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selected works ba [hons] illustration | ba [hons] graphic design | ba [hons] motion | ba [hons] design the studios: 2013 vault: the studios 2013 A studio in this context is both a ‘physical’ At the beginning of the academic year explore the area where these two things and ‘conceptual’ space shared by Year 2 Level 5 & 6 students vote for which studios overlap. ba illustration | ba graphic design | [Level 5] & Year 3 [ Level 6 ] students for they wish to join after a series of staff ba motion | ba design one year [ two modules]; that explores a presentations. Alongside their studios The studio thus becomes a ‘hot-house’ particular philosophy or aspect of graphic of choice students also take modules in for the incubation of a wide variety the sir john cass faculty of art, architecture communication practice proposed by a lead entrepreneurship and contextual studies. of approaches, discourses, debates, & design tutor, supported by a studio assistant. collaborations, interactions and Alongside the research, briefs, workshops, experiments in which today’s students vault Looking at the city through the medium talks and visits unique to each studio this become tomorrow’s practitioners. of print; parody, social-commentary environment also provides connections vault: the studios 2013 – showcases a and illustration; becoming a digital to industry or real world projects that are wide variety of work from second year entrepreneur; re-discovering a child’s appropriate to the studio theme. and third year students from the Graphic imagination; the camera as a reflective eye; Communication cluster, comprising of BA the vampire as a contemporary metaphor’; Two key elements common to all the of Graphic Design, BA Illustration, BA Motion illustration as persuasion and motivation…. courses are ‘authorship’ to self-produce Graphics and BA Design courses; work that each studio gives students an opportunity content in line with their own ethics / has been produced within a new learning to consider communication, context, tone, philosophy in developing an individual environment known as ‘the studio’ which technique, audience, production and to test ‘voice’ but also to simultaneously consider was launched this year. their work with ‘real world’ collaborators. the needs of the client/society and to

The Sir John Cass Faculty of Art, Architecture and Design BA [Hons] Graphic Design BA [Hons] Illustration Over 2012/13 we have seen exciting new About the Course The BA Illustration course at The Cass has Our graduating students have also been creative opportunities for BA Graphic The role of the contemporary graphic achieved another extremely successful involved with professional organisations Design students, with our innovative designer is not solely concerned with year. Our students have experienced a such as the Design Museum, RSA, Design new Studio teaching system of ambitious, imagery, visual communication or applying distinct range and thematic approach to and Art Direction Awards. year long and highly focused creative technology. There is a need for the graphic visual communication within the role of ‘spaces’ which saw students from 2nd designer to be the initiator, identifying, commercial illustration. Students practiced Our level one students have again had a year and Hons Level working together and authoring and responding to wider social a broad range of illustration exploiting the successful year having a close relationship responding to a range of creative projects issues. This course develops these skills, full vocabulary of traditional and digital with the BA Graphic Design programme, in areas such as design for the printed allowing students an early focus on and technologies within dedicated studios. a Year Long umbrella project entitled medium, narrative and moving image, understanding of their creative voice. These student-focused environments ‘Memory Palace’ based on the concept of illustrative practice, photography, screen Graphic Design is the most wide-ranging included children’s book illustration and a 15th Century mnemonic device. This based media and the web. As a result of our of creative disciplines and our innovative storytelling, editorial and persuasive concept was used to introduce them to a new approach to teaching graphic design course gives students the skills they need advertising, fictional narrative and comic wide range of technical and conceptual over the last academic year, students to succeed in their future careers. The books, each encouraging a highly personal approaches - including exploring different and teaching staff have worked together teaching team includes professional print, understanding in observing, recording typefaces; Modernist Design principles, more closely than ever before on often photography, web, animation & graphic and visualizing the stories of our complex grids, photography, typologies, typography, complex and challenging design briefs and design specialists alongside illustrators culture and society. drawing and print techniques, one day I am delighted that at this summer show, and artists. projects, lectures on Modernism and visitors will now be able to see examples of During the year students were continually Post-Modernism, the notion of the studio, outstanding creative outcomes that have A stimulating teaching and learning encouraged to move between conventional the notion of ‘the author’, visits to The resulted from our seven Graphic’s cluster environment allows and aids students to illustration and modern graphic Design Museum, Science Museum, V&A, Studios. As in previous years, BA Graphic identify and succeed in their chosen career communication enabling a rich and Pick Me Up at Somerset House and The Design students have also been involved in path. The CASS is bustling with creativity enthusiastic learning environment with British Library; dark-room photography; a range of live graphic design briefs with and energy, with students using both state- particular emphasis on communicative studio photography, the computer-suite professional organisations, both in the UK of-the-art digital & high-end traditional and expressive drawing, screen-printing, [Photoshop]; typographic de-construction, and abroad. workshops to develop their practice. The printmaking, bookbinding, letterpress, illustrative techniques; an introduction course is taught in the heart of London’s through to industry-standard digital to semiotics and de-coding imagery; After graduating, BA Graphic Design creative district with future employers and and 3D illustrative practices. These letterpress and screen-printing amongst students take up exciting and varied commissioning agencies on our doorstep. applications demonstrated a distinct range other activities -delivered through a careers both nationally and internationally. The course is designed to offer a specialised of approaches to the creation of images combination of studio practice, talks and The range of roles and employers is an educational experience that prepares where students established through their rotating workshops and a series of on- indication of the scope of the teaching graduates for employment as practising work the ability to perceive, challenge and going mini-projects. Students within level experienced on the course and testament graphic designers, so employability skills exhibit a clear understanding of the signs one then had to distil these experiences to the hard work and dedication of our are integrated throughout the course. and meanings of visual language associated to create their own personal ‘Memory students. Employers include design Students are also encouraged to apply for with commercial illustration. Intellectually Palace’, based on one particular strand of consultancies in publishing and editorial, and participate in subject-specialist work and practically. their own memories and deliver these in moving image, film, web and television, placements to gain professional experience four specific outcomes showing different branding and marketing, with many highly appropriate to their interests throughout Our newly established and dedicated skills/techniques/style in each yet linking regarded and well known companies such the course. studio system enabled students to select them through their particular personal as OH TV, Hyogo Times Japan, Silverleaf, and experience a yearlong broad scope of approach. TRY reklamebyra Norway, Dignate, Sky The teaching team and myself very much illustrative practices within their chosen News, Mostly Harmless Publishing, GWS hope that you enjoy our 2013 summer creative environments. Each studio being On completion of their year, BA Illustration Media, Handstand Creative, The Clothes show. lead by a dedicated team of practitioners students are equipped with the skills Parlour, Miltton, Gyro, Utd Studio, 4th including Bruce Ingman - winner of the and attributes required to succeed in the Screen Advertising, Norway Designs and prestigious Mother Goose Award - and complex and varied world of Illustration many others. In addition to taking early supported by commercial illustrators or postgraduate education, the work on responsibilities in the design profession, such as Laura Carlin – the Quentin Blake display is a celebration of the outstanding some students choose to continue their Prize winner two years in a row. These work produced by our talented students. design education on Masters and other newly formed studio settings enabled post graduate programmes. The BA BA Illustration students to investigative Graphic Design course has a number of their own approach towards a personal, international links with Universities and imaginative and reflective styling across all organisations abroad, for example we levels of the course. welcomed students from Norges Kreative Fagskole [NKF] in Norway who again joined us to study on the course in our Hons Level.