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©2020 Authority Institute c/o Authority Advisory Sdn Bhd

• For your personal use only 1 • Seminar use or for sale absolutely forbidden without legal agreement from Authority Advisory Sdn Bhd. • For further information about on-site and public seminars, corporate sublicenses, contact Authority Advisory • Copyright 2020 Authority Advisory • Distributed under license by Authority Advisory. • First Edition • All rights reserved. No portion of this book may be reproduced- mechanically, electronically or by any means, including photocopy-without written permission from the publisher Global HQ Authority Advisory Sdn Bhd. 17-2, Jalan PJS 11/28B Bandar Sunway, 47500 Malaysia Written by Maverick Foo, Dato James Foo & Candy Moy Printed and Bound In Malaysia Additional resources are available at www.authority.institute ©2020 Authority Institute c/o Authority Advisory Sdn Bhd

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 2

THE 4 LENSES OF A BUSINESS LAUNCH Economic Crisis Edition 1 234 ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 3

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 4

FRAMING THE PERSPECTIVE The Criteria For Successful Business Lift-Off RESULTS EFFORT ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 5

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 6

THE NATURAL LAW OF BUSINESS Growing Your Sales Is Not Rocket Science ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 7

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 8

LEAD HEALTH INDICATORS The Three Primary Gauges of a Healthy Sales Funnel ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 9

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 10

YOUR CURRENT LEAD FLOW Sales Is The Lifeblood Of Your Business ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 11

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 12

WHAT LIES UNDERNEATH It’s What You Don’t See That Makes All The Difference ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 13

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 14

THE ACCELERATION OF EVIDENCE The Impact Of An Economic Crisis ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 15

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THE OLD “GO-ONLINE” CHECKLIST To Increase Your Chances of Online Success q Website q Membership Site q Monthly Ad Budget q Online Learning q Domain q Broadcasting Software Platform q Hosting q Knowledge-Base q Registration Forms q Landing Page q Online Support q Video Editor q Payment Gateways Software q Graphic Editor q Email Marketing q Social Media Content q CRM (Database Management) Software Manager q Copywriter q Business Support q Database/Email List Software q Facebook Ad Account q And many, many more q Google Ad Account hidden costs q Chatbot ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 17

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 18

THE CRITERIA FOR EXCELLENCE The Initial 15% Will Determine The Quantum of Your Success ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 19

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 20

GAME-CHANGER TRIFECTA The 3 Key Areas of Focus ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 21

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 22

THE 9 PROFIT ACCELERATORS 9 Different Strategies To Quantum Leap Your Outcomes 1. 1. 1. 2. 2. 2. 3. 3. 3. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 23

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 24

SEXIFY YOUR OFFER Marketing Messages That Are Irresistible ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 25

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 26

THE TRIGGER WORD POST Tapping Into Our Innate Nature ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 27

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 28

THE TRIGGER WORD POST Tapping Into Our Innate Nature Target Market Desired Result Time Frame Trigger Word My Looking For Help Post 29 ©2020 Authority Institute c/o Authority Advisory Sdn Bhd

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 30

SWITCH | SURF | SPEEDUP Choosing Your Future. Shifting Your Outcome. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 31

IDEAS. INSIGHTS. INSPIRATIONS. ©2020 Authority Institute c/o Authority Advisory Sdn Bhd 32

We’re not “tour agents” who sell you the ticket and send you on your way. We’re the tour guides who show you the potholes, shortcuts, best routes to take and how to best prepare for the rides. After all, we’ve not only studied others who have gone before us, but most importantly, we’ve travelled that path before ourselves. Entrepreneurship is your journey. Let us be your guide. +6011 5103 3514 | [email protected] | https://newprofits.co 33