ADVERTISEMENT PROPOSAL IAYC 2021 (1)

TABLE OF CONTENTS 2 ABOUT US 5 ABOUT OUR PROGRAMME 6 PARTICIPANTS DEMOGRAPHIC PROFILE 7 VALUES 8 OBJECTIVES 9 HIGHLIGHTED EVENTS 10 TENTATIVE 11 BENEFITS OF SPONSORING IAYC 2021 14 ADVERTISEMENT IN PROGRAMME E-BOOKLETS 15 WHAT ARE THE RETURNS ? 16 ESTIMATED BUDGET 17 FLEXIBLE PROMOTIONAL OPPORTUNITIES [email protected]

ABOUT US NOVAC - TISSA Northern Varsity Accounting Club Tunku OUR VISION Puteri Intan Safinaz School of Accountancy To become an eminent accounting club. (NOVAC-TISSA) was established on 18 August 1985 the motto “Towards Professionalism’. OUR MISSION \"TOWARDS • Consistently create multi- PROFESSIONALISM\" skilled and well-versed As one of the earliest academic clubs formed students in the field of in UUM , NOVAC-TISSA has organized many activities to develop students’ skills accounting. and knowledge. In accordance to our professionalism and credibility. There are • Bring forth highly four values that NOVAC-TISSA inculcates , competent human capital that which are teamwork, accountability, is committed to serving in the responsibility and respect. development of nation and humanity. [email protected] 2

Achievement Objectives NOVAC-TISSA had also attained several 1. Enhance the physical awards during the annual “College of and spiritual aspect of Business Student Organization Honours accounting students. and Awards Ceremony ”. 2. Train students in the BEST STUDENT ORGANIZATION IN field of management 2018 and leadership. BEST LEADERSHIP PROGRAMME 3. Produce 2018 : entreprenuerial and INTERNATIONAL ACCOUNTING professional students. YOUTH CAMP (IAYC 2018) 4. Improve the SPECIAL AWARD (BEST SPORTS communcation skills of MANAGEMENT) - SMOKE RUN students. BEST STUDENT CLUB 2017 5. Expose students to BEST LEADERSHIP PROGRAMME – theoretical and practical NORTHEN ACCOUNTING STUDENTS INTERNATIONAL knowledge ENGAGEMENT about accounting. (NASIES 2017) BEST ACADEMIC PROGRAMME - INTERNATIONAL ACCOUNTING YOUTH CAMP (IAYC 2017) [email protected] 3

NETWORK IS YOUR NET WORTH 1 Enjoy tax exemption. 4 Increase brand visibility among university students in Malaysia. 2 Perform Corporate Social Responsibility (CSR). This program is not only held for UUM students but opens for all university It appeals to people’s human nature and students in Malaysia. Sponsorship will shows that your company is interested put your brand visuals in front of more in the local community. university students who have not heard of your business. Since this program will 3 Enhance the company's be held virtually, you will get more reputation. press and social media mentions before, during, and after the competition. Sponsoring our program is a great way to build and enhance credibility as 5 Increase brand awareness through well as promoting your company. online platforms. When the potential consumers see your company name behind an event or NOVAC - TISSA has a strong social project, it will create a heightened media platform such as NOVAC official sense of trust and increase your fan page on Facebook (2,757 likes and company’s credibility. 2,827 people follow), NOVAC group (2,503 members), and N.E.W.S.E.E.D NOVAC OFFICIAL (67,154 members). We will use the PAGE hashtag of your company and put your logo in our social media post 2,757 likes and regarding the competition so that it will 2,827 followers help to increase your brand awareness NOVAC GROUP online. 2,503 members N.E.W.S.E.E.D 67,154 members [email protected] 4

ABOUT OUR PROGRAMME NAYC 2016 IAYC 2017 The first NAYC 2016 was held from 15th - The 2nd NAYC rebranded to IAYC 2017. 18th of August 2016. Participants is able to interact with Big firms. There were 150 participants from 17 different universities. Demography Thailand, 23 Nigeria, 1 Indonesia, 2 Malaysia 126 IAYC 2018 More challenging activities were introduced IAYC 2019 and attracted more participants from foreign universities to prove the capability by Highest number of foreign participants joined in IAYC 2019 from a total of 143 participants. implementing the international based program. IAYC 2020 IAYC 2021 Has changed to a virtual event due to the Committee members of IAYC 2021 comes from Covid-19 pandemic. We are able to invite different race, culture, age and background to help Global Professional Bodies, ACCA and Ernst organize a successful IAYC. and Young our webinars. IAYC 2021 Organizing Committee Demography Malay Indian Chinese [email protected] 5

PARTICIPANTS DEMOGRAPHIC PROFILE MALAYSIAN UNIVERSITIES Perlis Kelantan Kedah Terengganu Pinang Sabah Perak Pahang Selangor N.Sembilan Sarawak Melaka Johor IAYC has participants from THAILAND UNIVERSITIES students among various Prince of Songkla Malaysian Public Universities , University Private Universities and Private Hatyai University Universities College. As well as Students from Thailand Universities. There are more than 20 public universities, 48 private universities and 19 private universities colleges in Malaysia and more than 40 Universities in Thailand. Princess of Naradhiwas University [email protected] 6

VALUES Integrity Integrity is an important fundamental element of the accounting profession. IAYC 2021 emphasize this value most importantly. Hence here we require the participants who are accounting students to be honest, candid and forthright with information received throughout participation in IAYC 2021. Accountability Accountability is essential to preserve faith in the integrity of corporate financial reports and market transparency in the world of corporate finance and accounting. Thus, IAYC 2021 gives huge space to participants to face consequences for their actions or performance through decision making. Youthful Youthful is well defined as the quality of a youngster where this is the right time to explore more platforms to acquire knowledge regarding accounting profession. Accordingly, IAYC 2021 provides highlighted events , group activities as well as fun games which are rich in quantity and quality for participants. Capability Finance capabilities are integral parts of the overall enterprise capabilities. Thus, IAYC 2021 focuses more on ability of finance function and encapsulation of the essence of finance functions at an abstract level. This value will be highly encouraged through webinar and conference. [email protected] 7

1 Provide a platform for the local accounting students from various institutions and international accounting students to get together. 2 Promote and encourage teamwork values among the students as well as encourage them to communicate and interact by changing ideas with other students that come from various background. SEVITCEJBO 3 Expose the participants to the real working environment which are full of challenges and opportunities and make contact with potential future employers. 4 Produce competent, ethical and socially responsible future accountants in the industry. 5 Provide a medium for the students to strengthen various crucial skills that are needed in the working environment. 6 Enhance students’ self-confidence as future leaders. [email protected] 8

HIGHLIGHTED EVENTS Date : 18th - 20th July 2021 Venue : Online Platform (Sunday to Tuesday) Webinars Case Study Competition Tax Planning Competition Fun-Based Events Presentations Academic-Based Events [email protected] 9

TENTATIVE 18 JULY 2021 Opening Ceremony Highlighted Event 1 Case Study Competition Highlighted Event 2 Fun-Based Event 1 19 JULY 2021 Webinar 1 Highlighted Event 3 Tax Planning Competition 20 JULY 2021 Webinar 2 Highlighted Event 4 Fun-Based Event 2 Closing Ceremony [email protected] 10

BENEFITS OF SPONSORING IAYC 2021 1. Enjoy tax exemption. 2. Perform Corporate Social Responsibility (CSR) - It is a good platform for your company to practice CSR and getting close to local community. 3. Enhance company's reputation - Sponsoring our programme is a great way to build and enhance credibility as well as promoting your company. When the potential consumers see your company name behind an event or project, it will create a heightened sense of trust and increase your company’s credibility. 4. Increase the awareness of your company among UUM community. This is because we have: i. Strong Social Media Platform • There are a few Facebook pages such as IAYC official page (2958 likes and 3034 followers), NOVAC official page (2757 likes and 2827 followers), and N.E.W.S.E.E.D (67154 members) that will increase the familiarity towards your company. ii. Wider Talent Pool • There are over 32,336 students who are currently studying in UUM which come from 41 undergraduate programmes. • There are 1,633 accounting students from Bachelor of Accounting (Hons) and Bachelor of Accounting (Information System) (Hons). The main difference of Bachelor of Accounting (Information System) (Hons).student is they are having basic knowledge in information system technology which can add value in accounting profession and fit to the fast changing business environment. [email protected] 11

NOVAC-TISSA OFFICIAL FAN PAGE ON FACEBOOK IAYC OFFICIAL FAN PAGE ON FACEBOOK [email protected] 12

N.E.W S.E.E.D GROUP ON FACEBOOK N.E.W S.E.E.D is the most effective communication channel for UUM students where we use this platform to promote events, voice out opinions and disseminate information. NOVAC-TISSA AND IAYC OFFICIAL FAN PAGE IN INSTAGRAM [email protected] 13

ADVERTISEMENT IN PROGRAMME E-BOOKLETS The programme E-booklet will be made in A5 size and it will be sent to every participant in soft copy. It allows them to read the E-booklet after the programme. Why advertise in our booklet? IAYC 2021 programme E-booklet are estimated to be sent to 150 person including participants, committees, and guests. An advertisement of your organization’s products or services will be a great platform to expose the participants with further information about your organization. Packages (in colour): Double page of A5 size - RM700 Single page of A5 size - RM450 Half page of A5 size - RM300 Quarter page of A5 size - RM200 Your company’s logo will be appeared on the: > Programme E-booklet > Social media > Video Presentation > IAYC 2021 website with hyperlink to sponsor’s web page Quarter of A5 size Half page of A5 size Single page of A5 size Double pages of A5 size [email protected] 14

WHAT ARE THE RETURNS ? 1 Advertisement in the programme E-booklet (Half A5 size in colour). 2 IAYC 2021 website with hyperlink to sponsor’s web page. 3 Alliance company’s logo will be on our promotional material, sponsor video presentation and social media. 4 Alliance company will be receiving a certificate of appreciation. 5 Acknowledgement as a sponsor in the programme E-booklet. [email protected] 15

ESTIMATED BUDGET [email protected] 16

FLEXIBLE PROMOTIONAL OPPORTUNITIES The above packages have been tailored to a wide variety of marketing objectives. However, if there are other ways in which your organization would like to be involved, we would welcome the opportunity to discuss these with you and encourage your creative ideas. Thank you in advance for your kind attention , generosity and support. If you have any inquiries , please do not hesitate to contact us. BANUPRIYA A/P JAYABALAN 17 Head of Reinforcement Department International Accounting Youth Camp (IAYC 2021) 016-310 2103 [email protected] LEE MIN HUI Treasurer International Accounting Youth Camp (IAYC 2021) 016-598 3645 [email protected] SHANTENE A/P SUBRAMANIAM Director International Accounting Youth Camp (IAYC 2021) 011-2117 9384 [email protected] [email protected]