July - August Magazine (Sweis, Inc. Customers Only)

JULY/AUGUST 2018 SWEIS, INC. WHAT’S INSIDE MOROCCANOIL 10TH ANNIVERSARY SETS PAGES 14 -15 LITER SALE! PAGES 4 - 7Model Courtesy of Keratin Complex YOUR EXPERT BEAUTY RESOURCE FOR PRODUCTS, SERVICE & EDUCATION

YOUR EXPERT BEAUTY RESOURCE FOR SHOP BY BRAND PRODUCTS, SERVICE & EDUCATION LITER SALE! ........................PG 4 -7STORE LOCATIONS ALOXXI......................................... PG 3ENCINO LAKE FOREST RENO BABE............................................ PG 17 BRAZILIAN BOND BUILD3R ........ PG 1615605 Ventura Blvd. 23784 Mercury Rd. 4950 Kietzke Lane #101 CBD DAILY ................................ PG 24Encino, CA 91436 Lake Forest, CA 92630 Reno, NV 89509 COLORPROOF ........................ PG 8 -9 FRAMAR ......................................PG 27818.386.0304 949.587.1514 888.478.4481 HYDROPEPTIDE .......................... PG 13 KERATIN COMPLEX ...............PG 20-21SAN DIEGO TORRANCE VEGAS EAST LIVING PROOF ............................. PG 111400 Camino De La Reina #104 23760 Hawthorne Blvd. 8810 S Maryland Pkwy. #100San Diego, CA 92108 Torrance, CA 90505 Las Vegas, NV 89123619.294.3040 877.633.1717 702.754.1235VEGAS WEST EDUCATION OPPORTUNITY2550 S. Rainbow Blvd.Las Vegas, NV 89146702.902.2434 LOMA .......................................... PG 19 MOROCCANOIL .................. PG 14 - 15 NEULASH ....................................PG 23 NEUMA ....................................... PG 18 Saturday, August 25 OLIGO .................................... PG 12-13 PRIVÉ............................................PG 23 through REUZEL ...................................... PG 24Monday, August 27, 2018 LOCATION: SAINTS & SINNERS .....................PG 22 The Waterfront Beach STYLE EDIT .................................. PG 10 Resort, A Hilton Hotel SUNLIGHTS BALAYAGE ............... PG 19 21100 Pacific Coast Hwy. SUNDRIES & TOOLS..............PG 25-27 Huntington Beach, CA 92648 714-845-8000Got questions? [email protected] or call 800.333.07072 JULY/AUGUST 2018 SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

SAVE Machine Wash & Tumble DrFree Cape With 23% yChroma or Tones$75.00Salon Value $97.00Purchase 12 Each:Chroma 2 oz. and/or Tones 2 oz. (Stylist Choice)Receive 1 FREE:Color Capes ($22 Value)ALO-CHRTNCAPEFree Cape WithAndiamo$83.40 SAVE 21%Salon Value $105.40Purchase 12 Each:ANDIAMO 2 oz. (Stylist Choice)Receive 1 FREE:Color Capes ($22 Value)ALO-ANDCAPESAVE ColourPrime Pre-Color25% Treatment 10.1 oz. $15.00 Salon Value $20.00 SPCPS300AWhite Lightener SAVE 25%14.1 oz.$12.00Salon Value $16.00LIW400SWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 3

Liter Sale! SAVE 30% SAVE SUPER SIZED SAVINGS 25%BACK TO SCHOOL SAVINGS Salon Value Up To $24.00 $14.70ON ALL PROSIZES Choose From: $15.40 $16.10Salon Value Up To $52.50 $25.50 CLSH1000 Hydrating Shampoo 33.8 oz $16.10Choose from: $25.50 CLCN1000 Hydrating Conditioner 33.8 oz. $16.80 $25.50 CLCSH1000 Clarifying Shampoo 33.8 oz. $16.1010SRSHA25 SuperRich Moisture Shampoo® 25.4 oz. $25.50 CLVSH1000 Volumizing Shampoo 33.8 oz. $16.8010SRCON25 SuperRich Moisture Condition® 25.4 oz. $25.50 CLVCN1000 Volumizing Conditioner 33.8 oz. $16.1020SPSHA25 SuperPlump Volumizing Shampoo® 25.4 oz. $27.00 CLE7SH1000 Essential 7 Oil Shampoo 33.8 oz. $16.8020SPCON25 SuperPlump Volumizing Condition® 25.4 oz. $27.00 CLE7CN1000 Essential 7 Oil Conditioner 33.8 oz. 40CDSHA25 ClearItUp Detox Shampoo® 25.4 oz. $27.00 CLRSH1000 Reparative Shampoo 33.8 oz. 30CSSHA25A CrazySmooth® Anti-Frizz Shampoo 25.4 oz. $27.00 CLRCN1000 Reparative Conditioner 33.8 oz. 30CSCON25A CrazySmooth® Anti-Frizz Condition 25.4 oz. $33.3870TCSHA25 TruCurl® Curl Perfecting Shampoo 25.4 oz. $33.38 SAVE ON COLLECTION DUOS70TCCON25 TruCurl® Curl Perfecting Condition 25.4 oz. $33.3865SBSHA25 SignatureBlonde® Violet Shampoo 25.4 oz. $33.38 Salon Value Up To $38.0065SBCON25 SignatureBlonde® Violet Condition 25.4 oz. $39.38 Includes 1 Each:25BRSHA25 NEW SIZE! BioRepair-8® Anti-Thinning Shampoo 25.4 oz. $39.3825BRCON25 NEW SIZE! BioRepair-8® Anti-Thinning Condition 25.4 oz. Shampoo 33.8 oz.75SLSHA25 Baobab Heal & Repair® Shampoo 25.4 oz. 75SLCON25 Baobab Heal & Repair® Condition 25.4 oz. Conditioner 33.8 oz. Choose From: DCLD Daily Collection Duo $21.00 $21.00 MCLD Moisturizing Collection Duo $21.00 $28.00 NCLD Nourishing Collection Duo L-VCLITERDUO Violet Collection Duo 4 JULY/AUGUST 2018 SAVE 4UP3T%O SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

Liter Sale!LITERS SALE SAVEChoose from: 20% Regular SaleKCSTLTRCPOO3 Smoothing Therapy Keratin Care Shampoo 33.8 oz. $19.50 $15.60KCSTLTRCCOND3 Smoothing Therapy Keratin Care Conditioner 33.8 oz. $19.50 $15.60 $19.50 $15.60KCSTLTRCCPOO3 Smoothing Therapy Color Care Shampoo 33.8 oz. $19.50 $15.60 $23.00 $18.40KCST13.5CCCOND3 Smoothing Therapy Color Care Conditioner 33.8 oz. $23.00 $18.40 $23.50 $15.60KCCTTIMEPOO33.8 Color Therapy Timeless Color Fade Defy Shampoo 33.8 oz. $23.50 $15.60KCCTTIMECOND33.8 Color Therapy Timeless Color Fade Defy Conditioner 33.8 oz. KCBLNDSHLPOOLTR2 Blondeshell Shampoo 33.8 oz. KCBLNDSHLCONDLTR2 Blondeshell Conditioner 33.8 oz. SAVE STOCK UP ON LITERS! 18% Salon Value $29.50 $24.19 Choose from: $24.19 $24.19 LP-01306 Full Shampoo $24.19 LP-01307 Full Conditioner $24.19 LP-01308 No Frizz Shampoo $24.19 LP-01309 No Frizz Conditioner $24.19 LP-01543 Perfect Hair Day Shampoo $24.19 LP-01544 Perfect Hair Day Conditioner LP-01304 Restore Shampoo LP-01305 Restore Conditioner LRIEMTIATEILD LRIETLEERASSE SAVE 20%Choose From:SHAMPMR1000US Moisture Repair Shampoo 33.8 oz. $25.60CONDMR1000US Moisture Repair Conditioner 33.8 oz. $26.80SHAMPEV1000US Extra Volume Shampoo 33.8 oz. $25.20CONDEY1000US Extra Volume Conditioner 33.8 oz. $26.40SHAMPHYD1000US Hydrating Shampoo 33.8 oz. $24.40CONDHYD1000US Hydrating Conditioner 33.8 oz. $25.60SHAMPSM1000US Smoothing Shampoo 33.8 oz. $29.20CONDSM1000US Smoothing Conditioner 33.8 oz. $31.20SHAMPCL1000US Clarifying Shampoo 33.8 oz. $27.20SWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 5

Liter Sale!AUGUST ONLY SAVE liter sale SAVE 20% 20% Salon Value Up To $32.50 Choose from: $22.40 $26.00 4921168 amp up shampoo 33.8 oz. $22.40 4921178 amp up conditioner 33.8 oz. $26.00 5000007 blonde rush shampoo 33.8 oz. $22.40 5000008 blonde rush shampoo 33.8 oz. $26.00 4912822 damage fix shampoo 33.8 oz. $20.80 4912823 damage fix conditioner 33.8 oz. $21.60 4912819 every day shampoo 33.8 oz. $20.80 4912821 every day shampoo 33.8 oz. $21.60 5000015 moisture rich shampoo 33.8 oz. 5000016 moisture rich conditioner 33.8 oz. BONUS SIZE SALESalon Value Up To $32.50 $20.00Choose from: $24.00 $20.00NM-1003 neuMoisture® Shampoo 25.4 oz. $24.00NM-1013 neuMoisture® Condition 25.4 oz. $20.00NM-1203 reNeu® Shampoo 25.4 oz. $24.00NM-1213 reNeu® Condition 25.4 oz. $22.00NM-1303 neuVolume® Shampoo 25.4 oz. $26.00NM-1313 neuVolume® Condition25.4 oz. NM-1703 neuSmooth® Shampoo 25.4 oz. NM-1713 neuSmooth® Condition 25.4 oz. GREAT STYLE STARTS AT THE SHAMPOO BOWL. your purchase makes a difference!#careforallSTOCK UP AND SAVE ON YOUR FAVORITE 1% of sales pledged to help women in need.NEUMA SHAMPOO AND CONDITIONERS!FREE BLACKLIGHT DUOS SAVEBAG + FREE BAG 25% Salon Value Up To $77.00 Choose from: OGBLNLDUO Blacklight Nourishing Duo $47.25 OGBLBLDUO Blacklight Blue Duo $57.75 OGBLVLDUO Blacklight Violet Professional Duo $57.756 JULY/AUGUST 2018 SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

Liter Sale!LITER DUOS SAVEIncludes 1 Each: UP TOShampoo 33.8 oz. 56%Condition 33.8 oz.Salon Value Up To: $55.00Choose From:TFCCLD Color Care $22.50TFMLD Moisture $22.50TFVLD Volume $22.50TFTDLD Thermadan $22.50TFHSLD HeatSmart $24.00TFSBLD Smooth Balance $30.00 SAVE SAVE ON LITERS UP TO 25% Salon Value Up To $13.98 $9.57 Choose from: $10.77 $10.17 REU019 Daily Shampoo 33.8 oz. REU022 Scrub Shampoo 33.8 oz. REU025 Daily Conditioner 33.8 oz. SAVE 25%LITER DUOSSalon Value $40.00 $30.00Includes 1 Each: $30.00 $30.00Shampoo 33 oz. $30.00Conditioner 33 oz.Reusable Drawstring BagChoose From:VBPRO1820US Hydrating VBPRO1822US Volume VBPRO1821US Sea VBPRO1823US Ghost SWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 7

NEW! FreshStart™Soft Dry Shampoo 5 oz.$25.00 SAVE 33%Salon Value $37.50Purchase 2 Each:FreshStart™ Soft Dry 5 oz.Receive 1 Each FREE:FreshStart™ Soft Dry 5 oz.Easel Card50P0618-1Give style a fresh start! Look good on theThis quick, no-wash, ultra-sheer formula SAVEenriched with rice starch absorbs oil, sweat, 46% go! NEW SIZE!residue and odor, leaving hair softand refreshed.Summer Hair RetreatTravel Kit$17.90Salon Value $33.10Purchase 1 Each:CrazySmooth® Extreme Shine Oil 1.7 oz.PureRelease Instant Detangle® 2 oz.Receive 1 Each FREE:NEW! HumidityRx® Anti-Frizz Weatherproof Spray 2 oz.Mini Detangle BrushCalifornia Travel Bag80P0618-18 JULY/AUGUST 2018 SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

BioRepair-8® SAVESystem Intro 43%$256.00 2x 3xSalon Value $418.00 +Purchase: +3 BioRepair-8® Anti-Thinning Scalp & Hair Therapy Kit2 BioRepair-8® Anti-Thinning Scalp & Hair Therapy Mini Kit1 BioRepair-8® Stem Cell Scalp Serum 3.4 oz.Receive FREE:1 BioRepair-8® Anti -Thinning Shampoo 25.4 oz.1 BioRepair-8® Anti -Thinning Condition 25.4 oz.4 BioRepair-8® Deluxe Sample Trios1 Scalp Exfoliating Brush1 Luxe Shoulder Bag (Retail Value: $150.00)25P0618-4 Free shoulde r Bag! BioRepair-8© SAVE 33% Anti-Thinning TOTAL SAVINGS: $162.00 Scalp & Hair Therapy Kit $44.00 Salon Value $66.00 Purchase 1 Each: BioRepair-8® Anti -Thinning Shampoo 8.5 oz. BioRepair-8® Anti -Thinning Condition 8.5 oz. Receive 1 Each FREE: BioRepair-8® Stem Cell Scalp Serum 3.4 oz. Scalp Exfoliating Brush 25P0618-3Phillip Wilson’s SAVE PHILLIPS.O.S Stylist Kit 34% WILSON$36.70 BACK is a beauty industrySalon Value $55.70 icon who has showcasedPurchase 1 Each: his artistic talent at NewTextureCharge® Color Protect Texture + Finishing Spray 6.7 oz. York FashionPureRelease Instant Detangle® 8.5 oz. Week, the Sundance Film FestivalHumidityRx® Anti-Frizz Weatherproof Spray 2 oz. and the Grammys. Voted one of the most influential hairdressers of theReceive 1 FREE: past 100 years by Modern Salon, he remains one of the most publishedSuperRich™ Split Ends Mender 3.4 oz. editorial hairstylists in the world.80P0618-2 FRONTSWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 9

NEW! FILL Fx 0.46 oz. $17.99 Choose From: STE-4500 Black STE-4600 Dark Brown STE-4700 Medium Brown STE-4800 Light BrownFill Fx SAVE BEFORE HAIR FILLING FIBERSCounter Display 25% FOR FULLER, THICKER HAIR This loose, fiber powder$215.88 instantly transforms sparse, fine areas, building theSalon Value $287.84 appearance of a full head of hair in just one chic step.Purchase 3 Each: AFTER3 Black3 Dark Brown3 Medium Brown3 Light BrownReceive 1 Each FREE:1 Black1 Dark Brown1 Medium Brown1 Light Brown1 Counter DisplaySTE-PPKSTE16Fill Fx SAVEIntro Kit 25%$52.50 • works in seconds • wind-resistantSalon Value $70.00 • washes out with shampooIncludes 1 Each: • dermatologist testedBlackDark BrownMedium BrownLight BrownSTE-INTO410 JULY/AUGUST 2018 SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

UNLEASH YOUR CREATIVITYStyle | Lab® has been the premier learning centerfor Living Proof enthusiasts.Designed to encourage creativity and innovation,our two-day workshops will leave you inspired andready to up your game.Contact your Sales Representative for more details.SAVE Best Sellers To Go45% $185.00 SAVE Dry Shampoo Salon Value $335.00 36% Bundle Kit Purchase 5 Each: $11.50 Full Dry Volume Blast 3 oz. Salon Value $18.00 No Frizz Instant De-Frizzer 1.8 oz. Perfect hair Day™ Dry Shampoo 1.8 oz. Purchase 1 Each: Restore Perfecting Spray 1.7 oz. Style Lab™ Flex Hairspray 3 oz. Perfect hair Day™ Dry Shampoo 4 oz. Receive 1 Each Free: Receive 1 Each FREE: Counter Display Perfect hair Day™ Dry Shampoo 1.8 oz. Counter Insert LP-02364 LP-0237820% OFF All Travel Size CLEANS BEYOND ORDINARY DRY SHAMPOOS. + absorbs and removes oil, sweat and odorShampoo & Conditioner + makes your hair look, feel and smell clean + works on all hair colors because it leaves virtually$5.20 no visible residue or powdery build-up behind + has a time-released fragrance to deliver aSalon Value $6.50 light, clean scent throughout the dayLP-01412 Full Shampoo 2 oz.LP-01418 Full Conditioner 2 oz.LP-01243 No Frizz Shampoo 2 oz.LP-01244 No Frizz Conditioner 2 oz.LP-01390 Perfect Hair Day Shampoo 2 oz.LP-01392 Perfect Hair Day Conditioner 2 oz.LP-01438 Restore Shampoo 2 oz.LP-01440 Restore Conditioner 2 oz.SWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 11

The CALURA system is formulated with aninnovative exothermic technology that was designedto maximize dye penetration and minimize hairdamage. Each shade was formulated to generate aspecific increase in temperature to achieve desiredresults. As a bonus, this heat allows a thoroughpenetration of the certified organic essences andkeratin. The result is an incomparable radiant shine!SAVE SAVE46% 42%Calura Color Intro 1 Calura Color Intro 2$599.99 $299.99Salon Value $1101.16 Salon Value $516.64Includes: Includes:108 Shades 2 oz. 36 Shades 2 oz.2 10 Volume Developer 32 oz. 1 10 Volume Developer 32 oz.2 20 Volume Developer 32 oz. 1 20 Volume Developer 32 oz.2 30 Volume Developer 32 oz. 1 30 Volume Developer 32 oz.1 40 Volume Developer 32 oz. 1 40 Volume Developer 32 oz.1 Blacklight Cream 14 oz. 1 Calura Moisture Balance Cleanser 32 oz.1 Blacklight COOL TONED BLONDE 1 lb 1 Calura Moisture Balance Conditioner 32 oz.1 Calura Moisture Balance Cleanser 32 oz. 1 Calura Colour Lock 32 oz.1 Calura Moisture Balance Conditioner 32 oz. 1 Blacklight COOL TONED BLONDE 1 lb1 Calura Colour Lock 32 oz. 1 Digital Scale1 Stain Remover 8 oz. 1 Mixing Bowl1 Stain Protector 8 oz. 1 Colour Brush1 Technical Apron 1 Shade Selector1 Digital Scale2 Mixing Bowl OCCINTRO22 Colour Brush2 Shade SelectorOCCINTRO112 JULY/AUGUST 2018 SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

Balayage Clay SAVE SAVELightener Savings 23% 33%$57.90 Quadraplex Trail KitSalon Value $86.85 $9.99 Purchase 2: Salon Value $12.99Balayage Clay Lightener .55 lbs. Includes 1 Each:Receive 1 FREE: Phase I 0.34 oz. Phase II 0.85 oz.Balayage Clay Lightener .55 lbs. Phase III 0.85 oz. OGQUADTKOGCLAY2+1 NEW! Nimini™ Day Cream 1oz. $55.00 HPRNDC COLLAGEN BOOSTING GENE-IUS! NIMINI™ CAN “TURN ON” & TRANSFORM YOUR SKIN. PolyPeptide Collagel + Line Anti-Wrinkle Lifting HydroGel Mask for Face Exfoliating Cleanser $54.00 $23.00 HPPPCF HPAWEC6SWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 13

SAVE Ten years ago, a spark of inspiration 32% redefined the hair care industry with the iconic Moroccanoil Treatment; a decade later, our passion grows deeper. Today, our goal remains unchanged, to empower beautiful transformations and create products that inspire confidence. We proudly introduce the Moroccanoil 10th Anniversary Set: for a complete head-to-toe, oil-infused beauty experience. 10th Anniversary Set $25.00 Salon Value $36.50 Includes 1 Each: Treatment 3.4 oz. Light Dry Body Oil 1.7 oz. Choose From: PRO1806US Original PRO1807US Light14 JULY/AUGUST 2018 SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

FOR A LIMITED TIME Stock-up on theseLuminous summerHairspray Sale styling favorites!$58.00 COLOR COMPLETESalon Value $68.00 TRAVEL SIZESPurchase 4 Each: Shampoo & ConditionersLuminous Hairspray 10 oz.Receive 4 Each at 50% Off:Luminous Hairspray 2.3 oz.Choose From:MOR-HSMH4+4TRV MediumMOR-HSSH4+4TRV StrongMOR-HSES4+4TRV Extra Strong SHAMPCOLC250US Shampoo 8.5 oz. $13.00 $5.25 SHAMPCOLC70US Shampoo 2.4 oz. $13.50 $5.50 CONDCOLC250US Conditioner 8.5 oz. $15.00 CONDCOLC70US Conditioner 2.4 oz. $6.50 Protect & Prevent Spray $35.00 $58.00 COLCPPS160US Prevent & Spray 5.4 oz. $32.00COLOR COMPLETE COLCPPS50US Prevent & Spray 1.7 oz. A REVOLUTIONARY 360° APPROACH TO COLOR ChromaTechCARE THAT STARTS IN THE SALON ANDCONTINUES AT HOME. BBCOLCPST500US ChromaTech POST 16.9 oz BBCOLCPST1LUS ChromaTech POST 33.8 oz. BBCOLCPRM160US ChromaTech PRIME 5.4 oz. Color Complete Color CompleteDeluxe Package Standard Package$373.50 $285.00Salon Value $$585.50 Salon Value $383.00 SAVE SAVEPurchase 9 Each: 36% Purchase: 26%Color Continue Shampoo 8.5 oz. 6 Color Continue Shampoo 8.5 oz.Color Continue Conditioner 8.5 oz. 6 Color Continue Conditioner 8.5 oz.Protect & Prevent Spray 5.4 oz. 1 Color Continue Conditioner 33.8 oz. 6 Protect & Prevent Spray 5.4 oz.Receive FREE: Receive FREE:1 Chromatech Service –Salon Kit1 Color Continue Shampoo 33.8 oz. 1 Chromatech Service – Independent Kit1 Color Continue Conditioner 33.8 oz. 1 Color Continue Shampoo 33.8 oz.12 Protect & Prevent Spray .67 oz. 1 Color Complete Counter Card1 Protect & Prevent Spray 5.4 oz. 12 Color Complete Consumer Brochure1 Color Complete Counter Card 1 Shelf Frame Display12 Color Complete Consumer Brochure 1 Color Complete Education Brochure1 Shelf Frame Display 1 Chromatech Service Mirror Clings Pack of 41 Color Complete Education Brochure1 Chromatech Service Mirror Clings Pack of 4 PRO1822USPRO1821USSWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 15

SAVE 33%Ionic Color Lock 4.75 oz. Large Salon Introductory Kit$19.00 $499.00 BB3305 Salon Value $750.00A professional protective system that utilizes Includes:breakthrough bond building + ionic technologyto seal the cuticle and help lock in all shades, 1 b3 Brazilian Bond Builder 17 oz.fashion colors, highlights and blonde tones. 1 b3 Demi Permanent Conditioner 34 oz. 2 b3 Color Care Shampoo 12 oz. 2 b3 Color Care Conditioner 12 oz. 2 b3 Reconstructor 6 oz. 4 b3 Ionic Color Lock 4.75 oz. 3 b3 Color Brushes 3 b3 Color Bowls 1 b3 Professional Apron 3 b3 Color Capes 1 b3 Mirror Cling 1 b3 Easel Card 3 pk. 1 Demi Permanent Conditioner Easel Card 1 Demi Permanent Conditioner Mirror Cling BB355016 JULY/AUGUST 2018 SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

SAVE 19% ON STARTER KITSDeluxe Starter Kit Fusion Starter Kit$399.00 $219.00 Salon Value $489.98 Salon Value $270.48Includes 1 Each: Includes 1 Each:Color Swatch Color SwatchExtension Brush Extension BrushDry Shampoo Dry ShampooQuickpick Regular Quickpick RegularEducation Manual Education ManualTape Remover Fusion RemoverFusion Remover Deluxe Hair Extension ToolReplacement Tape Fusion Practice Hair 4 pks.Single Sided Tape Pro DiscsLoop Tool Rebonds Clear 25 pk.Classic Hair Extension Tool Fusion Melting ConnectorDeluxe Hair Extension Tool Fusion CutterMicrobeads Dark Chocolate 100 pk. 50% Off Online Education CouponFusion Practice Hair 4 pks.I-Tip Practice Hair 2 pks. FUSIONKITFlat Tip Practice Hair 2 pks.Tape In Practice Hair 4 pks. Beaded Starter KitPro DiscsRebonds Clear 25 pk. $159.00Fusion Melting ConnectorFusion Cutter Salon Value $196.48Fusion Go Belt Includes 1 Each:Velcro Hair Grippers50% Off Online Education Coupon Color Swatch Extension BrushDELUXESTARTERKIT Dry Shampoo Quickpick RegularTape-In Starter Kit Education Manual Loop Tool$149.00 Classic Hair Extension Tool Microbeads Dark Chocolate 100 pk.Salon Value $177.31 I-Tip Practice Hair 2 pks. Includes 1 Each: Flat Tip Practice Hair 2 pks. 50% Off Online Education Coupon Color Swatch Extension Brush I-TIPKIT Dry Shampoo Quickpick Regular Education Manual Tape Remover Replacement Tape Single Sided Tape Tape-In Practice Hair 4 pks. 50% Off Online Education Coupon TAPE-INKITSWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 17

neuBohemian Babe SAVE 15%$20.40Salon Value $24.00Purchase 1:reNeu dry shampoo 3.5 oz.Receive 1 30% OFF:neuStyling mousse 6.8 o.NM-P1807-1neuMinimalist Chic SAVE neuUrban Style 15%$20.90 $20.40 SAVESalon Value 24.50 Salon Value $24.00 15% Purchase 1:Purchase 1: SAVE neuStyling clay 1.8 oz. 32%neuSmooth finishing polish 1.7 oz. Receive 1 30% OFF:Receive 1 30% OFF: neuStyling pomade 1.8 oz.neuStyling gelée 8.5 oz. NM-P1807-3NM-P1807-2 Style Community Station Stock UpneuClassic Bombshell $42.50$20.40 SAVE 15% Salon Value $62.50Salon Value $24.00 Purchase 1 Each:Purchase 1: neuStyling pomade 1.8 oz. neuStyling firm hold gel 6.8 oz.neuStyling texturizer 3.4 oz. neuSmooth finishing polish 1.7 oz.Receive 1 30% OFF: Receive 1 Each:neuRepair argan oil 2.5 oz. neuRepair argan oil 2.5 oz. at 50% OFF Bamboo Station Tray FREENM-P1807-4 NM-P1807-518 JULY/AUGUST 2018 SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

Calming Créme SAVE Maximum VolumizingSaver Pack 40% Solution 8.45 oz.$55.00 $6.75 SAVE 25%Salon Value $92.00 Salon Value $9.00Includes: LMVS81 Calming Crème Liter6 Calming Crème 8.45 oz.25 Calming Crème .5 oz.L-CA-INTRONEW! BalayageKeratin + Sunflower Wet LineOpen StockBALAYKERWASH12 Wash 12 oz. $12.00BALAYKERRINSE12 Rinse 12 oz. $12.00BALAYKERWASH32 Wash 32 oz. $29.00BALAYKERRINSE32 Rinse 32 oz. $29.00 A gentle, paraben-free and sulfate-free system that prolongs the vibrancy of your Balayage highlights and other hair color services. This series will leave your hair feeling healthy, manageable, and youthful without ever weighing it down.SWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 19

KeraLuminous™ SAVE KeraBrilliance® SAVE Silver 33% Silver 25% $425.00 $300.00 Salon Value $634.00+ Salon Value $401.00+ Purchase 50: Purchase 40: KeraLuminous Permanent Color Shades 3.4 oz. KeraBrilliance Demi-Permanent Shades 3.4 oz. (Stylist Choice) (Stylist Choice)SAVE Receive FREE: Receive FREE: 18% 2 Keratin Complex® Developer 32 oz. (Stylist Choice) 2 Keratin Complex® Activator 32 oz. GraffitiGlam™ 1 Apron 1 Apron Try-Me Kit 1 Cape 1 Cape 3 Mixing Bowl 2 Mixing Bowl $93.50 3 Applicator Brush 2 Applicator Brush 3 Color Applicator Bottle 2 Color Applicator Bottle Salon Value $113.50+ 4 Metal Tube Key 3 Metal Tube Key Purchase 11: 1 Timer 1 Color Wall Chart 1 Color Wall Chart 1 Lifestyle Guide GraffitiGlam Shades 3.4 oz. (one per shade) 1 Lifestyle Guide 2 Tickets to a Cluster Class (Over $200 Value) 1 Color Swatchbook Receive 1 FREE 2 Tickets to a Cluster Class (Over $200 Value) KCKBRSLVR18 GrafittiGlam Swatch Ring KCKLMSLVR18 KCGRGLTRY KeraLuminous™ SAVE KeraBrilliance® SAVE Dynamic collection of Bronze 24% Bronze 19% 10 vibrant Semi-Permanent shades + Clear is designed $204.00 $135.00 to inspire every colorist to unleash his/her creativity Salon Value $269.50+ Salon Value $166.50+ and make a color statement. Purchase 24: Purchase 18: KeraLuminous Permanent Color Shades KeraBrilliance Demi-Permanent Shades 3.4 oz. 3.4 oz. (Stylist Choice) (Stylist Choice) Receive FREE: Receive FREE: 1 Keratin Complex Developer 32 oz. (Stylist Choice) 1 Keratin Complex Activator 32 oz. (Stylist Choice) 1 Cape 1 Mixing Bowl 2 Mixing Bowl 1 Applicator Brush 2 Applicator Brush 2 Color Applicator Bottle 1 Color Applicator Bottle 2 Metal Tube Key 3 Metal Tube Key 1 Lifestyle Guide 1 Color Wall Chart 1 Ticket to a Cluster Class (Over $100 Value) 1 Lifestyle Guide 1 Ticket to a Cluster Class (Over $100 Value) KCKBRBRZ18 KCKLMBRZ1820 JULY/AUGUST 2018 SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

Keratin Express Keratin SpeedySmooth Summer Summer Smoothing$305.00 $130.00Salon Value $360.00 Salon Value $144.00 Purchase 1:Purchase 1: Express Blow Out 12 oz.Express Blow Out 33.8 oz. Receive 1 Each FREE: Clarifying Shampoo 12 oz.Receive 1 Each FREE: 2018 Collateral Envelope Includes:Natural Keratin Smoothing Treatment 4 oz. 1 2018 Lifestyle Guide2018 Collateral Envelope 1 Color Professional Brochure 5 Consumer Brochure Includes: 1 Smoothing Therapy Quick Guide Brochure 1 2018 Lifestyle Guide KCSPSMRSM 1 Color Professional Brochure 5 Consumer Brochure FREE 1 Smoothing Therapy Quick Guide BrochureKCEXSMSMRColor Must Haves$153.00 KeraLuminousTM It’s a Blonde Thing® Damage Control Salon Value $198.00 Permanent Color Keratin Lightening System® $63.00 A conditioning, keratin-enhanced lightener that lightens and KeraLuminous Permanent Color is 100% oxidative color that delivers brightens while improving the integrity of the hair. Salon Value $84.00 rich, vibrant and precise results. Why we love it: • Triple Protein Protection is a blend of keratin, collagen and silk Purchase 3: Why we love it: amino acids that helps strengthen damaged hair, enhance softness and shine, and restore moisture balance Intense Rx Keratin Repair Serum 1 oz. • Improves the overall integrity of the hair while delivering • Reduces porosity by filling in empty spaces inside the cuticle with exceptional gray coverage, long-lasting radiant reds and superior keratin Receive 1 FREE: high-lift blondes • Vitamin B5 nourishes, conditions and helps improve the hair’s elasticity Intense Rx Keratin Repair Serum 1 oz. • Unique technology features a combination of Advanced Keratin • Unique formula turns from blue to white when processing is complete and Ceramides that help reduce porosity for long-lasting, even for accurate results KCDMGCTL color and increased strength • Dust-free formula turns into a smooth, creamy consistency to ensure even coverage and easy application • Intense Neutral Series provides exceptional gray coverage and • Versatile for use on and off scalp, including free-form balayage and longevity foiling techniques • Provides up to 7 levels of lift • Ultra-nourishing cream formula Aftercare • BotanicalPowerblend™ creates a touchable, softer, smoother, shinier and more youthful-looking hair Keratin Complex offers a selection of color supporting after care products including Blondeshell® Debrass and Brighten Shampoo and • Fully intermixable shades create an infinite array of vibrant Conditioner and Timeless Color® Fade-Defy Shampoo and Conditioner color results to help extend the life of our color services.Purchase: KeraBrilliance® 888.409.4445 | 561.206.6050 Keratin Complex® [email protected] | www.keratincomplex.com Demi-Permanent Color From the innovators of the smoothing industry KCCLPRBRCH CCM2900100 comes Keratin Complex Color, a revolutionary18 KeraLuminous™ Permanent Color 3.4 oz. (Stylist Choice)KeraBrillianceDemi-PermanentColordeliversmaximumshineand keratin-enhanced hair color line. Powered by our limitless color possibilities, creating brilliant, reflective results. Advanced Keratin technology, Ceramides and Why we love it: BotanicalPowerblend™, our proprietary formula • Advanced Keratin technology and Ceramides create a superior synergistically restores, strengthens and improves the overall integrity of the hair while delivering end result by: exceptional gray coverage, long-lasting vibrant reds and superior high-lift blondes. - enhancing the tone - controlling unwanted tonesRecieve FREE: - balancing color from base to ends • Rich conditioning cream • BotanicalPowerblend™, ammonia-free formula helps restore strength to damaged hair • Concentrated Micronized Pigments provide up to 100% gray blending • Unique blend increases moisture retention, creating a touchable,6 KeraBrilliance® Demi-Permanent Color 3.4 oz. soft, silky texture • Intermixable brilliant shades for endless color possibilities1 Color Professional Brochure GraffitiGlamTM Your color, imagined.KCCLRMHV Semi-Permanent Color (n.) Glamorous, beautiful hair color inspired by graffiti — a vibrant art form we admire. Why we love it: • Dynamic collection of 10 vibrant Semi-Permanent shades + Clear is designed to inspire every colorist to unleash his/her creativity and make a color statement • Our Advanced Keratin and Ceramides help even out color to create bold, expressive color or soft pastel shades with Clear • 10 shades + Clear available in a convenient pre-packed kitFREE Flex Flow Restock It’s A Blonde Thing $19.50 Keratin Lightening System 1 lb Salon Value $26.0 $20.80 Purchase 2: Salon Value 26.00 Flex Flow Flexible Shaping Hairspray 10.2 oz. KCBLCH1LB Receive 1 FREE: Flex Flow Flexible Shaping Hairspray 10.2 oz. KCFFRSTKSWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 21

SS-FWHSBOGO SS-FWHS3+1 SS-INTRO-0718 $11.25 SS-FWHS22 JULY/AUGUST 2018 SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

stylist swag bag SAVE 44%$59.99salon value $106.50includes:finishing texture spray 6.7 oz.shining weightless amplifier 6.7 oz.vanishing oil 4 oz.volumizing dry shampoo 6.7 oz.finishing hair spray 10 oz.#careforall v-neck tee (medium)black drawstring bagPRV0006neuBROW Beauty On The GoBrow EnhancingSerum® 2 ml $49.00$30.00 Includes 1 Each: neuLASH® Lash Enhancing Serum 2 mlNEU-16182 neuBROW Brow Enhancing Serum® 2 ml neuREFLECTION™ Complexion Perfecting Polish 10 gA potent serum developed topromote fuller and thicker- NEU-16196looking brows in 3-4 weeks.SWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 23

HOGLECTIBLES! AVAILABLE IN AUGUST! Purchase: $175 Worth of Any Reuzel Products Receive 2 FREE*: Choose From: Jelly Roll Bobblehead ($20.00 Value) Psycho Wedge Bobblehead ($20.00 Value) Purchase: $100 Worth of Any Reuzel Products Receive 1 FREE*: Bobblehead ($20.00 Value) Choose from: Jelly Roll Bobblehead ($20.00 Value) Psycho Wedge Bobblehead ($20.00 Value) *Hoglectibles selection may vary due to availability. While supplies last. Online orders: choice of Hoglectible selected at shopping cart. 6x Earthly Body's CBD is extracted from the hemp plant and contains6x zero levels of THC. Hemp CBD has become a groundbreaking ingredient in holistic health and its popularity is rising rapidly. CBD Daily Introductory Deal Soothing Serum 0.67 oz.$147.00 $11.50 Salon Value $171.50 Purchase 6 Each: CBDSO020 CBD Daily Intensive Cream 1.7 oz. CBD Intensive CBD Daily Soothing Serum 0.67 oz. Cream 1.7 oz. Receive 1 Each FREE: $13.00 CBD Daily Intensive Cream 1.7 oz. TESTER CBDCC050 CBD Daily Soothing Serum 0.67 oz. TESTER Shelf Talker CBDCS00224 JULY/AUGUST 2018 SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

SUNDRIES & TOOLSElchim Free with dryer!8th Sense Dryer + +Natures Touch Styler Elchim$300.00 SAVESalon Value $414.90 28% Nature’s Touch Flat IronChoose from: $169.90REDLIPSTICK+NT Red Lipstick Deal 618700601ICYSILVER+NT Icy Silver DealCOPPER+NT Sunset Copper Deal ++T3 Cura Luxe Keratin ComplexHair Dryer Stealth V$125.00 $130.0088334976840 KCSTEALTHV T3 Cura Hair Dryer HIGH HEAT AND RAPID RECOVER TO MAXIMIZE STYLING SPEED. $100.00 Keratin Complex 88334976820 Transformer InterchangeableKeratin Complex Styling RodHydra Dryer $130.00$130.00 KCTRWNDKCHYDRYSWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 25

SUNDRIES & TOOLSMoroccanoil Professional Series Moroccanoil Professional SeriesTitanium Ceramic Hairstyling Iron Curling Iron 1”$96.00 $75.00STYIRON13 STYCURLIRONUSMoroccanoil Product ClubProfessional Series Pop-Up 5” x 11” 400-CountHair Dryer $13.58$110.00 Salon Value $15.98 Choose From:STYDREYER PHF-400FS FuchsiaGOO3576 Shades of Goomee 10-Piece Pack $6.00 PHF-400CH Chartreuse FREE!GOO3583 Pearly White 4-Piece Pack $2.50GOO3779 Charcoal 4-Piece Pack $2.50 BarbicideGOO5600 Glow 4-Piece Pack $2.50GOO5617 Panther Pink 4-Piece Pack $2.50 51610 Liquid 16 oz. $5.00GOO5655 Coco Brown 4-Piece Pack $2.50 56420 Liquid 64 oz. $18.50GOO5662 Diamond Clear 4-Piece Pack $2.50 50673 Liquid Gallon $32.00GOO5679 Midnight Black 4-Piece Pack $2.50GOO5686 Love N’ Der 4-Piece Pack $2.50 SPORNETTEGOO5693 Peach Paradise 4-Piece Pack $2.50GOO5709 Sahara 4-Piece Pack $2.50 Etched Thermal RoundGOO5723 Whiskey 4-Piece Pack $2.50 Brush Bag Deal withGOO5730 Koke 4-Piece Pack $2.50 FREE Detangling BrushDOESN’T LEAVE MARKS ON YOUR HAIR $33.50 AVOIDS HAIR BREAKAGE PREVENTS HEADACHES SP-ETCHEDBAGDEAL STRONG GRIP FOR ALL HAIR TYPES HAND-MADE, WATER RESISTANT26 JULY/AUGUST 2018 SOUTHERN CALIFORNIA & NEVADA | 877.633.1717 SWEISINC.COM

SUNDRIES & TOOLS DIANE DIANE Medium Dye Brush Stain Resistant $0.89 Towels 16” X 27” FRO-D8141 FRO-25106 Black $29.46 12x FRO-25148 White $20.90 FROMM GET A GRIP GLOVES Styling Comb Boxed Dozen $12.49 $3.70 Choose from: FRO-D5255 G202 Medium 15 ct G203 Large 15 ct. No slip, ultimate grip. Pre-folded edge so you can go from the box, to the hair.Foil Roll Medium Foil Pre-Cut 5x11 Silver Pop-Up Medium 500ct$42.95 $12.99 $21.77R-LRG-MSIL Large Silver 1600 ft $42.95 PU-500SIL R-SML-MSIL Small Silver 320 ft $10.99 PCE-512-SIL 5x12 Embossed Silver $21.77RE-SML-MSIL Embossed Silver 320 ft $12.29 Sure Grip Suction 3 Piece Color Brush Set Color Bowl (Black) (Pink/Purple/Black) $3.89 $ 7.99 CBPB-BLK HB-3CLRBrushesHBNDL-PNK Needle Coloring (Pink) $3.99 $1.99HB-PBPNK Single Color (Pink) $6.99EB-BLK Emperor (Black) SWEISINC.COM NORTHERN CALIFORNIA & NEVADA | 888.478.4481 JULY/AUGUST 2018 27

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