WHITEPAPER & CASE STUDY TEMPLATE PROTOTYPES
OPTION 1
W H I T E PA P E RThe Best of Both WorldsMaking Blended Learning ReallyWork by Engaging the Whole BrainPAPER IN BRIEF: Discover how to apply what we know about thinking and learning preferences to develop solutions that address today’s business and learning challenges. Explore a proven strategy for aligning your learning design with the learning and thinking profiles of your participants to maximize training time and sustain outcomes. Learn how to leverage blended learning design and delivery to engage all of your learners’ brains, even when the audience is very diverse. Get practical tips for mapping your learning activities across the Whole Brain® Model and designing the optimal blend.
W H I T E PA P E R PAPER IN BRIEF: Discover how mindsets and “thinking habits” develop over time and why they can hinder a person’s ability to change. Explore the four levers or persuaders that are needed to alter mindsets. Learn a Whole Brain® approach you can use to communicate and get people on board with change. Get practical tips for shifting your own mindset to avoid potential blind spots, appreciate different perspectives and be open to new ideas.© Herrmann Global 2016 www.hermannsolutions.com Page #
TITLE / HEADER 1Subtitle Goes Here 2 Lorem ipsum dolor sit amet, consectetur adipiscing elit. Morbi semper viverra vehicula. Ut sollicitudin nunc nec lacinia pretium. In pharetra non felis aliquet sodales. Vestibulum at ante vel erat ultricies eleifend sed vestibulum mauris. Etiam luctus quis mi sit amet dictum. Integer mattis lectus sed leo accumsan aliquet. Nunc nec interdum turpis. Vestibulum auctor nisl blandit dui dictum rutrum. Nunc ut pretium est, a convallis nibh. Morbi ut libero elit. Phasellus posuere pellentesque arcu, vitae auctor odio scelerisque ut. Nulla dictum tristique pharetra. Phasellus at nisi vel mauris pellentesque ornare eget a augue. Fusce porta libero sit amet tincidunt placerat. In iaculis sollicitudin justo quis facilisis. Maecenas nisi ex, commodo vel ante eget, viverra dapibus augue. Nam porta egestas sodales. Duis fermentum nulla vitae interdum finibus. Nunc eget lacus id nunc tristique rutrum ut vel ex. Aliquam erat volutpat. Pellentesque tincidunt, lorem sit amet aliquet imperdiet, est nisl suscipit eros, ac mattis risus nibh vel massa. Maecenas vestibulum felis turpis, eu suscipit nunc lacinia et. Nullam molestie, sem fringilla posuere auctor, lectus neque efficitur enim, egestas semper nisi dui eu justo. Integer sed turpis cursus, varius ex sit amet, pulvinar odio. Mauris dapibus sodales ligula quis efficitur. Proin cursus suscipit ultricies. Praesent semper ut sem nec convallis. Morbi vel pretium dolor, vitae vehicula dui. Quisque ornare elementum turpis, id euismod enim elementum non. Vestibulum fermentum, nisl in gravida venenatis, ipsum sapien consectetur velit, vel dictum arcu ipsum in nulla. Sed ut purus turpis. Pellentesque urna magna, vulputate eget enim at, pellentesque pretium mauris. Pellentesque aliquet rhoncus sem, in accumsan neque tristique et. Suspendisse fermentum, ipsum et mattis sagittis, risus magna pulvinar lorem, sed mollis sem arcu vel sapien. Phasellus viverra nisi non mi bibendum sagittis. Praesent vel aliquam tortor. Maecenas et mi venenatis, dapibus justo sodales, consectetur justo. Praesent maximus blandit pretium. Nullam et accumsan sem. Proin ut fermentum orci. Morbi massa tellus, pretium eu sapien non, fermentum elementum lectus. Sed ut sem non mauris porttitor varius eu sed enim. Nunc ut tempor lectus, eu rutrum ipsum. Donec pellentesque, mi ac laoreet tempor, sem nibh vehicula urna, et pulvinar ante dolor egestas mauris.© Herrmann Global 2016 www.hermannsolutions.com 1
THE BLEND TRENDThe What and the Why Blended learning is defined as blending different learning methods, techniques and resources and applying them in an interactively meaningful learning environment. The ultimate aim of blended learning is to provide realistic practical opportunities for learners and teachers to make learning independent, useful, sustainable and ever growing. The availability and applicability of technology-related learning tools, combined with the need for the three S’s, scope, scale and speed, all have contributed to the ever-broadening field, where learning is made available in a wide range of media and modalities (online, classroom, formal and informal workplace, offline, “self service,” etc.). By its very design, blended learning makes use of multiple learning platforms and processes, providing variety and options for many different, often dispersed, types of learners—a very brain-friendly approach when done well. A challenge is that the field has emerged organically, starting with stick-on hybrids of content repurposed for multiple platforms but not really designed for the platform per se. Just because something is built does not mean the learning will be effective across delivery mechanisms. E-learning, for example, got a bad reputation early on because it often consisted of poorly repurposed content on a different and inappropriate platform. Current research shows that in order to achieve good blended learning results, there are three essential questions to answer when building a blend: 1. Learners: What is the best method for the target audience? 2. Learning Design: What is the best instructional model and delivery method for the content? 3. Learning Environment: What is the best method to meet your organizational constraints and requirements? This paper will address these and other critical aspects of learning and the brain that need to be considered when developing and implementing a blended learning initiative. These insights and models are based on our work with global organizations and our more than 30 years of research in this area.© Herrmann Global 2016 1
Contact Us! 828.625.9153 www.HerrmannSolutions.comBetter Thinking. Better Performance. Better Results.FOLLOW US:794 Buffalo Creek Road, Lake Lure, NC 28746.Phone: 1-828-625-9153 or 1-800-432-4234 Fax: 1-828-625-1402www.HerrmannSolutions.com© Herrmann Global, LLC. Permission granted to reproduce this document for workshop use in conjunction with an HBDI® Team Profile. Duplication for any other use, including resale, is prohibited. 0913-23
OPTION 2
WHITE PAPERTHE BEST OF Making blended learningBOTH WORLDS really work by engaging The Whole Brain
W H I T E PA P E R PAPER IN BRIEF: Discover how mindsets and “thinking habits” develop over time and why they can hinder a person’s ability to change. Explore the four levers or persuaders that are needed to alter mindsets. Learn a Whole Brain® approach you can use to communicate and get people on board with change. Get practical tips for shifting your own mindset to avoid potential blind spots, appreciate different perspectives and be open to new ideas.© Herrmann Global 2016 www.hermannsolutions.com Page #
If you were designing a blended learning program for the above four (albeit stereotypical) characters, you could easily use the different platforms and options available to best meet their needs. More on that later. More often than not we do not know the preferences and styles of our learners. Thus, when in doubt, plan for a Whole Brained audience— chances are you will have that diversity anyway. Keep in mind that you will also need to think about other differences, including how introverted or extroverted the audience may be. In general, extroverts will want more interaction, either online or face to face. Introverts may be more comfortable with a self-study option. Generational differences may also come into play, especially as they relate to comfort with technology. There are other aspects to audience diagnosis, including numbers, technical skills and need for support. Answer each of the questions below (also organized by quadrant) to explore other key aspects of your target audience and begin developing a learner profile. LEARNER PROFILE: Assumed Learning Styles: A, B, C and D Introvert/Extrovert: Assume both unless other information is available Generational Aspects: Expect differences unless you know otherwise A Quadrant aspects: Are they technically astute? It is critical to know how comfortable your audience iswith the technology solutions you may beconsidering. Keep in mind that culturally diverse audiences may have very different levels of technical skill. The lower the skill level, the greater the need for training onthe platform, and/or favoring non-technical options. How many learners are there? Large numbers of learners may require more scalable online solutions (make sure the infrastructure can support it!). Small numbers may allow for less scalable, offline solutions. B Quadrant aspects: How much time is available for learning? Several studies have shown that online solutions can be up to 30-40% faster.Keep in mind that there are lots of variables that can impact those outcomes, especially available time in the workday, management support for the learning and access to technology after hours if that is a requirement. How consistent is the knowledge level among learners? Online systems can provide a pre-test assessment to allow for better alignment between learner, knowledge level and the learning process. You can provide the basic theory in an online format for those with lessknowledge and save those learners with greater knowledge time and effort.© Herrmann Global 2016 4
The Whole Brain® Model “The brain is involved in all aspects of the learning process. It is the single bodily organ that is the central processor of all learning activities.” – Ned Herrmann The Whole Brain® Model, which serves as an organizing principle for how the brain works, depicts the four different thinking preferences: A – logical, analytical, B – detailed, structured, C – people-oriented, participatory, D – conceptual, risk-taking. Using the skill of Whole Brain® Thinking, people and teams are able to fully leverage their preferences, stretch to other styles when necessary, and adapt to and take advantage of the full Diversity of Thought within themselves and in those around them to be faster, more responsive, more collaborative, and more productive.© Herrmann Global 2016 6
Better Thinking. Better Performance. Better Results. FOLLOW US: 794 Buffalo Creek Road, Lake Lure, NC 28746. Phone: 1-828-625-9153 or 1-800-432-4234 Fax: 1-828-625-1402 www.HerrmannSolutions.comCLIENTSHerrmann International clients, for whom better thinkinghas become integral to their business culture, include:Air France Coca-Cola NovartisAlcoa GE Procter and GambleAmerican Express Harrahs RegusAXA Home Shopping Network Shell OilBank of America Hugo Boss TargetBarclays IBM US NavyBMW Johnson & Johnson Weyerhaeuser CorporationBoeing Limited Brands Wharton School of BusinessCintas MicrosoftCirque du Soleil MITCisco New Zealand Telecom© Herrmann Global, LLC. Permission granted to reproduce this document for workshop use in conjunction with an HBDI® Team Profile. Duplication for any other use, including resale, is prohibited. 0913-23
OPTION 3
CASE STUDYSpotlight on Learning
CASE STUDY PAPER IN BRIEF: Discover how mindsets and “thinking habits” develop over time and why they can hinder a person’s ability to change. Explore the four levers or persuaders that are needed to alter mindsets. Learn a Whole Brain® approach you can use to communicate and get people on board with change. Get practical tips for shifting your own mindset to avoid potential blind spots, appreciate different perspectives and be© Herrmann Global 2016 www.hermannsolutions.com Page #
TITLE / HEADER 1Subtitle Goes Here 2 Lorem ipsum dolor sit amet, consectetur adipiscing elit. Morbi semper viverra vehicula. Ut sollicitudin nunc nec lacinia pretium. In pharetra non felis aliquet sodales. Vestibulum at ante vel erat ultricies eleifend sed vestibulum mauris. Etiam luctus quis mi sit amet dictum. Integer mattis lectus sed leo accumsan aliquet. Nunc nec interdum turpis. Vestibulum auctor nisl blandit dui dictum rutrum. Nunc ut pretium est, a convallis nibh. Morbi ut libero elit. Phasellus posuere pellentesque arcu, vitae auctor odio scelerisque ut. Nulla dictum tristique pharetra. Phasellus at nisi vel mauris pellentesque ornare eget a augue. Fusce porta libero sit amet tincidunt placerat. In iaculis sollicitudin justo quis facilisis. Maecenas nisi ex, commodo vel ante eget, viverra dapibus augue. Nam porta egestas sodales. Duis fermentum nulla vitae interdum finibus. Nunc eget lacus id nunc tristique rutrum ut vel ex. Aliquam erat volutpat. Pellentesque tincidunt, lorem sit amet aliquet imperdiet, est nisl suscipit eros, ac mattis risus nibh vel massa. Maecenas vestibulum felis turpis, eu suscipit nunc lacinia et. Nullam molestie, sem fringilla posuere auctor, lectus neque efficitur enim, egestas semper nisi dui eu justo. Integer sed turpis cursus, varius ex sit amet, pulvinar odio. Mauris dapibus sodales ligula quis efficitur. Proin cursus suscipit ultricies. Praesent semper ut sem nec convallis. Morbi vel pretium dolor, vitae vehicula dui. Quisque ornare elementum turpis, id euismod enim elementum non. Vestibulum fermentum, nisl in gravida venenatis, ipsum sapien consectetur velit, vel dictum arcu ipsum in nulla. Sed ut purus turpis. Pellentesque urna magna, vulputate eget enim at, pellentesque pretium mauris. Pellentesque aliquet rhoncus sem, in accumsan neque tristique et. Suspendisse fermentum, ipsum et mattis sagittis, risus magna pulvinar lorem, sed mollis sem arcu vel sapien. Phasellus viverra nisi non mi bibendum sagittis. Praesent vel aliquam tortor. Maecenas et mi venenatis, dapibus justo sodales, consectetur justo. Praesent maximus blandit pretium. Nullam et accumsan sem. Proin ut fermentum orci. Morbi massa tellus, pretium eu sapien non, fermentum elementum lectus. Sed ut sem non mauris porttitor varius eu sed enim. Nunc ut tempor lectus, eu rutrum ipsum. Donec pellentesque, mi ac laoreet tempor, sem nibh vehicula urna, et pulvinar ante dolor egestas mauris.© Herrmann Global 2016 www.hermannsolutions.com 1
THE BLEND TRENDThe What and the Why Blended learning is defined as blending different learning methods, techniques and resources and applying them in an interactively meaningful learning environment. The ultimate aim of blended learning is to provide realistic practical opportunities for learners and teachers to make learning independent, useful, sustainable and ever growing. The availability and applicability of technology-related learning tools, combined with the need for the three S’s, scope, scale and speed, all have contributed to the ever-broadening field, where learning is made available in a wide range of media and modalities (online, classroom, formal and informal workplace, offline, “self service,” etc.). By its very design, blended learning makes use of multiple learning platforms and processes, providing variety and options for many different, often dispersed, types of learners—a very brain-friendly approach when done well. A challenge is that the field has emerged organically, starting with stick-on hybrids of content repurposed for multiple platforms but not really designed for the platform per se. Just because something is built does not mean the learning will be effective across delivery mechanisms. E-learning, for example, got a bad reputation early on because it often consisted of poorly repurposed content on a different and inappropriate platform. Current research shows that in order to achieve good blended learning results, there are three essential questions to answer when building a blend: 1. Learners: What is the best method for the target audience? 2. Learning Design: What is the best instructional model and delivery method for the content? 3. Learning Environment: What is the best method to meet your organizational constraints and requirements? This paper will address these and other critical aspects of learning and the brain that need to be considered when developing and implementing a blended learning initiative. These insights and models are based on our work with global organizations and our more than 30 years of research in this area.© Herrmann Global 2016 1
The Whole Brain® Model “The brain is involved in all aspects of the learning process. It is the single bodily organ that is the central processor of all learning activities.” – Ned Herrmann The Whole Brain® Model, which serves as an organizing principle for how the brain works, depicts the four different thinking preferences: A – logical, analytical, B – detailed, structured, C – people-oriented, participatory, D – conceptual, risk-taking. Using the skill of Whole Brain® Thinking, people and teams are able to fully leverage their preferences, stretch to other styles when necessary, and adapt to and take advantage of the full Diversity of Thought within themselves and in those around them to be faster, more responsive, more collaborative, and more productive.© Herrmann Global 2016 6
Better Thinking. Better Performance. Better Results. FOLLOW US: 794 Buffalo Creek Road, Lake Lure, NC 28746. Phone: 1-828-625-9153 or 1-800-432-4234 Fax: 1-828-625-1402CLIENTSHerrmann International clients, for whom better thinkinghas become integral to their business culture, include:Air France Coca-Cola NovartisAlcoa GE Procter and GambleAmerican Express Harrahs RegusAXA Home Shopping Network Shell OilBank of America Hugo Boss TargetBarclays IBM US NavyBMW Johnson & Johnson Weyerhaeuser CorporationBoeing Limited Brands Wharton School of BusinessCintas MicrosoftCirque du Soleil MITCisco New Zealand Telecom© Herrmann Global, LLC. Permission granted to reproduce this document for workshop use in conjunction with an HBDI® Team Profile. Duplication for any other use, including resale, is prohibited. 0913-23
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