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UBA Corporate Identity Manual

Published by lasheosoba, 2019-02-21 21:19:03

Description: This document is an internal document and must not be shared with any external stakeholder without the approval or consent of the Head of Brand Management.

All MCC Heads are custodians of the Brand Manual.

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Gift bag and Backpack. CI Manual / Nigeria / 101

Umbrella CI Manual / Nigeria /102

Power bank and Multi-Purpose Adaptor CI Manual / Nigeria / 103

Baseball Caps Front view and Side view CI Manual / Nigeria / 104

Car Branding CI Manual / Nigeria / 105

Leo Gifts and accessories Flash Drive Shirts Stickers CI Manual / Nigeria / 106

Dress Code The amended dress code policy de nes the acceptable business attire for UBA Group. The dress code shall portray the UBA brand as more youthful and vibrant, whilst still looking professional as more colours and types of clothing have been incorporated. It shall consist of the following: Monday to Thursday- Formal Attire Only Friday - Formal Attire, Business Casual or Traditional Attire. Others ID Cards and Lapel Pins should be worn at all times. Name Tags should be worn at all times by operations sta in the business o ces. UBA Branded prints- To be used strictly on promo/event days in the countries where they exist. Frontline Sta shall continue to wear the UBA brand uniform from Monday to Friday CI Manual / Nigeria / 107

Co-branding Co Branded Cards CI Manual / Nigeria / 108

Co Branding Co Branded Cards CI Manual / Nigeria / 109 In cases when UBA corporate signature is used together with other logos i.e. a co- sponsor logo, the co-sponsor logo must always be placed on the bottom left-hand side of the advertisement. Such partnerships must be approved by the Brand Management team before execution. Logo Size: 2.5cm by 0.85cm

For further details, please contact: Marketing Group UBA House 57 Marina, Lagos, Nigeria. www.ubagroup.com


UBA Corporate Identity Manual

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