Convention & Traffic Expo 2021 Prospectus

2% Media, Educators, Law Enforcement 8% Foreman/ High-level advertising and promotional opportunities 36% Supervisors Your company’s name, products, services, and booth number will all have high visibility Traffic leading up to ATSSA’s Annual Convention & Traffic Expo by being listed on the event’s Control 13% website, as well as in the onsite Expo Pocket Installers Guide and the event mobile app. Sales & These publications are ideal reference tools used by potential customers throughout the Marketing year. This added exposure offers low-cost advertising rates exclusively for ATSSA Traffic 21% 20% Expo exhibitors. Presidents Public Trans- & CEOs portation Officials Expo.ATSSA.com | 5

Be part of the national safety solution New product? Tell the entire industry While at ATSSA’s Annual Convention & Traffic Exhibitors who introduced new products after Expo, all attendees are invited to participate February 1, 2020 are eligible to participate in the event’s Opening General Session, in ATSSA’s New Products Rollout event. concurrent education sessions, as well as ATSSA will host a new products section on the Chairman’s Reception and many other the trade show floor where attendees can education and networking events designed check out the latest innovations in roadway to keep you informed and entertained during safety infrastructure during trade show hours. your stay in San Diego. ATSSA’s 51st Annual Enrollees will have an opportunity to give a Convention & Traffic Expo mobile app will be short presentation about their products available for download onto your personal during scheduled times throughout the day. mobile device for a complete schedule of A presentation schedule will be developed and important, business-advancing opportunities. disseminated to all attendees and participants prior to the event. Innovation Award judges will be present to hear about your product and judge entries for the prestigious ATSSA Innovation Awards. New Products Rollout entrants must bring at least one of the following: ▶ Your new, innovative product ▶ A poster that shows the product capabilities ▶ A prototype of your product if it is too ▶ A PowerPoint presentation highlighting large for transport your product

ATSSA Innovation Awards 2021 Incredible, affordable The ATSSA Innovation Award winners are advertising opportunities selected by a group of public transportation ATSSA provides affordable rates for officials and recognize the top three innovative advertising in ATSSA’s Traffic Expo Magazine, products entered for judging. Criterion for Convention Pocket Guide, and the event’s selection includes lifesaving qualities, degree mobile app. Circulation of printed materials of need, innovation, and design and eligibility totals over 25,000. under the Highway Safety Improvement Program. Bonus points can also be awarded by Gain visibility and company promotion the judges in several different areas. The judges through event sponsorships will be present in the New Products Rollout By becoming an official ATSSA Annual area on a scheduled day to personally evaluate Convention & Traffic Expo sponsor, you will and examine the new product or service. gain event visibility immediately, creating an Winners will receive a trophy and be featured in unparalleled presence at the event, as well ATSSA media efforts and publications. as increasing your exhibitor Priority Points. Several sponsorship opportunities are available that will fit any budget After the event, let the show go on. Upon request, ATSSA will provide exhibitors with a list of attendees registered for the Annual Convention & Traffic Expo. This allows you to reach out and stay in touch with them after the event. Attendee lists are normally available for distribution approximately 10 days following the event. Expo.ATSSA.com | 7

General exhibit information 3,500 attendees • 650+ exhibit booths • 200K sq ft exhibit hall Location Exhibit Hours San Diego Convention Center Sunday, Jan. 31, 2021, Noon – 5:30 p.m. 111 West Harbor Drive, San Diego, CA 92101 Monday, Feb. 1, 2021, 11:30 a.m. – 5 p.m. Tuesday, Feb. 2, 2021, 10:30 a.m. – 1 p.m. Set-Up Hours* Saturday, Jan. 30, 2021, 8 a.m. – 5 p.m. Tear Down Hours Sunday, Jan. 31, 2021, 8 a.m. – 11 a.m. Tuesday, Feb. 2, 2021, 1 p.m. – 8 p.m. *Dates and hours are subject to change Recognized as an IAEE Certified Exhibition ATSSA’s Annual Convention & Traffic Expo has been recognized as a Certified Exhibition by the International Association of Exhibitions and Events (IAEE), based on its code of ethics and standards, by continuing to offer educational credits, and by demonstrating consistent verified growth, as well as fulfilling other key criteria.

Booths, points, & hotels An additional $250 will be applied per corner. Booth space purchased on or after January 1, Fees and member discounts 2021 will be subject to a $400 late processing fee. Exhibitor booth spaces include: ATSSA Members $2,900 Non-members $4,100 • Standard eight-foot back and three-foot side drape (in-line booths only, island Booths purchased after the June 1, 2020 booths do not pipe and drape) deadline will be subject to the following rates: • Standard black and white company ATSSA Members $3,000 identification sign Non-members $5,100 • Two free ATSSA Annual Convention registrations per 10’x10’ when you book through the official ATSSA hotel block Carpeting, furnishings, lead retrieval units, and other booth display items are available at additional costs. Contracts received after August 1, 2020 must include the booth rental fee, paid in full. Expo.ATSSA.com | 9

ATSSA Priority Points Hotel suites, hospitality events, and the five tier levels and general meeting guidelines ATSSA’s exhibitors are welcomed and ATSSA’s Priority Point System has five distinct encouraged to conduct hospitality and tiers. Tier notifications are sent out separately meeting events during the Convention. ATSSA with deadlines to return the forms. This requires attendees to conduct these events method allows more efficient management of only when they do not conflict with official booth space for each exhibitor. ATSSA events. ATSSA must be informed of all hospitality events. Points are awarded and accumulated as follows: Additionally, private events may not take place in any suite within the ATSSA room block Each year you exhibit = 1 Pt during Annual Convention & Traffic Expo Each 10’x10’ booth you purchase = 1 Pt hours. Failure to comply with these guidelines may result in the loss of 25 percent of booth Advertising and sponsorship points are points per incident. awarded as follows: Final confirmation for initial assignment of $500 - $2,500 = 1 Pt exhibit space will be made within 30 days of $2,501 - $6,500 = 2 Pts booth assignment. $6,501 - $10,000 = 3 Pts $10,000 or greater = 4 Pts Several months prior to the show, exhibitors will receive instructions on how to access their exhibitor service manual online, which includes information regarding furnishing and decoration of booths.

Cancellation and eligibility Eligibility ATSSA’s Annual Convention & Traffic Expo Fees and member discounts is devoted exclusively to devices, materials, If an exhibitor cancels prior to July 15, 2020, supplies, and services used for traffic control a full refund will be made, minus a service and roadway safety, and for the manufacturers fee of $100 per 10’x10’ booth reserved. For and suppliers of those devices. All producers cancellations made after July 15, but before of such devices, materials, and supplies, as September 15, a 50 percent cancellation fee well as the purveyors of special services will apply. A full refund will be issued (minus who are full, affiliate, traffic engineering, and the $100 per 10’x10’ booth service fee per design firms, or international members in booth) only if the show is sold out. After good standing, may qualify as exhibitors. September 15, 2020, no refunds will be made. Companies, entities, or associations that Refunds are paid approximately 30 days provide products or services that compete following the completion of Traffic Expo. with ATSSA are ineligible to exhibit. Non- members are eligible to exhibit at non- member rates. Expo.ATSSA.com | 11

Take a peek 3M-Transportation Safety Div Empco-Lite at a few of Advance Traffic Markings EnDiSys last year’s Airstar America, Inc Ennis-Flint exhibitors All Traffic Solutions Epic Solutions, Inc Allied Tube & Conduit Corp ETI More information: American Signal Company EZ-Liner Industries Alex Skeete American Timber & Steel, Inc Fechometal USA, LLC Exhibit & Sales Mgr Apex Universal, Inc FHWA Resource Center ATSSA Applied Concepts Flagger Force 15 Riverside Parkway Artuk, Inc FlaggerJoe Fredericksburg, VA 22406 Assignar FlexStake, Inc Direct: 540-376-3864 Avery Dennison Reflective Franklin Paint Company, Inc Fax: 540-368-1717 Solutions FTG Equipment Solutions [email protected] Azelis Americas CASE Geveko Markings Expo.ATSSA.com Bennett Bolt Works, Inc Gibraltar Cable Barrier Sys, LP Benron Equipment & Supply, Inc Graco, Inc Bentley Systems Gregory Industries, Inc Blasters, Inc Grimco, Inc Bone Safety Signs GRT Utilicorp, Inc Brite-Line Technologies, LLC H.B. Fuller Carsonite Composites Helly Hansen Chicago Heights Steel Henry Company Construction Accessories, Inc Highway Care Limited Cortina Safety Products Hill and Smith Inc. Crown Technology, LLC Hiro International (USA), LLC Curry Supply Co. Hog Technologies CWT Worktools USA Horizon Signal Technologies Cyclone Technology Houston Radar Decker Manufacturing Illumagear Dent Breakaway Industries Impact Recovery Systems, Inc Dicke Safety Products Independent Metal Strap Co, Inc Dispensing Technology Corp Innoplast, Inc Dow Coating Materials Inventory Sales Company Dynatech Systems, Inc JBC Safety Plastics, Inc Eastern Metal Signs & Safety John Thomas, Inc Eberle Design, Inc Johnson Bros Roll Forming Co Elan City J-TECH, Inc Eltec Corp Karatzis

Keystone Engrg. & Manufacturing PolyOne Glasforms, Inc Stop-Lite Korman Signs, Inc Portland Stone Ware Co, Inc Straub Design Company Labor Max Staffing Portwest, LLC Street Smart Rental Lakeside Plastics, Inc Potters Industries Striping Service and Supply, Inc. Langfang Joy Technology Co, Ltd Pride Enterprises Svevia Langfang Olan Glass Beads Co Proceq/Zehntner Swarco LaserLine Manufacturing, Inc PSS TAPCO Laura Metaal Road Safety Qwick Kurb, Inc The Road Information Prog (TRIP) LimnTech Scientific, Inc Rayolite Three D Traffic Works Lindsay Transportation Solutions Remcon Plastics, Inc Titan Lubao Industrial Co, Ltd RetroTek Technology Traffic Control Rental, LLC Majestic Glove Reflective Measurement Sys, Ltd Traffic Safety Technology, LLC Marker One Rhino Tool Company Traffic Sign Solutions Martin Asphalt Company Road Guardian TraffiCalm Systems M-B Companies, Inc Road Systems, Inc TrafFix Devices, Inc MDI Traffic Control Products Roads & Bridges Magazine Transpo Industries, Inc MDSolutions, Inc RoadVista Trantex, Inc MicroTraffic, Inc Roadway Con & Maint Svs Trinity Highway Products, LLC Mid-West GIS Roadway Safety Foundation Turbo Road Flare MRL Equipment Co, Inc Roadway Safety Materials, Inc UAT, LLC Natina Products Royal Innovative Solutions, Inc Ultimate Highway Solutions National Signal, Inc. Safety Base USA, Inc US Standard Sign Nippon Carbide Ind (USA), Inc Safety Technologies, Inc Utility Business Media, Inc Nite Beam Products, LLC Sandbagger Corp Verdegro USA, LLC NLB Corp SASE Co, Inc-Stripe Removal Tech Ver-Mac, Inc North America Traffic, Inc SealMaster Vulcan, Inc North American Signal Co Shanghai Biyu New MStar Tech Wanco, Inc Nucor Steel Marion, Inc SHUR-TITE Products Wel-Co Diamond Tool Corp. OccuNomix International, LLC Simifast Zhejiang Sanmen Hongqiao OKI Data Site 2020 Olin Poly-Carb Skidabrader Rubber and Plastic Tech Co, Ltd ORAFOL Americas, Inc Skip Line, Inc Pavement Stencil Company Sky Bracket Sponsorship & Advertising PeopleReady SMA Road Safety opportunities are available Pexco, LLC Smith Manufacturing Inc. PHU Fiedor-Bis Solar Advanced Warning Sys, Inc for any budget. Pi Variables Solar Technology, Inc Plasticade SoundOff Signal Contact Alex Skeete to learn more. Expo.ATSSA.com | 13