How To Guide For FDA Barrier Bags

DEAESSY IGNPACKAGING FFODRA BARRIER BAGS

EASYDESIGN FDABARRIERBAGS SELLING IPSEERVCEERPYTTIOHNING TIME? By MAVERICKPACKAGING.comWHAT SELLING TIME? FDA barrier bags are the required packaging construction for most foodEffective custom printed barrier bag design can be products. FDA barrier bags are made of poly materials, available with orsimple and straight forward – if you design your without see through windows. FDA barrier bags are filled and sealed priorpackaging from your customers’ perspective. to placement in a retail setting or direct shipment to an end consumer.Good bag design is built around your product andthe way you want customers to see it, to These bags can be blank or printed in full digital color. The bags are shippedexperience it. This is especially true in flat to you or to your packager. Contents are added by hand or by machinecompetitive retail settings where … in a packaging area or facility. Bags can be vacuum or non-vacuum sealed depending on requirements. The bags include a re-sealable zip lock top. … 2.6 seconds is the average time Product sales are dependent in large part upon the strength of your your package has to packaging. The packaging style that you choose, the design that you create entice a consumer to and the message you convey are the elements you can master to drive choose and pull your repeat and new customer sales. product from a retail The packaging you choose for your product, and the message you impart, shelf. will play a large part in how successful your product is. And that success depends largely on how you control the message – the words and images You need to have a compelling and you use, and how you use them, allow you to influence the consumer’s memorable design that entices consumers to perception of your product. buy your product first and to buy your product again and again. In the sea of competitors out there, packaging is your greatest opportunity to create and sustain business growth through products sales. Maximize your 2.6 seconds with effective FDA barrier bag packaging tips from the pros … EASYDESIGN FDABARRIERBAGS

STCRTRSCTIHHTGIHHYGEOYHEOLHLOETOETSSEE FDA BARRIER BAG CUSTOM PRINTED ORGet the style right, first. Form follows function is the golden BLANK …rule for most design and it’s an absolute with FDA barrier bagdesign. To get the style right, you need to do three things: Printed Mylar, Zip Seal, FDA BagChoose the correct bag sizeChoose the right bag construction Printed mylar FDA barrier bags provideChoose the best bag material a complete marketing canvas forBag Size. Size is important for product packaging design.obvious reasons when trying to fit This style of bag is printed fromyour product into a barrier bag. L artwork that you provide. Choosing aThere are three dimensions to standard sized bag will reduce your overall costs andbarrier bags; Length (L), width (W), printing times.and depth (D). So, (L x W x D). D Blank Mylar, Zip Seal, FDA BagA good rule of thumb is to fill W This style of bag isthe bag to approximately 80% of capacity. the least expensive barrier bag available.Bag Construction. Barrier bags come in a variety of The bags ship to you blank, unprinted.constructions, with our without windows and with different They are availableopening constructions. Our standard barrier bags are include with and without see0.25\" side seals and tear notches above zipper, with an through windows.additional 1\" of bag above zipper and gusseted bottoms. These To meet FDAbag constructions meet most FDA wet and dry labeling requirements,prepackaged food product packaging requirements. you might need to add appropriate text and graphics. This can be done viaBag Material. Make sure to choose a mylar stock that is thermal printing at point of packaging of by applying pressure sensitive labelsFDA compliant to hold your products. While paper can be used mechanically or by hand.for point of sale bag packaging for some food products, it isunlawful to use for other products. In general, if your foodproducts are prepacked for distribution or they have FDArequirements, you likely will need to package in mylar bags.Choose 18pt. Or 24 pt for bottles and fluids, 14pt or16pt for lighter products. EASYDESIGN FDABARRIERBAGS

EASYDESIGNFDABARRIERBAGS CREATE A SIMPLE MINIMAL GOTCHA DESIGN? DESIGNIS THAT LIKE A THING? Spending time up front defining the look and feel of your barrier bags on paper will pay dividends down the road. Resist the temptation to “createIt is and for small business packaging it is the thing the bag on the fly” – this usually results in mediocre packaging.for building brand and creating packaging. Minimaldesign is not limited to say black and white line Less is more. The most elegant, appealing custom bag designs are usuallyart, rather, minimal design leverages the gambit of quite minimalist.design elements while keeping logo styles andbrand based color schemes simple, uncluttered Go with this basic three step simple design approach …and refined … Clearly convey what’s in the bag … a simple logo, distinctive 1 or 2 SAVE Briefly, effectively state why this bag color scheme and 40% Bar codes and descriptions less … consistent placement of these elements is emphasize brand more. what defines Using our example minimal design. in the image, you can Minimal design is not a new trend or a fad, Minimal design is smart because it’s the only see the three step approach that simplifies your message and simple design idea in your brand so that buyers and consumer can quickly digest who you are and what you’re practice. selling. Remember, you have 2.6 seconds to close the deal. Simple leverages that 2.6 Each bag clearly conveys what’s inside: B9 vitamin. The text stands seconds far more effectively than complex. out because there is little of it, the white ink is high contrast to the green background and because the text is well sized. Maximize your 2.6 seconds with simple The brand is emphasized by the bold text name “COMPANY NAME” barrier bag design tips and by the use of the fading green background. The color distinguishes each product in the line from others by assigning a unique color to each from the pros … product. This helps the consumer decide which bag or bags to choose … or why this bag. EASYDESIGN FDABARRIERBAGS Our FDA barrier bag example further emphasizes why this bag by adding simple special offer text stating “SAVE 40%”. This simple design approach telegraphs to the consumer what’s in the bag, why to choose this bag (or bags) and what brand they are choosing to buy. That’s effective packaging.

LESS IS MORE PACKAGING LESS EQUALS MORE? INFOMERCIAL PACKAGING HOW CAN THAT BE? Have a look at the two packaging examples. The packaging costs the same. The products being sold are essentially the same. They have almost the same price point. The two examples are obviously quite different in style. Their designs are targeting quite different consumers. Which design reflects the less is more concept … … Less is more design combines simple package style, simple color schemes and simple messaging to build brand and drive sales. Busy, crowded package design might be just right for you and your target audience. Be certain, though, that your audience is “discount” oriented and that you’re intent is to create a brand built on “infomercial packaging” where guarantees and promises are the key elements of perceived value … Maximize your 2.6 seconds with effective FDA barrier bag packaging tips from the pros …EASYDESIGN FDABARRIERBAGS

EASYDESIGNBARREIR BAGS SEND AN HONEST SHAY HOOK WHAT? MESSAGESHAY IT DON’T SAY IT! Retail Packaging Should Tell A Story Like the bag above does. The design shows and Where to start? Most of our design pros start messaging by making sure says what’s inside … it “shays” the message. The that the benefits of the product are clear to the consumer on the front of example shows the symbol for vitamin B9 and shows the color green to drive home the natural the package and that those benefits are supported on a source of the B9 inside. The design also says the side or back panel. You can do this, too. To company name and includes a tag line … start, be sure that you have a clear and solid understanding about what it is that you want … the front panel to tell your audience. Less is more, keep the shows the symbol messaging simple, concise and accurate. and color of the product inside while “A picture is worth a thousand words!” the text headlines Choosing the appropriate graphics for your the brand and the packaging is crucial to communicating your message. Graphics, even just suggestive colors, tagline. attract the most attention. A simple drawing or icon can be as powerful as a photo. A color This is the approach to package messaging scheme that is relevant to your product can that the pros leverage. The overall design is set the mood of your message. What’s simple as is the messaging and the FDA important is that you combine text, graphics barrier bag design, fits perfectly. This is the and colors that provide consumers with a design approach we suggest you apply to your quick and clear understanding of what it is products, using packages, designs and your are trying to tell them. This needs to messages tailored to your brand and happen on the face side of your bags. products. Most pros will include supportive text in bag design. This messaging is Maximize your 2.6 used to back up the story that the bag face design elements are trying to seconds with simple FDA tell. barrier bag design tips Choosing the right font could set the tone of the story, and contribute to from the pros … its message. At the end, the moral of your “story” is the message you want your consumer to understand. EASYDESIGN FDABARRIERBAGS

BRINGING IT EASYDESIGN FDABARRIERBAGSALL TOGETHER BARRIER BAGSUsing the tips from our pros, you’re ready to start your barrier bags THATATTRACT &project. Once you’ve decided on the bag style that best fits your product, RETAIN CUSTOMERSyou’ll download a template. As you begin working with the template, yourgoal will be getting to a design, complete with graphics and messaging similar Bag Styleto the example above. Make sure that the … Get the style right, … packaging style you’ve chosen, the design first. Form followsyou’ve created and the message you’ve conveyed function is thewill drive repeat and new customer sales. golden rule for most design and its’ anIf the project still seems to be more than you’re comfortable handling, be absolute with barriersure to reach out for help. Your printer should be very helpful with helping bag design. To getyou match the right barrier bag style to your products. If you need design the style right, you need to do threeand messaging help, look for local graphic designers who specialize in things:packaging and products like yours. Choose the correct size Choose the right constructionMaverickPackaging.com offers design consultation and Choose the best thicknesscomplete design services that are professional andaffordable … Bag Design Less is more. The most elegant, appealing custom bag designs are usually quite minimalist. Go with this basic three step simple design approach … Clearly convey what’s in the bag. Briefly, effectively state why this bag. Bar codes and descriptions less emphasize brand more. Bag Messaging Retail Packaging Should Tell A Story Where to start? Most of our design pros start messaging by making sure that the benefits of the product are clear to the consumer on the front of the package and that those benefits are supported on a side or back panel. EASYDESIGN FDABARRIERBAGS