EN Partnership Portfolio

aquariums

Thank you for being thoughtful partners, generous supporters, and all around great people work with for 15+ strong years. Your whole team continues to work with us to innovate and enhance our visitors’ journey — all the while lead us in our conservation and sustainability efforts and we truly appreciate it. — Bridget C. Coughlin, PhD President and CEO, Shedd Aquarium

e|n Partner Since 2002 John G. Shedd Aquarium is, and has been since 1929, an icon on the Chicago waterfront. Its gorgeous setting is matched only by the quality and integrity of its exhibits and the knowledge and passion of its staff. Since 2002, Event Network has been Shedd’s retail partner and the results have been quite impressive—a steady progression of dramatic improvement. Well over 60% per capita sales growth has yielded a $7 million retail operation that has tremendous upside going forward. We continue to invest significantly in every aspect of Shedd’s stores (both the primary and secondary stores have been completely redesigned and rebuilt by Event Network). We look forward to many years of continuous improvement going forward.

Thanks for being such a great partner and for your team’s help in achieving our mission. It’s amazing you’re approaching 20 years and that does not happen by accident. Your leadership, managers, and staff are dedicated to insuring each site is successful. — Dale Schmidt Chief Operating Officer

The National Aquarium is always at the top of the must-see attractions list along the Eastern seaboard and for very good reason. It has a spectacular variety of animals and ecosystems on display in Baltimore’s beautiful Inner Harbor. The Aquarium experience is designed to educate guests on the importance of conserving our world’s aquatic treasures and to inspire guests to take an active role in preserving our natural resources and living systems. As the Aquarium’s retail partner, Event Network has played an active role in helping the Aquarium further their mission since we began working with them in 2004. A recent example of this is the store remodel we completed in 2017. The new store embraces and tells the conservation message through the elimination of all plastic fixtures and smallwares, a product assortment cultivated to support sustainable living through greener options and signage developed to further educate guests on the importance of conservation and the impact our choices make on the environment. e|n Partner Since 2004

Over the years we have had several partners throughout our organization and it is extremely refreshing when you have a partner that “gets it” — that fully understands our purpose and mission, and provides that level of exceptional customer service we seek from our team. Event Network has definitely been that partner. — Joe Handy President & COO Georgia Aquarium

e|n Partner Since 2010 The Georgia Aquarium in downtown Atlanta is one of the world’s largest aquariums; and one of North America’s finest and most visited attractions welcoming over 1.9 million guests a year. Event Network was carefully chosen through a RFP process in 2010 to become the Aquarium’s retail partner—and to elevate the quality of the Aquarium’s shopping experience to the same level as its extraordinary exhibits. We have improved the aesthetics (a complete remodel in 2012), merchandise assortment, guest service and overall experience in the store and the Georgia Aquarium team could not be happier with the results. Store sales and per caps have since skyrocketed placing the Georgia Aquarium amongst the highest performing Aquarium retail operations in the world.

EN has operated the Seattle Aquarium Store with sensitivity to our mission and to making the store an extension of the Aquarium visitor experience. On-site store management has been professional and proactive. EN’s employees offer store customers crisp, helpful customer service that enhances the Seattle Aquarium brand. The store director regularly participates in Aquarium senior management meetings and is supportive of Aquarium promotions and events. EN fulfills its financial commitments...and the results reflect a sharp increase over the previous store operator in gross sales and income to the Aquarium. We consider EN to be an excellent business partner and have extended our partnership long term. — Bob Davidson Chief Executive Officer

e|n Partner Since 2004 The Seattle Aquarium opened a beautiful expansion in 2007 that captures the essence of Puget Sound wildlife and its magnetic appeal. Event Network designed, built and merchandised an equally beautiful store in the new building. Per capita sales have grown by more than 100% since we began operating in 2005. Set amidst a bustling tourist area with significant competitive retail, we have established the Aquarium store as a destination for the highest quality, authentic marine-life inspired merchandise. Along with the Aquarium’s extraordinary efforts and improvements (gorgeous new exhibits) the Seattle Aquarium Store is now a true brand builder and source of pride for the Aquarium and the City of Seattle.



e|n Partner Since 2016 The recently opened OdySea Aquarium is the largest aquarium in the Southwest, over spanning 200,000 square feet. The state-of-the-art facility holds more than 2 million gallons of water, housing over 500 different species and more than 30,000 animal residents. The Aquarium offers interactive, entertaining and educational experiences that inspire people to conserve aquatic resources and protect the animal world. Event Network was selected to design, build, and operate the OdySea Treasures Gift Shop. The highly themed immersive shopping environment beautifully compliments the Aquarium experience and sales are off to a phenomenal start!



botanic gardens

Everyone on the Garden staff feels this is the right partnership for the Garden and we are so glad with the way things are working out. Event Network is a perfect fit for us. — Harriet Resnick Vice President of Visitor Operations

e|n Partner Since 2008 The Chicago Botanic Garden is an immaculate and inspiring display garden in the upscale northern suburbs of Chicago. Our beautifully designed, “Asian-inspired” store is full of wonderful gift items that one would not find in other Chicago area stores. Our team is extremely knowledgeable regarding planting and gardening, which is particularly important with the Garden’s frequent visiting customer base. We also operate a nice holiday store to complement the Garden’s gorgeous holiday displays, an annual tradition for Chicagoans. The Garden’s team has been extremely supportive of our partnership, which has delivered a material retail revenue increase.

The shop offers a truly branded Longwood experience, from the refreshed frame of the store and its furnishings to the product groupings and vignettes to utilizing objects, art, and height to the small, subtle yet oh so effective signs… everything came together beautifully. Congratulations to all as it was truly a team effort to get here! — Marnie Conley Vice President, Marketing and Communications

Longwood Gardens is North America’s pre- eminent horticultural display garden and one of the most highly regarded in the world. Retail is an important component to the guest experience and is held to the absolute highest aesthetic standards by Longwood’s advisory committee and other stakeholders. Event Network has been the proud retail partner of Longwood Gardens since 2003. We have substantially grown per capita sales at Longwood while being highly cognizant of the Gardens’ desire to maintain a boutique shopping experience, which takes on a whole new definition with the newly remodeled GardenShop which opened to rave reviews in the spring of 2017. The new store is both elegant and eclectic, with a product mix that was curated to inspire both the novice and seasoned garden enthusiast. e|n Partner Since 2003

Thank you, Event Network for your part in perpetuating such a strong partnership with the Brooklyn Botanic Garden. — Scot Medbury President Brooklyn Botanic Garden

One of America’s hidden gems, the Brooklyn Botanic Garden has been offering it’s guests a truly spectacular garden experience for over 100 years. Located in the heart of Brooklyn, the Brooklyn Botanic Garden is a true “Urban Garden” offering the public an array of different specialty gardens, including a Japanese Garden, Cherry Trees and a Rose Garden to allow their guests to escape from the hustle and bustle of the city and enjoy the breathtaking nature around them. As part of their new visitor center, Brooklyn Botanic Garden partnered with Event Network for our knowledge and expertise in retail planning and operations to help build a brand new retail store. The new store opened to rave reviews in May 2012. e|n Partner Since 2012



Event Network has been a The Desert Botanical Garden has been fabulous service partner and educating and inspiring guests to we truly appreciate their commitment to excellence. preserve and protect that natural Please know that I have enjoyed world around them for over 70 years. every step of our partnership. Featuring 50,000+ plant displays Cheers to another great year! showcased throughout 145 acres, — MaryLynn Mack the Garden provides a breathtaking Director of Operations look at the desert’s natural beauty. The Garden Desert Botanical Garden went under a major renovation in the summer of 2012, opening with a new restaurant and new gift shop in the fall of 2012. Event Network worked closely with the Garden team to design and build the new store and create a unique product assortment that is representative of the garden’s exhibits and of the Phoenix community. e|n Partner Since 2012



history & heritage



e|n Partner Since 2017 The Museum of the American Revolution, which opened in the heart of historic Philadelphia on April 19, 2017, explores the dynamic story of the American Revolution using its rich collection of Revolutionary-era weapons, personal items, letters, diaries, and works of art. Event Network was selected after a national RFP process to be the Museum’s retail partner. We worked hand in hand with the Museum team to design and build the Gift Shop leading up to the Grand Opening. The Museum’s collections are extensive and contain wonderful items for our product team to create “must have” items for the gift shop. We took inspiration from a variety of artifacts to create the opening product assortment.

I have nothing but glowing endorsements for any prospective Event Network partner and my strongest recommendation for hiring your company. — Mac McLaughlin President & CEO

e|n Partner Since 2004 Aircraft carriers are quite unique. The USS Midway is an amazing attraction that quickly became iconic in San Diego and has never lost its luster. It has surpassed all expectations in terms of visitation and revenue generation. Event Network’s retail performance has also far surpassed all expectations. After designing and building the initial store (“Jet Shop”), we have made major improvements several times and each time we were able to increase revenues as a result, reaching sales upwards of $4 million. The Midway is another long-term partnership that has been successful in every sense of the word.



It is difficult to accurately describe the quality of the Abraham Lincoln Presidential Library & Museum. It was the first presidential museum to open in the United States that had a commitment to bring history to life for the visitor. Event Network was selected follow- ing several years of due diligence to design, build and operate a 3,800 square foot retail environment to integrate with its surrounding museum and library environments. The result is an extraordinarily rich, vibrant store that has achievedunprecedentedresults.Themerchandise assortment has been carefully developed to incorporate every conceivable product category and type of item that lends itself to the Lincoln brand. Product development — interpretation and replication of the Museum’s wonderful artifact collection — is a critical part of the assortment; along with a wide-ranging media and book selection. Since we and the Museum opened in the spring of 2005, per capita sales have averaged nearly $6.00 (annual sales volume ranging from $1.5-2.0 million). e|n Partner Since 2005

As an Event Network partner who appreciates the work your team does at MOS, I was recently at Mystic Seaport with my family and spent time in the store. I suspected it was an Event Network store because the quality and service were so good. My suspicion was confirmed. It is one of the finest attraction — Jonathan Burke stores I have ever seen. Vice President of Operations Museum of Science (Boston)

Mystic Seaport is the most widely recognized maritime museum in the United States. It is also a tremendous brand, with more than 75 years of operating history and a huge collection of compelling maritime content. Event Network was selected to be Mystic Seaport’s retail partner in order to “elevate the experience” and enhance the quality in what is already one of New England’s renowned gift/bookstores. Embodying Mystic Seaport’s focus, the primary store is all about the history of America and the sea. As we do at every attraction where we operate, we have spent a great deal of time developing and refining the merchandise assortment. As always, we are focused on connecting product to the Seaport’s rich content but are also cognizant of the need to appeal to both avid maritime people and less “sea-centric”, but equally curious, New England tourists. Per capita sales, which include shopping from townspeople and tourists (the main shop is accessible to the general public) exceed $9.00. Event Network operates two primary stores, including a bakery and coffee shop where we make and sell fudge, baked goods, sandwiches and snacks. The Seaport team is as pleased with the service levels we provide in the stores and café as they are with the solid results we achieve. e|n Partner Since 2006



The Independence Visitor Center, a privately operated facility in partnership with the National Parks Service, is the gateway to historic Philadelphia and its many surrounding area attractions. It is truly a destination for millions of visitors to the Philadelphia area. In the spring of 2018 we were able to expand the store from 3,000 square feet to 3,600 square feet to better accommodate the large volume of visitors that come through the Center each year. The new store is engaging and inviting with a diverse product assortment featuring local artisans that celebrates Philadelphia, it’s history, heritage, and distinct culture. Event Network inherited the business from another third party operator and has doubled the annual sales. e|n Partner Since 2007 We are absolutely thrilled with the new gift shop. It’s way beyond what I expected. The Event Network team did a fantastic job. One of our staff members commented, “that’s the coolest gift shop I’ve ever seen.” And it is. Thank you for being — James J. Cuorato, such a great partner! President & CEO

We love working with all of you at EN. We are so grateful for our seamless collaboration and look forward to many years of continued partnership. Thank you for all you do to live our mission while also living up to your own. — Patricia Mooradian President The Henry Ford

e|n Partner Since 2007 The Henry Ford is the largest indoor-outdoor museum complex in America and is widely known as one of America’s greatest history attractions. The Henry Ford Museum and Greenfield Village bring to life an amazingly large slice of America’s glorious past. Event Network operates 6-8 different retail locations depending upon the time of the year, special exhibits, etc. The product offerings in the various retail locations are an eclectic mix of Americana, representative of both the early American time period up through present day. Our assortment, which includes custom product developed by Event Network and the crafts and artisan products made on site at Greenfield Village, beautifully complements The Henry Ford experience and its exhibits and collections. In the spring of 2015, Event Network completely re-envisioned the shopping experience of the main store at The Henry Ford. The new design incorporates props and fixtures that are representative of the industrial time period of the early automotive manufacturing boom. The newly remodeled store is clean, modern and authentically Detroit honoring the legacy of the city and the man that revolutionized the automobile industry.

We are very happy to recommend Event Network services to any new prospective customer/partner. We couldn’t be more pleased with everything Event Network has done for us to help us further our mission. — Daniel M. Bringman Chief Financial Officer Gettysburg Foundation

e|n Partner Since 2008 The hallowed grounds of the Gettysburg National Battlefield opened a new Visitor Center and Museum in 2008 to complement what is one of America’s most compelling and important historical experiences. Event Network designed, built, merchandised and now operates a completely customized, historically accurate and world-class store that completes the guest experience. It generates huge per capita sales, upwards of $10.00 and a sales volume exceeding $6.5 Million. The partnership is with the Foundation but also integrates with the National Park Service, which is the governing authority for the sacred grounds at Gettysburg. Event Network also operates a store at the Eisenhower House located on the property.

“People worldwide continue to remember the Alamo as a heroic struggle against impossible odds—a place where men made the ultimate sacrifice for freedom. For this reason, the Alamo remains hallowed ground and the Shrine of Texas Liberty.”

e|n Partner Since 2013 Over 1.5 million people a year visit the sacred grounds of The Alamo, where courageous men fought against insurmountable odds in the name of liberty. The Texas General Land Office and the Daughters of the Republic of Texas, after a national RFP process, selected Event Network in summer of 2012 to be the Alamo’s retail partner. The Alamo is unique in that The Alamo complex and exhibits are funded solely from money and proceeds from the gift shop. This is quite a responsibility and one that we take very seriously. In early 2013, Event Network designed and executed a complete customized re-model of the Alamo Gift Shop. Great care was taken to maintain and preserve the original elements of this historic landmark, while integrating new elements to improve product capacity and traffic flow. The new store opened to rave reviews and immediately generated significantly higher revenues. The multi-sensory retail environment evokes the emotion of the Alamo and captures the essence of the Alamo story.

I have made a few good decisions in the eight years I have led the Marine Corps Heritage Foundation, but none better than to partner with Event Network. The relationship simply could not be better, and I know it will only strengthen in the years to come. — General Robert Blackman President & CEO

e|n Partner Since 2015 The National Museum of the Marine Corps is a deeply immersive experience that preserves and exhibits the material history of the U.S. Marine Corps; honoring the commitment, accomplishments, and sacrifices of the Marines. The Museum is a lasting tribute to the U.S. Marines—past, present & future and has quickly become a “can’t miss experience” for visitors from all over the world. The annual visitation, in excess of 450,000 people, is testament not only to how compelling and engaging the stories and exhibits are, but also to the power of the Marine Corps brand. Event Network is proud to serve as the retail partner for the National Museum of the Marine Corps and look forward to being in service to the Museum and its guests for many years to come.



e|n Partner Since 2015 The Intrepid Museum Sea, Air & Space Museum Complex is unlike any other attraction in the world. Its prominent location on the west side of Manhattan, its singular collection of artifacts and relics complementing the rich history of the ship itself, the symbols of innovation that are seemingly everywhere one looks, and the ship’s iconic status all provide an incredible story and experience for the Intrepid’s guests. The Intrepid opened a new visitor center the summer of 2015 with Event Network working closely with the Intrepid team to create a dynamic store design for the new gift shop in the welcome center. A destination shopping experience for locals and a must-see for tourists.



zoos

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Since we opened in Cleveland, Event Network has steadily grown the business from day one. The Zoo continues to reinvest in its exhibits and offerings and we have done the same by reimaging several of the existing locations (including the newly remodeled main store in 2017) along with investing in new opportunities, like Bashi’s Store, when they arise. The response from guests and the Zoo alike have been overwhelmingly positive; and we could not be more excited to continue developing the business going forward. The Zoo’s team actively collaborates with our store and store support teams to develop promotions that drive significant traffic to the stores. e|n Partner Since 2008

The store looks great. I walk in there all the time and am amazed by the work that was done and the store team you have in place is amazing. I have nothing but good things to say about all that you and your company have done and where we are going! — Ivan Ratcliff Guest Service Manager

A leader in animal care and sustainable practices, the Oregon Zoo has been educating and entertaining millions of visitors for over 125 years. Shortly after being selected through a national RFP process by the Oregon Zoo, in the spring of 2015 Event Network implemented a new design for the ZooShop. The store environments were reinvigorated with new colorful graphics, lights, props and fixtures as well as new custom product lines made exclusively for the Zoo. A more open floor layout improves the traffic flow and overall “shopability” of the Store, which has improved the stores performance dramatically. Revenues are up 78% from the previous third party operator. In addition to the main store, Event Network operates three additional retail locations on the Zoo grounds as well as managing stroller rentals and other ancillary revenue drivers on behalf of the Zoo. e|n Partner Since 2014

Josh and the entire Event Network Team are amazing partners and have a team spirit and commitment to the Zoo that makes for a winning combination. — Karen Burns Executive Vice President, Indianapolis Zoo