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SESSION 1: 2021/2022 COURSE: PROLOGUE TO GRAPHIC DESIGN CODE: DVG10022 STUDENT NAME: Ahmad’ilmee bin mohamed REGISTRATION NUMBER:09DRG21F1007 LECTURER NAME: MADAM NURULKUSUMA BINTI ADNAN SUBMISSION DATE:

DEFINITION GRAPHIC DESIGN the art or profession of using design elements such as typography and images to convey information or create an effect graphic design is the communication of an idea using visual means. Graphic designers use various tools to achieve the goal, including elements like typography, colors, shapes, and illustrations. Graphic design is the profession and academic discipline whose activity consists in projecting visual communications intended to transmit specific messages to social groups, with specific objectives.

Definition Typography design -Typography is the art and technique of arranging type to make written language legible, readable and appealing when displayed. -Type involves selecting typefaces, point sizes, line lengths, line-spacing (leading), and letter-spacing (tracking), and adjusting the space between pairs of letters













Definition corporate identity design -A corporate identity or corporate image is the manner in which a corporation, firm or business enterprise presents itself to the public -The corporate identity is typically visualized by branding and with the use of trademarks













Definition Advertising Design -Advertising design refers to the creation and organization of visual artwork used in advertisements (ads) for products and services -The design elements used include fancy lettering, borders, cartoons, illustrations, and photographs.













Definition Illustration design -Illustrations mean an artist interprets a text, or even social meaning, turning it into a drawing or painting. -An illustration is used to create emotion or give a message. -Illustrations are used in books, magazines, advertisements, comic books, cartooning, fashion design, storyboards and video games.















Packaging Design -Packaging design is the connection of form, structure, materials, color, imagery, typography, and regulatory information with ancillary design elements to make a product suitable for marketing. Its primary objective is to create a vehicle that serves to contain, protect, transport, dispense, store, identify, and distinguish a product in the marketplace.















Digital Media -Digital media refers to technology or content that’s consumed or encrypted through a machine-readable platform. -digital media can be defined as information shared through a digital device or screen -Digital media might come in the form of videos, articles, advertisements, music, podcasts, audiobooks, virtual reality, or digital art