ספר מותג 102

Brand book Brand book Brand book

Index 2 Purpose and vision 6 Logo 12 Colors 16 Typography 28 application 20 Icons 22 Photos 26 landing page 27 Business Card 30 Product packaging 31 contact 2

Eyes that deliver updates 3

Vision Easily provide smart, accurate and concrete information in the port complex and thus avoid the use of personnel who may be at risk. 4

Purpose Smart skimmer manufacturing company For the purpose of collecting aerial data For consistent use in large seaport facilities 5

Logo 6

7

Eyes that deliver updates Eyes that deliver updates Eyes that deliver updates 8

Lo 17% 100% Eyes that deliver updates 4% 454% 2% 9

Do Eyes that deliver updates The colors and visibility of the brand logo in the most accurate and correct way Eyes that deliver updates It is allowed to match the color around the pupils, to the background color on which the logo is placed Eyes that deliver updates It is allowed to change the floating color along with the logo parts marked to the black or gray color of the brand 10

Do not 'hfjh spiderfloating Do not reduce the eyes of 11 spiderfloating Do not change eye spiderfloating Do not change color to the legs of spiderfloating Do not change the color of the logo spiderfloating Do not change the word size ratio

Colors 12

Eyes that deliver updates 13

Colors C 69 % R 51 % C 72 % R 30 % Hex M 63 % G 51 % Hex M 66 % G 30 % #1e1e1e Y 62 % B 51 % #333333 Y 65 % B 30 % K 58 % K 75 % C 19 % C 0% M 100 % R 182 % M 0 % R 255 % Y 100 % G 32 % Hex Y 0 % G 255 % Hex K 10 % B 24 % #b91622 K 0 % B 255 % #FFFFFF 14

A company that manufactures skimmers that have artificial intelligence Bringing the benefit of up-to-date and important information to the plant 15

Typography 16

A floating spider Creating smart skimmers That transmit concrete and accurate information in real time In the complex seaports and prevent risk to human life Font brand 17

I chose the Rockwell font because of the fat shape, and its protrusions from the letters that simulate for me the spider legs coming out of it 18

Visual Elements 19

Visual Elements Safe Continuous Operation Geofencing return home' Scheduled GPS redundancy On-demand & emergency landing parachute 20

Industrial Grade Solution of automatic industrial drones Durable, corrosion resistant and Fully automatic weatherproof Self-deployment And landing No pilot needed 21

' The product 22

Use of a glider in seaports 23

How everything connects together 24

'' 25

26 landing page

Business Card 27

Spider software 28

' Spider software 29

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