Proposal-G&Y

Subscription & digital mag management for. a proposal by evalavenow

Agenda Backdrop & current need Current scope Proposed approach Methodology Why Us? Investments

G&Y: the story so far… backdrop & current need: • Geography and You, and its counterpart Bhugol Aur Aap are two bi-monthly journo-mags embodying works in different genres of science, technology and sociology around the globe. • The journo-mags have completed 16 years of success. • The magazine has a readership of over 6 lakhs making it India’s most authentic and popular science magazine

current scope… expectations: • G&Y now wants to create a • subscription management tool for its website • also develop a tool for pdf magazine to flipbook conversion

proposed engagement approach… we propose the following : • The project can be completed in 4-5 weeks panning: • Design • Definition & • Development

proposed methodology… Foundation Scoping Setup & Build UAT Final Checks Delivery Design Tech Design Requirements Detailed Scope Tech Design Coding & End User Deliverability Handover Closure Validation Development Review Checks Objectives and Translation of Environment Unit Tests, Test Execution Go-Live Signoff Vision Integration Business and Database Tests & System Requirements Setup Tests to Technical Specification Identifying Data Identifying Qualify Needs Discrepancies Integration Points and Bug Fix and Corrections Dependencies Data Types

communication channel… Account Manger, Evalve Digital To be assigned post Go-Ahead Point of Contact Engagement Leadership & Setup, Tech Design & UAT & Delivery Scoping Development F2F Meeting F2F Meeting F2F Meeting/ Email Video call Email Email Conference call Weekly Status Report

why us?… • Evalve Digital has been started by industry leaders in the field of technology and consumer products • It’s a full stack technology solutions provider with in-house capabilities in web & mobile apps product design, development, QA and digital marketing • Evalve Digital has been working with marquee clients and supports world leading organizations like NEC in product development and technology solutions • Proven agile based methodology for software development ensures superior quality development with minimal product defects and timely delivery every single time • An indicative client list is as below:

why us?… Experienced Consulting led Digital Team Exposure to Performance Marketing in High Involvement Categories Auto, Real Estate, Travel Full Stack Capabilities with Agency Track Record of Working With Marquee Brands Proven Methodology Superior Program Management Capabilities to achieve ontrack and ontime results

Evalve Digital – Key People Anil Rajpal Akshay Chaturvedi Bhupendra Mewari 23 years of experience in 17 years of experience in developing Engineer with 14 years of experience in Business and Technology best of the breed internet products. leveraging tech-based solutions for consulting. Was Co-Founder Gaana.com and business growth. Most recently was the Head of Business Head, ZigWheels.com at Has worked with organizations like Emerging Markets with TCS Times Internet Rediff, People Interactive and Times Internet

Expertise & Examples – Case Study • Digital transformation of an iconic magazine established in 1992 • UI/UX revamp followed by • Digital Marketing (SEO/SEM/SMM/EMM) • Project started from 1st June 2018 Phase II SEO (Ongoing) EMM/SMM* Phase I Phase III UI/UX revamp Content Strategy SEO Paid Marketing Digital Transformation

Result* - June 2018 vs. June 2019 5XUUSSEERRSS 6.6X *Source: Google Analytics Dashboard PAGE VIEWS

Result* - Traffic Sources 4.6X SEO TRAFFIC 5.4X SOCIAL TRAFFIC *Source: Google Analytics Dashboard

proposed investments… investments phase 1 Subscription management : INR 75,000* Tool for Magazine conversion : INR 75,000* *60% advance, 40% on completion *plus govt. taxes, incidentals on actuals, doesn’t include hosting charges, stock images

we would build what it takes to…. www.evalvenow.com [email protected] 9818302484