Plus Kitchen Design

I3 BROADBAND 2019 INITIAL PROGRAMS SPOKE MARKETING DIGITAL MARKETING PROPOSAL OPTIONS 1. Social Media Management - We manage your FB/Instagram, LinkedIn and Google My Business. 2. SEM & Target Display Advertising - We create and optimize campaigns to via social media and search engines to garner new clients. Complete transparency. Monthly reporting. No long-term contracts. 3. SEO Optimization - Increase your domain authority and provide valid backlinks to enable your business to be found organically .. more efficiently. This will also lower your Costs Per Click when using Google Search Terms (SEM) Each option is stand-alone and can, of course, be combined. SEM is designed to bring ROI. Our objective is to bring phone calls and form fills directly from ads. Presented by Alex and Kelly Alexander • Office: 239-573-0990 • Client Focused Media-Cape Coral, FL. • www.CFMedia.com

I3 BROADBAND 2019 INITIAL PROGRAMS SPOKE MARKETING DIGITAL MARKETING SOURCES/TACTICS Sources Tactics ● Google Ads (Search) ● Search Campaigns ● Microsoft Ads (Search) ○ Google Search ○ Microsoft Search ● FB/Instagram (Target Display/Remarket) ● Target Display Campaigns ● GDN & YouTube (Google Display Network) ○ Facebook/Instagram ○ Google Display Network/YouTube ● GMB (Google My Business) ● Retargeting Campaigns. ○ Retarget using FB/Insta/GDN ● Google My Business ○ Bi-Weekly Posting, Updates Presented by Alex and Kelly Alexander • Office: 239-205-8429 • KCo Ad Agency, LLC Cape Coral, FL. • www.kcoad.com •

I3 BROADBAND 2019 INITIAL PROGRAMS SPOKE MARKETING DIGITAL MARKETING SET-UP FEES Set-Ups: $500 $250 (One-Time) ● Create or Manage Google Ads Account and/or Microsoft Ads Account ○ Create Ad Campaigns, Install tracking codes on website ● Create or Manage Google Analytics Account, Search Console Account ○ Create and install Analytics Code ○ Ensure Recent submission to Search Console ● Update Facebook Page and Create or Manage FB Ad Account. ○ Create FB Pixel and install on website ○ Manage FB Ad Account, Create Campaigns. ● Access & Update Google My Business ● Create or Manage YouTube account (GND) ● Create Microsoft and Apple Map accounts ❏ Yes, Please. Presented by Alex and Kelly Alexander • Office: 239-205-8429 • KCo Ad Agency, LLC Cape Coral, FL. • www.kcoad.com •

I3 BROADBAND 2019 INITIAL PROGRAMS SPOKE MARKETING DIGITAL MARKETING PROPOSAL OPTIONS ● Social Media and/or SEM Ad Management (does not include Ad Spend) ○ FB/Instagram Ads ■ Develop campaigns to bring not only awareness of your brand, but generate leads. We will separate campaigns for Family Law and Personal Injury. We will use a combination of static ads and simple video imagery to convey your message. ○ SEM Ads ■ Google and/or “Bing” Microsoft Ads ● Use Search ads for those actively searching for your services to garner direct phone calls and traffic to your website. ● Use Graphic and Video ads to retarget those who have been to competitor websites. ● “Local” Campaigns via Google. Garner “calls and directions” to your physical locations. ❏ Yes, Please. $500/mo $300/mo (min) Fee Presented by Alex and Kelly Alexander • Office: 239-205-8429 • KCo Ad Agency, LLC Cape Coral, FL. • www.kcoad.com •

I3 BROADBAND 2019 INITIAL PROGRAMS SPOKE MARKETING DIGITAL MARKETING ADDITIONAL INFORMATION Ad Spend: SEM and/or Target Display Ads: All spends are directly to your credit card on file within your interface. While a combination of both is optimal, there are some clients who only We simply have admin access which allows us to create, edit, and choose to use one or the other tactic. We would like to discuss what a optimize campaigns. “win” would look like for your company. We feel that we should all be on The actual spend will be discussed prior to campaign the same page, all of the time. development. Our Fee is based on total ad spend. The more campaigns to create/optimize, the more time it takes to properly run campaigns. $500/mo minimum, up to $3000/mo based on 25% of ad spend. (fee capped at $3000) (unless otherwise stated and agreed upon) Video Production: Each month we will create (1) simple :15 videos to use to promote Kitchens, Countertops or Closets Additional Videos: :15 $150/ea :30 $250/ea Presented by Alex and Kelly Alexander • Office: 239-573-0990 • Client Focused Media-Cape Coral, FL. • www.CFMedia.com

I3 BROADBAND 2019 INITIAL PROGRAMS SPOKE MARKETING SEO PROPOSAL OPTIONS ● On-Site SEO update ● Off-Site SEO update ○ Create copy for each product page as well as home ○ Create inbound and outbound links (purchased) page relevant to search terms 1000 - 1700 words each ○ Purchase citations page ○ Create blog information to work with citations ○ Ensure all images are tagged correctly ○ Update whatever SEO plugin is used with your GoDaddy ❏ THIS WILL BE DISCUSSED IN THE FUTURE. This kind of tactic is a web builder. commitment of 6-12 mo minimum, otherwise you would be wasting your ❏ Yes, Please. $500 $200 One Time Fee money. Fee based on number of keywords and tactics used to ensure Domain Authority rises (relatively) quickly. Presented by Alex and Kelly Alexander • Office: 239-205-8429 • KCo Ad Agency, LLC Cape Coral, FL. • www.kcoad.com •

I3 BROADBAND 2019 INITIAL PROGRAMS SPOKE MARKETING THE “PLAN” 1. SETUPS. No matter what you do going forward, these need to be accomplished. 2. Limited budget SEM and Display Campaigns. a. Google Search b. Microsoft Search (Bing) c. Social Media (retarget at first) 3. Once the campaigns are beginning to be optimized, we should start seeing results. Phone Calls and Messages will be the primary goal for your business. We can use Google Chat on your GDN, Whatsapp and/or Messengers to deliver direct conversations with clientele. This First Phase should be a minimum of 3 months. NOTHING should be “tried” for less than 90 days. Ad Spend for Phase 1 - $500 - $1000/mo All ads will be run using your interfaces with your credit card on file. All receipts will go directly to you for your accounting purposes. We can discuss what is going on weekly, if you would like (in the beginning). You will receive easy to read reports monthly. As we move forward, we can add budget for other offerings and increase budget to those tactics that work best for you. We will have you sign an Notice To Represent. This is not a contract, but as we move forward advertisers will come out of the woodwork to sell you their wares. Simply tell them to speak to us. We will filter through the junk and present those things that we find have value for your business. Presented by Alex and Kelly Alexander • Office: 239-205-8429 • KCo Ad Agency, LLC Cape Coral, FL. • www.kcoad.com •