THISLOGO STYLEGUIDE willshow youthedetails neededtobuildout marketingmaterials forSnazzieTees.
MINIMUM SIZE Thesmallestthelogoshould berepresentedis4”wide.
PRIMARY LOGO SnazzieTeeslogoincludesthelogomarkandlogotype. Them ainlogowillbeusedacrossprim arybrand applications. This trademarkwillallow forSnazzieTeestobeeasilyidentified througoutallmarketingapplications.Itisimperativetothe brandthatthelogoalwaysbeappliedwithcareandrespect accordingtheseguidelines.
STYLEGUIDE SECONDARY LOGOS SnazzieTeessubmarkorwordmarkcanbeusedtoreplacethe primarylogo,butshouldneverbeusedinconjunctionwith theprimarylogo. SUBMARK A.Blackicon B.W hiteicon C.Yellow icon D.Redicon WORDMARK A.Blacktype B.W hitetype C.Yellow type D.Redtype
A. B. C. D. A. B. C. D.
STYLEGUIDE LOGOUSAGEGUIDELINES DO -Useourofficial,unmodifiedSnazzieTeeslogotorepresent ourbrand. DON’T
STYLEGUIDE COLOURUSAGE ThecolourusageforSnazzieTeesprimarylogoareyellow,redand black.
TYPOGRAPHY W henusedconsistently,typographyisapowerfulbrandtool. Thesetoftypefacesoutlined below conveys the timeless andpremium aspectsofthebrandandshouldbeusedinall applicationspossible. ALICEREGULAR ABCDEFGHIJKL M NOPQRSTUV Useforheadlines W XYZ Uppercase AaBbCcDdEeFfGgHh MONTSERRAT IiJjKkLlMm NnOoPp REGULAR QqRrSsTtUuVvW w XxYyZz Useforbodycopy Sentencecase
STYLEGUIDE COLOURPALETTE Colourisan integralpartofbrand identity.W hen used consistency,acolourpalettewillnotonlycreateafamiliar feelingforclients,butitalsoservespsychologicalpurposeby communicatingafeeling. RED 30% 20% 30% BLACK CMYK1,99,97,0 RGB237,28,36 CMYK75,68,97,90 HEX#ED1C24 RGB0,0,0 HEX#000000 YELLOW 20% CMYK1,17,99,0 W HITE RGB253,207,9 HEX#FDCF09 CMYK0,0,0,0 RGB255,255,255 HEX#FFFFFF
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