Catalonia 2026 1
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Contents Mission Statement 2 Logo Introduction 22 Culture and Religious History 4 Logo Development & Final Logo 24 Logo Concept 26 Climate 6 Color Studies 28 30 Demographic 8 Pictogram 32 Apparel 34 Art 10 Banner 36 Those In Search for Nightlife 12 Event Ticket 38 40 Venues 14 Medals Security 16 References Economic Benefit 18 Transportation 20 1
Mission Statement We recognize that hosting the Winter Olympics is a complex and demanding undertaking, one that requires the full commitment and cooperation of stakeholders across the public and private sec- tors. As such, we are committed to working col- laboratively with all partners, including national and local governments, sporting organizations, private companies, and civil society groups, to ensure that the event is a success. Together, we will create an unparalleled celebra- tion of winter sports, culture, and human achieve- ment, one that will inspire generations to come.” \"Sport has the power to transform the world.\" Nelson Mandela 2
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Culture and Religious History Culture Religious history The Catalan people are an ethnic group with a The Catalan people have a rich religious histo- distinct culture and language that is spoken in ry, with many ancient churches, monasteries, parts of northeastern Spain. Catalan culture is and other religious sites located throughout the known for its vibrant arts scene, its rich culinary mountains. This includes everything from small traditions, and its unique celebrations and festi- chapels hidden away in remote valleys, to grand vals. Catalan of course continues to be used in cathedrals in the larger towns and cities. large municipalities like Barcelona and in re- gional administration . 4
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Climate The Catalonia region has a cold and snowy cli- The temperature in the city during the winter mate during the winter months, which would months can drop significantly, especially at high- make it a suitable location for hosting the Winter er elevations. In general, temperatures can range Olympics. The region receives significant snowfall from below freezing to about 10°C (50°F) during during the winter season, and temperatures can the day, with nighttime temperatures dropping drop below freezing, creating ideal conditions for even lower. winter sports such as skiing, and snowboarding. At higher elevations, temperatures can drop even It’s worth noting that the weather can be variable further, with average lows of around -10°C (14°F) in the mountains, and there is always the possibil- in the ski resorts. It’s worth noting that wind ity extreme weather events such as blizzards or chill can make the temperature feel even colder, high winds. especially on exposed ridges and mountaintops. It would be important for Olympic organizers to carefully plan for and mitigate any weather-relat- ed risks during the Games. 6
Overall, the Catalonia Mountains region’s winter climate would provide a great backdrop for the Winter Olympics, offering ideal conditions for athletes and a stunning winter wonderland for spectators. SOURCE OIC Source Temperature Spain UNA 7
Demographic Spanish the official language of Spain and is spo- ken by nearly all the population in the Catalonia We also have the Basque speakers in the Basque Country, which includes parts of the Pyrenees, Basque is an official language along with Span- ish. Basque is a unique language that is not related to any other language in the world and is spoken by around a quarter of the population in the Basque Country. The Catalan-speaking regions of the Pyrenees, Catalan is the official language along with Span- ish. Catalan is a Romance language that is spoken by around 9 million people in Catalonia. 8
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Art Huesca is located at the foot of the Catalonia. It is the closest city to many areas of the mountain range. The city offers a wide range of entertain- ment options for visitors and locals. One of the main attractions in Huesca is its beau- tiful old town, which is home to many historic buildings, charming squares, and narrow streets. Visitors can take a leisurely stroll through the city center, explore the local shops and restaurants, and soak up the traditional Aragonese culture. Huesca is also known for its vibrant nightlife scene, with many bars, clubs, and live music ven- ues located throughout the city. 10
For those interested in the arts, Huesca has sev- eral museums and galleries showcasing local and regional artwork. The Museum of Huesca, for ex- ample, houses an impressive collection of ancient artifacts and contemporary art, while the Pedro Ibanez Museum is dedicated to the works of the famous Aragonese painter. In addition to these cultural attractions, Huesca also offers plenty of opportunities for outdoor recreation. The surrounding Pyrenees Mountains are a popular destination for hiking, skiing, and other winter sports, while the nearby Ebro River provides opportunities for fishing and boating . Overall, Huesca offers a rich and diverse range of entertainment options, making it a great destina- tion for visitors looking to experience the best of Spanish culture and outdoor adventure 11
Those In Search for Nightlife Barcelona is one of the most vibrant and exciting cities in Spain, and it offers a wide range of night- life options for both locals and visitors. Whether you’re interested in partying until the early hours of the morning or just want to enjoy a few drinks with friends, Barcelona has something for everyone. One of the most popular nightlife areas in Barce- lona is the Gothic Quarter, where you can find a variety of bars, clubs, and restaurants. This his- toric neighborhood is full of winding streets and hidden alleys, and it’s a great place to explore during the day or night. 12
Another popular area for nightlife in Barcelona is El Raval, which is known for its trendy bars and music venues. This neighborhood is home to some of the city’s best live music venues, including Sala Apolo and Razzmatazz, which feature a mix of local and interna- tional artists. If you’re looking for something a bit more upscale, head to the Passeig de Gracia area, which is known for its trendy bars and rooftop lounges. Here, you can enjoy panoramic views of the city while sipping on a cocktail or enjoying a glass of wine. The Barceloneta neighborhood is home to some of the city’s best bars and clubs. Overall, Barcelona offers a diverse and exciting night- life scene that is sure to satisfy even the most discern- 13
Venues Candanchu Ski Resort La Molina Ski Resort Is one of the oldest ski resorts in Spain and has La Molina Ski Resort is in the Catalan Pyrenees hosted several international skiing competitions. and has hosted several skiing and snowboarding It has a variety of slopes suitable for different competitions. It has a variety of slopes suitable for levels of skiers, and it could be used to host alpine different levels of skiers and could be used to host skiing and other skiing events . alpine skiing, snowboarding, and freestyle skiing events. It also has a long experience in hosting international events such as the Alpine Skiing World Cup (2008), the Snowboard World Championship (2011) or the Dis- abled Alpine Skiing World Championships (2013) . 14
Baqueira Beret Ski Resort Baqueira Beret Ski Resort is one of the largest and most popular ski resorts in Spain, with a variety of slopes and facilities for different winter sports. Could be used to host alpine skiing, snow- boarding, and freestyle skiing events. “Developed by Luis Arias, a Spanish National Ski Champion, Baqueira first opened in 1964 and is a favorite with the Spanish Royal family who regularly holiday here. Location provides a unique Atlantic climate guaranteeing high quality snow, just the right amount of sunshine and, due to its southerly latitude, an hour's more daylight than Alps” These are just a few examples of potential ven- ues located in the Catalonia, Pyrenees Mountains that could be used to host the Olympic Games. With the right investment and infrastructure, these venues could be modernized and expanded to meet the needs of the Winter Olympic. 15
Security Spain is consider one of the safest county in Data Spain Security Europe. When Spain hosted the Olympic in 1992, The security measures for the Barcelona were Overall, the security measures for the Barcelo- comprehensive and effective. In the lead-up to the na 1992 Olympics were widely praised for their Games, Spain invested heavily in security, both effectiveness and professionalism. There were no in terms of personnel and technology. The coun- major security incidents during the Games, and try established a national security plan, which the event is remembered safe and secure celebra- involved the deployment of thousands of police tion of sport and culture. officers, soldiers, and private security personnel to secure the venues, the Olympic Village, and other important areas. “About 15,000 national police and civil guards- men have been brought in to bolster the force of 12,000 regularly assigned to Barcelona and its environs. The city’s 5,000-member municipal po- lice force has also been mobilized, while an extra 5,000 soldiers will be guarding frontiers, airports, and highways” . During the Games themselves, security was tight, with extensive checks and screenings of both people and vehicles entering the Olympic sites. Spanish authorities also worked closely with in- ternational security agencies to share intelligence and coordinate efforts. 16
Safe Tourism and AlertCops AlertCops is a free mobile application that anyone, regardless of their language, origin or hearing or vocal disabilities, can use to notify law enforce- ment authorities of an alert, information, data or news about a crime or security incident that they are a victim of or witness to. The Alertcops app is a complementary channel to contact the Spanish “Policía Nacional” or “Guardia Civil” quickly, discreetly and efficiently. The app is available in English, French, German, Italian, Russian and Spanish. 17
Economic Benefit Hosting the Olympic Games in Catalonia, Mountains region could provide a range of benefits to residents. The winter games would bring significant eco- When Spain hosted the 1992 summer Olympic, nomic benefit to the region. By hosting the games, they saw a positive impact in Barcelona. “Barce- it will increase tourism, Job creation and invest- lona’s Deputy Mayor of Quality of Life, Equality ment in infrastructures. By attracting more tour- and Sports, Maite Fandos, also hailed the positive ists, it will increase revenue, with food purchases, impact of hosting the 1992 Games, highlighting souvenirs, and other local services. the confidence and global exposure that the city gained from staging the event” . Barcelona JJOO 18
“Barcelona is the inspiration for any city holding an Olympic Games 1992.” Barcelona 92 is a suc- cess story because it found a way to use the cap- ital invested in the Games to improve the life of its inhabitants and, therefore, the region as a whole. Thanks to sponsors, investments totaling around USD1.635 billion were made (around EUR 1.362 billion. The final result? Direct revenues equivalent to around USD 1.638 billion (EUR 1.365 billion ), which alone would have justified the project Source IOC 19
Transportation and Infrastructures Report ranks Spain 7th worldwide in infrastructures. The nearest airport to Catalonia is Seo De Ur- gel (LEU). However, there are better options for getting toCatalonia. There is no direct connection from Nearby airports to Pyrenees. However, you can take the tram to Palais de Justice, take the walk to Palais de Justice, take the subway to Saint-Agne SNCF, take the walk to St Agne, take the train to St Gaudens, then take the drive to Pyrenees. Alterna- tively, you can take the bus to Girona, take the walk to Girona, take the train to Lleida, take the train to La Pobla de Segur, then take the taxi to Catalonia. 20
Public transport in Spain has everything from Taxis and ride-sharing services in Spain high-speed trains racing at over 300km/h to cen- tury-old trams traipsing through medieval streets. Public transport in Spain is quite afford- Spain is full of big cities with big-city public trans- able and reasonably efficient in most cities. port systems, so there’s plenty of reasons to leave For journeys that need it, Spanish cities are your car at home. With metro networks, buses, and swarming with taxicabs. Each city in Spain an impressive number of trains, getting around has its own companies. the city or even across the country is simple Hailing a taxi with an app is also possible in most Spanish cities. A few of the more preva- lent taxi apps in Spain include • Cabify • FREE NOW 21
Logo Introduction Spain has a rich and diverse culture that is influ- Spain has produced many renowned artists and enced by its history, geography, and the coexistence writers throughout history. Figures like Pablo of various regional identities within the country. Picasso, Salvador Dalí, and Francisco Goya have made significant contributions to the world of The history of Spain has a long and complex his- art. Spanish literature is also highly esteemed, tory, with influences from the ancient Romans, with famous authors like Miguel de Cervantes Moors, and various other civilizations. This his- (Don Quixote) and Federico García Lorca. torical legacy can be seen in its architecture, such as the Alhambra in Granada and the Roman Aque- These are just a few aspects that contribute to duct in Segovia, as well as in its traditions.. the vibrant and diverse culture of Spain. It is a country that values its traditions while em- Spain is renowned for its vibrant festivals and cel- bracing modern influences, making it a fasci- ebrations. The country is famous for events like nating and dynamic place to explore. La Tomatina (a tomato-throwing festival), San Fermín (known for the running of the bulls), and Semana Santa, these festivals showcase the pas- sion and energy of the Spanish people. 22
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Logo Development Process The logo used for the 2026 Winter Olympic Games is inspired by the Flamenco dance. Fla- menco is a traditional and passionate dance form, it incorporates music, dancing, and expressive emotion. The loge design itself is shaped as a fla- menco dancer and the ring around it represents the dress in motion. Logo Inspiration First Second Third Iteration Iteration Iteration 24
FINAL LOGO 25
Color Studies The final logo went through many color studies until one scheme was chosen. The colors red, green and blue, the color are pulled from the Spaniard Flag. 26
#bf3530 C: 18 Red R: 191 M: 93 Y: 90 G: 51 K: 7 B: 49 C: 77 M: 60 #4a6bb3 Y: 0 BLUE R: 74 K:0 C: 88 G: 107 M: 27 B: 179 Y: 100 K: 14 #0d7c3e GREEN R: 13 G: 124 B: 162 27
5th Element Here is my idea for the 5th element that I came up with based on the movement of the Flamenco dancers dress and the bottom of the flag of Spain. I wanted to show movement. 28
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Pictogram The pictograms include a lot of angles and represent movement. Their inspiration is drawn from the Fla- menco Dancers SKI JUMPING BOBSLEIGH SNOWBO 30
OARDING FIGURE SKATING SKELETON 31
Apparel 32
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Banner 34
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Event Ticket 36
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Medals 38
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Source Ogé, F. and Poulsen, . Thomas M.. “Pyrenees.” Encyclopedia Britannica, March 20, 2023. https://www.britannica.com/place/Pyre- nees. Dr. Friedrich Edelmayer. The Peoples, Languages, and History of the Pyrenees Region, May 31 2012, The Peoples, Languages, and History of the Pyrenees Region – Brewminate: A Bold Blend of News and Ideas Encyclopæ dia Britannica. Huesca Cathedral, Image, access May 4, 2023. https://www.britannica.com/place/Huesca-Spain#/me- dia/1/274807/157112 Best clubs and night venues in Huesca | Xceed https://xceed.me/en/huesca/clubs What to see in Huesca: 20 must-visit places - Barceló Experiences, https://www.barcelo.com/guia-turismo/en/spain/huesca/ things-to-do/what-to-see-in-huesca/ Pyrenees, blimate, Britannica https://www.britannica.com/place/Pyrenees/Climate Barcelona 1992 Olympic Games Britannica, T. Editors of Encyclopaedia. “Barcelona 1992 Olympic Games.” Encyclopedia Britannica, February 15, 2023. https:// www.britannica.com/event/Barcelona-1992-Olympic-Games. Barcelona 1992 Olympic logo, poster design & look of the games https://olympics.com/en/olympic-games/barcelona-1992/logo-design Alan Riding, OLYMPICS, Keeping Terrorism at Bay in Barcelona, July 11, 1992, https://www.nytimes.com/1992/07/11/sports/ olympics-keeping-terrorism-at-bay-in-barcelona.html Resort - Estación de esquí de Candanchú (candanchu.com) Candanchú Ski Resort. Benasque, https://www.spain.info/en/skiing/candanchu-ski-resort/ The resort | La Molina – Winter https://www.lamolina.cat/en/winter/resort/the-resort/ Roger Fulton, Baqueira Beret | Ski Resort Review, https://www.snowmagazine.com/ski-resort-guide/spain/baqueira-beret Anna Thompson, The Olympic Games, and its Economic Impact Barcelona “totally transformed” by hosting 1992 Olympic Games - Olympic News, https://olympics.com/ioc/news/barcelona-to- tally-transformed-by-hosting-1992-olympic-games/ 40
BARCELONA 92: THE IMPACT OF HOSTING THE OLYMPICS IN THE INTEREST OF GLOBAL EXPOSUR, HTTPS://TO- MORROW.CITY/A/OLYMPICS-ECONOMIC-IMPACT-OF-HOST-CITIES Public transport in Spain: trains, trams, and buses https://www.expatica.com/es/living/transportation/public-trans- port-spain-101423/ Public transport in Spain: trains, trams, and buses | Expatica Pyrenean chamois – images https://myanimals.com/animals/wild-animals-animals/mammals/what-is-the-mysterious-pyrenean-chamois/ Sempervivum montanum - Monaco Nature Encyclopedia Wildflowers of the Pyrenees | Blogging from the Pyrenees https://www.hikepyrenees.co.uk/blog/wild-flowers-of-the-pyrenees/ basque culture in spain https://www.publicpeople.org/who-are-the-basques.htm Ancient magic and modern architecture in the Basque Country https://www.exoticca.com/uk/magazine/architecture-basque-country/ Old Basque architecture Euskal Herria https://www.behance.net/gallery/84300225/Old-Basque-architecture-Euskal-Herria Best time to go to the Spanish Pyrenees https://www.responsibletravel.com/holidays/spanish-pyrenees/travel-guide/best-time-to-go-to-the-spanish-pyre- nees https://www.rome2rio.com/s/Nearby-Airports/Pyrenees 41
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