SIGNATURE SONOMA VALLEY | SPONSORSHIP

2 0 1 8 SIGNATURESONOMA VALLEYSPONSORSHIPOPPORTUNITIES APRIL 6–8 2018SONOMA VA L L E Y

SIGNATURE SONOMA VALLEY LAUNCHED IN 2017 TO A HIGHLY SELECTIVEAUDIENCE OF WINE CONSUMERS & COLLECTORS, VINTNERS, SOMMELIERS ANDWRITERS. THIS FORWARD-THINKING AND DYNAMIC WINE EVENT BRINGS OURWORLD-CLASS WINE REGION TO LIFE AND EDUCATES, SURPRISES AND DELIGHTSPARTICIPANTS WHO SEEK MEMORABLE EXPERIENCES. SIGNATURE SONOMA VALLEY BY THE NUMBERS 3 DAYS 350 EXCLUSIVE GUESTS 110 VINTNER & GROWER HOSTS 87+ MILLION MEDIA IMPRESSIONS 80 WINES TASTED 67 NEW WINES DISCOVERED 17 PRIVATE CELLARS REACHED INTO 12 SOMMELIER-LED TASTINGS 6 VINEYARDS WALKED

BUILDING UPON THE SPECTACULAR SUCCESS OF THE INAUGURAL YEAR,THIS YEAR’S EVENT GROWS TO THREE DAYS WITH AN EXPANDED RANGE OFGUEST OFFERINGS. FROM INTIMATE WINEMAKER LUNCHES AND IMMERSIVEVINEYARD EXPERIENCES, TO LUXURIOUS DINNERS AND EXCLUSIVE TASTINGSOF RARE LIBRARY WINES, THE 2018 EVENT WILL SHOWCASE WORLD-CLASSWINES IN A DISTINCTIVELY MEMORABLE SETTING.WE INVITE YOU TO BECOME ONE OF OUR CAREFULLY SELECTED PARTNERSTHAT EMBRACES THE SONOMA VALLEY LIFESTYLE AND BRINGS A UNIQUEEXPERIENCE TO LIFE FOR OUR GUESTS.

2 0 1 7 ‘ONE FROM THE CELLAR’ WINES POURED AT LEGENDS DINNER A ONCE-IN-A-LIFETIME OPPORTUNITY TO SHARE LEGENDARY WINES AND THE STORIES BEHIND THEM. EACH WINE LUMINARY SELECTED A WINE FROM THEIR PRIVATE CELLAR TO SHARE EXCLUSIVELY WITH SIGNATURE SONOMA VALLEY GUESTS.1933 California Growers Arpaxat Setrakian Vineyard Tawny Port, CaliforniaPOURED BY JEFF GAFFNER and JEFF O’NEILLWinemaker & Owner, Ram’s Gate Winery1933 Larkmead Burgundy, CaliforniaPOURED BY JOEL PETERSON, Winemaker, Ravenswood Winery 1977 Hanzell Vineyards Pinot Noir, Sonoma ValleyPOURED BY STEVEN SANGIACOMO, Partner, Sangiacomo Family Vineyards 1978 Chateau Mouton Rothschild, Pauillac, FrancePOURED BY SQUIRE FRIDELL, Winemaker, GlenLyon Vineyards & Winery 1990 Arrowood Cabernet Sauvignon, Sonoma CountyPOURED BY ERICH BRADLEY, Winemaker, Repris Wines & Pangloss Cellars 1992 Harlan Estate Bordeaux Blend, Napa ValleyPOURED BY BRION WISE, Owner, B. Wise Vineyards 1996 Domaine Marquis d’Angerville Clos des Ducs, Volnay Premier Cru,FrancePOURED BY DAN FISHMAN, Winemaker, The Donum Estate 1996 Gloria Ferrer Royal Cuvée Brut, Sonoma ValleyPOURED BY EVA BERTRAN, President, Gloria Ferrer Caves & Vineyards 1997 Arrowood “Hoot Owl Creek- Special Select Late Harvest”Alexander Valley White RieslingPOURED BY RICHARD AND ALIS ARROWOOD, Winemaker, Amapola CreekVineyards & Winery by Richard Arrowood 1997 Carmenet Cabernet Sauvignon Reserve, Moon Mountain DistrictPOURED BY JEFF BAKER, Winemaker, Stone Edge Farm Estate Vineyards & Winery 2002 Domaine Dujac Clos de la Roche Grand Cru, Cote de Nuits, France 1.5LPOURED BY BILL PRICE, Owner, Three Sticks Wines 2002 Louis Jadot Batard-Montrachet Grand Cru, Cote de Beaune, FrancePOURED BY KENNETH JUHASZ, Winemaker, AUTEUR Wines 2005 Domaine de la Vougeraie Vougeot 1er Cru “Le Clos Blanc de Vougeot”Monopole, Vougeot Premier Cru, FrancePOURED BY JEAN-CHARLES BOISSET, Owner, Buena Vista Winery 2008 Winery Sixteen 600 Estate Zinfandel, Moon Mountain DistrictPOURED BY PHIL COTURRI, Owner & Winegrower, Winery Sixteen 600 2009 Dane Cellars Los Chamizal Vineyard Zinfandel, Sonoma ValleyPOURED BY BART HANSEN, Winemaker, Dane Cellars 2011 Landmark Vineyards Damaris Reserve Chardonnay, Sonoma ValleyPOURED BY GREG STACH, Winemaker, Landmark Vineyards 2014 Sojourn Cellars Gap’s Crown Vineyard Pinot Noir, Sonoma CoastPOURED BY ERICH BRADLEY, Winemaker, Sojourn Cellars

2018 WEEKEND ITINERARY F R I DAY SAT U R DAY S U N DAY APRIL 6, 2018 APRIL 7, 2018 APRIL 8, 2018 IMMERSION IMMERSION BUBBLES + BRUNCH VINEYARD EXPLORATION VINEYARD EXPLORATION 10:00AM – 12:00PM 10:30AM – 1:30PM 10:30AM – 1:30PM THE HUB INFO & WINE HANGOUT WINE + DESIGN LUNCH WINE + DESIGN LUNCH 11:30AM – 1:30PM 11:30AM – 1:30PM 10:00AM – 1:00PM ICON RETROSPECTIVEWINE & FOOD EXPERIENCE LEGENDARY TASTING 6:00PM – 10:00PM 3:00PM – 4:30PM THE HUB LEGENDS INFO & WINE HANGOUT COLLECTOR’S DINNER 10:00AM – 5:30PM 6:30PM – 11:00PM THE HUB INFO & WINE HANGOUT 10:00AM – 5:30PMTHE HUB - OPEN DAILY IN THE HEART OF SONOMA’S HISTORIC TOWN PLAZA, THE HUB SERVES AS A CENTRALGATHERING PLACE AND A HOME-AWAY-FROM-HOME FOR SIGNATURE SONOMA VALLEY GUESTS. RELAX IN THEWINE LOUNGE, CATCH A SHUTTLE TO YOUR NEXT SIGNATURE EVENT, ATTEND A WINE SEMINAR, BOOK A PRIVATEWINERY EXCURSION, OR PURCHASE FEATURED SIGNATURE SONOMA VALLEY WINES.

2018 EVENT OVERVIEW MORNING & AFTERNOON IMMERSION WINE + DESIGN BUBBLES + BRUNCH FRI APRIL 6 + SAT APRIL 7 FRI APRIL 6 + SAT APRIL 7 SUN APRIL 8 10:30AM - 1:30PM 11:30AM - 1:30PM 10:00AM - 12:00PM $175PP | 100 GUESTS $175PP | 40 GUESTS $65PP | 85 GUESTSImmersion takes you behind- Experience exquisite cuisine Bid farewell to a weekendthe-vines at Sonoma Valley’s paired with spectacular wines, well-lived at Signaturemost iconic vineyards, remote set in distinctive and rarely Sonoma Valley’s festivelysites that few people have accessible, one-of-a-kind fun finale event: BUBBLES +the opportunity to visit. Join locations featuring unique design BRUNCH. Enjoy a winean intimate, curated tasting or architectural elements. country brunch paired withof wines produced from each Each intimate gathering is a curated range of sparklingvineyard, while enjoying a hosted by prominent vintners, wines, many only availablesommelier-moderated Wine + Design offers a in limited quantities atdiscussion amongst the contemporary spin on the the winery. This is yourwinemakers who crafted traditional winemaker lunch. chance to mingle withthem. Followed by farm-to- fellow Signature guests (andtable lunch for an immersive likely a few vintners andwine country excursion. growers), recounting your favorite moments from three memorable days.

2018 EVENT OVERVIEW AFTERNOON & EVENING ICON RETROSPECTIVE LEGENDSFRI APRIL 6, 6:00PM - 10:00PM SAT APRIL 7, 3:00PM - 4:30PM SAT APRIL 7, 6:30PM - 11:00PM $250PP | 250 GUESTS $250PP | 50 GUESTS $500PP | 150 GUESTSGuests will enjoy up-close- Join fellow wine aficionados One of Sonoma Valley’s mostand-personal access to and collectors for an extremely exclusive and captivatingSonoma Valley’s ICONS: a rare retrospective tasting locations is the ideal setting‘who’s who’ of our vintner and showcasing an iconic Sonoma to raise a glass alongsidegrower community. This walk Valley winery. Signature a room full of local winearound tasting will feature an Sonoma Valley’s Executive legends. Your table’s hostimpressive collection of the Wine Director, along with an has selected a special winemost interesting wines and esteemed panel, will provide from their private collection — avineyards in Sonoma Valley expert perspectives on the bottle both rare and personal,that our esteemed Wine Panel nuances of each vintage. speaking to the history,spent weeks discovering, Only 50 coveted seats will passion and innovation thatpaired with a curated selection be available. has catapulted Sonoma Valleyof local cuisine, live music into wine cellars, and onto ta-and more. bles, worldwide. The Legends Dinner is Signature Sonoma Valley’s flagship event.

AUDIENCES I G N AT U R E S O N O M A VA L L E Y O F F E R S A H I G H LY C U LT I VAT E D A U D I E N C E P R I VAT E AC C E S S T OA D E E P LY R O OT E D C O M M U N I T Y O F V I N T N E R S & G R OW E R S I N O N E O F C A L I F O R N I A’ S M O S TLEGENDARY WINE REGIONS . OUR PARTNE RS H AVE TH E O PPO RTU NITY TO CO NNECT TO ACOVETED AUDIENCE OF HIGH NET-WORTH WINE COLLECTORS AND ENTHUSIASTS.Signature Sonoma Valley offers rare wine experiences that ATTENDEES BY GEOGRAPHYhighlight Sonoma Valley’s distinctive heritage, legacy, and SONOMA COUNTY 68%entrepreneurial spirit: B AY A R E A 1 8 % • Opportunity to acquire new high-value, SOUTHERN CALIFORNIA 7% limited production wines MIDWEST 4% TEXAS 3% • Small-scale, personal, and authentic experiences • “Only in Sonoma Valley” discoveriesConnect with members of the ‘Global Affluent Tribe’: • Appreciates selective inclusiveness • Seeks high worth acquisition • Values rare experiencesEVERY WINE FEATURED DURING THE THREE-DAY EVENT DEMONSTRATES THE STRONG TRADITION OF QUALITYWINEMAKING AND DISTINCTIVENESS THAT RANKS SONOMA VALLEY AMONG THE WORLD’S PREMIERWINEGROWING REGIONS.

TARGETED EXPOSUREM E D I A A N D P R O M OT I O N F O R S I G N AT U R E S O N O M A VA L L E Y I S F I N E LY T U N E D TO R E AC H O U R TA R G E TAUDIENCE OF COLLECTORS AND HIGHLY AFFLUENT WINE ENTHUSIASTS. OUR MEDIA PARTNERS UNDERSTAND OURAUDIENCE’S TASTES AND PREFERENCES, AND REACH DEEPLY INTO OUR TARGET DEMOGRAPHIC. AN INTEGRATEDSTRATEGY OF PRINT, DIGITAL AND SOCIAL MEDIA REINFORCES THE POWERFUL MESSAGES AND IMAGE OFSIGNATURE SONOMA VALLEY.WEB TRAFFICFrom dedicated pages for each of the marquee events toprofiles of participating Vintners & Growers the inauguralSignature Sonoma Valley came to life online.2017 SIGNATURE RELATED WEB TRAFFIC:TOTAL SESSIONS: 5,146UNIQUE USERS: 3,791DIGITAL & DIRECT PROMOTIONWe work with several key partners to connect directlywith our affluent and highly selective audience. Throughqualified and targeted email and home delivery of ourexclusive event invitation, we reach out to the guests ofSignature Sonoma Valley with personal and memorablecommunications.TARGETED EMAILS TO THE FOLLOWING:57,547 qualified visitors to Sonoma Valley31,600 selected high-end Bay Area subscribers333 targeted VIP guestsDigital Invitation: 11,000 targeted recipientsPrinted Invitation: 600 qualified recipientsMEDIA & SOCIAL MEDIAEditorial features with regional and national media partnersgarnered outstanding exposure with a targeted anddiscriminating audience.MEDIA IMPRESSIONS: “TAKE A PEEK INTO THE PRIVATEROBB REPORT DIGITAL: 467,000 unique visitors WORLD OF SONOMA WINEMAKING”HUFFINGTON POST: 200 million viewers HUFFINGTON POST—APRIL 9, 2017VOGUE.COM: 6.6 million viewersSAN FRANCISCO MAGAZINE PRINT: 108,000 readersSAN FRANCISCO MAGAZINE ONLINE: 132,000 viewersSILICON VALLEY MAGAZINE ONLINE: 32,000 viewersD MAGAZINE ONLINE: 311,000 viewersSONOMA MAGAZINE: 25,000 subscribersHAUTE LIVING ONLINE: 448,000 viewersTOTAL SOCIAL MEDIA VIEWS: 500,000+FACEBOOK: 22,000 followers; 225 postsINSTAGRAM: 37,000 followers; 116 posts

FEATURED VINTNERS & GROWERSAS A SIGNATURE SONOMA VALLEY PARTNER, YOUR BUSINESS IS AN INTEGRAL PART OF THE SONOMA VALLEYCOMMUNITY AND WILL RECEIVE UNPRECEDENTED ACCESS TO SONOMA VALLEY VINTNERS & GROWERS, WHICHMEANS ACCESS TO KEY DECISION-MAKERS. THE SONOMA VALLEY VINTNERS & GROWERS ALLIANCE MEMBERSHIPCONSISTS OF OVER 250 VINTNER AND GROWER MEMBERS PLUS BUSINESS ASSOCIATE MEMBERS. THE FOUNDER’SCIRCLE INCLUDES LEADERS OF THE SONOMA VALLEY WINE COMMUNITY WHO HAVE INVESTED IN THE FUTURE OFTHE SIGNATURE SONOMA VALLEY EVENT AND PROGRAMS.FOUNDERS CIRCLE MEMBERS • LANDMARK VINEYARDS • MICHAEL MUSCARDINI, MUSCARDINI CELLARS • RICHARD AND ALIS ARROWOOD, AMAPOLA CREEK • JEFF O'NEILL, RAM'S GATE WINERY VINEYARDS & WINERY BY RICHARD ARROWOOD • JOEL PETERSON, RAVENSWOOD WINERY • SANGIACOMO FAMILY VINEYARDS• BRION WISE, B. WISE VINEYARDS • BILL PRICE, PRICE FAMILY VINEYARDS & ESTATES• WOOD/BENWARD/KRAUSE FAMILIES, BELTANE RANCH• JEAN-CHARLES BOISSET, BUENA VISTA WINERY• EVA BERTRAN, GLORIA FERRER CAVES & VINEYARDS• ROBERT KAMEN, KAMEN ESTATE WINESAMAPOLA CREEK VINEYARDS & WINERY HAMEL FAMILY WINES PETRONI VINEYARDS BY RICHARD ARROWOOD HANZELL VINEYARDS RAM'S GATE WINERY HIGHWAY 12 VINEYARDS & WINERY RAVENSWOOD WINERYANABA WINES HOMEWOOD WINERY REPRIS WINESANNADEL ESTATE WINERY IDELL FAMILY VINEYARDS ROBLEDO FAMILY WINERYARROWOOD VINEYARDS & WINERY IMAGERY ESTATE WINERY ROCHE WINERY AND VINEYARDSATWOOD RANCH JACK LONDON VINEYARD ROGER ROESSLER WINESAUTEUR WINES JACUZZI FAMILY VINEYARDS S. L. CELLARSB. WISE VINEYARDS JEFF COHN CELLARS SANGIACOMO FAMILY VINEYARDSB.R. COHN WINERY & OLIVE KAMEN ESTATE WINES SCHUG CARNEROS ESTATE WINERYOIL COMPANY KENWOOD VINEYARDS SCRIBE WINERYBARBED OAK VINEYARD KISTLER VINEYARDS SEBASTIANI VINEYARDS & WINERYBARTHOLOMEW PARK WINERY KIVELSTADT CELLARS SOJOURN CELLARSBELDEN BARNS KOPRIVA WINE SONOMA VIEW VINEYARDBELTANE RANCH KORBIN KAMERON SONOMA-LOEB WINESBENNETT VALLEY CELLARS LA ROCHELLE WINES SPANN VINEYARDSBENZIGER FAMILY WINERY LAKE SONOMA WINERY ST. ANNE'S CROSSING WINERYBROADWAY VINEYARDS LANDA VINEYARDS ST. FRANCIS WINERY & VINEYARDSBUENA VISTA WINERY LANDMARK VINEYARDS STONE EDGE FARM ESTATE VINEYARDSCANIHAN FAMILY WINES LARSON FAMILY WINERY AND WINERYCEJA VINEYARDS LASSETER FAMILY WINERY TALISMAN WINESCHATEAU ST. JEAN LAUREL GLEN VINEYARD THE DONUM ESTATECLINE CELLARS LEDSON WINERY & VINEYARDS THREE STICKS WINESCORNER 103 LITTLE VINEYARDS FAMILY WINERY TIN BARN VINEYARDSDANE CELLARS LOXTON CELLARS TWO AMIGOS WINERYDEERFIELD RANCH WINERY MACLEOD FAMILY VINEYARD TY CATON VINEYARDSDEERING WINE MADRONE ESTATE WINERY TYGE WILLIAM CELLARSDUNSTAN WINES MAYO FAMILY WINERY VJB VINEYARDS & CELLARSENKIDU WINE MEADOWCROFT WINES WALT WINESERIC ROSS WINERY MUSCARDINI CELLARS WESTERHOLD FAMILY VINEYARDSFATHIA VINEYARDS PAINT HORSE WINERY WESTWOOD WINEGLENLYON VINEYARDS & WINERY PANGLOSS CELLARS WINERY SIXTEEN 600GLORIA FERRER CAVES & VINEYARDSGORDENKER

SPONSORSHIP OPPORTUNITIESAS A SIGNATURE SONOMA VALLEY PARTNER, YOUR BRAND WILL BE PROMINENTLY AND TASTEFULLY FEATURED TOOUR HIGHLY-CULTIVATED AUDIENCE. DISCRIMINATING AND SELECTIVE IN THEIR CHOICES, THESE HIGH-NET WORTHINDIVIDUALS SEEK HIGH-QUALITY, HIGH-TOUCH EXPERIENCES IN A TIGHTLY CURATED ENVIRONMENT.THE RIGHT OPPORTUNITY FOR OUR GUESTS AND OTHER INDUSTRY PARTNERS TO ENGAGE WITH YOUR BRAND CANBE TAILORED FROM THE OPTIONS OUTLINED BELOW. AS A PARTNER, YOU WILL RECEIVE A SINGULAR PACKAGE OFBENEFITS DESIGNED TO SHOWCASE YOUR BRAND’S INVESTMENT IN THE FUTURE OF SIGNATURE SONOMA VALLEY.SPONSORSHIP OPPORTUNITIES SIGNATURE SONOMA VALLEY EXECUTIVE NAMING PARTNER LEGENDS PRESENTING PARTNERS – INDUSTRY & GUEST ICON PRESENTING PARTNERS – INDUSTRY & GUEST RETROSPECTIVE PRESENTING PARTNERS – INDUSTRY & GUEST IMMERSION PRESENTING PARTNER THE HUB PRESENTING PARTNER TECHNOLOGY PARTNER WINE & FOOD LEARNING CENTER HOSTCATEGORY SPONSORS AUTOMOTIVE: $35,000 FINANCIAL: $25,000 CULINARY: $15,000WEEKEND SPONSORS BALTHAZAR: $50,000 IMPERIAL: $25,000 JEROBOAM: $10,000 MAGNUM: $5,000SPONSOR BENEFITS • BRAND INCLUSION IN PRINT AND DIGITAL MATERIALS • BRAND PAGE IN SIGNATURE SONOMA VALLEY EVENT INFORMATION APP • CUSTOMIZED VIP HOSTING OPPORTUNITIES • CURATED BRAND PLACEMENT IN GIFTING OPPORTUNITIES AND PROGRAMS • DIGITAL AND PRINT SIGNAGE AND BRAND RECOGNITION AT ON-SITE EVENTS

A DISTINCTIVE WINE EXPERIENCE APRIL 6 - 8, 2018 SPONSORSHIP CONTACT MAUREEN COTTINGHAM 707.935.0988 [email protected]