CAMPAIGN PROPOSAL

CAMPAIGN PROPOSALPrepared By: Oladike Aventurine Systems Solutions (OAS) Tel: +234 909 809 0726 +234 813 723 0083 +234 810 303 9855 Email: [email protected] [email protected] Software Solutions| Giving you the competitive edge you need

OAS Software Solutions| Giving you the competitive edge you need COMPANY BACKGROUNDOAS Software Solutions is a transformational marketing outfit tailored to meetthe marketing needs of businesses and organizations in Nigeria. We endeavor toradically increase business leads by breakthrough and innovative marketing andadvertising techniques. We walk our clients through on the best ways to build andsustain a brand image that would attract and keep customers over a long periodof time. Every business is unique; therefore, no two businesses should beadvertised or marketed the same way. OAS Software Solutions looks for thatunique feature in our clients businesses and focuses on developing it further andtaking their brand to new heights. We achieve this by providing top notchadvertising, marketing and consultancy services such as content marketing, socialmedia marketing, creative inventions, media buying and planning, emailmarketing, mobile marketing, print advertising, web design, site architecture, sitemarketing & many more.Research has revealed that a lot of businesses rarely have the in-house expertiseto create strategic marketing and advertising plans. Focus is always on getting aproduct or service out to customers. OAS Software Solutions believes that this isan underserved market segment. With our services and niche marketingtechniques, we usher businesses to new grounds.

PROPOSED SERVICESThis campaign initiative aimed at reaching a large demography in a manner inwhich its benefits can be felt by the masses. Either of the packages is guaranteedto effectively penetrate the voter’s niche and steal their attention ahead of theoncoming elections. The packages include: 1. Recharge Cards**This simple yet effective initiative involves the printing and distribution ofcustomized recharge cards of various service providers (MTN, Globacom, Etisalat,Airtel) operating in the country. These recharge cards will have whateverinformation (picture, party logo etc) you wish to be printed on it. If implemented,benefits include: • A fresh means of campaign advertising in whichever location cards are distributed. • Used & discarded recharge cards still serve as advertisements to those who were not fortunate to receive theirs. • A means of spreading whatever campaign information on the recharge cards. • Information can be communicated in various languages apart from English depending on region cards are being distributed.PRINTING DETAILSTITLE: RECHARGE CARDSPAGINATION: 20 PAGESPRINTING: CMYKSIZE: CUSTOMIZEDFINISHING: TRIM, NUMBER, GATHER, FOILED AND WRAPSTOCK: ART CARDS 300 GSM

NTITY: AS DEMANDEDCARD TYPES: N100, N200 AND N500PRINTING COST COST (per card NGN) PIECES 65 50 1,000 – 99,000 40 100,000 – 199,999 30 200,000 – 499,999 500,000 & aboveNOTE: THE PRINTING COST IS ADDED TO THE TYPE OF CARD (N100, N200 ORN500) CHOSEN TO GIVE THE TOTAL COST PRICE PER CARD.

PLES

Rice**Our rice package involves printing campaign information & picture on the foursizes of rice available: 5kg, 10kg, 20kg, and 50kg. Rice can be distributed to themasses and would provide food for the general public, and serve as anadvertisement for your campaign in the homes of those who receive bags.PRICING (Rice and printing cost)PIECES 5KG 10KG 25KG 50KG1000 – 10, 000 N 1,200 N 2,500 N 6,000 N 11,50010,001 – 50,000 N 1,100 N 2,150 N 5,000 N 10,00050,001 – 100,000 N 1,000 N 2,000 N 4,700 N 9,500Above 100,000 N 970 N 1,850 N 4,400 N 8,500SAMPLES

Car Air Fresheners**Our car air fresheners offer a unique way to advertise in our public transportationsystem. The air fresheners are paper based and hang off the rear-view mirror sowould be easily visible to all occupants of the vehicle. Target market fordistribution includes taxi, bus and other public transportation vehicles; as well asprivate car owners.PRICING (unit cost of air freshener & printing) PIECES COST (per piece NGN) 1000 – 10, 000 220 10,001 – 99,000 200 100,000 & above 150SAMPLESTERMS OF PAYMENT (Ground Awareness Package): 70% down payment and 30%balance payment on delivery.**Transportation cost not included in all quotes above.