Proper Brochure

YOUR PROPERTY MARKETING AGENCY CREATING THE OPPORTUNITY TO GROW AND THRIVE IN A CHANGING MARKET



WELCOME Operating in the property sector has a glamorous persona of fast cars and yachts, however, we know that’s not exactly the case. The sales and letting market is a constant battle with tenants, regulations, uncertainty, and it comes with a tremendous amount of work. The fact you’re still powering through, we salute you! Welcome to Proper Branding + Marketing, your ally in creating opportunities to attract more clients, sell more homes and target a larger group of renters.

MISSION We are on a mission to ensure sales and letting agents say on the highstreet! With the whole world going online, most industries have been gradually transitioning to the web, but covid-19 has dramatically sped that up! We are adamant this can not cause the death of highstreet agents! Our approach is simple: UPDATE STRATEGY TARGET THRIVE OUR GOAL Here at Proper, we LOVE property and believe that IS TO BE YOUR property is a peoples business and therefore need MARKETING PARNER human interaction. Afterall, buying a house is one of the biggest investments most people make in their life.





CHALLENGE Keeping up to date with modern trends is TOUGH and especially when they move so quickly! You want to keep the same characteristics that made you who you are, but modernise and keep up to date (or you get left behind). But the question is... HOW DO YOU ADAPT? Most estate agents have done a fantastic job in helping people move on and into their dream homes. The problem is they have completely overlooked their brand image, customer jour- ney and most importantly, their marketing strategy. This is where we can help steer you in the right direction and re-ignite that flame and have homebuyers, renters and investors all knocking at your door!

ABOUT We exist to grow your business. It is as simple as that. Focusing purley in the property sector, we have quickly become the leading branding and marketing agency for investors, developers and agents. Operating at the front line of the property industry, we know how to inject life into your business and attract paying clients through the power of branding and marketing. Our experience is vast and our value is endless.

MARKETING BRANDING DIGITAL

OUR TYPE OF CLIENT At Proper, we work with a variety of businesses purley in the property sector, and are proud of the incredible results we have been able to generate our clients. We are made up of property investors and developers, so we know what you need.

LETTING AGENTS Being conscious about your target market and understanding their needs will allow you to rent more units! This is done through ‘walking a mile in your customers shoes’ and tailoring your brand message, marketing material and approach to the modern renter. ESTATE AGENTS Property is NOT dead, it never will be, but if you fail to stand out in a crowded market you will be. By simply modernising the business and rebranding will pay dividends in attracting modern buyers and property investors. Is your branding outdated and stale?

THIS IS OLIVER Passionate about property investment, Oliver James has been actively investing in property since 2015 and co owns Hyde Property Group who are building a profitable portfolio. Oliver’s backgound is in branding and marketing and found a niche in property, so set up PROPER to help as many property investors as possible. Strategy and Communication Property Investor + Developer Award Winning Designer Knowledgeable about property

MEET THE TEAM Jesse joe martin menor tom marshall paul stevens PROJECT BRANDING DIGITAL ARTWORK CO-ORDINATOR & DESIGN & WEB DESIGNER Project Management Wizard at the Adobe Built over 50 property Creator of brochures Master of lists Creative suite websites. and print marketing Research Genius logo ideas Expert coder Creative mind Organisation Social media Content Social Media Guru Social media Content Creation Creation

APPROACH We invest a lot of time finding out about you and your business so we can discover how you operate, who your customers are and then come up with a strategy which will enable you to adapt and thrive. At Proper, we are top class at design, but our real secret weapon is our property knowledge and experience. We always aim to personalise our services to meet your specific needs. 01 03 05 DISCOVERY DESIGN DELIVERY PLANNING DEVELOPMENT LAUNCH 02 04 06



CASE STUDY BRAND IDENTITY RESULTS BROCHURES FLYER CAMPAIGN Raised £430,000+ in investor finance ENHANCED WEBSITE CONSULT Added 15 properties onto management portfolio Increaded cashflow by £9000 pcm 30,000%MASSIVE ROI (STILL GROWING)



CORE OFFER There is a huge amount of value Proper can provide sales and letting agents, and we have a lot to offer! But if you strip it all back and look at our core, this is why we are so effective at growing property businesses.

KNOWLEDGE In-depth property, branding and marketing knowledge SKILL Top class design from award winning designers EXPERIENCE We have worked on and transformed over 70 property businesses PERSONAL Completely tailor made and personable service

Since working with Proper, Oliver and the team have Oliver fully gets it, as a I have had great success in been indispensable in the property investor himself growth and development he knows what I need to my property business. of Live-In. We can not grow my business. Our greatest achievement thank you enough for your has been securing large impressive work but also Proper’s quality and atten- sums of investor capital tion to detail is exceptional due to our professional continious guidance. and they have guided me appearance and smart We owe our success to all through and I have now “marketing strategy. “at Proper and can not “smashed my business recommend more highly. goals Steve Byford Julius Honsch Brendan Gaughan Byford Homes Live-In RentL Don’t just take our word for it, hear from a handful of our other amazing clients!

TESTIMONIALS “We’ve had multiple brochures and investor packs designed for us by Proper Branding, and we’ve been impressed every time. We’ve been able to scale up our business as a result because we now come across as a professional and reputable company let business and portray the correct message. MATT HARRIS Director

GET IN TOUCH! To find out more about Proper, request a free consultation to discover how we can help! Alternatively, you can get in touch with the following contact info: 0784 395 3749 [email protected] www.propertybranding.co.uk



“Don’t expect to see a change, if you don’t make one. www.propertybranding.co.uk