In Retail July Issue

in RetailAUGUST 2015 ISSUEUrban Fit-Out LDN to LA LightingAn insight into the urban retail A Small shop from London to The best tips for getting yourworld for 2015 LA lighting correct.

Marcon fitout L eading footwear and accessories retailer Thewww.marconfitout.com Dune Group entrusted Marcon with the fit-out of their new store in Dundrum Town Centre. This is the first Dune store completed by Marcon and was handed over on schedule. The project consisted of a complete strip out and full fit-out of the unit which was completely transformed over a 7 week period. Marcon worked closely with leading interior design consultants Four-by-Two to bring their vision to reality.



INTERIOR FIT OUT SPECIALISTS

W e understand the products or services we crave. relationship between We’ve spent what seems like hours landlords and tenants traipsing around identikit shops on and work hard to wet weekends and emerged bored, meet the commercial frustrated and ultimately without aobjectives of both parties during purchase.the entire length of the interior fit However, we don’t just moan aboutout project. it to our friends ‐ we note it down. We discuss it within the team andWe seek to cause minimal we work on how we might improvedisruption to trading throughout it ‐ shopping is field research forthe project and seek dialogue with us and we’re happy to share ourall stakeholders from the inception findings when discussing your shopto completion to ensure everything fit out ideas.goes as smooth as possible.We also never lose sight of one www.paragonplc.comkey fact ‐ we are all consumerstoo. We’ve felt the frustration ofstanding in ill-conceived stores,unable to access or identify theOnce again, the clientsare blue chip companies,ranging from Adidas,Specsavers and Marks& Spencers to SheffieldUnited FC and O2.

INTERSPORT UK Commenting further, INTERSPORT UK’s IT DIRECTORgets its supply Kotsiopoulos, said: “The success of the roll out is all down to ourchain future-fit relationship with Cegid and Retail IT. It’s not the typical supplier/with Cegid client relationship that I have with my other suppliers – it’s a partnership. Their experience and knowledge has been invaluableSportswear retailer, INTERSPORT UK has in creating a solution to support the growth of our business.”reshaped its supply chain to better connectits store estate and head office, thanks tothe roll out of a solution from global retailsoftware provider, Cegid.Experiencing rapid growth, INTERSPORT UKsought to underpin its IT infrastructure witha platform that could support the Brand’scontinued expansion in the UK and Ireland.Operating an affiliated retailers model withinthese markets, INTERSPORT UK wantedto reinvigorate its IT system to unify storeoperations and bring them closer to thewarehouse.Following an operational audit, it becameclear that the legacy IT platform could notsupport the brand’s growth aspirations,as INTERSPORT UK’s IT Director, LaetitiaKotsiopoulos, commented: “The IT systemcouldn’t integrate with the warehouse andthis lack of integration gave us no centralvisibility on stock levels, which impactedreplenishment; Retail members werephoning in orders and it was taking us 10– 14 days to dispatch them. We didn’t justneed a replacement, we needed to reshapeour entire supply chain strategy.”INTERSPORT UK is now accelerating itsYourcegid Retail implementation to 30 storesin the UK and Ireland by the end of 2015,and plans to share its capabilities with othercountries – with a view to rolling out similarsolutions globally.



RALPH LAUREN BLUELABEL, HARRODSContrada have successfully completedthe new Ralph Lauren, Blue Label Shop inHarrods on the 5th Floor in collaboration withEcce Projects.

T HE SPACE WHICH INCLUDED NEW AGED PINE FINISH TO THE WALLS AND CEILING, OAK WALL CASES, SPRAYED LACQUER WALLS, OAK FLOOR, PINE BEAM CEILING & AGED METAL. WE ALSO INSTALLED FREE STANDING UNITS, NEW FITTINGROOMS, VESTIBULE AND NEW SHOP FRONT. WORKS ALSOINCLUDED NEW LIGHTING, POWER, DATA, ADAPTED AC,SPRINKLERS AND CONTROLS, DECORATIONS & POLISHING.PROJECT STATISTICSVALUE: £400,000DESIGN: RALPH LAUREN & CONTRADAURATION: 6 WEEKSSIZE: 2,100 SQ FTWWW.CONTRADAGROUP.COM/

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WB ProjectsClient: GIVeProject: The fit out of five existing retail units andone brand new shellProgramme Four weeksW B Projects Essential mechanical and were engaged electrical works were also by Vizona to undertaken; including fit out six of the installation of Ansorg the first eight lighting and a touchscreenstores for GIVe - the new in-store ordering facility.George Davies retail venture. All of the projects were fast track and the wholeFive existing retail units and programme, which startedone brand new shell were in September 2009, wasfitted out to the new GIVe completed within fourdesign concept. Key features weeks; to schedule, budgetwere a patterned porcelain and programmefloor finish, unique fixturesand fittings, an alterationsarea and bespoke shop fitequipment.

ChapelfieldContractor: Bovis Lend LeaseClient: Capital Shopping CentresValue: £1.2m Located in the heart of Norwich with over 80 shops and the only House of Fraser store in the region, Chapelfield is a new shopping experience for East Anglia. Inspired by the surrounding architecture, both old and new, the stylish, contemporary environment integrates with the wider cultural quarter of the Forum, the Theatre Royal and the Assembly House and provides a retail heart to a vibrant new area.S. Lucas was an integral part of the successful Bluewater Shopping Centre project team, which came together again for Chapelfield. S. Lucas’s work included the provision of some 30,000m? of car park decking, the application of Keim mineral paint to over 20,000m? of concrete soffits, the decoration of main malls, back-of-house areas and the management suite.



PODOLYAN Store Project FILD design thinking company Architects: FILD design thinking company Location: Esplanadna Street, 32, Kyiv, Ukraine Area: 80.0 sqm Project Year: 2015 Photographs: Roman PashkovskiyF ROM THE OF KIEV. THE SPACE PROVIDED LIGHTLY SOPHISTICATED AND ARCHITECT. BY THE CLIENT WAS LIMITED BY EXQUISITE FURNITURE AND TO COLLABORATION ITS COMMERCIAL AREA (36SQ.M). KEEP THE SHOW WINDOW AS WITH FASHION BUT THE ADVANTAGE OF THE PRE- TRANSPARENT AS POSSIBLE FOR A DESIGNER REVOLUTION BUILDING WITH THE GOOD VIEW FROM THE STREET.PODOLYAN STARTED FROM LOGO HIGHT SEALING WAS – BIG ARCH IN OTHER WORDS THE IDEADESIGN AND TOTAL REBRANDING SHOWWINDOW. WAS TO MAKE THE INTERIOR AOF THE COMPANY IN 2014. “SO BASICALLY FOR THE WINDOW DRESSING BY IT SELF SO SPACIOUS FEELING OF THE PLACE, IT WILL DRAG ATTENTION OF THENEXT STEP WAS THE MONOBRAND WE DECIDE DECIDED TO PRODUCE POTENTIAL CLIENTS.STORE OPENING IN THE HEART

THE COLOR PALLET OF THE PERFORM THE INTERIOR PROJECT SOME TILE PIECES WAS BRANDEDPLACE TOTALLY TAKEN FROM IN DARK SHADOWS COMBINING WITH PODOLYAN LOGO ANDTHE BRANDING COLOR OF THE THE MATERIALS TEXTURES. WERE SPREAD AROUND THEPODOLYAN BRAND : BLACK WITH THE CONCRETE TILE WAS FLOOR IN CHAOTIC ORDER.LIGHT AND DARK SHADOWS OF CUSTOMIZED BY SOLIDHEADSGREY. SPECIFICALLY FOR THIS PROJECT,THE ADVANTAGE OF A BIG DUE TO A CERTAIN INTENTION TOSHOW WINDOW AND DETAILED ESCAPE FROM STANDARD FORMSLIGHTING ARRANGEMENT AND TO CREATE GEOMETRICALGAVE US AN OPPORTUNITY TO PATTERNS.

SchemataArchitectsArchitects: Schemata ArchitectsLocation: 11-1 Sarugakuchō,Shibuya-ku, Tōkyō-to 150-0033,JapanArchitect In Charge: JoNagasakaProject Year: 2015Photographs: Takumi OtaF ROM THE THERE WERE SOME OBSTACLES MADE A GALLERY SPACE THAT ARCHITECT. IN FRONT OF THE ENTRANCE, CAN BE USED IN COLLABORATION CHROMATE TREATED INCLUDING A LEVEL DIFFERENCE WIT OTHER BRANDS. STEEL FRAMES, AND A SETBACK, AND THERE IS HERE WE ARE INTRODUCING AWHICH WERE THE MAIN DESIGN ONLY ONE ENTRANCE OPEN TO NEW DESIGN ELEMENT, WHICHFEATURE IN CABANE DE ZUCCA THE STREET. IS DISPLAY FURNITURE MADEPARCO SHIBUYA, ARE USED IN ORDER TO CREATE A MORE OF CONCRETE AND FORMWORKAGAIN IN THEIR NEW SHOP IN WELCOMING ENTRANCE AREA, PANELS UTILIZING MALE/FEMALEDAIKANYAMA. WE REVISED THE PROGRAM AND CONNECTION.



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House ofVansLondon• Architects: Tim Greatrex• Location: London, UK• Designer: Hellicar & Lewis• Area: 2500.0 sqmFrom the architect. The House The new venue includes an art culture of skateboarding andof Vans London is the recently gallery, ‘Vans labs’ creative spaces, fashion. With a vast experiencecompleted project by designers screening room, live music for of delivering large scale eventsPete Hellicar and Tim Greatrex, 850 people, a premium café, for Vans they were well placed totogether with Kat Mackenzie and numerous bars and a three tier oversee the creation of the HouseHenry Clay (Black Sparrow Presents) indoor concrete skate park. It is the of Vans London.- the project management team for largest permanent venture by Vans Black Sparrow Presents approachedthe House of Vans London. globally and the first European professional skateboarder andThe House of Vans London is a new edition of the House of Vans, designer Pete Hellicar (http://mixed use creative venue for Vans following the first in Brooklyn NY www.hellicarandlewis.com/) asenthusiasts and those interested back in 2010. the obvious choice to design thein skateboarding culture. It has Black Sparrow Presents (http:// new underground skatepark andbeen established as a place to www.blacksparrowpresents. mixed use venue for Vans. Peteparticipate in the cultural lineage of com) were tasked by Vans with immediately joined forces withskateboarding that has defined the orchestrating every aspect of architect Tim GreatrexVans brand since 1966, combining the delivery of the House of Vans (http://timgreatrex.com/) toskateboarding, art, film and music. London, and as a long-time partner provide a unique partnership for of Vans they provided a unique the design and delivery of the new understanding of the brand and London venue.

Pete and Tim also worked closely being located within the historicwith professional skateboarder arches of the railway lines above,and designer Marc Churchill restrictions were clearly set to(Line Skateparks) who designed disallow any form of structuralspecifically the form, layout and the fixing or disturbance to the existingtechnical delivery of the concrete brickwork – the irony was notskatepark. missed with Vans ‘Off the Wall’The House of Vans London sits having occupied the site.within the 150 year old brick arches The collaboration between Peteof the railway lines heading out and Tim provided a thoroughof Waterloo station and next to understanding Vans and theLondon’s famous graffiti street, culture of skateboarding but thisLeake Street. also sparked ideas and discussionsThe site was previously used by on how to utilise the brief and thethe Old Vic Theatre. The area of the distinctive site to best effect.site is approximately 2,500 squaremetres and contains 5 separatelong tunnel spaces. Due to the site

Client / Calligaris Expertise / Fitout, Glass Installation Tags / Retail Interior Design,Shop FitoutCalligarisRetail Interior Design & Shop FitoutC alligaris, a well-established, upmarket We installed a “frameless” glass shopfront providing a Italian designer furniture company clear view into the retail area which featured a grey and with flagship stores in Milan, Paris and white colour scheme. Dusseldorf, were looking for a retail In addition we designed and installed a bespoke frontage and interior which would glass and stainless steel stairway to provide an open be in keeping with its state of the art contemporary appearance leading to the basementmerchandise. showroom. The fitout comprised of the entire ground floor andAs the company’s flagship central London store, the basement areas.design needed to make a strong statement while also www.thamescontracts.comproviding a modern but neutral space for creating aneffective retail display.



Candy Co.TFihteOSutta-teGsuidiledfCoarndd, SyuCrore.y- RetailA An exciting The design needed to be sign of fun, bright, practical and eye confidence on catching in order to display the high street The Stateside Candy Co’s in the form of range of American candy,a brand new retail outlet for soft drinks, pretzels, bakingThe Stateside Candy Co in goods and groceries.Guildford! Using the company’s existing corporate colours,When owners Al and Emma a concept was carefully wall display and project manageBaker decided to make the developed and approved. storage units; built in and deliver qualityleap and open a town centre To fulfill both practical and refrigeration; audio commercial fit-out andstore in Guildford, they aesthetic requirements visual wall. refurbishmentprojectsknew they wanted it to be bespoke joinery was In addition to these in London and thesomething special. designed. This includes: units in bright primary South. ‘Jellybean’ cash desks colours, a 3D interactive Whether you areHaving been consulted on with integrated cable floor has been designed looking to relocate tothe feasibility of the project, management and storage; and installed. new offices, open aGifford Grant was chosen to a one off three tiered pick Gifford Grant design, distribution centre ordesign, specify and project and mix system; slat wall new retail unit we canmanage the works from displays; window displays; turn your ideas intoinitial concept to delivery. reality. Contact us today to discuss your upcoming retail interior project on 01252 816188.

True EdgePaintable sockets and switchesMake sockets and light switches blend in with the interior decor, with paintable plates from Focus SB.Plates can be supplied primed for on-site painting or sprayed in our paint shop to match any RAL, BSor Pantone colour, or a sample swatch of your choice. Bespoke plates are our speciality.Call us today or visit our new website for further details.Ambassador HorizonNO LONG LEAD TIMES | NO MINIMUM ORDER | COMPLETE BESPOKE SERVICE www.focus-sb.co.ukFREE DELIVERY TO MAINLAND UK | 01424 858060 | [email protected]

> THE ART OF DESIGN issue 14 Interior Neon Lighting by Neon CreationsNeon lights and signs are assured that you will find thetraditionally associated with colour to suit your individualshops, bars and restaurants, space, creating a funkybut are now becoming modern appearance in yourincreasingly popular as a interior.form of statement lighting forhomes and businesses alike. Our team is passionate aboutThey are a way of bringing making neon lighting - itoriginality and personality to is not just a job to us. Withvirtually any interior space. all design and manufacture undertaken in-house inNeon Creations are specialists our UK workshop, we arein creating unique one-off able to offer assurances ofpieces of custom made neon high quality materials andartwork, offering recreations workmanship.of logo’s, brand names, andeven favourite sayings. A Previous home interior worktruly unique piece of neon we have undertaken in thelighting is to actually recreate past includes stylish neona person’s own handwriting. lighting for home cinemas, games rooms, childrensP We are able to recreate most bedrooms, hallways, livingthings in neon, be it text spaces, and even guestor outlines of shapes such WC’s! This is not to mentionas birds, hearts or simple numerous projects forshapes. As we communicate commercial interiors too.closely with our clients, weare able to advise early on We have a range of neon wallin the process the feasibility art, which are small piecesof a particular idea, and that are ready to hang on aoffer advice to ensure that wall and plug in. Please checkthe finished neon lighting on our website for furthermatches the original idea as details, or contact us directlyclosely as possible. on the number below.With a spectrum of colours www.neoncreations.co.ukto choose from, you can be Tel: 01204 655866> www.THEARTOFDESIGNmAGAzINE.cOm ISSuE 14 - 2015

www.wests-web.com THE REGISTERED BRAND PROFESSIONALS A three dimensional way of looking at two dimensions Brand Builders Graphic and Visual Media Originators Website Practitioners