FishandFly_Advertising_Packages_UKP_2011

Fish&Fly Websites £ Rate Card 2011The Fish&Fly websites are the biggest and fastest growing online communities foranglers of any discipline in the UK, Europe and North America.With over 460,000 visitors a month to date, we can immediately deliver your salesmessages to both new and seasoned fishermen who are keen to learn about thelatest equipment, venues, suppliers and ideas.We offer a number of flexible ways and price points to suit all budgets for you topromote your products and services to this high-spending community.

Fish&Fly Websites Rate Card 2011 Advertising PackagesA) Commercial PackagesGOLD1. Publishing of up to three Advertorials (Sales Promotions) per month featuring one of our own profile anglers or direct from your Press Office.2. Publishing of up to three Product Announcements per month by way of your own Press Releases, these could be Video if available.3. Full suite of Leaderboard, Skyscraper, Box and Rectangle Banner Adverts guaranteeing a total of 200,000 impressions per month.4. Weekly coverage in our Newsletter.5. Coverage in our monthly Ezine.6. Trade Member package listed below.Period Cost Payment1 Month £475 Payment in advance3 Months £1211 Payment in advance6 Months £2280 10% Discount for pre-payment of total amount. Alternatively monthly direct debit/standing order.12 Months £4275 10% Discount for pre-payment of total amount. Alternatively monthly direct debit/standing order.SILVER1. Publishing of up to two Advertorials (Sales Promotions) per month featuring one of our own profile anglers or direct from your Press Office.2. Publishing of up to two Product Announcements per month by way of your own Press Releases, these could be Video if available.3. Choice of Skyscraper OR Box Banner Advert plus a Rectangle Banner Advert guaranteeing a total of 100,000 impressions per month.4. Monthly coverage in our Newsletter.5. Reduced rate for add-ons (extra Banners, Editorials, etc).6. Trade Member package listed below.Period Cost Payment1 Month £275 Payment in advance.3 Months £700 Payment in advance.6 Months £1320 10% Discount for pre-payment of total amount. Alternatively monthly direct debit/standing order.12 Months £2475 10% Discount for pre-payment of total amount. Alternatively monthly direct debit/standing order. 2

Fish&Fly Websites Rate CardBRONZE1. A Rectangle Banner Advert guaranteeing 50,000 impressions per month.2. Publishing of one Advertorial (Sales Promotion) per month featuring one of our own profile anglers or direct from your Press Office.3. Publishing of one Product Announcement by way of your own Press Release, this could be Video if available.4. Trade Member package listed below.Period Cost Payment1 Month £175 Payment in advance.3 Months £450 Payment in advance.6 Months £840 10% Discount for pre-payment of total amount. Alternatively monthly direct debit/standing order.12 Months £1575 10% Discount for pre-payment of total amount. Alternatively monthly direct debit/standing order.TRADE MEMBER1. A Featured Listing in the Forums including a 50 word space for information about your brand/business/products, etc. This will be accessible from both the main Homepage and direct from our Members Forums also.2. The use of our Forum Classified Ads section to promote products and services.3. A Trade Signature/Link for all Forum postings to give more exposure over all Forums.4. An enlarged Private Messages box.Period Cost Payment1 Month £35 Payment in advance.3 Months £90 Payment in advance.6 Months 10% Discount for pre-payment of total amount. £168 Alternatively monthly direct debit/standing order.12 Months 10% Discount for pre-payment of total amount. £315 Alternatively monthly direct debit/standing order.B) Display AdvertisingBanner Advertising Size (pixels) Price per 50,000 Impressions per Month Leaderboard 728x90 £200 Large Box 300x250 £150 Skyscraper 120x600 £150 Rectangle 300x75 £75Acceptable file types for banners are jpg, gif and png. Flash (swf) is also acceptable.Max file size recommended – 100kb.Banners can be displayed on any or all sites as per client's instructions.We can design Banners starting from £50, price dependant on complexity. 3

Fish&Fly Websites Rate CardC) AdvertorialE.g. Fishery, Product, Service, Accommodation or Travel PromotionsTemplate-driven Advertorial that showcases specific products or services with adirect link(s) to the business's website. Shown on the Homepage and News sectionof the Forums£100 per promotion.D) Newsletters and Mail Shots to our DatabasesAdvertorial in Newsletter from £100Solus Mail Shots from £250E) Bespoke PackagesPricing on request.Our Bespoke Packages are ideal for special projects and campaigns and can includefor example; high-quality Ezine and Video content plus Sponsorship of Competitionsand areas like the Sign-Up Form, Key Website Pages or Features plus Data CaptureExercises.**All the above prices exclude VAT, which will be added where applicable**CONTACTWill Barnard: [email protected] for any further assistance or enquiries.Or Telephone: +44 (0)7581 357071Head Office:Fish and Fly Ltd,PO Box 1079,Worth, Crawley,RH10 4WH,UK.Tel: +44 (0)1293 888828Email: [email protected] 4