Spec-Savers Landlord Brochure 2021

WHO ARE WE? Spec-Savers is Southern Africa’s most trusted Optical brand and is the largest retail optical chain with over 300 Spec-Savers franchised outlets positioned across South Africa, Namibia, Lesotho, Swaziland and Botswana.







OUR MISSION For the past 28 years, our continued mission as Spec-Savers is a dedication to delivering affordable eye care to the Southern African public, without compromising either quality or professional standards.







We strive for service excellence and pride ourselves on retaining customers for life. From first, second and even third generation! Each and every customer that walks through our doors trusts us as their family optometrist.



OUR STORES Our beautiful store design creates an approachable welcoming retail environment with modern accents and minimalistic styling that give it a professional feel. • Our welcome desk encourages a more customer friendly, retail focused reception and point of sale • Our display units are more retail and less medical • Glazed, wood-look porcelain tiles are used to enhance the aesthetic and improve on store maintenance • Lighting and timber is used to bring warmth and texture • Tub chairs and loose rugs are displayed for an approachable and welcoming retail environment • The well-known Spec-Savers logo is featured as the main centre piece at the entrance and is the heart of all our stores!



IN-STORE MATERIAL Our point of sale imagery represents our customer base.

for affordable eye care

www.policelifestyle.com

Core Offers SMS Seasonal Offers RSA ID Number* Gross Monthly Income to 45140 FOR INSTANT PRE-APPROVAL SMS costs R1.50 Partnered with: MediWallet MEDICAL CREDIT ACCOUNT www.mediwallet.co.za

As a brand, we have a heart and that is what separates us from our competitors. At Spec-Savers we believe that every child has the right to good sight, and that’s why we offer FREE eye tests, frame and lenses to children between 6 & 12 years old. It is our promise as a brand to make a lasting difference in the lives of all children and help shape the leaders of tomorrow. • From 2008, we offer children ages 6-12 years of age a free eye test, frame and lenses. • To date, we have helped over 320,000 children with vision impairments.





WHY SPEC-SAVERS? • Spec-Savers is synonymous with affordable optometry in South Africa. • Our iconic green and blue logo is trusted amongst all South Africans. • Spec-Savers currently commands +30% of the retail optometric market based on the volume of spectacles sold in South Africa, to over 300 stores. • Our corporate identity is more than just medical and creates a welcoming retail environment for all our customers and their families. • Spec-Savers has the largest optometric marketing budget compared to competitors that allows investment in brand awareness as well as retaining customers for life.