E-News: Issue 32

This last week in October Show Us Your Calling All includes two spooktacular days Fangtastic Look! ET Cat Pawrents! of fun – National Cat Day and Halloween! Check out how We want to see how your Halloween night went! In celebration of National Cat Day, we’d love to you can help us celebrate. Send pics from your Trick-or-Treating excursions and feature you with your beloved feline on ET’s Insta Ghoulish gatherings to Kerry Sullivan to be featured in handle. Please share your favorite photo with Kerry We sat down with Mark our E-News November Edition! Sullivan by Wednesday, 10/28! Ordover, ET’s COO, to learn about some of the successes and lessons that have shaped his career on pg. 2. Election Day is a little over a week away! Vote and have your voice be heard. We love hearing about the career paths that led you to ET. Daniel Millar, one of our newest team members, shares his unique work experience on pg. 6! Our HR team has included a few reminders and announcements regarding Open Enrollment and Evergreen Academy on pg. 5. Stay safe this Halloween weekend and enjoy the extra hour of sleep ☺!

Leading The Way: Mark Ordover We had a great conversation with Mark Ordover, ET’s COO who has been with the company for 8 years. Check out what he has to say below! Q: What’s the biggest risk you’ve Q: What is your “Secret Sauce?” Q: What has been your greatest Q: What questions have you been ever taken? i.e. What are the 3-5 Leadership failure? And what did you learn asking yourself lately? Principles that have contributed from it? I think the biggest professional risk I to your success? Well, this is certainly an interesting have ever taken is leaving my job as an I am not sure I have something to put question! ������ From a professional Associate in the Investment Banking Not sure that I have 5 leadership in the box of “greatest” failure, but I perspective, there are many questions Group at Banker’s Trust to go and work principles to share, however, I can certainly have my share of failures! that I consistently turn over in my for Active International in the sales start by stating that learning to be a Let me start by saying that when you head. Here are some of them: group. First, I had no previous leader is a lifelong endeavor for me. are in sales for a company like ours, if experience in sales, and second, I had My first job(s) in business required you close with new clients at a rate of 1. As the company grows, and we add worked very hard to get into the me to be effective as a singular 3 out of every 10 qualified candidates, more systems, people and processes to investment banking business! contributor. As I have grown my you are a star! Well then, that is help add growth and consistency to responsibilities, I have had to learn losing 7 times in every 10 as well. our operations, how do we maintain an After working part time while in business how to lead teams that reported to Since I spent over 20 years in a sales entrepreneurial spirit in the company? school for Banker’s Trust, and then 2.5 me. This has been a consistent effort role in this environment, I have had a years of extremely long weeks of work, I to grow in this category. fair share of failures! ������ From this 2. Will these processes stop people realized that while I was interested in background, you begin to learn from suggesting new and better ways the merchant banking business, the With that said, here are my several things: to do things? hours I was keeping were creating a leadership principles that I try and large imbalance in the other parts of my pay attention to: 1. Celebrate your wins!! They are hard 3. How do we maintain a supple life. I had met the two principal owners to come by and you should give hierarchy that is open to new ideas of Active prior to business school and 1. Lead by example in all things. Be yourself a “hug” for the that challenge the “status quo” in a had stayed in touch with them as their prepared to help the team in any and accomplishment! way that is both graceful and young business was getting started. every way that is necessary to productive? When I started thinking about looking complete the project goal. 2. Make all your efforts count, so for other jobs, they offered me a sales when you do, and if you lose, you did 4. As we move towards 2021, what position at Active. 2. Ask questions and listen. your best. Only you will know if you positive and/or negative effects will gave your best effort and that is a this Pandemic have on our Initially, while I made this decision to 3. Learn who my team is from their responsibility you must bear. organization? This year will certainly change jobs somewhat impulsively, and strengths and weaknesses and look challenge our thoughts about where the first two years of selling a concept out for their welfare. Create an 3. Business is a team sport!! You and how we work, it will effect how such as corporate trade were very hard, environment where they can be their never, ever, win on your own! Look marketers communicate with their I started becoming productive my third best selves. around you and tell those who are audiences and therefore, where we year and have never looked back. your teammates, how happy you are should position ourselves for future to be on the team with them. success.

A Snoop Dog Classic Becomes Reminder: Offices Are Closed 11/03 A Rallying Cry For Voters Show Us How You Voted! For Snoop Dogg, the 2020 election As a reminder our offices will be closed on Tuesday, 11/03 to make will be the first time the rapper says sure you have the chance to vote and let your voice be heard. he will vote. The Democratic We’d love to share how you voted in our next November issue! National Committee (DNC) is taking Please send photos from the day to Kerry Sullivan. that news and running with it, using his 2004 chart-topper hit “Drop It Likes It’s Hot” as an anthem for a new spot to get others excited to “drop” their own votes. If you’re still on the fence about voting or are a first-time voter, it’s time to take a page from Snoop Dogg’s book and head to the polls next week! Watch this fun spot by clicking on the photo.

Check Out Bud Light’s Hilarious Bloomin’ Brands Launches Tender Shack Ode To The Cardboard Sports Fan A Ghost Kitchen Delivery Brand If you’re a sports fan you understand Winner, winner, chicken ... delivery? how 2020 games are a depressing That seems to be the case for our ET client Bloomin’ Brands, the parent company of sign of the times: Real spectators Outback Steakhouse, Carrabba's Italian Grill, Bonefish Grill and Fleming's Prime everywhere are being replaced with Steakhouse, who recently launched Tender Shack – a “Ghost Kitchen” that serves cardboard cutouts inside stadiums chicken tenders, sandwiches, fries, cookies and soft drinks. as teams operate amid social- The pandemic has made Ghost Kitchens— restaurants that make food only for distancing restrictions. Now, Bud delivery or pickup — very popular to meet increased demand from consumers for Light is having a little fun with the restaurant-made food at home. lifeless fan replacements. Tender Shack has performed so well in Bloomin's hometown of Tampa, Florida, that In a new ad from Wieden+Kennedy, the company is expanding to a dozen new markets, including Texas, Louisiana, a cardboard cutout New York Giants Kansas, Oklahoma and Missouri. fan inadvertently sets off on an That’s great news for our client and we wish them continued success! adventure outside of the stadium in Thank you, Karen Brambani, for sharing this insight! search of an ice-cold Bud Light. Check out the clever ad (and see if his mission was accomplished!) by clicking on the photo. Here’s to hoping the 2021 sport season makes cardboard cut-outs a thing of the past!

Reminder: Health Insurance & Benefit Elections Check Out What’s New Due No Later Than Saturday, 10/31 With Evergreen Academy! Open Enrollment for ET’s 2021 Health & Benefit Plans is currently Introducing Evergreen Click To Visit Evergreen Academy active and accessible via Prestige. All elections must be submitted no Academy-- Your one-stop shop later than Saturday, 10/31. If you have any questions regarding to explore learning benefits and coverage please contact our Prestige Specialist, Orine opportunities old and new! Joseph, at 516-692-8505 or [email protected]. Head to our Evergreen Academy SharePoint page to view and add scheduled events to your calendar. All it takes is one click! Unable to attend an upcoming event or looking for a refresher from a previous session? We’ve got you covered! Visit our video library and virtual resource bookshelf to view previous learning experiences.

Daniel Millar joined ET’s Finance team as a Client Billing Specialist last month. In his previous work experience he found himself wrangling 300 lb. pigs and feeding hundreds of chickens daily. Yes you read that right ☺. Read about what a day in the life of a farmhand entailed and what he learned while on the job below! Thanks Daniel for sharing! A DAY IN THE LIFE OF A FARMHAND By Daniel Millar My first day on the farm started on a brisk morning in October at 4am. I arrived bundled up and anxious and was quickly assigned my first task; wrangling a bunch of 300 lb. pigs into a trailer. Having zero previous experience, I had no idea what to do or even where to move. It didn't help that it was pitch black and the pigs were screeching loudly. I did my best to try and wrangle them without getting trampled, but these pigs were huge. After about an hour, we had accomplished our goal and moved on to milking the cows. That first day on the farm was hands down one of the hardest days of my life. Once the cows were out of the pasture and the chickens and pigs fed, I had completed my first 16 hour day. I didn’t know what I had gotten myself into and I wasn’t sure if I could continue. That next day waking up at 3am sore and tired, I got myself to work ready to attack the new and always changing challenges of a farmer. Now it might sound like working here was terrible, but after that first week I had a newfound appreciation for hard work and labor. I had realized that no matter what was next for me, nothing would be harder than trying to get a 300 lb. pig into a trailer at 4am in 10 degree weather. I worked on the farm for a year and still miss it from time to time because I grew to love it. The experience empowered me to try new things and explore life with an open mind. How do these farming skills translate to life in the office you might ask? Apart from hard work and determination, if Evergreen ever decides to take on livestock assets I can care for the animals!