Digital screen advertising

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INTRODUCTION ★ In this modern era, Digital screen advertising is the most effective form of advertising. ★ The process of creating the advertisements with the help of digital displays is known as digital screen advertising. ★ These are some flat panel screens which operates on the basis of different technologies.

★ These display screens present several multimedia content to the audience. ★ Digital display screens are also used for advertising purposes in various ways. ★ The most common methods used for the production of digital displays are LED Technology and LCD Technology.



LED Display Technology ★ This is a digital screen display technology which uses a panel of LED as the light source. ★ LED Displays are mainly used for commercial purposes. ★ These type of displays can be used as an interaction medium between the user and the system.

LCD Display Technology ★ This is a type of flat panel display technology. ★ It utilizes the liquid crystals for their primary operation. ★ The LED Screen consists of an array of small segments known as pixels which can be manipulated to display the information.



Types of Digital Screen Advertising There are different kinds of digital screen advertising which includes: ★ Digital billboards advertisements ★ Digital Signages advertisements ★ LED Display advertisements ★ Digital OOH media advertisements ★ Touch screen advertisements



Benefits of Digital screen Advertising Digital screen advertisements offer various benefits than the traditional methods. 1. Improve customer experience. 2. Improves store revenue 3. Quick Updation 4. Long Lasting 5. Minimizes wait time 6. Grabs the attention quickly.

Digital screen advertising Companies ★ There are so many digital screen advertising companies in dubai which offers various kinds of digital display solutions. ★ BackLite Media FZ LLC is one of the leading digital screen suppliers and digital screen advertising company in UAE which offers specialised and creative display screens for various purposes.