A-Z Media Monthly - October 18

OCTOBER 2018 EDITIONA-Z MEDIA MONTHLY What's the Big Zeal? 30+ FREE Business Tools to Help Your Business Succeed - Pgs. 6-12Promotion to Pump How Can SEO Make Six Secrets to SuccessUp You Purchases - Your Business Grow? - - Pg. 13Pg. 3 Pg. 4 We are thrilled to announce that Artistic-Zeal Media LLC will be hosting Google Small Businesses' First Ever DFW Business Meetup! When: October 9th from 5:30 - 7:00 PM Where: Romano's Macaroni Grill 1670 W Interstate 20, Arlington, TX 76017 Seats are limited & you must RSVP: bit.ly/DFWMeetupOct9

NEWS YOU CAN USEWHAT IS Now Offering E-LearningE-LEARNING? Helping You Learn New Skills in a FlashE-Learning is where anindividual is able to access Have you been looking for ways to grow your company, or are you wanting tocourses online for the learn a new trade to help you make some bonus money?purpose of educating one'sself in a particular skill or If this sounds like you, you'll be pleased to know that Artistic-Zeal will be offeringfield of expertise. E-Learning series just for you. The initial courses are set to release mid October. These courses will be taught by experts and will teach you quality, specialized skills in a short period of time. Most courses involve a series of 10 short video lessons that are packed-full of knowledge on the topic of your choice. They generally include Checklists, Mind Maps and additional tools to help you succeed. At the end of your course, you'll be tested on your retention of the course information. If you pass your test with a perfect score, you'll receive a badge that can be used for display on your site. Courses generally run for $27/ea, or you can purchase a membership plan that is $39/mo. New courses will be added monthly and course suggestions are welcomed! Pg. 2

Promotions to Pump Up Referral Program -Your Purchases We appreciate your support andOctober Special dedication to Artistic-Zeal Media LLC and we want to thank you by rewardingThis month, in order to focus on Customer Appreciation, we are offering a those who refer New Customers to uslarge variety of promotions in hopes of providing a little something for with 10% of the first purchase from youreveryone. referral. This means that if your referral spends $800, you get $80. If they spend Free Click/Heat Map with the $1,500, you get $150, and so on.* Purchase of Any Website $200 Off All Landing Pages * Referrals must be New Customers and Buy One, Get One Free on they must mention you as the referee Promotional Videos prior to purchase. If they don't mention Free Promotional Video with the you initially, we won't be able to honor Purchase of any PPC, SEO or SMM your referral reward. Campaign 1/2 Price Off Your 1st E-Learning Affiliate & Re-seller Program - Series If you are interested in earning*** These promotions are only valid through the month of October, 2018. In order to receive promotional regular income by promoting or re-value, you must be purchasing a New service at full-price. Not valid with any other offer. You must selling our services, let us know. Wemention this promotion prior to purchase. *** offer special rates and offers to our partner companies. If this sounds like something you'd be interested in, please email us at: [email protected] with your request. We will then provide you with additional information and if we feel like a good fit, we'll schedule an appointment to get everything setup. Pg. 3

HOW CAN SEOMAKE YOURBUSINESSGROW?SEO IS ONE OF THE MOST WE WANT TO KNOW:PROMINENT WAYS TO GAINTRAFFIC TO YOUR SITE What questions do you have regarding SEO?Search Engine Optimization, otherwise known as SEO, is the processof affecting a page's online visibility in a web search engine's unpaid Let us know at:results. This is referred to as \"natural\", \"earned\", or \"organic\" traffic. [email protected] search is a major factor in most business’s website Pg. 4performance, as well as ultimately in getting viewers to complete aconversion or engagement.Google is the primary search engine used by consumers, followed byYahoo, Bing, and other minor players in the search engine game.The goal of SEO is to provide a quality experience for consumersand to make sure that translates properly to the search engines.Many factors come into play in order to appease the algorithmsused by these search engines, especially for Google. Some of theseinclude:- Quality backlinks- Positive user behavior- Machine-learning signals- Optimized on-page elements and contentThe Google algorithm is ever changing but, it factors in that goodSEO = a positive user experience. This also means increased traffic,engagement and conversion for you. SEO is essential for growth.

Image c/o ASI 2016 Global Advertising Specialties Impressions StudyWHAT CAN PROMOTIONAL PRODUCTS DO FORYOUR BUSINESS?Promotional products are physical items that product recipients, followed by drinkware, writingfeature your businesses' name, logo or message instruments and outerwear. They actually foundon them. The purpose of these items is to increase out that all promotional products have strongbrand awareness to potential customers/clients. ownership, as one-quarter or more of recipientsThey are usually given away free by companies. owning each.Promotional products are extremely powerful Based on T-shirts alone, over half of consumersmarketing tools because they allow your brand across all age groups report owning one. Half ofto engage your buyers' senses., as it is one of the U.S. consumers also reported owning aonly forms of advertising that allows them to promotional pen, which also proves to be the bestinteract with your brand on a physical level. They value as far as cost-per-impression. Additionally,also have been found to produce a more half owned a promotional bag, which is evenmemorable brand experience. more popular among women.In a study done by ASI, U.S. consumers were Some things to consider are the fact that certainasked which promotional products they items perform better among certain age ranges,currently owned. Pens, T-shirts, drinkware, between women or men, between urban,calendars or any items that have an advertiser’s suburban or rural areas and even between states.logo on them were included as what defined apromotional item. If you would like more information on what the best promotional products are to target yourIn the U.S., T-shirts are the item that were found ideal client base, feel free to contact us atto be the most often owned by promotional Artistic-Zeal to give you additional statistics. We offer a Free 20 minute strategy session for your convenience. Pg. 5

The Big Zeal The TOP FREE Business Tools to Help Your Business SucceedAt Artistic-Zeal we aim to help businesses start to finish as you learn how to build your business fromthe ground up. We will work with you to overcome obstacles and develop strategies for success. Whenyou achieve your goals, we achieve ours!That being said, we are pleased to share with you 30+ Free Business Tools to help you achieve yourgoals while saving money.We've teamed up with some local businesses that know the struggles that you face day-in and day-out.They have been kind enough to share some of their favorite Free Business Tools that have provenbeneficial to them.The tools have been categorized for your convenience by: Startup Tools, Writing Tools, Social MediaTools, Graphic Design & Marketing Tools, Business Automation Tools, and Industry Specific Tools.We'd appreciate if you would use the links provided as they help us track the tools that you are usingand allow us to know how to better serve you along the way. Some links are affiliate in nature and helpfund resources to help us help you. THE BIG ZEALStartup ToolsStrikingly - This tool allows individuals on a budget, with little to no experience, to create afunctioning, mobile-friendly website. If you are on a budget and have the time, Strikingly may be thetool for you. They offer a Free Forever plan that includes your site, a strikingly.com domain, 5 GBmonthly bandwidth, 1 product offer and 24/7 support.Learn more at: http://a.strk.ly/prPqhFreeWebStore - This is another web building tool for those that have time on their hands and are up fora challenge. This site allows for greater customization options and, they offer the most for free if youare selling multiple products online. There is a bit of a learning curve, but for a DIY master, you'll lovethis Free tool. They also offer a Free Forever plan and along with your site, you get a greater diversity offree domain name options, single-page checkout, unlimited turnover, a 2% fee for debit/credit cardprocessing, external checkouts, up to 30 products, unlimited bandwidth, unlimited hosting, free SSL,automatic backups/saves, and it too is mobile friendly.Learn more at: https://goo.gl/G7f5cV Pg. 6

Startup Tools THE BIG ZEAL Tara Woodson Owner, Lollipops And Polka Dots Bowtique Google Drive - I love using Google Drive and all of the programs it offers. I use Google Spreadsheet everyday for inputting invoices and customer information. They also offer my other favorite program called Google Forms. It is great for customizing a question sheet/information sheet that your customers can fill out. Learn more at: bit.ly/GglDriveInvoice to Me - If you are looking for a simple way to create invoices, it can't get much simpler thanthis. Though you have limited options, this tool is Free and it allows you to edit the provided template,add and delete rows of items and download it as a PDF that you can then send to your clients.Learn more at: bit.ly/inv2meFree Invoice Generator - As an alternative for invoice generation, you may prefer the preset templateoffered by Free Invoice Generator. It also offers general customization, however the options do differfrom Invoice to Me and depending on the person, you may prefer this option.Learn more at: bit.ly/FreeInvGenSlimvoice - Again, an alternative for invoice generation, you may prefer an exceptionally simplifiedinvoice and if so, this is the perfect choice for you. They recently added the ability to take paymentsonline via Stripe.Learn more at: bit.ly/SlimInvThe Name App - Before you decide on a business name, you'll want to verify that there is a domainname available that will match it, as well as no other social media presence under the same name. Thatis exactly what you can discover with The Name App. Simply type in the business name you desire andit will provide you with a list of domain options and social platform availability.Learn more at: bit.ly/TheNameAppShort Domain Search - A short domain name is easy for your customers to remember, but they areextremely difficult to come by. With this tool, you can discover some hidden gems that may be justright for your business!Learn more at: bit.ly/ShortdomainBitly - When you want to shorten a URL to make it more memorable, or you'd like to track who isfollowing a particular link, this tool is a MUST!Learn more at: bit.ly/Bitlytool Pg. 7

Writing Tools THE BIG ZEAL FAN FAVORITE Get It NOW! Gramarly - This program is AMAZING for helping with you writing skills. You'll love how user friendly it is. It offers a Chrome extension that can help with your grammar, even while in other programs. It provides alternative suggestions for a multitude of error types. It is a MUST HAVE for every business person. Learn more at: bit.ly/GramToolzHemingway - This app allows you to clarify your writing so that it comes across bold and clear byhighlighting a number of grammatical errors. Each error type is color coded to help you visually noticewhat changes need to be made to your work.Learn more at: bit.ly/HemingwayEditPortent- If you are looking for a Content Idea Generator, this is a fun way to get ideas for your titles. Itmay not always make the most sense, but it will give you an idea of how to build your content titlesand hot search topics.Learn more at: bit.ly/IdeaGenrSharethrough - Would you like to know how your content headline ranks compared to others? This siteallows you to rank your headline through a variety of categories. It essentially analyzes it for SearchEngine Optimization (SEO).Learn more at: bit.ly/ShareThruSocial Media Tools Matt Blackwell General Contractor, Absolute Construction Facebook Business Groups - The groups on Facebook have been pretty powerful. I'm in a lot of real estate investing groups and contractor groups that I've been able to make a lot of connections with. I think I'm in close to 1000 groups. Learn more at: bit.ly/FBGrPs\"Cortni was very helpful in promoting our product. She was prompt, and her thoughts Pg. 8about our product were well thought out and a joy to read. I would recommend her to anyone looking for help promoting their products online.\" - Kyle J.

THE BIG ZEALSocial Media Tools Angelica Castro Owner, Shortys Party Shop Facebook Marketplace - I'm currently trying to start my own business doing party decor, balloon columns, arches etc. I love what I do... just to see someone smile on their special day is amazing to me. How do I promote my business? I use Facebook Market Place and Buy/Sale/Trade groups. Learn more at: bit.ly/FBGrPsSocial Locker - Are you looking for a way to boost your social media presence? Do you use WordPressfor your website? If so, here is the tool for you! This plugin allows you to have people “pay” with aLike/Tweet/+1 in order to get access to your content, a discount, a download, to read the remainder ofyour article, and more. Learn more at: bit.ly/SocLockBuzzsumo - If you want to know what is currently or has in the past been trending online, this is thetool for you. It allows you to find hot content that is sure to get some \"buzz.\" Simply type in the topic ofyour choice and popular posts and articles will be presented for you.Learn more at: bit.ly/BSumo Jaimee Sledge Owner, Monogram_Shack Instagram - I use Instagram to take custom orders. Why do I like it? It’s easy to use, and I can do multiple posts in one posting, unlimited photos and it also has direct message for private messaging. Learn more at: bit.ly/InstaGToolGraphic Design & Marketing ToolsTinyJPG - Images work best on your site when the file is compressed and that is just what you can dowith this tool. Simply upload your image and let it do the work. Then you can use the compressed fileto help speed up your site's functionality.Learn more at: bit.ly/TinyImg Pg. 9

THE BIG ZEALGraphic Design & Marketing Tools Kayla Lain Wellness Consultant, Young Living Phonto -  One of my favorite free business programs is Phonto for creating graphics and advertisements. This app allows you to add text to your photos. Learn more at: bit.ly/PhontoappPexels - This is a great resource for finding free zero commons, commercial use images. Your businessdoesn't want to get sued for copyrighted images. Even some sites that have free images, don't providethe right to use them for commercial purposes, or they require you to give credit to the photographer,but not this site.Learn more at: bit.ly/pexelsphotosPixabay - Possibly one of the best sites for free zero commons, commercial use images is Pixabay. It hasa huge library of images, both photos and graphics that will work perfect for your next project.Learn more at: bit.ly/pixabayphotosCanva- This resource is great for helping you create promotional material, from social media posts toads and business cards to flyers. Canva can help you with design, even if you aren't an artist. This toolis great for helping your business look professional.Learn more at: bit.ly/CanvatoolPicMonkey- This is the perfect tool for editing images, adding layers, cropping, and more. There aretemplates for most any project!Learn more at: bit.ly/PMnkyMeme Generator - You've seen all those cool meme's that spread on social media like wildfire. Now youcan create your own!Learn more at: bit.ly/MemeGENEaselly - With this tool, you can \"easelly\" create professional quality infographics to help yourcustomers know stats, display charts, and much more. Infographics are one of the best ways to displaylarge amounts of information in a quick, memorable and user-friendly way.Learn more at: bit.ly/EasellyTool Pg. 10

THE BIG ZEALGraphic Design & Marketing Tools CJ Spottsville Image Consultant, Luxe Styler InShot -  I empower and help build confidence in women through Image Consulting. Inshot is a video and photo editor that allows me to add music, slow/speed up content, add effects, and much more! I love that you can connect several videos right from your phone by selecting the content from your gallery. Learn more at: bit.ly/InShotAppViva Video - This is the perfect tool for video creation. It allows you to combine photos and videos tocreate the perfect combined video. Add text, edit video clips, add music and more. You'll love this tooland they've even utilized their network to give you an added way to get public exposure. You maynotice other Viva Video users liking your video creations.Learn more at: bit.ly/VivaVidBusiness Automation ToolsBitrix24 - This tool is amazing for business management. It offers a free CRM service to keep yourclients' information together, the ability to add employees to your account and designate projectsamong them, keep track of leads, invoices, quotes and more.Learn more at: bit.ly/bitrix24toolHubspot - There are actually a number of tools within this service, but they offer a free CRM. If youlove their services, you can always upgrade to add the additional features into it.Learn more at: http://hubs.to/ptrgpMailChimp - MailChimp is one of the most popular email automation tools, offering you the ability tosend mass emails, integrate with most major marketing tools, creating signup forms and more.Learn more at: bit.ly/MChmpWave Apps - Accounting isn't easy when you are a small business or entrepreneur, but with this toolyou'll be able to ease your stress. It offers the ability to manage your receipts, send invoices and quotes,payment integration, bill pay and more.Learn more at: bit.ly/WaveAppsTool\"You did a great job to promote our toy. I loved the video. Thank you.\" - Kiddie Klix Pg. 11

THE BIG ZEALIndustry Specific Tools Angel Henderson Owner/Photographer, Henderson's Photography Passgallery -  I am a professional photographer. I take photos anywhere from estates, weddings, newborns, families and more. I like using Passgallery because it's not only convenient for myself but my clients to view the photos. It is forever free! Learn more at: bit.ly/PASSgalleries Mateson Gutierrez Founder/Developer, Cache Cache - Cache has opened up a whole new digital marketplace! Cache is an app allowing consumers access to buy wholesale tax-foreclosed property through any device with no prior experience in real estate! With Cache start or continue to grow your real estate investments all in one place with the click of a button. It’s Land on Demand! TM Learn more at: bit.ly/cacheAppWe appreciate all of the local businesses that shared their favorite Free Business Tools with us!Want to learn more about their businesses and what they do?Take a look at our Facebook page to learn more about their businesses with links to their businesspages.We hope that you'll take an opportunity to appreciate them by \"liking\" their social pages.Now It's Your TurnThere are so many other Top Free Business Tools that we love. Over the month of October, we'll befeaturing additional favorites on our Facebook page: Facebook.com/ArtisticZealMkt and we knowthere are many more that you use too.Please go to our Facebook page and share your favorites or let us know what you think about the toolsyou found here...While you are at it, share a link to your website or Facebook Business Page so others can see what yourbusiness is all about! Pg. 12

SIX SECRETS TO SUCCESS 4. How are you giving back to your community? Partnering with one or more local non-profit1. Who do you want to be? organizations can benefit both your businessA good business person sets goals for themselves. and those in need. Contact local organizationsDetermine where you are and where you want to be. for more information on how you can team up.Schedule short & long term goals and re-evaluate them ona monthly, quarterly, annual basis. This will help you see 5. Why aren't you focusing on referrals?areas that need improvement and growth potential. Be Referrals are the number one way to grow yoursure to celebrate you victories; even the little ones. business. Your business should have programs and strategies in place to help build your referral2. When do you find time to rejuvenate? network. Offer referral rewards, ask everyBusiness pays the bills, but if you are only focused on the Client/Prospect for referrals and do referralnext dime, you might be hurting yourself. A good plan of trade-offs with other businesses in the sameaction is to make sure you are setting aside ample time for niche.your health, family and fun. Choosing healthy habits,spending time with loved ones and finding activities that 6. What is one thing you can do TODAY?bring you joy will not only make you live a more fulfilling Think of one thing each day that you can do tolife, but will also help to keep you on your A game and will make a growth impact for your business. Thisimprove your ability to be a successful business person. may be as simple as having a positive outlook on the day. It could be by signing up for an E-3. Where are you investing your marketing dollars? Learning course in order to grow your mind. Or,If you don't know your ROI (Return on Investment) for each it could be developing a marketing or referralof your marketing endeavors, you are missing out! strategy if you haven't done so already. NoGenerally speaking, Facebook ads tend to be the biggest matter what that thing is, take a step each daybang for your buck, however they aren't for everyone. Make forward. Always be moving forward and alwayssure you have a marketing strategy that works. Aren't sure be learning something new each day. \"Once youif yours could use some improvement? Give Artistic-Zeal a stop learning, you start dying.: - Albert Einsteincall and we'll give you a Free 20 minute strategy session tohelp you come up with a plan of action.\"Once you stop learning, www.Artistic-Zeal.comyou start dying .\" [email protected] - Albert Einstein (817) 381-5381 www.Facebook.com/ArtisticZealMkt Pg. 13

SOME OF OUR RECENT WORK: WWW.FIRERESCUEMOVING.COM WWW.CONTENTCULTIVATORS.NETBIT.LY/GOLFRAFFLE We recently started a Facebook WWW.RRP.COM group for DFW businesses that work within the Moving and Home Ownership Niche. This includes everyone working in Real Estate, Insurance, Moving Companies, Construction & Remodeling Companies, Financial Institutions and Anyone else who feels like they'd be a good fit. If this sounds like your company, join our group: Artistic-Zeal Movers and Shakers What is the purpose of this group? Our goal is to provide an opportunity for people to come together, promote their fellow businesses and build up their own. How do we do this? We welcome individuals within a similar niche to come together both online and through Meetups. We also provide resources and tools to provide you with ideas on how to grow. We focus primarily on how to get referrals, but as a group, we hope that everyone will provide suggestions on how they are working to improve their business as well. How do you join? You can find us at: bit.ly/A-ZMoversAndShakers Once you get there, request to join the group, answer the questions and then Admin will receive your request for approval. Pg. 14