Collector Brand Book

Brand Book

Table Of Contents Introduction 3 Mission & Vision 5 Logos 7 Versions 9 Exclusion Zone 11 Sizing 13 Do's & Dont's 15 Colors 19 Typography 21 Designs 23



Introduction 3 | Collector | Introduction

What exactly is an NFT? An NFT is a non-fungible token. And what this means is, an NFT is a unique token on the blockchain which can not be replaced with something else. NFTs can really be anything digital, including drawings, music, photographs, videos and any type of digital file. Brand Book | 4

Mission & Vision 5 | Collector | Introduction

Mission NFT is not just a common cripto cryptocurrency, it's a statemant. It is an original piece of art that only YOU have and no one else. Our app helps you to manage your uniqe artwork in a safe and easy way. Vision To show our Collectors how dedicated and passionate we are about the safety and uniqueness of their one of a kind artworks. Brand Book | 6

Logos 7 | Collector | Logos

Behind the logo By using a simple design of four colorful and unique blocks, the logo represents the essence of the app; a simple way to manage the one of a kind artworks of our Collectors. Brand Book | 8

Versions 9 | Collector | Logos

Light Mode Black Dark Mode Tile Only (only for mono adverts) Tile Only Tile Only Vertical Vertical Vertical Horizontal Horizontal Horizontal Brand Book| 10

Exclusion Zone 11 | Collector | Logos

Tile Only Horizontal Vertical Brand Book| 12

Sizing 13 | Collector | Logos

Tile Only 13mm Horizontal Vertical 26mm 19mm Brand Book| 14

Do's & Dont's 15 | Collector | Logos

Use on approved Use on approved Use on approved green background gray background photography Brand Book| 16

Do's & Dont's 17 | Collector | Logos

DON'T reposition DON'T use dark DON'T use or alter size of logo mode logo on a light logotype without elements background logomark Brand Book| 18

Colors 19 | Collector | Colors

#6E72b4 #ADB993 #C1BCDF #EC8358 #494B48 R: 100 R: 173 R: 193 R: 236 R: 73 G: 114 G: 185 G: 188 G: 131 G: 75 B: 180 B: 147 B: 223 B: 88 B: 72 C: 65% C: 38% C: 28% C: 3% C: 63% M: 56% M: 18% M: 27% M: 59% M: 52% Y: 0% Y: 48% Y: 0% Y: 66% Y: 54% K: 0% K: 2% K: 0% K: 0% K: 50% Brand Book| 20

Typography 21 | Collector | Typography

Gill Sans Nova Extra Bold Condensed Bold Medium Aa Bb Cc Dd Ee Ff Gg Aa Bb Cc Dd Ee Ff Gg Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Hh Ii Jj Kk Ll Mm Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Nn Oo Pp Qq Rr Ss Tt Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz Uu Vv Ww Xx Yy Zz Uu Vv Ww Xx Yy Zz 0123456789 0123456789 0123456789 !@#$%^&*()_+?></.'; !@#$%^&*()_+?></.'; !@#$%^&*()_+?></.'; Brand Book| 22

Designs 23 | Collector | Designs

Print Brand Book| 24

Social Media 4 Collector 25 | Collector

Brand Book| 26

App icons Collection Buy Swap Receive Send Collection Buy Swap Receive Send 27 | Collector

App Scan or click the QR Collector to see the prototype Bill Han Brand Book| 28