear in the logo architecture – because you logo’s proportions to fit that space.don’t have the luxury of years of brand recognition toget people to associate your name with your product or • Web design. Ideally your new brand should beservice. The vast majority of small business brands are integrated into your website, and should livebuilt upon two primary elements: the typographic ele- within the brand architecture the moment youments and the graphic or iconic element. Together, they launch your new look. This is really where yourform the basic structure for most logo designs. When- brand should shine, and where your brandever possible, avoid deploying a brand that requires a lot promise should be communicated with max-of explanation. If your small business relies on outdoor imum impact.media, such as signs or vehicles, a memorable icon isespecially important. It should link the viewer to the • Social media. An announcement of the newmessage quickly and seamlessly. brand should definitely be made through yourThere are two schools of thought when considering the social media channels. Look no further thannaming architecture for your brand and determining Disney to understand the value of a memorablewhich part should receive priority. On one side, the name logo. After all, “it all started with a mouse.”may be the most dominant part of the logo, while what Nothing better illustrates the importance of thethe company does is secondary. This works well for well- logo than that first Disney mascot – Mickeyestablished companies that enjoy good name recognition Mouse himself!and are already associated with the service or productthey provide. The alternate scenario – which is likely Finally, determine the feelings and emotions you wishmore applicable to commercial printers – is to emphasize to convey when interacting with your audience. This iswhat your company actually does, then follow with your is the first step to building a successful roadmap forbusiness name. your brand. Once you’re armed with this research, myNext to the graphical element or icon, the typography used suggestion is to tackle the logo design first – and buildin your logo design is the most critical choice a designer all other branding touchpoints around what your logo,makes in representing your small business brand. Typog- the real ‘hub’ of your branding wheel, communicates.raphy communicates so much about your brand – whetherit’s whimsical, elegant, dated, common, fresh, or futuristic. Dan Antonelli is CEO and Creative Director ofIt should be in harmony with the graphic or icon in order to Graphic D-Signs, Inc. – The Small Businessoptimize the audience’s impression. Advertising Agency, and the author of Building A Big Small Business Brand. For more information visit www.graphicd-signs.com.twitter: @graphicarts GRAPHIC ARTS MAGAZINE | July/August 2015 | 25

Improving your products and processes?There is funding help available Elliot SchillerAt the end of April, 2015, the Canada Revenue Agency domestic manufacturers to make sure that they are(CRA) revised its Eligibility of Work for SR&ED Invest- receiving their credit for innovation.ment Tax Credits Policy with significant new If you are among the surviving domestic manufacturers,“clarifications”. For the first time since the program was it is likely that you remain so by continuing to improveintroduced in 1992, the term scientific method no longer your products or processes, and/or you continue toapplies to the SR&ED program. In what this author con- attempt to develop new products. Even if these activitiessiders a confirming acknowledgement of the shop-floor are still in progress, or currently on hold, or you havepractices of the domestic manufacturing sector, CRA failed to achieve any or all of your objectives and recog-now refers to the proper method of attempting product nize that within your given corporate expertise, budgetor process improvement as systematic investigation, not and time frame, these pursuits are unrealistic, you mayscientific method. be eligible for SR&ED funding. This funding help is not aFurthermore, CRA clarifies the term analysis in order to gift, it is your entitlement. Your competitors are takingacknowledge that all analysis is done within the par- advantage of this financial support and if you do not,ticular framework of the specific manufacturer you are putting yourself at a disadvantage.analyzing the problem in front of them. It acknowledges This author is always open to discussions with yourthat a small to medium sized enterprise (SME) is not company about your shop-floor innovations in order toexpected to have the domain knowledge or experience evaluate whether such activities rise to the level ofthat a Fortune 500 company would have available to it, SR&ED. If you have gaps in your knowledge that youand said SME will only be judged against its own exist- attempt to overcome in order to improve your productsing state of the art. That is why, for example, the past or processes, it is likely that you are doing systematicdecade has seen so many printing, automotive, and other investigation in order to overcome these issues, and youcompanies obtain funding for performing the same sys- may qualify for funding help. Even if you don’t thinktematic investigation in order to be able to switch from you would qualify, we are only a phone call away, and weoil based to water based products. Most innovation is will give you our expert opinion for no fee or obligation.done concurrently by many different companies, all of However, don’t procrastinate, as SR&ED-eligible activ-whom see where the future is going and recognize where ities have a deadline, and the SR&ED funding credits dothey need to be to stay competitive. expire.CRA also modified the definition of analysis to explain You will find the link to the CRA revised document onthat “analysis is an integral part of the systematic inves- our website at www.FundingHelp.catigation or search and it can be used to generate or test ahypothesis”. Hypothesis is another term that is not com- Elliot Schiller is a Director at Toronto’s Teeger Schillermonplace on the shop-floor. Acknowledging that reality, Inc., a company that specializes in obtainingCRA also revised the definition of a hypothesis and government funding. His clients receive over $5states that “a hypothesis is an idea, consistent with million annually to support their ongoing businessknown facts, that serves as a starting point for further innovation. E-mail [email protected], visitinvestigation to prove or disprove that idea”. While the www.FundingHelp.ca or phone 1-888-816-0222 Ext. 102.Oxford Dictionary might take objection to this over-simplification, CRA, in its defence, adds a note to thedefinition stating that “the explanation has been simpli-fied to improve understanding and readability”.Towards the end of the Paul Martin government and thebeginning of the Stephen Harper era, based on independ-ent reporting, CRA recognized that certain businesssectors, primarily those dominated by SME’s were notreceiving their proportional share of the then $3 billionthat was being awarded to the manufacturing sector. Inan attempt to correct this discrepancy, CRA began pro-moting the program via pamphlets, and speaking tours,doubling the annual funding to manufacturers to $6billion.There hasn’t been much promotion of the program byCRA since that time and so the introduction of thisrevised eligibility document with the elimination of theterm scientific method should be a wakeup call to all26 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

When should you fire a salesperson? DaveFellmanI’ve written a lot over the years about doing the right things, and/or doing enough of them.hiring salespeople, specifically about I believe the best way to manage a printing salespersonmaking better hiring decisions than is to set up “action standards” – how many prospectingmuch of the printing industry has. calls each week, how many introductory e-mails sent,This month, I want to deal with a how many telephone follow-ups, how many appoint-sort-of-related topic: the question of ments – and manage compliance with those definedwhen to fire a salesperson. activity levels. When a salesperson lives up to his/her “action standards”, I’m willing to be patient, because ISHORT ANSWER know I can be confident that relationships will grow and the sales volume I’m looking for will materialize. WhenThe short answer to that question is he/she does not live up to those “action standards”, it’s anthat you should fire a salesperson as entirely different story.soon as he/she demonstrates the The first time a salesperson missed his/her action stan-inability to make money for you. The dards, I’d sit him/her down for a short conversation.hard part, of course is knowing “You may have misunderstood the situation,” I’d say.exactly when that is, and I think it’s a “These action standards are not goals that I hope you’llfair observation that most printers hit, they are absolute requirements for keeping your job.fire salespeople at the wrong time, You have to maintain this level of activity if you want toeither before they’ve had a reason- be successful.” If it happened a second time, the conver-able chance to produce, or well past sation would be even shorter: “Your job is officially inthe point where the printer started jeopardy!”throwing good money after bad. If it happened a third time, the conversation would beLet’s start with the first half of this even shorter still, two words: “You’re fired.”equation, and the understanding that it simply takes The bottom line here is that you have to be patient withtime to build relationships; to bring people to the point salespeople as they develop, but only as long as they’rewhere they’re even remotely interested in buying from putting in the necessary effort. If you have a salespersonany salesperson – or any printing company. I recently who isn’t willing to work hard enough – or smart enoughspoke with a printer who fired a salesperson after only – to succeed, you should fire that person as soon as itthree weeks. The reason, he told me, was that the sales- becomes apparent that keeping them is a losing battle.person hadn’t brought in even one quote in all that time.I was horrified, first of all because finding things to Dave Fellman is President of David Fellman &quote on and building relationships are two completely Associates (Cary, NC) a leading sales anddifferent selling strategies, and the real winners in print- marketing consulting firm serving numerousing sales focus much more on building relationships segments of the graphic arts industry. E-mail:than on finding things to quote on and then “chasing” [email protected] or visit www.those projects. Beyond that, three weeks at a sales job davefellman.com.just isn’t enough time to provide any real indication ofthe likelihood of success – with one important caveat,which I’ll get to in a moment.I tell all of my clients that you have to be willing toinvest in a new salesperson for six months, because evenin a best-case scenario, it’s going to take that long beforeyou start seeing any real payback. Remember, you areasking your new salesperson to go out and try to changepeople’s habits. Every prospect he/she calls on alreadyhas at least some sort of relationship with at least oneother printing company.Think about how long it took some of the salespeopleyou buy from now to win you over, back when they werein the same situation. You have to give your salespersonenough time to succeed!EFFORT & COOPERATIONYou do have a right, though, to expect a certain amountof effort and cooperation from your salesperson. That’sthe caveat I mentioned earlier. The reality of the situa-tion is that it takes time to build relationships whenyour salesperson is doing all the right things, but thoserelationships will never develop if your salesperson isn’ttwitter: @graphicarts GRAPHIC ARTS MAGAZINE | July/August 2015 | 27

Impressions from EskoWorld 2015 NataliaLumbyThis was only my second EskoWorld user group confer- ment platform. With increased complexity in jobs andence but colour me impressed twice in a row! This year’s systems there is tremendous value in enabling custom-event was held in Scottsdale, Arizona, surrounded by ers to connect digitally as well as providing initialred clay, insanely tall cacti and beautiful pools to help training online. The site will likely integrate with antame the three-digit heat wave. The sessions covered a e-commerce engine making it the one stop shop for allbroad area of topics catering to all types of Esko users, Esko needs. Currently, resources are broadly dispersedfrom brand owners to converters and everyone in based on location and across several sites. This changebetween. While there weren’t necessarily any earth is much anticipated by Esko users.shattering announcements at the conference (to be Other central topics at the conference includedexpected in a pre-drupa year), we did have the oppor- extended gamut printing and Full HD Flexo. The logictunity to meet with the new members of the executive behind extended gamut is that running seven coloursteam. gives you the ability to reproduce a variety of hues thatAt the helm of Esko is Udo Panenka, coming from would typically run as spot colours. With run lengthsanother Danaher company (owners of Esko) he has been decreasing, taking on the extended gamut approach hasimmersed in the DBS (Danaher Business System) phil- some advantages. There are of course economies ofosophy for seven years. DBS has a lean management scale when it comes to ink savings, but more important-philosophy with a focus on leadership. Many Esko ly you save on makeready as you switch between jobsemployees agree that it is the company’s “special sauce”. since no spot colour units are being washed up. In oneAlso joining the team is Philippe Adam, VP of Global of the sessions I attended about using Equinox forMarketing. Having worked in software business per- extended gamut, more than half the room was alreadyformance for over 20 years, he is well poised to translate using extended gamut, while the other half was defin-the amazing customer stories that come from using itely there to figure out how to get going. Full HDrobust software. Last, but not least, VP for the Americas meanwhile has not seen as much adoption in Northis Jon Giardina also joining from Danaher. He says one America as it has in Europe. With quality and colourof his favourite aspects of his job is meeting customers accuracy no longer being a “nice-to-have” this will likelyand helping them improve their speed to market and change. In fact, locally Artcraft Label in Burlingtonquality. All three of the gentlemen are engineering installed a new CDI just a few months ago. Esko alsotypes with a strong sense of good business which I’m received an FPPA 2015 Technological Innovator of thesure is very encouraging for all Esko stakeholders. Year award for the system.The leadership is focusing on issues such as SKU prolif- To tie off some of the themes, there was a lot of talkeration, shorter runs and increased workflow about the overall workflow of packaging. Namely, Eskocomplexities. Everything in development concentrates continues to pursue buy-in from brand owners to createon automation, integration, standardization…and just to stakeholders that manage packaging within the brand.break up all the “tions”, user experience/user interface. I have often heard that packaging is last to join the mar-The business broadly breaks up into four areas, which keting discussion, but this is changing. Marketersinclude workflow, flexo prepress (Full HD Flexo), cutting understand that in-store decisions are critical and thattable solutions and packaging management. From a packaging plays a key role. Further, the system ismore local perspective, in Canada the market is buzzing becoming increasingly complex with more packagingwith uptake for Kongsberg cutting tables and CDIs. types, materials and regulations in the market todayMarc Raad, Account Manager, has been amazed by how than ever before. Online portal tools such as WebCenterpeople are using the technology. I had the opportunity help manage the package right from the get go. Inter-to visit Sean Vizsy, President of Full Frame Signs, which estingly, Danaher has also recently acquiredservices the film industry. While his main market is MediaBeacon, a data asset management company. Thissignage, he shared with us that the tables are extremely is very in-line with Esko’s mission to get involved inflexible. As an example he has used his Kongsberg V-24 managing the package further upstream. From a firstto cut leather for costume making. With digital printing glance, MediaBeacon appears like it will fit right in, withon the rise in the packaging industry, finishing equip- a very flexible interface and impressive searchment that can keep pace is more than needed. capabilities.Other aspects worth noting are Esko’s new Connect Lastly, there was a definite consensus that digital ismodule, which allow third party software systems to picking up pace in packaging. Esko’s focus is to developconnect (surprise) with Automation Engine. This means systems that will fluidly move between digital or flexo,that your MIS system can interface with your workflow as this mixed-methods approach is likely to thrive inas it should. The module uses open systems rather than today’s market.going proprietary, making linking up easier. In additionEsko is invested in further integrating their hardware Natalia Lumby is an Assistant Professor at theand software. The aim is zero defects and down time School of Graphic Communicationsusing machine learning to warn users of potential Management and Associate Editor at GAM.upcoming maintenance issues. Further on the service Teaching in areas of premedia and projectside, Esko is investigating creating a customer engage- management, Natalia is keenly interested in design, innovation, and technology.28 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

Change is the only constant: Peter Woolcocklarge format and digital print Regardless of the print segment you technology on the way. There’s no time for R&D; themay be in, there’s no debating the equipment needs to be production-ready from day one.impact that inkjet has had on the print- When I speak to company owners, I offer one piece ofing industry. In recent years, two of the advice that I feel is the critical key to success regardlessmost promising areas, both for revenue of the technology or people you have or the challengesgrowth and value added service offer- you are currently experiencing—look in the mirror anding, have been large format and digital commit yourself to become an ambassador of change.printing. Change, is the only constant in the business and if hist-Some companies started small and ory tells us anything, it is that there will be winners andgrew, expanding as the demand came, losers. We have seen what happens to those that resistothers jumped in with significant change: they are no more. Those that embrace changeinvestments hoping to capture market are rewarded for their courage with higher revenuesshare. We also saw acquisitions with and a brighter tomorrow.companies buying others in order to To be successful, change must come from the top down.establish themselves in the market. It will be the business owner that will have to make theLines quickly began to blur, making it investment in both people and equipment. If he or she isdifficult to decide between partner and not a proponent of change, more than likely the busi-competitor. Some sign companies ness will fail. So, I challenge all business owners toinvested in digital or printing presses evaluate the person in the mirror and ask the hardestwhile traditional printing companies became one stop question of all: Am I ready for constant change? (If youMedia Service Providers and added both large format answer “yes” then the rest is semantics). Be bold andand digital print to their offerings. Each of these moves fearless and enjoy the ride! There are many more chal-fueled an already fiercely competitive marketplace. lenges ahead, but you have taken the most importantAll this competition and new technology has led to vast- step by aligning yourself with the key success factor forly superior products and services highly tailored to your business. This applies whether your strategy is toclient demands. Consumers have been the benefactors grow organically or through acquisition. Each will forceof all these changes. They can now receive highly tar- change upon you and constantly cause you to have to re-geted print communications, thanks to variable data invest in both equipment and people. Choose whetherand one-to-one marketing. Integrated cross-media com- you are going to “lead, follow or get out of the way.”munications using QR codes and other creative tacticsallow customers to interact via a website or smartphone Peter Woolcock is a Digital Infrastructure Specialist and offersapp, which further empowers the consumer. All of these Consulting, Systems Integration and Programming Services to thenew marketing channels have created significant chal- Graphic Arts Market via his company Cosmic Frontier, Inc. based inlenges for the traditional print provider. Toronto, Canada and can be reached at 647-802-3475.Shortened turnaround times and lower runs havebrought tremendous pressure on the print provider.Sure these new areas generate more revenue but theycome with a significant degree of complexity and chal-lenge. On the large format side, there are many debates:roll fed or flatbed; EcoSolvent, latex or UV; or whether ornot to get into textiles. On the digital print side, a pleth-ora of choices are available but which direction shouldyou go – dry toner, liquid toner, UV or Nanography? Andwhat about finishing offerings? Traditional processesare often not a good fit for this type of work.Providers are under increased pressure to pay for capitalequipment in shorter periods as the advent of new tech-nology can make this year’s leader the bottom of thepack next year. I’m sure for many this must cause sleep-less nights, pondering endlessly “Am I making the rightinvestment? Will it keep me ahead of the competition?Do I have the right staff?”You delay upgrading because you think there’s bettertwitter: @graphicarts GRAPHIC ARTS MAGAZINE | July/August 2015 | 29

The world of 3D bioprinting Peter DulisWe first started reporting on breakthroughs in medical windpipe, is a tube that connects the pharynx and3D printing in July 2011, so we wanted to revisit this larynx to the lungs. It allows the passage of air, and so istechnology to see how things are progressing. Since July present in all air-breathing animals with lungs. One of2011, 3D printing has made some tremendous strides in the biggest challenges surgeons face in tracheal recon-the medical field: models of stints, artificial limbs and struction is that the length of the trachea is fixed. Whenreplacement skulls can now all be replicated using this a doctor removes a long and diseased section of aemerging technology. The number of 3D printers being trachea, they need enough trachea length to put the twosold into the medical field is expected to double over the healthy ends back together.next four years and this is happening all around the With help from his mentor, Daniel Grande, PhD, directorworld. Canadian researchers in Uganda are now able to of the Orthopedic Research Laboratory at the Feinsteinhelp in the area of prosthesis with the help of 3D print- Institute, twenty-eight-year old Todd Goldstein, investi-ing. What normally would have taken six days to gator at the Feinstein Institute for Medical Researchproduce can be done in six hours. modified a Makerbot Replicator 2x Experimental 3D printer to print with living cells. First, MRI and CATAFFORDABLE PROSTHESES scans are used to replicate a 3D computer design of a patient’s trachea. Once the design is programmed intoIt’s difficult for many Ugandans to afford prostheses the printer, two types of materials begin to build thesince 38 per cent of the population live on less than $1.25 trachea: a syringe comprised of living cells called 'bio-US a day. They would need to pay at least $300, exclud- ink' and polylactic acid, or PLA, which is a naturallying hospital fees and travel expenses, for a prosthesis, occurring filament.says Mitchell Wilkie, CBM’s director of international Layer by layer, the printer will start building the scaf-programs. And since children grow an average of two fold, or the frame of the trachea ring, with PLA. Next,centimetres a year, they would need a new prosthesis the machine switches and fills in the void space it creat-every six months, making it unaffordable for the aver- ed with the cells, Goldstein said. The printing processage Ugandan. can take up to two hours depending on the segment size.During a five-day visit to Kampala in January, the Goldstein said his team’s proof-of-concept model sug-researchers used a 3D printer to make sockets, the cus- gests that the cells are able to survive the printingtomized part of a prosthesis that attaches to an process and that successful research conducted in ani-individual’s body and forms to the thigh for those with mal models offers further promise. Goldstein and hisamputations below the knee. They then connected the colleagues still have a long way to go before they can usesockets to the standard pylons and feet that the Red their prototypes in humans, but rapid progress is beingCross provides for prosthetics in developing countries to made day by day and there is hope that within two yearscomplete the replacement limbs. Matt Ratto, a Toronto they will be ready to apply to the FDA for approval.professor and principal investigator for the project, sayshe believes this combination is the world’s first 3D-print- Peter Dulised leg to be used outside laboratories and test Wide Format Printing Specialistenvironments Canon Canada [email protected] SHORTAGE OF SKILLED LABOURThe main issue for Ugandans, however, isn’t the cost ofprosthetics or hospital services, Ratto says. It’s access toskilled people who can fit them. There are approximate-ly twelve prosthetic technicians in Uganda, according toCBM. And there are about ten facilities where prosthet-ics can be made in the country, adds Malcolm Simpson,chief executive officer of the project’s partner hospital.This is where 3D printers could help. \"The 3D technologywe’ve introduced in Uganda cuts this work down to aslittle as six hours,\" says Ratto. It takes just a few minutesto do a 3D scan of a residual limb and use software toshape the prosthesis. Then the printer takes a few hoursto produce the customized socket from the scan. TheUgandan project will continue over the next six monthsas the Toronto researchers study the comfort and dur-ability of the 3D-printed sockets, he says.TRACHEAL RECONSTRUCTIONTracheal reconstruction is another arena were 3D print-ing can play a vital role. The trachea, also called the30 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

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Presentation do’s and don’ts Joanne GoreWe’ve all sat through them – presentations that seem KNOW WHERE IT’S BEING PROJECTEDto drag on and on. The ones that just beg us to checkour email or focus on anything else BUT the presen- What is the screen format? PowerPoint gives you thetation. Then there are gems that keep us focused and option to select between standard 4:3 ratio and Wide-riveted – the ones that leave us wanting more, that screen 16:9. Customize your presentation accordingly.keep us engaged and become a topic of discussion Make sure you have all the right cables and adapters aslong after they’re done. But what sets them apart? Is well.it the presenter, medium, graphics, words, venue ortopic? In fact, all play a vital role in the success of SOUND CHECKany presentation. And, over the years, I’ve sat in on(and yes, even presented) my fair share of “lemons.” Are you presenting virtually? Test the sound quality toHere are some observations: ensure there’s no ambient noise. If you’re presenting to a large group and have the option of using a micro-SET EXPECTATIONS UP FRONT phone…take it! Your audience will appreciate it.Let your audience know what you’ll be presenting. PROOFREADWill you be taking questions throughout or only atthe end? Will you provide the presentation to them The number one area where typos typically occur is inas a handout or must they take notes? If you’re headlines. And this is blatantly apparent in presenta-encouraging social media sharing, ensure that the tions. Print out your presentation and have someonerelevant hashtags and handles are embedded into proofread it – all of it. (Tip: reading back-to-frontthe footer. removes context and helps focus purely on spelling and grammar).A PICTURE IS WORTH A THOUSAND WORDS PRACTICE AND TESTIf your audience can read everything you’re aboutto say, then why are you there in the first place? A There’s a fine line between “winging it” and over-great image lets them use their imagination while rehearsing. If you have 45 minutes to deliver ayou tell the story that makes it all come to life. presentation, make sure you get through it without scrambling at the end, or worse, running out of timeSTAY CLEAR OF THE KITCHEN SINK before finishing. Test all your transitions and make sure your text is legible from a distance.Pie charts, bullet points, colourful text, a myriad offonts…they all have their place. Just please keep REMEMBER YOUR BRANDeach slide to a single message. Use animation buildswhere they make sense and leave time for the audi- Want folks to tweet during your presentation? Whatence to absorb your message before moving on. them to “like/follow” you or your company’s page? Don’t make them guess; include all the pertinent informationKNOW YOUR AUDIENCE in your footer. This includes your website (omit the www…it takes up valuable space), your company’s/per-Are you presenting to a group of executives, stu- sonal twitter handle and any special hashtags – and ofdents or prospects? What’s their level of course your logo (unless it’s already part of the overallunderstanding? There’s nothing worse than going template). If you plan to print out your presentation as ainto a technical deep dive when the expectation is a handout, I recommend page/slide numbers too.basic overview. YOU’RE ONLY HUMANENGAGE Don’t worry if you make a mistake. Own it and move on.The more you engage, the better. Give your audience If you can, make a joke about it. Be like a duck: calm andpermission to contribute comments. Make notes if collected above the surface and paddling like crazynecessary, so that you can reflect on them at the below.ideal time. Maintain control – but keep it flexible. Bonus Tip: The very last slide…the one that stays up during the Q&A session…should contain ALL your con-LEAVE TIME FOR QUESTIONS tact info, including all social media handles, company pages, website, phone numbers, email address, etc. ThisLeave time for audience questions during the pres- will be the last slide they see, so make it memorable.entation, not just at the end. When you ask aquestion or ask for audience feedback, make sure Joanne Gore is the Director of Marketing foryou take a breath, pause, and look around the room Avanti and has over twenty years of B2Bfor a good ten seconds before moving on. The advan- marketing and communications experience.tage of a “pregnant pause” is that it’s often a great Joanne is a marketing geekette by day, a fitnesscatalyst for conversation. Smile. Make eye contact. instructor by night, and a mom 24-7. Follow herEngage. on Twitter: @joannegore121.34 | July/August 2015 | GRAPHIC ARTS MAGAZINE graphicartsmag.com

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