ADVISOR ( )WITH YOUR MIND SANTIAGO PÉREZ ECHEVERRI Psychologist 51As it is often said, friends are the family you choose. Friends offer unconditional support, are a solidsource of happiness and are good peopleto learn from. As humans, we grow from the differentspheres we inhabit: institutional spheres,social spheres and family. Interacting withothers is part of our nature. Cooperatingwith each other, working as a team andliving as a community are situations weadapt to in order to enjoy our lives andfind meaning. Our social circle refers to the network offriends we have and our ability to relate tothem and it is based on the principles andcharacteristics we share in these spaces. Personality differences also contributeto part of the characteristics of this emo-tional support network, they play a role inhow conflicts are resolved and determinepeople’s perspectives on life. “Our friend networks strongly influenceus in both directions, as they help shapepeople, while simultaneously affectingthem and the friends in their network,” sta-tes psychologist Santiago Pérez Echeverri. Many people’s behaviors are influen-ced by others who leave a mark on the per-son or bring out certain behaviors inthem. Having a friend that you can trust istherefore important; it is someone thatshares your perspective on life and provi-des understanding, company and support.In vulnerable situations or during a crisis,these people provide you with skills toresolve and deal with challenges. Friends are also important becausethey give you the mobility and flexibility
WITH YOUR MIND( )harmony in healthto preserve your mental health. A (The etymology of the word “friendship,”friendship allows for the people involved whose origin cannot be specifically determined,in it to get used to each other little by litt- comes from the Old English word fr ondscipele so that each friend can feel stronger, at (friend + ship). The suffix -ship is related to anease and confident. Older Germanic word meaning “to create.” “To have good mental health is to be THEY SHAPE OUR WORLD See Christakis’flexible. It’s not about believing that TED talk fromsomeone is healthy because they do exerci- Sociologist and psychologist Nicholas Christakis has studied your cell phone.se or something like that. It’s about being how social networks can unconsciously influence a person, andable to maneuver in different contexts where anything from happiness to even obesity is contagiousand environments, being able to interact among them.with others without a problem, doing Based on analysis from personal experiences and the experiences ofdifferent things and your personality not others close to him, and through the application of statistical studiesbeing a barrier to interacting with someo- and research, Christakis establishes a theory that friends are greatlyne or being at a certain place. It’s about responsible for a person’s development, as they can be what deter-being aware of your limits and of the free- mine different physical and emotional characteristics. “Our experien-doms of others,” Pérez explains. ce of the world depends on the actual structure of the networks we are in and the type of things that emerge from and rotate throughUNDERSTANDING EACH OTHER the network. I believe in this because for me, humans unite togetherFriends are also the foundation for being and form a sort of ‘super organism’ species,” he states.able to build relationships based onunderstanding and stability. While occa- others and recognize the importance and 30THtE hsionally they can unconsciously influence role of people in life. OF JULY IS THEour behavior, friends are conduits for lear- INTERNATIONAL DAY OFning about how to listen, understand Humans get to know themselves better FRIENDSHIP. THIS WAS DECLA-others, and show sympathy and support. through the relationships they have with RED BY THE UN GENERAL others. This is how they identify what they ASSEMBLY IN 2011 TO PRO- “Some studies show that our commu- like, what their principles are and how MOTE WORLD PEACE.nication networks can have an influence they understand the world. This alsoon physical problems such as obesity. helps them to set limits and establish whoFriends are perhaps the strongest force inthese networks as their influence involves •they can get along with and who they wishdifferent perspectives,” Pérez states. to remain distant from It is just as important to have friends asit is to be a good friend. It is a two-wayrelationship, where communication andunderstanding must be overarching com-ponents of the friendship. This comesfrom experiencing different thingstogether. There are no hierarchies orlevels of importance, just equality anddedication to one another. It is important to develop a sense offriendship when we are young, as it helpsstrengthen our ability to interact with52
( )WITH YOUR MIND 53
WITH YOUR MIND( )for your smileOF TEETHTHE NEGATIVE EFFECTSGRINDINGEven though it is involuntary andhappens while you sleep, bruxismcan damage and cause severe wearon oral structures. ADVISOR All night long when they sleep, some ALFREDO LUIS people clinch their teeth uncons- ciously. They often do not realize VARGAS this, but the people sleeping next to them Dentist, practitioner do. Why does this happen? Alfredo Luis Vargas, dentist and specialist in oral reha- at Coomeva bilitation at the National Autonomous Medicina Prepagada University of Mexico, explains that the rea- son behind teeth grinding or clenching is often related to the state of stress the per- over time, can wear down the teeth, cause son is under, whatever that stress may be. fractures or lead to a loss of dental work.” “Anxiety is a feeling that is part of life Our specialist emphasizes that bruxism and prioritizes what may affect us. It can originates from some type of lack of sym- be caused by external events, internal pro- metry in our bite or in the connection bet- blems or from people we know that our ween our upper and lower teeth. It even conscience suspects may cause us harm. occurs in children as young as three years Bruxism, however, is a syndrome that con- old. If it occurs this early, you may want to sists of grinding or clinching your teeth see a pediatric dentist. This specialist will either consciously or unconsciously and oversee the child’s maxillary growth through orthopedic devices and in some cases, will apply the use of orthodontic54
TREATMENT OPTIONS ► Some treatments may not even involve dentistry; muscle relaxants may be used as well as physical therapy, massages or the application of heat on the masticatory muscles. ► With mouth guards, the most commonly used ones are those with a flat surfa- ce that have a sort of “neuromuscular deprogramming” effect. This form of treatment should be used together with an occlusal adjustment in order to completely treat bruxism. ► Other mouth guards: some are made using the concept of the mouth guard mentioned above, which simulates the movements made by the lower jawbone in normal conditions. “For these, anterior bite planes should be taken in order to achieve lateral excursions and protrusion (the forward movement of the lower maxilla), leaving the posterior as the only point of contact during normal occlusion,” Dr. Alfredo Vargas explains.(In the mornings, an individual with this syndrome may wake up with a feeling of general discomfort or tension in the jaw, head or in the gums, all of which are symptoms of teeth grinding.treatments. When bruxism is diagnosed, HOW DO I KNOW IF I HAVE BRUXISM? pulp can become exposed,” Vargas says. Indevices may be used to limit interocclusal each stage, whether early or advanced, thecontact and prevent patients from clin- Sometimes bruxism goes undetected. muscles may be compromised startingching their teeth. Mouth guards, for One symptom is dental erosion. This may with spasms and progressing to involun-example, have different designs so that be visible in small flat areas on the surface tary contractions and cramps. Later on,the patient can choose the one they feel of the teeth, which may be imperceptible Dr. Vargas explains, these can lead to pro-most comfortable with. to a person that is not a dental specialist. blems in the temporomandibular joint, damaging the joint tissue and the bone. In the mornings, an individual with Clearer evidence of bruxism can bethis syndrome may wake up with a feeling found if there are fractures in the enamel With any of these symptoms, the recom-of general discomfort or tension in the that expose dentine, as there are interme- mendation is to see a specialist and lowerjaw, head or in the gums, all of which are diate stages of it. In more advanced stages,symptoms of teeth grinding. extensive dental erosion can be seen, •your stress levels by doing exercise, meditating “…clinical crowns can be lost and dental or practicing other methods of relaxation 55
( )WITH YOUR MIND VASECTOMIES: A PERMANENT OPTION Many myths exist surrounding the side effects of this procedure. We can be certain, however, that it is a safe method to prevent having kids. ASESORADVISOR ALINA GIRALDO ARIZMENDI - Urologist LUZ AMPARO SALAZAR - Psychologist56
( )WITH YOUR MIND for himAs a couple, if you decide to not have (Any man over 18 can get theany more kids, and you have said, “Ok, surgery, whether they have children orwe think this is enough,” why not consi- not. While vasectomies are 99.85%der a vasectomy as a way of coming to effective, they do not, however, preventthe end to a cycle? It is not clear why sexually transmitted infections.some men many actually fear this proce-dure, which consists of preventing the it isn’t uncomfortable. There are some culture has programmed them, that isrelease of sperm. Some psychologists patients that choose to go under general what makes them a man.”have tried to interpret these responses, anesthesia, but it isn’t necessary.and say that they see the procedure as a Vasectomies are the most popular form of For urologist Giraldo Arizmendi, “Menthreat to their virility, which is nothing birth control in countries that are most have always left women responsible formore than fear presented in the form of developed, culturally speaking, such as birth control, who have spent years takinga myth, legend or lie. Japan, Canada and Scandinavian coun- hormones and then after that, must under- tries. This method is also more simple than go an operation. This is male chauvinism Urologist and head of the Urology tubal ligation, which is a more complex sur- and it is a lack of what we can be calledDepartment at the University of gery, as more precautions must be taken.” paternal understanding. Yes, it is unders-Antioquia’s Faculty of Medicine, Alina tandable that it is scary for men to haveGiraldo Arizmendi explains that this ope- One of the most widely believed myths their testicles operated on, but it is clearration is an outpatient procedure and is about vasectomies that makes men lose that there is no risk to this surgery. Thispracticed with local anesthesia: “A small interest in getting the procedure, is that it procedure can also be helpful for thoseincision is made to sever the vas deferens takes away their sex drive. They feel they who have active sex lives; a man that knows—one in each testicle— which carry the will fall into a downward spiral of impo- that he cannot get someone pregnant, cansperm from the testicles to the urethra. tency, premature ejaculation, or that they enjoy it more because the thought thatThe vas deferens are very easy to find, will not ejaculate again; which are nothing having sex can lead to pregnancy, takeswhich means there is no risk of error, as it more than urban myths. For psychologist away some of the pleasure of it.”is the densest duct of the spermatic cord. Luz Amparo Salazar, this fear is rooted inOnce identified and severed, it is sectio- the figure of the “…great patriarch; becau- Very few vasectomy procedures arened off, tied and cauterized. The vas defe- se in Latin America, the belief persists reversed (about 2%). In order to verify therens is then cut and tied. This is a stan- that men are sacred and any operation surgery was successful, a semen analysisdard technique and does not require a that affects their fertility, affects their mas- must be conducted after three months, atscalpel or stitches.” culinity. But masculinity is not just deter- which point the cauterization should be mined by their genitals, it’s determined by complete. It is important to note that aLESS COMPLEX their brains: a man is a man because of vasectomy can be reversed after an opera-Surgery lasts no longer than a half hour, how their mind is programmed and how15 minutes per duct. After the procedure, •tion. Until that happens, there is no chan-the patient can go home on their ownwhere they should rest for a maximum of ce of being fertilethree days and avoid activities that involvegreat effort, riding a bike or practicing anyother high-performance sport for a maxi-mum of eight days. “There is no reason to fear the surgery, 57
WITH YOUR MIND( )your generation5 KEYS TO ACHIEVINGEMOTIONAL BALANCEExperiencing a loss, stress or any emotion can lead you to feelingout of balance. Teaching children and youth to manage theiremotions is key to addressing this. ADVISOR According to neuropsychologist This is why it is important to clarify thatROSA GUEVARA - Psychologist, practitioner Juliana Torres, being emotiona- a balanced individual is not someone who lly balanced is the ability to, does not suffer from stress, fear or depres- at Coomeva Medicina Prepagada. “…remain calm in any given situa- sion; it is someone who has the strength to JULIANA TORRES - Neuropsychologist tion. It is having the power to mana- maintain harmony between what they want ge your emotions and be aware of and what they are experiencing. This is them.” This does not mean that an what helps turn certain situations into lear- individual cannot experience a roller ning opportunities, such as the loss of a coaster of emotions throughout their loved one or not achieving what you want at lives. The secret is to handle them in school or at work, among other situations. a way that helps avoid falling into Such learning opportunities help you to drama or tension that blind you from better manage these experiences as well as understanding the perspectives of others. This is easier said than done, howe- others, due to a lack of awareness of ver. The following are five keys to help you yourself and of reality. achieve emotional balance.
WITH YOUR MIND 2 3( )your generation 1Accept yourself. This is about being at peace Identify what happens to your Manage your perception of body image. Thiswith what you have, both in regard to social body when you experience an comes from our need to see ourselves inand family relationships and in the physical emotion. We experience many others. “We perceive of ourselves as people,and financial realm. This involves understan- feelings when an emotion hits us: through personal body image. Because of ourding that you are not perfect and that not pain, weakness, mourning, eupho- need to fit in and have a sense of belonging, weeveryone has what they want. Our neuropsy- ria, etc. When these emotions are have a greater need to see ourselves in thechologist suggests doing exercise that require not pleasant, think positively about eyes of others than in our own eyes. The messa-you to confront yourself and to get to know the emotion and avoid expressing ge is one we hear time and time again: it doesn’tyourself, “The distorted views we have oursel- it in negative terms. “Words matter how you think others see you, but howves tend to be more emotional than physical, influence our emotions and our you feel. Unconsciously, however, from our needand sometimes we let others take charge of bodies,” our expert indicates. to be accepted by others, we are always tryingour own emotions. It is crucial to to determine whether we have the approval ofacknowledge who you are as a person and as 5 those that surround us, or if we are being rejec-someone that has strengths and weaknesses.” ted,” states psychologist Rosa Guevara. 4 WHAT MAKES US EMOTIONALLY UNBALANCED?Define your own image. Guevara Set limits. In this day in age, limiting the Reasons that lead us to becomingexplains that the information we use of dominant social networks is neces-receive from ourselves, “…is ingrained sary, as they do not always have a positive unbalanced. Catch them before it isin us from the moment we are born: influence on us. For Guevara, the need toparents or those that are close to us have an identity, to be accepted or to too late.describe us as beautiful, they make belong to the virtual world through a “like”reference to our skin color, or the does not need to be completely eradica- ► Poor self-imageshape of our body, etc. We create a ted: “It should be a part of the knowledge ► Low self-esteemperspective of our image from these of accepting others as free and autono- ► Lack of self-controlinteractions and from the information mous. Youth seek to create their own ► Biological disordersthat is stored in our cellular memory.” image for the approval or perception of ► Irrational thoughtsIn order to achieve an adequate per- others, and then they take this image on.”ception of ourselves, we must have Going too much to the gym so that youself-awareness as well as filter what can “look good to others,” not eating to bewe are told about ourselves versus the right size, or buying what is in fashionwhat we know we are like and what so that you can “be accepted” are otherwe can demonstrate to the world. practices that should come to an end.60
( )WITH YOUR MIND 61
WCOITNH TYUOUMREMNTINED( ))couples ENJOYING LIFE AS A COUPLE After years of Getting stuck in a routine can put that help keep the relationship alive, while shared experiences an end to the dreams and hopes also sharing social, family and leisure time,” and living together, of a couple. Regardless of the explains psychologist Isabel Castrillón. couples may face a time they have been together, this can occur at any given moment. Sometimes we tend to blame our part- “monotony crisis.” ner if issues arise related with the munda- Learn what you can In order revitalize the relationship and ne and monotonous. It is important to prevent it from ending or from going through acknowledge that these issues depend on do about it. a period of ups and downs, it is important to both people and that both are responsible go back to basics and surprise the other with for keeping the relationship alive. ADVISOR special details and signs of affection. ISABEL CASTRILLÓN WORKING AS A TEAM Some ways to fight monotony include Good communication helps to prevent Psychologist developing a sense of humor, creating new disagreements and establish a sense of rituals and engaging in new activities. acceptance that recognizes individual free- doms and spaces. “When you love someone, it is impor- tant to show it. This bond is strengthened A couple that talks with one another is by showing respect, working on communi- one that makes decisions together, listens cation and sharing activities and pleasures62
( )CON TU MENTE 63
( )CON TU MENTESTAGES OF LOVING RELATIONSHIPSCouples go through different phases or stages depending on how long they have been together and the quality of the timethey have spent together. These include:1 Falling in love: This occurs in 2 Passionate love: This begins six 3 Companionship: This stage refers to the first months of the rela- tionship. This stage revolves months into the relationship and partnerships that have lasted longer greatly around seduction lasts for about four years. This is than four years, where generally, the and idealizing one another. when each person gets to know couple has a set life plan together. In each other better and the bond order to reach this phase, it is impor- between each becomes stronger. tant to understand that it is inevitable to experience a decline in passion.and understands each other, deals with PUT BOREDOM In order to recharge the energy in a rela-periods of monotony and finds quick and TO AN END tionship, agreements should be reachedeffective solutions. that are based on life preferences and pers- To get out of your routine, consider pectives in order to be able to work hard The way a couple exchanges information, the following recommendations: on fostering trust in one another.their ability to argue objectively and their Eroticism and sensuality are faithful alliesability to understand others are also aspects ► Surprise your partner and to these special moments of a rela-that can be worked on to save a relationship. motivate their sense of curiosity tionship. Setting limits or belittling one- self because you are embarrassed about For Castrillón, learning to do ► Plan new activities something is not an option.something together is a great way to help ► Look for ways to be creativedeal with monotony. It is an opportunity ► Develop hobbies together A relationship where there is noto demonstrate how much you love your ► Take risks and try new communication or details exchanged, ispartner and how far you can go to keep one that is going down the wrong road.them happy. experiences To save a relationship, it is important to ► Do not fear sensuality and demonstrate to the other how special they It is also an opportunity to share and are and why it is worth it to stay together.rediscover skills and emotions, and is a erotic experiencesway to learn as a couple and create sha- Looking for ways to save the relationshipred points of view on life together from and give it new energy is not easy. It is a mat-a new perspective. •ter of working as a couple and giving your all Sex should also not remain a simpletaboo or something that is left stagnant. to understand and love one another64
)CORPORATE10 CATEGORIES HAVE BEEN SPECIFIED BY THE WORLD HEALTH ORGANIZATION AS THE NUMBER OF DIFFERENT LIFE SKILLS THAT EXIST.IMPROVING ONE’S LIFE SKILLS ALLOWS PEOPLE TO INTERACTAND RELATE TO ONE ANOTHER IN AN EFFECTIVE ANDSATISFYING WAY.HAVING SELF-KNOWLEDGE BEING EMPATHETIC DEALING WITH CONFLICTThis is the ability to know yourself and The ability to understand the lives, situa- This is the ability to accept that misun-recognize your own strengths, wea- tions and feelings of others. derstandings are part of being humanknesses, mindset and values. This helps people to embrace diversity and develop constructive strategies to and improves relationships. deal with them, thereby reducing stress.
( )CORPORATE specialTHE BENEFITS OFBREASTFEEDINGAugust first marks the beginning of WorldBreastfeeding Week. Breast milk providesbabies with the nutrients it needs andstrengthens the bond of love betweenmothers and their babies.Breast milk is the best and only form which is being held in 170 countries with of nourishment that a mother can the objective of contributing to the inte- offer their child the moment they gral development of children. The Worldare born. It supports the development of Health Organization, the Colombianbabies’ brains, digestion, immune systems Ministry of Health and UNICEF recom-and also supports their emotional deve- mend breastfeeding exclusively during thelopment. Promoting this act of love is the first six months of life. The following areobjective of world breastfeeding week, some tips to consider.1 Because breastfeeding is a process 2 A healthy and balanced diet 3 There are no specific foods that increa- based on supply and demand, all that includes vegetables, fruits, se or decrease the production of milk. mothers produce a sufficient supply grains and proteins is all the If the mother feels that a certain food is of quality breast milk. When mother needs to receive pro- affecting her negatively, however, and breastfeeding, mothers should be per nourishment and produce feels that her baby is being affected as aware of some important techni- milk. Calcium can come from a well, it is best to refrain from breastfe- ques: the baby’s mouth should be variety of non-dairy sources eding for a short period. It is important wide open and well-attached to the such as green vegetables, to know that onions, asparagus or some areola. The more suction there is, seeds, nuts and fish such as highly seasoned foods can change the the more milk will be produced. sardines and salmon. flavor of breast milk.66
( )CORPORATE A MILK BANK ? AT HOME WHAT IS THE BEST POSITION The idea here, is for mothers to have TO BREASTFEED IN? a supply of breastmilk, especially for It is important for both mothers and when her maternity leave is over and babies to be comfortable. Mothers can she must return to her job. How does choose from several different positions this work? including: being seated, laying down or ► Obtain breast milk through manual using a cradle or football hold (which can be very helpful with twins). This extraction or by using breast pumps. way the babies are on both sides of ► Store it in glass recipients or special her and she can hold their heads and have her hands in front of her chest bags designed for breastmilk. It is while their bodies and feet are behind. important for them to be well-sealed. Using pillows can be very helpful for ► Label the recipient with the date and supporting their bodies. time it was extracted. Store it in the freezer in a place where it receives a IS BREAST MILK THE SAME AS cool, direct flow of air so that it does FEEDING WITH COMMERCIAL MILK? not thaw and lose its properties. No. Breast milk is specifically desig- ► Breastmilk can be frozen for up to ned for humans and contains the three months. exact nutrients and substances that guarantee the baby’s growth and 56 development. It also protects them from infections, otitis, malnutrition, OF 100 BABIES BEGIN childhood diabetes, and prevents BREASTFEEDING WITHIN THE them from becoming overweight or FIRST HOUR OF BEING BORN, obese as an adult. Cow milk is for cal- ves and contains nutrients that babies’ ACCORDING TO FIGURES bodies are not designed to receive. FROM THE MINISTRY OF SHOULD BREASTFEEDING BE HEALTH. DONE ON A SCHEDULE? In the first six months of life, breastfe-4 It is normal for mothers to have nipple pain 5 After the baby’s first six months of eding should occur on an on-demand or to fear they will not have enough milk life, the suggestion is to comple- basis or because the baby is hungry, the when they breastfeed. During this stage, it ment breastfeeding with different mother feels her breasts are full or is helpful for mothers to receive the food groups: vegetables, fruits, because both want to have physical support of a specialized healthcare team tubers and meats, among others. In and loving contact. The habits of when that can be there for her in this new phase. this first stage of eating, offer them babies eat, sleep and wake up are simi- It is also important for mothers to share blended foods, followed by lar to those of the basic needs of any how they are feeling with family members chopped foods and finally solid mammal. Each baby is unique and diffe- in order to have a more positive experien- foods. This helps the chewing pro- ce throughout this process. cess develop. •rent and over time will adapt to the pat- terns of their new environment 67
( )CORPORATE institutional AT THE FOREFRONT OFCLINICAL EXCELLENCE Leaders from the On June 2, Cali served as the host and marketing knowledge-based products health cluster in city of the first Symposium for and services. Colombia met in Innovation in Clinical Excellence, a gathering space for international leaders “The design of the Symposium for Cali, where the first on issues surrounding innovation in the Innovation was based on this strategy. It Symposium for healthcare sector. The event was held at was made with the objective of getting com- the Valle del Pacífico Event Center. panies and academia to work together onInnovation in Clinical innovative processes that will help identifyExcellence was held. This symposium was attended by 189 opportunities to improve the knowledge people from over 60 companies and univer- that already exists in the region,” explains sities involved in medical and healthcare Esteban Piedrahíta, President of the Cali services. Different speakers from the acade- Chamber of Commerce. mic program put the spotlight on patients as the center of discussion, which helped Director of the Program for Productive the industry to expand its vision of the Transformation of the Ministry of opportunity for improvement it has. Commerce, Industry and Tourism, Claudia Bedoya, states, “It is important for us to In 2015, the participating companies support the companies that are part of this of the Cluster Initiative for Clinical cluster, whether they are from the healthca- Excellence developed an action plan to re sector, are involved in tourism, or related identify the areas to work on in the activities. We want our clinical excellence to coming years that would strengthen their be recognized in other markets and interna- competitiveness. The strategic focus of the tionally, which is why it is important for Action Plan gives priority to developing these meetings to happen.”
AT THE FOREFRONT LETTERS FROM THE MAIL1 Working towards telemedicine: Luis Fernando The following are two thank you letters that Cifuentes, Director of Boston Scientific for the highlight the quality services received from Andean region, explains how it is important to deter- Coomeva Private Healthcare. The letters were sent mine what healthcare focus should directly reach the by member Alba Lucía Restrepo and by dentist patient. He emphasizes that medicine is becoming Johan Jurado Delgado on behalf of his patient, Libia digitalized throughout the world through apps, web Marina Rendón Estrada. pages and telemedicine. “We want to improve the health of patients and want better treatment and pre- I would like to thank you for the excellent service I vention options for disease. Today we have the tools received through my dental policy (braces). The staff that can change the way patients are treated.” One of was very kind to me and the office was a nice, comfor- his ideas is to create a system similar to that of a cre- table place to be in. We are fortunate to have some dit reporting agency; where with just the number of special benefits. your government-issued ID, you can have virtual access to your medical history, which would allow you ALBA LUCÍA YEPES RESTREPO, member. to be treated in places with less support. I am writing to tell you about the wonderful thank2 A greater use of technology: At the event, software deve- you I received over the phone from Mrs. Libia Marina loper Andrés Zuluaga presented on his experience with Rendón Estrada, a policyholder of the Coomeva the company Clearview App, which creates tools for Private Healthcare Oral Health program in the city of improving patients’ lifestyles and healthcare provision. He Palmira. She told me me that she is extremely happy presented on a few developments occurring with catheter with the Dental Elite program and is a big supporter systems used for diagnosing heart disease that are availa- of it. In her words, “The program turned out to work ble to patients throughout the world, including Colombia. excellent for me and I recommend to everyone.” She Positive results have also been seen from other patents states that the service and treatment she received that make it possible to treat other diseases, such as: tools from all of the healthcare professionals was excellent, for diagnosing cancer, and apps for personalized medicine making it a positive, memorable experience for her. to be used in the areas of hematology, anemia or HIV. Creating laboratories to make women’s annual exams JOHAN JURADO DELGADO, dentist more automatic with more accurate and timely results may Oral Health Service Line also be possible in the near future. Coomeva Medicina Prepagada.3 Health tourism: The last census from the Program for Productive Transformation of the Ministry of Commerce, CONTACT US AT THE FOLLOWING NUMBERS: Industry and Tourism showed two significant figures from Bogotá: (1) 743 54 85 2014: US $145 million dollars entered the country and Cali: (2) 489 00 73 41,000 patients from the United States, Spain, Mexico Barranquilla: (5) 385 31 65 and United Kingdom were treated here. Some of the Medellín: (4) 604 45 07 most highly sought medical interventions were rhinoplas- Toll-free Line: 01 8000 93 1 666 ties (plastic surgery of the nose), augmentation mammo- OR THROUGH OUR WEBPAGE: plasties (breast enlargement), liposuction and dental ser- www.medicinaprepagada.coomeva.com.co vices. “Colombia is a symbol of high quality medicine. The country must take advantage of how it has been recognized for its good treatment for cancer, cosmetic surgery and other major surgeries. In order for innova- tion to occur, the government, academic institutions and hospitals must work together,” Claudia Bedoya states.
( ))CORNPTOIGROATE comcuanmicpaacigónHFOER AYOLUTRH LEARN MORE ABOUT YOURExercising, eating well and relaxing the mind HEALTHare all part of your health and wellbeing. Takea moment to learn about our new campaign. www.cuidarteesquererte.co is a webpage for our members so they can research their health needs by age or stage of life.ADVISORCAMILO DIUSABA PERDOMONational Marketing Director,Coomeva Healthcare SectorDesigned with the intention of The aim of this initiative is for indivi- Camilo Diusaba, Marketing Director of caring for the health of our mem- duals to be conscious about caring for the Coomeva Healthcare Sector. bers and their families and priori- themselves and give up negative habits Following this line of thought, the pur-tizing disease prevention, Coomeva Private such as smoking or unhealthy eating, pose messages like, “Fill your life withHealthcare is promoting healthy lifestyles and take on positive habits such as exer- physical activity and good company,”based on three fundamental pillars: self- cising and relaxing the mind in benefit “Pack your days with less calories andcare, mental wellbeing and comprehensive of our daily lives. “Leading a quality life more energy,” and “A fun habit: 60care for children and youth. These pillars means improving the way people feel. minutes of exercise,” is to invite ourare part of our campaign, “Your Health The basic foundation of healthcare is members to become engaged in the cha-and Loving Yourself,” (Cuidarte es rooted in our own individual will, llenge of living a balanced life. To begin,Quererte), each of which aligns with the everything else is a tool, information ordifferent programs we offer. a way to achieve self-love,” explains •all you need is a little enthusiasm and clear objectives72
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( )CORPORATE directory UPDATED CONTACT NEW PROVIDERS INFORMATION BOGOTÁ NEIVA BOGOTÁ Phoniatrics, Speech Therapy, Colonoscopies, Digestive Orthopedics and Orthopedic Psychology, Physical Therapy Endoscopies and Surgery. Foot and Ankle Surgery and Occupational Therapy Gastroenterology Luis Eduardo Moreno Burgos Avant Salud Integral SAS. Endotek Ltda. Cra. 23 # 124-70, cons. 506 Av. cra. 19 # 154-48, cons. 104 3176448096 3114570187 Calle 16 # 6-61 IBAGUÉ Physical Therapy 8745428 Speech Therapy Physical Care Ltda. Rehabilitar Summa Group SAS. Cra. 21A # 124-55, cons 105 Cra. 27 # 9-76 barrio Belén 2148522 2623467 - 3158881429 CAJICÁ Psychology, Physical Therapy, Endodontics, General Speech Therapy, Occupational Dentistry, Orthodontics, Therapy and Respiratory Periodontology and Therapy Oral Rehabilitation Rehabilitar Summa Group SAS. Brackets AFH SAS. Calle 42 # 5-06 2623405 - 3158881429 Cra. 6 # 8-100 VILLAVICENCIO 311887256 Ophthalmology and Ophthalmological Testing Cra. 33 # 40-39 310563226374
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