PB2

IndexNo.TopicSub-TopicObjective1Why choose Tata AIA•Strong Parentage•Best in Class Service•Claims ExperienceTo build confidence in the customer about choosing the right brand.Tata Means Trust2Best in Class Products•Need Based Solutions•Term Product•Par Products•Non-Par Products•Param Rakshakaran•Competition BenchmarkingMap the right product to the customer need3Process•Our Digital Process (Paperless & Non-Physical•UnderwritingGiving comfort of 100% Digital process during the pandemic4Customer FeedbackWhat our customer say about usBuild Trust5 Case StudiesSome High Value Cases & how they were handledEnhance your skills6About YouGroomingDisciplineChoreographyKey factors to building a healthy relationship

Reasons for choosing Tata AIA •Tata group retains title of India’s most valuable brand, breaking US$20 billion brand value mark for first time*•7.5 lac+ employees•Operations in 100+ countries, across 6 continents •Largest non-bank owned life insurer•Fastest growing life insurer•27% growth in FY21 •24% CAGR in last 2 years•Ranked 5th with 7.6% market share amongst private players (as on Mar, 2021)•88%, 13th Month persistency validates customer’s trust in Tata AIA (as on 31st Mar, 2021)•AIA is the largest public listed Pan Asian life insurance group•Presence in 18 markets in the Asia Pacific region•Strong focus and expertise of Asian markets•Had total assets of US$291 billion (as of 30 June 2020)*Source: Jun 2, 2020 | Brand FinanceTata AIA comment is on Individual New Business Weighted Premium (IWNBP) basisRank and Market share is for FY21

Life OptionYour Customer35 year old married with dependent child(ren)Wants to buy a term plan for the following reasonsa)The family should not feel the burden of the liabilities in case of untimely death b)Surplus to meet the family’s day to day expenses and financial security for spousec)Leave a legacy for his loved one

Competition BenchmarkingParticularsTata SRSHDFC IpruBajajMax Comments Life OptionLife Cover (PT)Min: 13 months, Max: Whole Life Min: 5 years Max: 85 years; WLMin: 5yearsMax: 85 years; WLMin: 5yearsMax: 85 years; WLMin: 10 yearsMax: 85 yearsHighest flexibility, TI, Systematic top-up, Life Plus OptionLife Cover (PT)10 to 40 years10 to 40 yearsr10 to 57 years10 to 50 yearsBajaj, Max offer PT> 40 yearsROPaaraaLump sum on survivalLife Income OptionRegular Income Payout onsurvivalIncome from Age 55, 60 or 65Incomefrom Age 60rrrChoice of income start ageRate of Income0.01% -0.15% of SA 0.1% of BSA (Fixed)rrrChoice ofIncome RateEarly RoPHigherRate; Early Start AgerrrrReceive all premiums before end of PT Partner CareWaiver of PremiumsReturn of Premium (ROP)CI, Hospicare, DisabilityComprehensive riders

Competition BenchmarkingParticularsTata SRSHDFC IpruBajajMax Comments Life OptionLife Cover (PT)Min: 13 months, Max: Whole Life Min: 5 years Max: 85 years; WLMin: 5yearsMax: 85 years; WLMin: 5yearsMax: 85 years; WLMin: 10 yearsMax: 85 yearsHighest flexibility, TI, Systematic top-up, Life Plus OptionLife Cover (PT)10 to 40 years10 to 40 yearsr10 to 57 years10 to 50 yearsBajaj, Max offer PT> 40 yearsROPaaraaLump sum on survivalLife Income OptionRegular Income Payout onsurvivalIncome from Age 55, 60 or 65Incomefrom Age 60rrrChoice of income start ageRate of Income0.01% -0.15% of SA 0.1% of BSA (Fixed)rrrChoice ofIncome RateEarly RoPHigherRate; Early Start AgerrrrReceive all premiums before end of PT Partner CareWaiver of PremiumsReturn of Premium (ROP)CI, Hospicare, DisabilityComprehensive riders

Additional BenefitşLife Stage OptionPayor Accelerator Benefit Life OptionLife Plus Option

Customer Feedback