Personal Collection or PC is a direct selling company that provides high quality products and livelihood for thousands through its dealer network. It operates through the mindset of hardworking people who have discovered financial freedom and the Great Life that is the ultimate incentive for doing business with PC.

The company was established in August 20, 2003 with the introduction of the TUFF Toilet Bowl Cleanser, its pioneer product. Other PC products under brand labels, ALFA-1, Amazing, Colormatch, HBS, Revitalife, TUFF, and White Dove to name a few, have a loyal following and are enjoyed by millions of consumers nationwide.