Lindi Nguyen is a dynamic professional taking the industry by storm.
It helps to have a mentor who can guide you through what agencies are looking for.
The daughter of two Vietnamese refugees, Lindi was born and raised in St. Louis, MO. She attended Northeastern University as an English major before working as a paralegal for the United States Attorney's Office in the Major Crimes and Computer Crimes Units. After coming to see that she wanted to work in an ecosystem that fosters more inclusivity and equity, she went on to get her Master’s in Public Policy from Duke University, where she studied inclusive economic development models and human-centered design applied to government programming.
Here are the top three practical tips that Lindi has taken away from her time on-the-job writing winning RFPs: Know your agency. Whether the bid is for a non-profit that cares about your mission, an agency looking for more diverse contractors, or simply the lowest price wins, emphasize their need throughout your response. Your pictures, graphs, visual pop-outs can convey the themes you are trying to hit on too.
The RFP or the agency website will lend hints to priorities the procurement officers will be looking for.
I cannot emphasize enough how important clean graphic design plays a part in communicating to an agency that you are professional and can do the job. A tight proposal that is easy on the eye subtly communicates that you will be pleasant to work with, that you are polished and prepared. And when I say tight, I mean everything lines up right, fonts and colors all match, zero typos. It will also put the procurement analysts rating your proposals in a better mood with a proposal that is easy to read and appealing to the eye.
Lindi cannot emphasize enough how important clean graphic design plays a part in communicating to an agency that you are professional and can do the job.
Procurement officers are really reading your approach to see if it matches agency standards and protocol. Do not just reiterate that you will do the scope of work asked. If you are at a loss to how to articulate an approach, ask around and take notes. Ask your firm's engineer, executive staff and PM's how they would carry out a risk analysis program for an agency.
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