Collagen Pearlz (Patheon copy)

 ‌  ‌  ‌  ‌  ‌  ‌  ‌  ‌  ‌  ‌ STRICTLY‌‌IN‌‌CONFIDENCE ‌ ‌ NOT‌‌FOR‌‌DISCLOSURE‌ ‌  ‌  ‌  ‌  ‌  ‌  ‌  ‌  ‌ Betty‌R‌ ose ‌ ‌ Mel‌J‌ackson ‌ ‌ 3/1‌G‌ ordon‌‌Court ‌ ‌ Detente‌D‌ esigns‌‌P/L ‌ ‌ Ringwood‌V‌ IC‌‌3134 ‌ ‌ 24‌A‌ rlington‌S‌ treet ‌ ‌ Australia ‌ ‌ Belmont‌‌North‌‌NSW‌‌2280 ‌ ‌ Australia ‌ ‌  ‌ 15‌S‌ eptember‌2‌ 021 ‌ ‌ ─ ‌ ‌    ‌ ‌  ‌

1‌  ‌ ‌  ‌  ‌ Collagen‌‌Pearlz‌a‌ re‌‌water-soluble‌‌softgel‌‌capsules‌‌containing ‌‌ liquefied‌‌marine‌‌collagen‌‌for‌‌infusion‌‌into‌‌espresso-based‌‌beverages. ‌ ‌ The‌S‌ ystem ‌ ‌ What?‌E‌ spresso‌c‌ offee,‌u‌ nlike‌‌tea,‌i‌s‌n‌ ot‌‌produced‌a‌ t‌b‌ oiling ‌‌ temperatures.‌‌Commercial‌e‌ spresso‌‌machines‌‌extract‌‌coffee‌‌by ‌‌ forcing‌w‌ ater‌t‌hrough‌t‌he‌g‌ rinds‌‌at‌a‌ round‌‌60-65‌d‌ egrees‌‌making‌‌it‌a‌ n ‌‌ ideal‌m‌ edium‌f‌or‌‌collagen‌‌infusion. ‌ ‌   ‌ ‌ Why?‌T‌ o‌‌unlock‌‌the‌‌benefits‌‌of‌c‌ ollagen,‌‌supplements‌‌should‌‌be‌‌taken ‌‌ daily.‌W‌ hat‌‌better‌w‌ ay‌t‌o‌t‌ap‌i‌nto‌‌the‌‌health‌b‌ enefits‌o‌ f‌‌collagen ‌‌ peptides‌‌than‌b‌ y‌a‌ dding‌i‌t‌‌to‌y‌ our‌e‌ xisting‌‌daily‌i‌ndulgence:‌‌your‌ ‌ coffee!‌‌Hydrolyzed‌‌collagen‌‌powder‌c‌ an’t‌b‌ e‌‌infused‌‌as‌‌simply‌‌as‌‌sugar ‌‌ granules.‌I‌t‌c‌ lumps‌‌on‌‌contact‌‌with‌m‌ ilk‌‌and‌i‌s‌‌resistant‌‌to‌d‌ ilution ‌‌ making‌‌it‌‌impractical‌t‌o‌a‌ dd‌‌to‌a‌ ‌‌prepared‌‌beverage.‌A‌ ‌‌collagen ‌‌ powder‌‌could‌‌be‌a‌ dded‌‌to‌‌the‌e‌ spresso‌‌extraction,‌h‌ owever,‌‌that‌‌is ‌‌ time‌c‌ onsuming‌f‌or‌‌businesses‌‌and‌i‌mpractical‌f‌or‌c‌ onsumers. ‌‌  ‌  ‌ How?‌ C‌ ollagen‌P‌ earlz‌u‌ tilise‌a‌ ‌f‌ast-dissolving,‌w‌ ater-soluble,‌g‌ elatin ‌‌ softgel‌‌capsule‌t‌o‌d‌ eliver‌‌a‌‌liquid‌‌‘shot’‌o‌ f‌‌high‌‌quality‌‌marine‌c‌ ollagen ‌‌ directly‌i‌nto‌t‌he‌‌espresso‌‌base.‌‌The‌‌collagen*‌ ‌‌has‌‌little‌s‌ mell‌o‌ r‌t‌aste ‌‌ after‌i‌nfusion‌‌and‌d‌ oes‌‌not‌a‌ dversely‌‌impact‌‌on‌‌the‌‌stronger‌c‌ offee ‌‌ flavours‌‌and‌‌aroma.‌‌It‌j‌ust‌‌super-charged‌t‌he‌c‌ offee‌‌shot‌w‌ ith‌‌skin ‌‌ caring‌p‌ eptides! ‌ ‌ THE‌P‌ ROCESS ‌‌  ‌ Step‌‌1:‌‌‌Pop‌‌the‌‌Collagen‌C‌ offee‌P‌ earl‌‌from‌i‌ts‌b‌ lister‌p‌ ackaging‌‌into‌t‌he‌e‌ mpty‌c‌ up ‌‌ pre-extraction‌(‌Z‌ ero‌‌contact). ‌ ‌ Step‌2‌ :‌‌‌Extract‌t‌he‌e‌ spresso‌a‌ s‌‌normal‌‌dissolving‌‌the‌c‌ apsule. ‌ ‌ Step‌‌3:‌‌‌(optional)‌‌Pour‌i‌n‌s‌ teamed‌‌milk. ‌ ‌ ‌  ‌ Who?‌C‌ ollagen‌‌Pearlz‌a‌ re‌d‌ esigned‌‌to‌b‌ e‌u‌ sed‌i‌n‌‌conjunction‌w‌ ith‌c‌ ommercial‌e‌ spresso ‌ machines.‌‌Selling‌‌exclusively‌‌to‌‌cafe‌o‌ perators‌o‌ n‌a‌ ‌‌wholesale‌‌basis‌f‌acilitates‌‌meaningful ‌‌ engagement‌w‌ ith‌‌resellers‌‌through‌‌training‌‌and‌e‌ ducation‌‌programs.‌T‌ his‌‌ensures‌t‌he ‌‌ consumer‌e‌ xperience‌i‌s‌a‌ ‌‌quality‌o‌ ne‌‌with‌e‌ very‌‌consumption‌i‌n‌‌accordance‌‌with‌‌our ‌‌ prescribed‌s‌ teps.‌T‌ his‌‌controlled‌‌approach‌‌minimises‌‌the‌‌outlay‌‌for‌‌the‌c‌ onsumer,‌m‌ aintains ‌‌ ‘l‌imited‌‌access’‌a‌ ppeal‌t‌o‌‌the‌‌market‌a‌ nd‌‌ensures‌c‌ ompliance‌w‌ ith‌‌our‌‌standards‌a‌ nd‌‌systems. ‌ ‌ ‌  ‌ *‌‌Trials‌‌conducted‌‌with‌‌Rousselot’s‌P‌ eptan‌‌F‌h‌ ydrolysed‌‌marine‌‌collagen‌‌powder. ‌‌  ‌ Copyright‌‌Detente‌‌Designs‌‌Pty‌‌Ltd‌‌2021‌‌-‌‌All‌‌rights‌‌reserved ‌ ‌

2‌  ‌ ‌  ‌ What‌‌is‌M‌ arine‌‌Collagen?‌  ‌ ‌ Marine‌c‌ ollagen‌‌is‌a‌ ‌p‌ ure‌‌form‌‌of ‌‌ hypoallergenic‌‌protein‌p‌ roduced‌f‌rom‌t‌he ‌‌ skins‌‌of‌f‌ish.‌‌Fish‌s‌ kins‌r‌ emaining‌‌from ‌‌ food‌‌production‌‌are‌‌thoroughly‌‌washed, ‌‌ then‌h‌ ydrolyzed‌b‌ y‌a‌ n‌‌acid‌‌and‌‌a‌‌food ‌‌ grade‌e‌ nzyme‌‌to‌y‌ ield‌m‌ arine‌c‌ ollagen ‌‌ peptides,‌‌which‌h‌ ave‌‌a‌‌low‌m‌ olecular ‌‌ weight‌f‌or‌‌easy‌‌digestion‌a‌ nd‌a‌ bsorption. ‌ ‌ Benefits ‌ ‌ Collagen‌‌is‌‌the‌m‌ ost‌a‌ bundant‌‌protein‌i‌n ‌‌ your‌‌body,‌‌accounting‌‌for‌‌about‌o‌ ne-third ‌‌ of‌i‌ts‌p‌ rotein‌‌composition.‌‌It’s‌o‌ ne‌o‌ f‌‌the‌m‌ ajor‌‌building‌‌blocks‌‌of‌‌bones,‌s‌ kin,‌‌muscles, ‌‌ tendons,‌‌and‌‌ligaments.‌‌You‌c‌ an‌t‌hink‌o‌ f‌i‌t‌a‌ s‌‌the‌“‌glue”‌t‌hat‌h‌ olds‌‌all‌t‌hese‌‌things‌t‌ogether. ‌‌ In‌‌fact,‌‌the‌‌word‌‌comes‌f‌rom‌t‌he‌G‌ reek‌w‌ ord‌‌“kólla,”‌w‌ hich‌‌means‌‌glue. ‌ ‌ Studies‌‌have‌s‌ hown‌t‌hat‌‌age-dependent‌r‌ eduction‌‌in‌‌collagen‌‌synthesis‌‌can‌b‌ e‌‌reversed‌‌by ‌‌ oral‌a‌ dministration‌‌of‌‌specific‌‌bioactive‌c‌ ollagen‌p‌ eptides.‌T‌ hese‌‌peptides‌a‌ re‌o‌ btained‌‌by ‌‌ enzymatic‌‌hydrolysis‌o‌ f‌‌natural‌c‌ ollagen.‌‌After‌i‌ngestion,‌‌they‌‌are‌‌further‌m‌ etabolized‌t‌o ‌‌ bioactive‌d‌ i-‌‌and‌t‌ri-peptides‌‌in‌t‌he‌g‌ astrointestinal‌‌tract,‌w‌ hich‌‌are‌‌then‌‌released‌i‌nto‌t‌he ‌‌ bloodstream‌a‌ nd‌a‌ ccumulated‌i‌n‌‌the‌‌skin‌‌to‌‌form‌t‌he‌c‌ ollagen‌‌biomatrix.1‌  ‌ Muscle‌m‌ ass.‌A‌ ‌‌2019‌‌study‌i‌n‌‌recreationally‌‌active‌m‌ en‌s‌ howed‌t‌hat‌a‌ ‌c‌ ombination‌o‌ f ‌ collagen‌p‌ eptide‌‌supplements‌a‌ nd‌‌strength‌t‌raining‌‌increased‌‌muscle‌m‌ ass‌a‌ nd‌s‌ trength ‌ more‌t‌han‌‌a‌p‌ lacebo.2‌  ‌ Arthritis.‌A‌ ‌2‌ 017‌a‌ nimal‌s‌ tudy‌‌looked‌‌at‌t‌he‌e‌ ffects‌o‌ f‌g‌ iving‌‌collagen‌s‌ upplements‌t‌o‌‌mice ‌‌ with‌‌post-traumatic‌o‌ steoarthritis‌‌(PTOA).‌T‌ he‌‌results‌‌indicated‌t‌hat‌s‌ upplementation‌‌may ‌‌ play‌a‌ ‌‌protective‌‌role‌i‌n‌t‌he‌d‌ isease’s‌‌development‌a‌ nd‌p‌ rogression.3‌  ‌ Skin‌‌elasticity.‌‌Women‌‌who‌‌took‌a‌ ‌s‌ upplement‌s‌ howed‌i‌mprovements‌i‌n‌s‌ kin‌a‌ ppearance ‌‌ and‌e‌ lasticity‌‌in‌‌a‌2‌ 019‌‌study.‌‌Collagen‌‌is‌a‌ lso‌u‌ sed‌‌in‌t‌opical‌‌treatments‌t‌o‌‌improve‌t‌he ‌‌ appearance‌o‌ f‌‌skin‌‌by‌‌minimizing‌‌lines‌‌and‌‌wrinkles.4‌ 5‌  ‌ 1 U‌ S‌N‌ ational‌‌Library‌o‌ f‌M‌ edicine‌‌National‌‌Institutes‌‌of‌H‌ ealth‌‌Nutrients.‌2‌ 019‌O‌ ct;‌1‌ 1(10): ‌‌ 2494.Published‌o‌ nline‌‌2019‌O‌ ct‌‌17.‌d‌ oi:‌1‌ 0.3390/nu11102494 ‌ ‌ 2 ‌US‌N‌ ational‌L‌ ibrary‌o‌ f‌M‌ edicine‌‌National‌I‌nstitutes‌o‌ f‌H‌ ealth‌‌Nutrients.‌P‌ ublished‌‌online‌‌2019‌M‌ ay‌1‌ 4. ‌‌ doi:‌1‌ 0.3390/nu11051072PMCID:‌P‌ MC6566884 ‌ 3 ‌US‌‌National‌L‌ ibrary‌o‌ f‌M‌ edicine‌‌National‌I‌nstitutes‌‌of‌H‌ ealth‌‌Nutrients.‌‌Published‌‌online‌2‌ 017‌‌Apr‌6‌ . ‌‌ doi:‌‌10.1371/journal.pone.0174705‌P‌ MCID:‌‌PMC5383229 ‌ ‌ 4 ‌US‌N‌ ational‌‌Library‌o‌ f‌M‌ edicine‌N‌ ational‌I‌nstitutes‌‌of‌H‌ ealth‌N‌ utrients.‌P‌ ublished‌‌online‌2‌ 019‌O‌ ct‌‌17. ‌‌ doi:‌‌10.3390/nu11102494‌P‌ MCID:‌P‌ MC6835901 ‌ ‌ 5 U‌ S‌‌National‌‌Library‌o‌ f‌M‌ edicine‌‌National‌‌Institutes‌o‌ f‌H‌ ealth‌‌Nutrients.‌P‌ ublished‌‌online‌2‌ 018‌7‌ th ‌‌ Oct.‌‌doi:‌1‌ 0.3390/ijms19103059‌P‌ MCID:‌P‌ MC6213755 ‌ Copyright‌‌Detente‌‌Designs‌‌Pty‌‌Ltd‌‌2021‌‌-‌‌All‌‌rights‌‌reserved ‌ ‌

3‌  ‌ ‌  ‌ Trending‌M‌ arkets‌-‌‌C‌ ollagen‌‌&‌‌Coffee ‌ ‌ The‌‌global‌c‌ ollagen‌m‌ arket‌s‌ ize‌i‌s‌‌expected‌t‌o‌‌reach‌‌USD ‌‌ 16.7‌b‌ illion‌b‌ y‌‌2028,‌e‌ xpanding‌‌at‌‌a‌r‌ evenue-based‌‌CAGR ‌‌ of‌‌9.0%,‌‌according‌‌to‌a‌ ‌n‌ ew‌r‌ eport‌‌by‌‌Grand‌V‌ iew ‌‌ Research,‌‌Inc.‌‌The‌g‌ rowth‌i‌n‌‌the‌m‌ arket‌‌can‌‌be‌a‌ ttributed ‌‌ to‌‌the‌h‌ igh‌d‌ emand‌f‌or‌c‌ ollagen‌i‌n‌c‌ osmetic‌‌surgeries‌‌and ‌‌ wound‌h‌ ealing‌‌treatments.‌‌Increasing‌‌consumer‌‌spending ‌‌ capacities‌‌coupled‌‌with‌‌the‌‌popularity‌‌of‌‌skin‌s‌ urgeries‌‌has ‌‌ propelled‌p‌ roduct‌d‌ emand‌a‌ cross‌‌the‌w‌ orld.6‌  ‌  ‌ The‌‌modern‌A‌ ustralian‌c‌ offee‌‌sector‌i‌s‌c‌ haracteristically ‌‌ different‌‌to‌m‌ ost‌o‌ ther‌c‌ onsuming‌m‌ arkets.‌I‌n‌‌most‌‌major ‌‌ coffee‌‌consuming‌c‌ ountries‌‌around‌‌the‌‌world, ‌‌ independent‌‌specialty‌‌and‌‌third‌w‌ ave‌‌coffee‌b‌ usinesses ‌‌ have‌‌something‌‌of‌a‌ ‌‌minor‌p‌ resence,‌‌and‌a‌ re‌‌often ‌‌ overshadowed‌b‌ y‌‌larger‌f‌ranchise‌‌operators.‌H‌ owever,‌‌in‌A‌ ustralia,‌g‌ lobal‌‌chains‌s‌ uch‌a‌ s ‌‌ Starbucks‌‌have‌‌famously‌f‌ailed‌‌to‌‌succeed.‌T‌ he‌‌industry‌‌here‌i‌s‌d‌ ominated‌b‌ y‌s‌ maller ‌‌ independents‌a‌ nd‌‌boutique‌c‌ offee‌s‌ hops.‌ ‌Revenue‌‌of‌‌cafes‌a‌ nd‌‌coffee‌s‌ hops‌‌during‌t‌he ‌‌ financial‌y‌ ear‌‌2015‌w‌ as‌4‌ .35‌‌billion‌‌Australian‌d‌ ollars,‌a‌ nd‌t‌his‌‌is‌‌estimated‌‌to‌s‌ teadily ‌‌ increase‌‌year‌‌on‌‌year‌‌until‌‌the‌‌five‌‌billion‌‌Australian‌d‌ ollar‌m‌ ark‌i‌s‌‌reached‌‌during‌t‌he ‌‌ financial‌‌year‌2‌ 020.7‌ ‌  ‌  ‌ In‌‌2017,‌‌reports‌‌showed‌‌that‌t‌he‌‌average‌p‌ rice‌‌of‌a‌ ‌c‌ up‌o‌ f‌‌coffee‌‌in‌A‌ ustralia‌‌had‌i‌ncreased ‌‌ from‌A‌ $3.50‌i‌n‌2‌ 014‌‌to‌A‌ $4.10‌‌–‌‌a‌‌17%‌‌spike‌‌in‌‌just‌‌three‌y‌ ears.‌‌Many‌‌coffee‌s‌ hops‌‌in ‌‌ Australia‌‌are‌n‌ ow‌‌offering‌n‌ ew‌‌and‌‌unusual‌a‌ pproaches‌t‌o‌s‌ erving‌‌coffee.‌‌These‌‌include ‌‌ extended‌m‌ enus‌‌of‌‌frozen,‌‌limited‌‌edition,‌a‌ nd‌‌“reserve”‌c‌ offees.‌‌Thanks‌t‌o‌i‌ts‌e‌ ver-evolving ‌‌ coffee‌c‌ ulture‌a‌ nd‌‌a‌r‌ ange‌o‌ f‌e‌ merging,‌‌innovative‌w‌ ays‌t‌o‌s‌ erve‌‌coffee,‌A‌ ustralia‌‌seems‌s‌ et ‌‌ to‌m‌ aintain‌i‌ts‌‌reputation‌a‌ s‌‌a‌l‌eading‌‌force‌‌in‌‌specialty‌‌coffee.8‌  ‌  ‌ Collagen‌P‌ earlz‌f‌uses‌t‌wo‌t‌rending‌m‌ arkets‌‌into‌‌one‌h‌ ighly‌‌attractive‌‌product‌‌with‌‌benefits ‌‌ for‌r‌ esellers‌a‌ nd‌‌consumers‌‌alike.‌‌The‌A‌ ustralian‌‌specialty‌‌coffee‌‌marketplace‌i‌s‌h‌ ighly ‌‌ competitive.‌C‌ afe‌‌operators‌c‌ an‌‌simply‌‌bolt‌‌on‌C‌ ollagen‌‌Pearlz‌t‌o‌t‌heir‌‌existing‌e‌ spresso ‌‌ menu‌w‌ ithout‌t‌he‌‌need‌f‌or‌‌any‌s‌ pecialised‌e‌ quipment,‌t‌ooling‌o‌ r‌t‌raining*‌ .‌‌A‌ ny‌‌advantage‌i‌n ‌‌ the‌c‌ ompetitive‌c‌ afe‌‌scene‌‌is‌‌meaningful.‌C‌ ollagen‌P‌ earlz‌o‌ ffer‌c‌ afe‌‌businesses‌a‌ ‌‌point‌‌of ‌‌ difference‌‌that‌i‌s‌‌simple‌t‌o‌‌adopt‌‌and‌h‌ ighly‌‌attractive‌‌to‌‌the‌‌full‌‌spectrum‌‌of‌‌their‌‌adult ‌‌ customer‌‌base. ‌‌  ‌ 6 ‌Grandview‌R‌ esearch‌H‌ ome»Food‌‌Additives‌&‌ ‌‌Nutricosmetics»Collagen‌M‌ arket‌‌Size,‌‌Growth‌&‌ ‌‌Analysis ‌‌ Report,‌2‌ 021-2028 ‌ ‌ 7 ‌https://www.statista.com/statistics/866543/australia-domestic-consumption-of-coffee ‌ ‌ 8 h‌ ttps://perfectdailygrind.com/2021/06/how-is-australian-specialty-coffee-culture-evolving ‌ ‌ Copyright‌‌Detente‌‌Designs‌‌Pty‌‌Ltd‌‌2021‌‌-‌‌All‌‌rights‌‌reserved ‌ ‌

‌4 ‌ ‌  ‌  ‌ Collagen‌‌Pearlz‌o‌ ffer‌c‌ onsumers‌a‌ ‌‌pathway‌t‌o‌t‌he‌b‌ enefits‌‌of ‌‌ collagen‌p‌ eptides‌‌without‌t‌he‌n‌ eed‌‌to‌‌change‌t‌heir‌‌routine. ‌ ‌ ‌  ‌ Consumers‌‌are‌b‌ ecoming‌i‌ncreasingly‌‌aware‌‌of ‌‌  ‌ the‌‌benefits‌‌of‌‌collagen.‌H‌ igh‌q‌ uality‌c‌ ollagen ‌‌ products,‌‌however,‌‌can‌b‌ e‌c‌ ost‌‌prohibitive.‌T‌ he ‌‌  ‌ reality‌o‌ f‌a‌ dopting‌a‌ ny‌s‌ upplement‌r‌ egime ‌ ‌   ‌  ‌ requires‌t‌ he‌‌individual‌‌to‌‌successfully‌‌achieve ‌‌ some‌‌enduring‌a‌ lteration‌‌to‌t‌he‌d‌ ietary‌r‌ outine. ‌‌ Collagen‌‌Pearlz‌o‌ ffer‌c‌ onsumers‌‌a‌‌pathway‌t‌o ‌‌ infuse‌‌their‌‌diet‌w‌ ith‌‌the‌‌benefits‌o‌ f‌c‌ ollagen ‌‌ peptides‌‌without‌‌the‌n‌ eed‌t‌o‌‌change‌t‌heir ‌‌ routine.‌T‌ hey‌s‌ imply‌‌‘upgrade’‌t‌heir‌‌daily‌e‌ spresso ‌‌ indulgence‌‌at‌‌their‌f‌avourite‌‌participating‌c‌ afe. ‌‌  ‌  ‌ *‌O‌ nline‌s‌ elf-guided‌‌training‌v‌ ideos‌‌will‌b‌ e‌o‌ ffered‌‌as ‌‌ part‌o‌ f‌t‌he‌‌onboarding‌p‌ rocess‌‌for‌w‌ holesale ‌‌ customers. ‌ ‌ ‌  ‌  ‌  ‌ Copyright‌‌Detente‌‌Designs‌‌Pty‌‌Ltd‌‌2021‌‌-‌‌All‌‌rights‌‌reserved ‌ ‌

‌5 ‌ ‌  ‌ C‌ ollagen‌P‌ earlz‌-‌‌‌Milestones ‌ ‌ I. Supplier‌i‌dentification ‌ ‌ Sourcing‌‌goals: ‌‌  1. Identify‌s‌ uppliers‌‌of‌h‌ igh‌q‌ uality,‌‌Type‌‌1,‌f‌ood-grade,‌h‌ ydrolyzed‌‌marine ‌‌ collagen‌‌with‌l‌ow‌‌or‌‌no‌‌aroma‌o‌ r‌‌taste.‌A‌ CHIEVED.‌‌Rousselot‌P‌ eptan-F.‌ ‌ ‌ 2. Develop‌r‌ ecipe‌‌for‌‌liquefaction‌o‌ f‌h‌ ydrolyzed‌‌collagen‌e‌ nsuring‌c‌ ompliance‌f‌or ‌‌ Lower‌r‌ isk‌‌medicines‌a‌ s‌L‌ isted‌‌on‌‌the‌‌Australian‌‌Register‌o‌ f‌T‌ herapeutic‌G‌ oods. ‌ ‌ 3. Explore‌t‌ooling‌‌and‌s‌ et‌‌up‌‌costs‌‌for‌s‌ pherical‌s‌ oftgel‌s‌ hape/design. ‌ ‌ ‌ 4. Develop‌‌softgel‌d‌ elivery‌s‌ olution:‌S‌ pecification:‌‌w‌ ater-soluble‌‌gelatin‌s‌ oft‌‌gel ‌‌ capsule,‌‌90-100%‌d‌ egradation‌‌within‌‌60-90‌‌seconds‌o‌ f‌f‌ull‌i‌mmersion‌i‌n ‌‌ water/milk‌a‌ t‌‌60‌d‌ egrees‌t‌emperature,‌w‌ ith‌c‌ arrying‌‌capacity‌o‌ f‌1‌ 000-1500mgs ‌‌ of‌l‌iquid‌c‌ ollagen,‌s‌ pherical‌i‌n‌‌shape‌c‌ ontained‌i‌n‌b‌ lister‌‌packaging‌f‌or‌‘‌zero ‌‌ contact’‌d‌ elivery. ‌ ‌ II. Trials ‌ ‌ Proof‌o‌ f‌‌product‌c‌ oncept‌g‌ oals: ‌ ‌ 1. Identify‌‌six‌‌cafe‌‌operators‌‌(3‌‌in‌‌VIC,‌3‌ ‌‌in‌‌NSW)‌‌to‌‌conduct‌‌4‌w‌ eek‌‌product‌t‌rials ‌‌ with‌‌a‌v‌ iew‌t‌o‌‌securing‌c‌ onsumer‌‌feedback‌a‌ nd‌‌productivity‌‌business‌‌studies‌‌to ‌‌ promote‌‌economic‌‌benefits‌t‌o‌r‌ esellers.‌‌(Trial‌p‌ roduct‌F‌ OC). ‌ ‌ ‌ 2. Develop‌‌mobile‌‌app‌‌for‌c‌ onsumer‌‌feedback‌‌to‌‌operate‌c‌ oncurrent‌t‌o‌‌cafe‌‌trials ‌‌ for‌c‌ onsumer‌‌feedback.‌Q‌ R‌c‌ ode‌‌scanning‌a‌ t‌‌POS‌‌linked‌‌to‌‌survey‌f‌orm. ‌‌ (Possible‌‌prize‌o‌ r‌v‌ oucher‌s‌ ystem). ‌ ‌ ‌ 3. Develop‌‌training‌v‌ ideos‌a‌ nd‌s‌ ecure‌o‌ nline‌‌learning‌‌platform‌f‌or‌a‌ ccount ‌‌ holders‌‌to‌t‌rain‌‌baristas‌o‌ n‌‌Collagen‌P‌ earlz‌e‌ spresso‌p‌ rocess. ‌‌  ‌ III. Launch‌‌(date‌‌tbc) ‌ ‌ Launch‌‌goals: ‌ ‌ 1. Establish‌‌e-commerce‌w‌ ebsite‌‌for‌‌wholesale‌‌account‌‌management,‌‌sales ‌‌ transactions‌‌and‌‌consumer‌e‌ ducation. ‌ ‌ ‌ 2. Wholesale‌c‌ ustomer‌‌campaign:‌‌possible‌‌partnerships‌w‌ ith‌s‌ pecialty‌‌coffee ‌‌ roasteries.‌‌Social‌m‌ edia‌a‌ nd‌‌storefront‌c‌ ampaigns‌‌aimed‌a‌ t‌c‌ onsumer ‌‌ education‌‌and‌‌product‌p‌ romotion. ‌ ‌ ‌  ‌ Copyright‌‌Detente‌‌Designs‌‌Pty‌‌Ltd‌‌2021‌‌-‌‌All‌‌rights‌‌reserved ‌ ‌