NJC3 Spring 2015 Conference Program

CONTENTS:Conference Session Breakdown…………………………………………………………………….Pg 2, 3Conference Session Abstracts……………………………………………………………………….Pg 4-7Conference Speaker Bios…………………………………………………………………………….Pg 8-11Around Campus - Places to Eat…………………………………………………………………….Pg 12

CONFERENCE BREAKDOWN:8:30 a.m. - 9:30 a.m. Registration, Breakfast and Networking9:30 a.m. - 9:45 a.m. Welcome Remarks9:45 a.m. - 10:30 a.m. Keynote: Ken Kirsh10:30 a.m. - 10:45 a.m. Break10:45 a.m. - 11:45 a.m. Breakout SessionsWorkshop 1Ph.D. Not Required: Utilizing Data to Maximize EffectivenessCedric Headley & William Jones, Rutgers UniversityWorkshop 2An Ounce of Prevention is Worth a Pound of Cure: A Discussion about Proactive CareerCounseling‖ Robert Bullard, Rowan UniversityWorkshop 3Merging Best Practices On the On-ramp For New Employer Activities on CampusKevin Fallon, Rider University11:45 a.m. - 12:45 p.m. Lunch & Keynote12:45 p.m. - 1:45 p.m. Breakout SessionsWorkshop 4Used Cars, Knives, and Vacuums - Battling the Anti-Sales StereotypeChris Fitzpatrick, EnterpriseWorkshop 5Leveraging A College Education into a Professional CareerDean Stanton Green & Dr. Walter Greason, Monmouth UniversityWorkshop 6Build It and They Will Come: Building an Internship Conference for StudentsDebra J. Stark, Ramapo College1:45 p.m. - 2:00 p.m. Break Page | 2

CONFERENCE BREAKDOWN (CONT.):2:00 p.m. - 3:00 p.m. Speed SessionsRotation 1: 2:00 p.m. - 2:20 p.m.Rotation 2: 2:20 p.m. - 2:40 p.m.Rotation 3: 2:40 p.m. - 3:00 p.m.Hired ‗Right‘ Out of College, Equipping Students for Their CallingGarrett Miller, CoTria LLCCreating an Internship Culture on Campus by Engaging First Years and Building PartnershipsSue Pye, RutgersCreative Partnering with Professional OrganizationsBeth Branigan, Seton HallAdopted Employers: Enhancing Employer EngagementWenylla Reid & Janet Jones, Rutgers UniversityCreating Networking Opportunities On-Campus for the Healthcare IndustryJacquline Maginnis, Seton HallPromoting and Recognizing Internships Across CampusAmanda Choo, Rutgers UniversityCollege Engagement Internship Program: Building and Enhancing A Paid ComprehensiveInternship Program for Undergraduate Students within Administrative and Academic CampusOfficesDeb Kelly, The College of New JerseyCreating Innovation MetricsBob Franco, Seton Hall University3:15 p.m. - 4:00 PM Wrap Up and NJC3 Next Phases Page | 3

SESSION ABSTRACTS:Ken Kirsh, Keynote SpeakerAward-winning business meeting producer, communications consultant, and authorHow do you make sure you and your team are performing at 100%? Ken Kirsh‘s presentation for helpsyou identify specific, actionable takeaways to ensure just that. More importantly, he helps you figureout what behaviors are holding YOU back and making you ineffective in your business. This hands-on,minds-on interactive session will help you:  Maximize your team‘s efforts, outcomes, and synergies  Create more opportunities for growth and engagement  Enable you to focus on your most urgent prioritiesKen Kirsh will use his experience to help you identify specific ways you and your team could behurting your organization and your career, then give you immediate means to make productivechanges in personality, relationships, and habits.Ph.D. Not Required: Utilizing Data to Maximize EffectivenessCedric Headley & William Jones, Rutgers UniversityWant to learn how Rutgers University decreased our programming efforts by 10% while increasingoverall attendance by 67%. Do you actually know what‘s in your Symplicity job system? How aboutwhat time should you hold a career fair in order to maximize candidate attendance? Come to oursession and learn how you can use data to focus on what‘s important – making an impact. Wedidn‘t need a Ph.D. to do it and neither do you!An Ounce of Prevention is Worth a Pound of Cure: A Discussion about Proactive Career CounselingRobert Bullard, Rowan UniversityHow many times have you met with a student and wondered, ―Who told them that?‖ The quizzicallook that follows usually comes with breaking the news to a student that they are not on the rightcareer path, or worse yet, they are not prepared for their career. With the free flow of careerinformation on the Internet, from campus officials, or parents, students may make catastrophiceducational decisions before they ever step foot in the career services office. This presentation willdiscuss the importance of early intervention career counseling, including the differences betweencareer counseling and job preparation. Through this presentation, participants will discuss bestpractices for outreach to students and the importance of working with various groups on campus.Merging Best Practices On the On-ramp For New Employer Activities on CampusKevin Fallon, Rider UniversityDoes your Career Services Office have limited resources for employer development? Employers, doyou worry your college recruiting team stretched beyond its capacity? In this highly interactivesession, both employers and career services teams can learn new ideas to build highly effectiverelationships despite resource limitations.Used Cars, Knives, and Vacuums - Battling the Anti-Sales StereotypeChris Fitzpatrick, EnterpriseFor the past 3 years, Chris Fitzpatrick has been presenting to colleges on the stereotypes of salespeople and sales careers than many college students have, whether they know it or not. Thispresentation will discuss the origin of the presentation and why this topic is critical on your collegecampus. Page | 4

Leveraging A College Education into a Professional CareerDean Stanton Green & Dr. Walter Greason, Monmouth UniversityThis workshop will be made up of a panel of professionals all of whom have significant academic andprofessional experience and success in connecting college learning with professional career buildingand connecting with employers. This will be a high powered and operational demonstration on howacademic learning must and can be reconfigured to articulate with career development. Topicsinclude: 1) How to create a processual career development model, 2) How to integrated classroomcareer development in course work (and vice versa); 3) How to connect the arts with the music andentertainment industry, and 4) How to educate student on how to translate academic learning andprofessional expectations. The panelists all have 25 or more years of experience pertinent to this topicand include: an academic dean, a professor of music industry with high-level corporate experience,a professor of history and highly successful international entrepreneur and a career developmentconsultant.Build It and They Will Come: Building an Internship Conference for StudentsDebra J. Stark, Ramapo CollegeThis program is about building an engaging program for students on how to build skills and preparethemselves for an internship. We will review the concept and origination behind the InternshipConference, the planning, implementing, and assessment. We will provide an overview and tips onwhat worked and what didn't. The Internship Conference at Ramapo came about from an ideashared at the 2012 January Intern Bridge Conference. Connecting it to a campus wide StudentEngagement project and setting it up as a key point of engagement (KPE) for the sophomore andthen junior students gave the program broad support. We further engaged student clubs in theplanning, invited employers and faculty to participate, and asked local restaurants to sponsor. Theprogram is now in its 3rd year at Ramapo and attendance has been consistently high (100+) andratings excellent. The program provides a fun and interactive event for student to build importantinternship preparation skills, and for employer and faculty collaborations with the Career Center.Hired ‘Right’ Out of College, Equipping Students for Their CallingGarrett Miller, CoTria LLCGraduating smart students is not enough, higher education must graduate prepared students.Garrett spent 10yrs as recruiting manager for a Fortune 50 company. His experience brings a uniquetwist to this talk. Merging college resources with student life is the key to helping students find theircalling. Recruiters want to interview candidates that are ready to enter the workforce not those whoneed to be coddled or who are still searching to find themselves. Part of a student‘s preparation is todiscover her skills, talents, and gifts so that she understands in which direction their calling lies.There are few experiences more rewarding than interviewing a candidate who knows what he wantsto do and why. These candidates are easy to hire because they have the experiences that speak totheir career objectives. Campuses are full of opportunities to help candidates become the well-prepared candidate. There is a 5 step process to help your students find their calling and prepare fortheir interview and it is as easy as AEIOU. Attendees will learn the value of engaging students earlyand helping them understand what it means to be busy with a purpose.Attendees will see that the resources needed to help these students are already available at theirfingertips. Attendees will understand why a well-prepared student is valuable to the recruiter, theuniversity, and the CSO. Page | 5

Creating an Internship Culture on Campus by Engaging First Years and Building PartnershipsSue Pye, RutgersRutgers University Career Services has embarked on a mission to create an internship culture at theRutgers University New Brunswick Campus with a specific focus on School of Arts and Sciencesstudents. Since each year represents a new opportunity to shape the campus culture and theperceptions of the incoming first year class, UCS has created a strategy to engage with first yearstudents to help them become ―Internship Ready‖ by their junior year. While many students knowinternships are important there is a perception that this idea is something to ―worry about‖ duringjunior. While students may express their interest in internships as juniors, many have not built enoughexperience to identify career areas or interest and/or be competitive for internships. During thesession, you will learn the primary goal of the UCS ―RU Internship Ready‖ campaign including thepartnerships to support this work as well as the program and services provided.Creative Partnering with Professional OrganizationsBeth Branigan, Seton HallThis presentation will focus on the SHU Career Center's partnership with the Network of ExecutiveWomen (NEW) and the Pharmaceutical Market Research Group (PMRG) and the programs thathave grown out of these collaborations. It will include highlights of a 2 mentoring programs, anannual networking event for marketing students and 'Adventures in Retail', a program which bringsmarketing alive for our students and is an example of a partnership between faculty, the CareerCenter and NEW.Adopted Employers: Enhancing Employer EngagementWenylla Reid & Janet Jones, Rutgers UniversityThe Adopted Employers Program consists of 9 Career Development Specialists (CDS) ―adopting‖ agroup of employers for the academic year. The purpose of the program is to:  Provide better customer service to employers focused on partnership  Ensure employers are optimizing usage/engagement with UCS to meet their needs  Help CDS staff to become familiar with the employers in their individual career clusters  Encourage employers to participate in all aspects of employer engagement  Educate employers on best methods to recruit students/build their brand on campusThe role of the CDS‘s is to obtain a sense of the effectiveness of the activity that is already in placeand to provide additional support if needed. It is also to offer the employer an additional point ofcontact as they build or maintain their brand on campus.Creating Networking Opportunities On-Campus for the Healthcare IndustryJacquline Maginnis, Seton HallCareer management relies heavily on networking, developing contacts, and having good mentors inplace. However, the coordination of career management practices in college environments variesfrom campus to campus. Ideally, Career Centers, faculty, administration, students, and employersshould work together to achieve successful employment after graduation – there should be a co-ownership of employment outcomes. During this facilitated discussion, learn how strong partnerships,active student organizations, employer plans and engagement can help build strong futures. At theend of this session, participants will be provided with an example of how a Career Center, faculty,students, and employers developed a successful networking event that illustrated various careerswithin the Healthcare Industry. Page | 6

Promoting and Recognizing Internships Across CampusAmanda Choo, RutgersThis presentation will review new initiatives at Rutgers University that assist with creating a university-wide culture for students, campus partners, and external constituents that embraces the importanceof internships. Initiatives include: Internship Month (all internship programming moved to October andFebruary), Internship Kick-Off Tabling, all-inclusive internships website, and Internship ExcellenceAwards. These initiatives required and invited collaboration internally within our department(operations & marketing), as well as externally with academic departments through an InternshipAdvisory Board. The Internship Excellence Awards will highlight students, academic departments, andemployers from various industries. The target audience for this presentation would be anyone hopingto raise awareness about internships at their university. The take-away would be concrete examplesof how to engage students and faculty with promoting internships collectively.College Engagement Intern Program – Campus Wide CommitmentDeb Kelly, The College of New JerseyThe College Enhancement Program, coordinated through the Career Center, is in its 3rd year with anincrease of student participation by 50%.The purpose is to expose students to the business of highereducation while providing additional leadership and intentional learning outside the classroom. Atthe same time the works the interns complete, may not have occurred without this program, whichproves to ―enhance‖ the department & student experience. The CE Intern experience is a paidexperience with a 10-15 hour work week. Opportunities are available cross-campus through 5different divisions and represented in 21 different departments. Career Center and Internshippersonnel will learn how to develop an internal internship program collaborating throughout thecampus incorporating best practices & principals applied including an orientation, trainings, project–based work, connections and reflection components as well as take a model to use on their campus.Also, an intern will discuss their perspective.Creating Innovation MetricsBob Franco, Seton Hall UniversityMeasurement is a critical topic across college campuses, in particular within Career Centers. Toooften, reported measures to not capture the full essence of what is delivered and the value added.Regrettably, an often neglected aspect to creating and implementing strategic initiatives is anecessary measurement strategy that runs parallel to these initiatives. During this facilitateddiscussion, learn how metrics interact with each other and can be applied to strategic intent, goalalignment, guiding action and evaluating progress. At the end of this session, participants will haveexamples of Innovation Metrics as well as basic elements of context, alignment and goal setting. Page | 7

SPEAKER BIOS:Ken Kirsh Ken Kirsh is an award-winning business meeting producer, communications consultant, and author. His experience working with hundreds of C-suite executives and thousands of corporate professionals taught him something counter-intuitive: that many of the instincts and behaviors that propel our careers forward, can also hold us back. Ken‘s interactive presentations are based on this experience which led himto write the book: How to Kill Your Company: 50 Ways You‘re Bleeding Your Organization andDamaging Your Career. In it, he doesn‘t just clarify what you should do—he tells you what not to!Ken‘s book has been recommended by many best-selling business authors such asShark Tank‘s Barbara Corcoran, leading sales expert Jeffrey Gitomer, Stanfordmanagement guru Robert Sutton, and by James Carville who, about the booksaid, ―I dare you not to read it!‖Find out more about Ken and his book at http://KenKirsh.comCedric Headley, Rutgers UniversityAs the Assistant Director for Research and Assessment, it is my job to design and implement research,evaluate our programs, and analyze and disseminate data for internal as well as external use. I workclosely with the senior leadership team to ensure that they have the information needed for decision-making.William Jones, Rutgers UniversityIn my role as director of operations & strategic initiatives I provide senior executive leadership for theareas of marketing, technology, assessment, human resources, budget, strategic planning, andspecial initiatives. I work closely with other members of the senior leadership team to ensure we havethe resources necessary to better serve the students at Rutgers.Robert Bullard, Rowan UniversityBob Bullard is the Coordinator of University Advising Services at Rowan University. Prior to academicadvising, Bob served as the Assistant Director of the Career Management Center at Rowan University,directly responsible for employer relations and outreach. Prior to Rowan, Bob was a CareerCounselor at Richard Stockton College.Kevin Fallon, Rider UniversityKevin Fallon is the Director of Career Services in Lawrenceville, New Jersey. Prior to joining Rider,Kevin's 16 year career including campus recruiting leadership roles with Accenture and Bank ofAmerica. Kevin has a unique perspective on effective campus recruiting having held roles \"on bothsides.\" Page | 8

Dean Stanton Green, Monmouth UniversityStanton W. Green serves as Dean of the McMurray School of Humanities and Social Sciences atMonmouth University where he is also Professor of Anthropology. Prior to this, he was Dean of thecollege of Arts and Sciences at Clarion University of Pennsylvania. He holds a B.A. from the StateUniversity of New York at Stony Brook and an M.A. and Ph.D. in Anthropology from the University ofMassachusetts, Amherst.In his capacity as Dean he has forwarded a program to engage the liberal arts faculty to connectthe liberal arts curriculum with career preparation for the 21st century. This has included developing:workshops on translating liberal arts learning outcomes into the skills and competencies required forsuccess in the corporate world; career advisement modules tailored for disciplines; and engagingactive collaboration between the academic and career services areas through such activities asnetworking events, career fairs, working directly with prospective employers; career workshops andalumni events.Dr. Walter Greason, Monmouth UniversityWalter Greason is a Professor of History and a highly successful international entrepreneur. Histeaching model assimilates career development into academic learning. He develops regionaleducational initiatives to increase academic performance for learners of all ages, specializing inassisting high school students in their pursuit of success in higher education.Debra J. Stark, Ramapo CollegeDebra J. Stark, Assistant Director of Employer Relations and Alumni Career Adviser at RamapoCollege of New Jersey. She serves both undergraduates and alumni. Her responsibilities includeconnecting with corporate and agency recruiters, overseeing the career center‘s online careermanagement system, and administering and creating career development instruction models. She isa co-author of Creating Career Success: A Flexible Plan for the World of Work, published byCengage, and has presented nationally and internationally on a variety of career topics. Starkcurrently serves as co-chair of the Middle Atlantic Career Counselor Association‘s annual conferenceplanning committee. She earned her bachelor‘s and master‘s degrees at Ramapo College of NewJersey.Chris Fitzpatrick, EnterpriseChris Fitzpatrick is the Talent Acquisition Manager at Enterprise Rent-a-Car overseeing Eastern NJ.Chris holds degrees in Management and Marketing from Montclair State University and has spoken tothousands of students over hundreds of different seminars, training sessions, and presentations on NJcollege campuses since 2008.Garrett Miller, CoTria LLCGarrett is a speaker, trainer, author, and business owner. After 18 years in Pharma, he started CoTria,A Productivity Training Company, which provides solutions to the daily inefficiencies all organizationssuffer. Garrett is the author of two books, Hire on a WHIM and Hired ‗Right‘ Out of College. Page | 9

Sue Pye, Rutgers University Sue Pye is Assistant Director for Experiential Education in University Career Services at Rutgers University. Her primary goal is to help students gain meaningful experience through internships or other related opportunities to enhance their academic and career pursuits. She also oversees the Rutgers Internship & Co-op Program and serves as an Instructor. She completed her bachelor's degree at Rutgers with majors in anthropology and communication and obtained her master's degree in higher education at NYU. Prior to Rutgers, she worked at Seton Hall University, Fashion Institute ofTechnology (FIT), William Paterson University, College of Saint Elizabeth, and Kean University.Beth Branigan, Seton HallBeth Randall Branigan is an Assistant Director in Seton Hall's Career Center. Beth works with studentsacross the campus, with a primary focus on the marketing, management and sport managementmajors in the Stillman School of Business. Prior to transitioning into the role of college careercounselor, Beth worked as a management consultant, designing and delivering managementdevelopment and leadership programs to corporate and university clients. She holds an Ed.M. fromTeacher's College, Columbia University and a B.A. from Oberlin College.Wenylla Reid, Rutgers UniversityAs the Associate Director for Employer Development it is my job to ensure that employers are awareof the awesome students that we have at Rutgers University. I also support the Director of EmployerRelations in developing strategies for engaging employers who are interested in our students.Janet Jones, Rutgers UniversityAs the Director of Employer Relations, I provide leadership and strategic direction for employerservice delivery, with the primary goal of developing opportunities for students. This includes assistingemployers across all businesses and industries with the process of identifying talent throughinvolvement in on-campus interviewing, career fairs, and job listings. Also, the employer relationsteam facilitates career focused programs and events to engage employers with students.Jacquline Maginnis, Seton Hall Jacqueline Maginnis is a member of The Career Center staff at Seton Hall University. Prior to working at Seton Hall, Jacqueline worked at IBM and George Mason University. She received a B.A. in Communication Studies from James Madison University and a M.A. in Higher Education Administration from George Mason University Page | 10

Amanda Choo, Rutgers UniversityAmanda Choo serves as the Experiential Education Coordinator at Rutgers University. Her primary roleis supporting students with out of classroom experiences, such as internships and co-ops. She attainedboth her bachelor's degree in psychology and master's degree in human resource managementfrom Rutgers University.Deb Kelly, The College of New JerseyDirector of Career Center lead in the enhancement & implementation of initiatives related to thepre- & post- graduation career & employment growth. Served as Past NJACE Treasurer, CareerDirector spotlighted - the EACE blog, & Administrator of the Year Award - SGA. Enjoy spending timekayaking with family.Bob Franco, Seton Hall UniversityBob Franco works with undergraduate and graduate students and alumni at Seton Hall. He has abackground as a Senior Human Resources Generalist with varied corporate experience includingAmerican Express, Novartis, Automatic Data Processing and Community Education Centers. He isPast President of the New Jersey Association of Colleges and Employers.Author of \"Corporate Storyteller: The Art of Noticing Things,\" Bob attended Rutgers College andStevens Institute of Technology and has been highlighted in The Innovation Superhighway (DebraAmidon); Leverage Points (Pegasus Communications) and the Downtown Business Quarterly (Institutefor Business Trends Analysis). He has been interviewed by WABC-TV, AOL Jobs, NJ-12, WalletHub, andNerdWallet. Page | 11

Thank you for attending the NJCEIA and NJACE Spring 2015 Conference! We hope you can enjoy the surrounding area with the suggestions below:Quick Bites:  MAIN STREET SUBMARINES – At 187 Main St, Madison, NJ. Great subs.  CHIPOTLE – At 6 Main Street, Madison, NJ, just as Park Avenue turns into Main. Mexican Grill.  BAGEL CHATEAU – At 45 Main Street, Madison, NJ. The best breakfast and lunch hangout in Madison. Great food, cheap!  THE NAUTILUS DINER – At 95 Main St, Madison, NJ. On the corner of Main and Prospect Street.Leisurely:  54 MAIN – At 54 Main Street, Madison, NJ. Sports bar-like restaurant, American fare  CHARLIE BROWN‘S – At 522 Southern Blvd, Chatham, NJ. Take Green Village Road to Shunpike. Cross Shunpike, Charlie Brown‘s is immediately on your left.  NICKY‘S FIREHOUSE – 15 Central Avenue, Madison, NJ. Italian Family Restaurant, pizza  POOR HERBIE‘S –13 Waverly Place, Madison, NJ. Inexpensive, pub-like atmosphere.Upscale:  GARLIC ROSE BISTRO – 41Main Street, Madison, NJ. New Jersey‘s first garlic restaurant!  IL MONDO VECCHIO – Elegant Italian dining. Located at 72 Main Street, Madison, NJ.  L‘ALLEGRIA – 11 Prospect Street, Madison, NJ,. Upscale Italian in a regal setting.  SHANGHAI JAZZ – Situated at 24 Main Street, Madison, NJ on your left as you approach Downtown Madison. Good and pricey Chinese food with live jazz several times a week.  SOHO 33 – At 33 Main Street, Madison, NJ, American Fare, a tad on the pricey side. Page | 12