SEG Mission, Values and Culture - Summary

SUPPORTING EDUCATION GROUP SEG PEOPLE Our Mission, Values & Culture

CURRENT STATE Culture and values by brand; Growing expectation of SEG as investor/partner DESIRED STATE A shared people strategy (mission, values and culture) which aligns with and facilitates the achievement of the Group's overall mission; Individual brand identity, values and culture respected and supported; Enabler of collaboration; Embedded structure of support.

Supporting OUR MISSION Education The fundamental purpose of Group the Group, our aims and what we stand for. OUR VALUES The core pillars of our identity and principles which set out how we operate our business. OUR CULTURE The personality of our business and how it feels to work here.

MISSION TO HELP ENRICH THE EDUCATION OF YOUNG PEOPLE IN SOCIETY Connecting companies with our expertise in education to deliver a range of specialist services to schools, other educational institutions and directly to families.

VALUES Having a common set of values we all live, work and hire by is a key component in creating our Group culture. It helps set expectations, empowers our leaders and employees and demonstrates the importance we place on working together. We live our values every day.

VALUES PEOPLE AT THE HEART OF EVERYTHING WE DO ENTREPRENEURIAL SPIRIT PASSION FOR EDUCATION COLLABORATION

People at the Heart of everything we do APPROACH Recognising and realising the potential of our stakeholders Our People - Creating an environment and employee experience which inspires and encourages people to do their best work. Our Clients - Understanding the dynamics of the sector and offering service led solutions. LOCAL SEG GROUP ALIGNED Our Educators - Delivering an enjoyable and rewarding experience that allows HedRuMcaantoargsetro focus on deElimveprlionygmveanlut e to our clieHntRs.Specialist Our Investors - Working in partneMrsahniapgteor offer best in class solutions to the Education sector.

Entrepreneurial Spirit APPROACH Pro actively leading the market with: Innovation - actively seeking out change and identifying new products, services and processes to create new opportunities within our market. Differentiation - differentiating ourselves from the competition by leadSinEgGthGe RwOayUiPn terms of serAviLceI G, qNuEalDity, and productsL. O C A L HR Manager Employment HR Specialist oCnognotiinnugoeuffsoIrmt tporoimvepmroevnetw- hdaritvMwinaegndcaoogmearnpdetbiteivteheadbveasnttwageecathnrobueg. h an

Passion for Education APPROACH Making a difference in education with our: Sector affinity - empathy, understanding of and commitment to the education sector. Service ethos - answering the real needs of the education sector and seekinSgEtoGmGaRkeOaUdPifference eveAryLdIaGyN. E D LOCAL UnrelenHtiRnMg faoncaugseron quality anEdmcoplmoypmlieanntce - everythinHgRwSpeedcoiailsist created and delivered to the higheMstanstaagnedr ards.

Collaboration APPROACH Embracing the strength of collaboration to be greater together Sharing best practice - working as partners and actively sharing our expertise for the benefit of all. oCureractoiSnngtEaoGcptspGaoRnrtdOumUniPatikeisnganindtmroadkuAicntLgioIgGnrsNefaoEtrDcmonuntueacltbioennsetfoitg.LeOthCeAr -Lsharing HR Manager Employment HR Specialist Optimising our business models tMoganeathgerr - combining our strengths to maximise our ability to meet the demands of the market and opportunities available to us.

Culture APPROACHThe personality of our business and how it feels to work here We are: Experts - we are trusted to run our businesses and have the freedom to operate but with support and guidance available when we need it. One Team - we know that we are greater together and collaborate wherever possible to create the greatest opportunities for all our stakeholders. Aligned - we foster an environment of healthy competition and encoSuEraGgeGeRaOchUoPther to be beAttLeIrGtoNaEchDieve our sharedLgOoaClsA. L SuppHorRtiMvea n- awgeeropenly share Eremsopluorycmesenwthere we canHtRo eSnphecainacliestour knowledge and help each otherMgaronawg.er

Culture APPROACHThe personality of our business and how it feels to work here We will: Recruit people whose values are in alignment and complement our own. Offer opportunities for growth, development and progression to all. Recognise and celebrate our individual and combined achievements. Communicate openly and share news, information and opportunities. RespSeEcGt oGurRdOiffUerPences and beAnLeIfiGt fNroEmDour combined LstOreCnAgtLhs. EncouHrRagMeainnangoevrative thinkingE,midpeloaysmanedntfeedback. HR Specialist Manager