2022 #becausewecan 1
Btheeat the forefront of a new era We go the extra mile to create extraordinary learning experiences for our students. Hone your business acumen and leverage digital technologies to grow into a confident, innovative and enterprising professional. 2
Why NYP is the right choice Through our brand of holistic development, you will find learning opportunities that go beyond textbooks. Go on exploratory trips, tinker with ideas and come up with prototypes. Find innovative solutions to problems that people face day after day. Join one of more than 80 CCAs, or take part in a creative arts workshop at our Student Life Academy — we believe that these experiences will help you build your network and grow into your potential. We’ll get you to do electives in areas that are not in your chosen specialisation — so that you can see how other fields and industries are developing. Take a foreign language, or find time to create your own pet projects at our large MakerSpace@NYP. Collaborate with students from other disciplines and challenge your own ideas of what you can achieve. Together with our network of industry partners, we will work to nurture your development, expand your horizons and fuel your passions. 4
NYP’s Professional Competency Model is the game-changer NYP has fundamentally transformed teaching and learning with the Professional Competency Model (PCM). Put simply, it moves away from learning subjects, like Maths, in silos. Instead, you will learn the relevant skills needed, and how they all work together, in work tasks. So instead of learning the A to Z of physics, you will learn the specific bits of maths, the exact engineering know-how to draw and analyse data from smart sensors, and top it all off with public speaking skills — so that you can present your findings and make your work count. A key feature of the PCM: It is co-built, and in some cases co-taught, by industry majors and leading companies. This means that you will get additional industry certifications while getting your diploma! Because these companies are at the forefront of their expertise areas, your course will continue to remain relevant and desirable. So far, Microsoft, Oracle Academy, Ubisoft and Nvidia — among others — are involved in co-creating PCM courses with us. Visit www.nyp.edu.sg for more information [email protected] fb.com/nanyangpoly twitter.com/nyptweets instagram.com/nanyangpoly 5
School of Business Management DIPLOMA COURSES @ SBM 05 09 Common Business Programme Accountancy & Finance Explore your interest before Become a technologically deciding on a business discipline savvy accounting professional 13 17 Banking & Finance Business Management Join the dynamic, fast-evolving world Learn fundamental business subjects of banking and financial services and critical, specialised skills 29 33 Food & Beverage Business Hospitality & Tourism Management Learn Western and Asian Learn about the hospitality culinary skills, menu planning and tourism sectors and revenue management 37 41 Mass Media Management Sport & Wellness Management Gain the right balance of business Play an integral part in Singapore’s knowledge and media skills drive to promote sport as a way of life
45 The SBM experience School of Business Management graduates share their education journey 47 Minimum entry requirements/ JAE range of net ELR2B2 What you need to get into the School of Business Management
Wwhhyy choose sScBl?M? Your education is our business. We go beyond the classroom so that you can gain academic, industry and global exposure that will open many doors for your future. L03
Look forward to… WORK EXPOSURE MANAGING REAL AT NOTABLE COMPANIES BUSINESSES Experience learning opportunities Work on client-commissioned and internships at renowned global projects under the supervision and local organisations. of lecturers. OVERSEAS EXPERIENCES A WIDE RANGE OF Acquire global experience INDUSTRY PROJECTS through study trips, Gain an authentic and hands-on internships or exchange learning experience through exclusive programmes overseas. industry projects and case studies. Industry partners Learn from the following renowned companies: A • Kelly Services • Singtel • NTUC FairPrice • Turner Networks ACCOR • Resorts World Sentosa • United Overseas Bank • Sembcorp Industries • UPS Asia Pacific • Cheers Holdings • Singapore Cycling Federation • Zeno • Daikin • Deloitte • Dilmah Tea • EY 047
Evaluatm Mar et I~•·Pen1t I n Product I evelopment [, .' rke p nt Diversification Photo taken b0e5fore COVID-19
nirkets JAE CODE C34 Common Business Programme 06
JAE CODE C34 Common Business Programme is for you if you want to explore your interests and find your passion before deciding on a business discipline to pursue. Look forward to a holistic and experiential programme that introduces you to various business disciplines while equipping you with foundational business knowledge in your first semester. Discover your talents and strengths with our comprehensive education and career guidance programme. Gain industry insights through visits to established companies and engagement with industry practitioners to help you make your decision. This programme lets you... • Acquire strong fundamentals and learn about basic business concepts before deciding on a specialisation. • Gain practical insights into different business sectors and obtain fundamental business knowledge through interactions with industry leaders. • Progress to one of the five business diplomas after the first semester. L07
Course curriculum • Microeconomics • Principles of Financial Accounting YEAR 1, SEMESTER 1 • Principles of Marketing CORE MODULES • Business Communication Essentials • Design Thinking for Innovation • Management & Organisational Behaviour COMPLEMENTARY ELECTIVES • General Studies YEAR 1, SEMESTER 2 ONWARDS At the end of Year 1 Semester 1, you will be able to make an informed decision to pursue any one of the following as your preferred diploma from Year 1 Semester 2 onwards: • Diploma in Accountancy & Finance • Diploma in Food & Beverage Business • Diploma in Banking & Finance • Diploma in Hospitality & Tourism Management • Diploma in Business Management 087
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JAE CODE C98 Diploma in Accountancy & Finance 10
JAE CODE C98 Diploma in Accountancy & Finance is for you if you aspire to be a tech-savvy accounting professional. The outlook for the accounting sectors remains positive even as the landscape becomes increasingly complex. Singapore is also one of Asia Pacific’s accountancy hubs. As a qualified accountant, you will be the company’s driver of change, analysing financial data and enabling the management to visualise key insights into business trends. This diploma lets you... • Hone your skills in accounting and develop in areas such as data analytics, internal controls and risk management. • Gain first-hand experience working with key industry partners, which include the Big Four public accounting firms, through our six-month internship programme. • Further your studies at universities, or enrol in the NYP ACCA Accelerated Pathway Programme and ICAEW Certificate in Finance, Accounting and Business (CFAB). Career paths • Financial Accountant • Tax Accountant • Financial Analyst • Treasury Accountant • Business Advisor • Internal Auditor • Business Consultant • Management Accountant • Cost Accountant • External Auditor L11
Course curriculum • Macroeconomics • Management & Organisational Behaviour YEAR 1 • Microeconomics CORE MODULES • Principles of Financial Accounting • Business Communication Essentials • Principles of Marketing • Business Communication for Innovation • Business IT and Spreadsheet Application • Business Statistics • Design Thinking for Innovation • Financial Accounting for Business COMPLEMENTARY ELECTIVES • General Studies YEAR 2 • Data Science Fundamentals and Analytics CORE MODULES • Forensic Accounting & Analytics • Accounting System & Analytics • Internal Controls & Risk Management • Audit & Assurance • Published Financial Statements & Consolidation • Business Law • Taxation • Company Law & Practice • Corporate Finance COMPLEMENTARY ELECTIVES • General Studies YEAR 3 • International Business CORE MODULES • International Finance & Treasury • Cost & Management Accounting • Internship Programme • Customer Experience & Relationship Management • Entrepreneurship: New Venture Development COMPLEMENTARY ELECTIVES • General Studies 127
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JAE CODE C96 Diploma in Banking & Finance 14
JAE CODE C96 Diploma in Banking & Finance is for you if you want a career in the dynamic, fast-evolving world of banking and financial services. Future-proof yourself for an AI-driven banking and finance world. Since its launch 30 years ago, the course curriculum has seen regular updates to ensure that our learners are equipped with relevant knowledge and skills. This course prepares you to become a digital-ready business and finance professional. This diploma lets you... • Discover your passion for helping individuals, SMEs and companies meet their financial needs and achieve their goals. • Receive guidance from dedicated ex-bankers/financiers-turned-lecturers, as well as local and overseas industry partners. • Look forward to working in wealth management, risk and compliance, retail, corporate and investment banking at local and international banks. Career paths • Assistant Relationship Manager • Credit Risk Analyst • Operational Risk Analyst • Assistant Wealth Planner • Customer Experience Executive • Product Development Analyst • Client Portfolio Analyst • Data Analyst • Product Marketing Executive • Client Service Officer • Financial Planner • Portfolio Analyst • Client Support Service Officer • Fund Management Assistant • Research Analyst • Compliance Analyst • Innovation Executive • Transaction Banking • Credit and Lending • Investment Analyst Operations Analyst • Investment Counsellor Assistant Operations Analyst • Trust Administrator L15
Course curriculum YEAR 1 • Business Statistics • Management & CORE MODULES • Design Thinking for Innovation Organisational Behaviour • Business Communication Essentials • Financial Markets & Services • Microeconomics • Business Communication • Macroeconomics • Principles of Financial Accounting for Innovation • Principles of Marketing • Business IT and Spreadsheet Application COMPLEMENTARY ELECTIVES • General Studies YEAR 2 • Data Science Fundamentals • Investment Analytics & CORE MODULES and Analytics Portfolio Management • Banking Law & Ethics • Consumer Banking • Essentials of Financial & • Risk Management • Corporate Finance Management Accounting Electives (choose three modules) WEALTH MANAGEMENT FUND ADMINISTRATION FINTECH • Investment Advisory • Fund Administration & Accounting • Digital Banking & FinTech • Trusts, Tax & Estate Planning • Global Securities Operations • Disruptive Solutions for Financial Services COMPLEMENTARY ELECTIVES • General Studies YEAR 3 • Entrepreneurship: • International Finance CORE MODULES New Venture Development & Treasury • Business Law • International Business • Internship Programme • Customer Experience & Relationship Management COMPLEMENTARY ELECTIVES • General Studies 167
Photo taken b1e7fore COVID-19
JAE CODE C94 Diploma in Business Management 18
JAE CODE C94 Diploma in Business Management is for you if you are keen to be part of the new generation of entrepreneurs and business professionals in the digital age. Pursue a dual track in fields such as International Business, Marketing & Digital Communications, and E-Commerce & Retail Management, among others. Leverage your diverse range of skills to make a difference in the business world. You will learn fundamental business subjects and critical, specialised skills such as digital marketing, business analytics and design thinking. This diploma lets you... • Learn about the architecture of businesses and how to succeed as a professional or an entrepreneur. • Be enriched by a dual-specialisation curriculum that combines classroom and online learning with industry projects, company visits, and local and international competitions. • Increase your market value with your experience in working on industry projects and by studying at an overseas partner university for a semester. Career paths Event Management (EM) Marketing & Digital • Event Executive Communications (MDC) Customer Relationship & • Event Planner • Brand Management Executive Service Management (CRSM) • Project Manager • Digital Marketing Executive • Business Development Executive Human Resource • Marketing Communications • Customer Care Specialist Management (HRM) • Customer Experience Officer • HR Executive Executive E-Commerce & • Talent Attraction Executive • Public Relations/Corporate Retail Management (ERM) • Talent Management Executive • Assistant Buyer International Business (IB) Communications Executive • E-commerce Executive • Business Development Executive Supply Chain Management • Retail Executive • Channel Management Executive (SCM) • Visual Merchandiser • International Trade • Freight Executive Operations Executive • Inventory Planner L19 • Supply Chain Specialist
Course curriculum • Macroeconomics • Management & Organisational Behaviour YEAR 1 • Microeconomics CORE MODULES • Principles of Financial Accounting • Business Communication Essentials • Principles of Marketing • Business Communication for Innovation • Business IT and Spreadsheet Application • Business Statistics • Design Thinking for Innovation • Financial Management COMPLEMENTARY ELECTIVES • General Studies YEAR 2 • Digital Marketing & Analytics • Specialised modules relevant CORE MODULES to assigned dual specialisation • Data Science Fundamentals and Analytics COMPLEMENTARY ELECTIVES • International Business (CRSM, ERM, HRM, SCM, EM, MDC) • General Studies • Internship Programme • Specialised modules relevant YEAR 3 to assigned dual specialisation CORE MODULES • Teaching Enterprise Project • Business Continuity & Risk Management (IB) • Business Law • Customer Experience & Relationship Management (ERM, HRM, SCM, EM, IB, MDC) • Entrepreneurship: New Venture Development • Human Resource Management & Practices (CRSM, ERM, SCM, EM, IB, MDC) COMPLEMENTARY ELECTIVES • General Studies 207
Specialisations in Business Management NYP is the only polytechnic in Singapore to offer a dual Specialisation in Business Management, allowing you to pursue two of the following: Choose your first Choose your second Specialisation from Specialisation from the list below: the list below: 1 1 Customer Relationship Event & Service Management Management 2 2 E-Commerce International & Retail Management Business 3 3 Human Resource Marketing & Digital Management Communications 4 Supply Chain Management 21
Specialisation in Customer Relationship & Service Management Customer-centric business strategies are critical to an organisation’s efforts to optimise profits. Our Customer Relationship & Service Management specialisation will prepare you to engage customers and foster lasting relationships with them, whether you are in hospitality, healthcare, telecommunications, retail or banking and finance. Photo taken before COVID-19 what’s in store Specialised modules Gain the knowledge and skills to • Customer Experience Management & Design plan, organise and implement • Customer Psychology & Analytics effective CRM programmes that • Principles & Practices of Customer will help businesses deliver top service. You will also be trained Relationship Management (CRM) to design and manage customer • Service Operations & Innovation experiences by applying insights from psychology and analyses of customers’ buying behaviours and preferences. 227
Specialisation in E-Commerce & Retail Management Ride the digitalisation and industry transformation wave in the retail sector with our E-Commerce and Retail Management specialisation. Learn skills in data analytics, e-commerce and omni-channel management. The specialisation will gear you up for regional and global career advancement opportunities in the retail industry. what’s in store what’s Specialised modules in store • Omni-channel Management Get a good balance of core • Retail Buying & Ethics business and specialised • Retail Management & Visual Merchandising retail modules which address • Retail Merchandising & Analytics various e-commerce and retail management issues and scenarios. Learn technical concepts and technology applications for a career in retail buying, branding and marketing, or emerging areas such as omni-channel retail businesses and e-commerce. L23
Specialisation in Human Resource Management Employees are a company’s most valuable asset. As Singapore transitions to a manpower-lean economy, the role of human resource professionals in developing and maximising the potential of the workforce becomes increasingly important. You can help organisations achieve their strategic goals and objectives by leveraging your specialised skills in managing the recruitment, assessment, training and performance of employees. Specialised modules what’s in store • Compensation & Benefits Management • Employee & Industrial Relations Gain insights and hone your • Human Resource Development abilities in human resource • Human Resource & Mobility Management functions such as recruitment, compensation and benefits, training and development, and performance management. Photo taken before COVID-19 24
Specialisation in what’s in store Supply Chain Management Learn to efficiently and effectively provide supply chain services to The World Bank has ranked Singapore global consumers and businesses. as Asia’s top logistics hub offering This includes: world-class connectivity to the • planning, implementing and region and beyond. With our Supply Chain Management specialisation, controlling the operations of the you will be able to tap the various supply chain; opportunities offered by this growing • achieving cost-effectiveness; and sector, providing supply chain services • delivering top-notch customer to global consumers and businesses. service. Specialised modules • International Freight Management • Purchasing & Supply Management • Supply Chain Management • Warehousing & Inventory Management L25
Specialisation in Event Management If you are creative and passionate about planning and organising events, our Event Management specialisation will arm you with the right skills. The potential for career growth is boundless with countless opportunities in local and regional markets. Your skills in event management will add value to your other specialisation, opening doors to expanded roles in various business sectors. what’s Specialised modules in store • Creating & Pitching Event Concepts Develop a firm foundation in • Event Branding & Marketing event management — from • Event Planning & Practice conceptualisation to project • Managing Global Events management and post-event services. This will enable you to innovate event concepts, deliver effective presentations and successfully close event deals. Photo taken before COVID-19 267
LONDON PARIS what’s in store Develop a good understanding of global affairs and knowledge in international business and trade. You will also get plenty of networking opportunities and exposure in emerging markets through study trips, overseas attachments and immersion programmes. Photo taken before COVID-19 Specialisation in International Business Executives with a global mindset and international business skills are highly regarded as companies race to increase their growth by harnessing diverse talents and opportunities worldwide. Our International Business specialisation will give you an edge over others in pursuing a career in multinational corporations and enterprises looking to break into the overseas market. Specialised modules • Integrated Marketing Communications • International Business Environment • International Business Strategy • International Trade & Operations Management L27
Specialisation in Marketing & Digital Communications Skilled marketing and public relations professionals are highly sought after to promote an organisation’s products and services, grow its brand, enhance its public image and manage crises in the digital age. Our Marketing & Digital Communications specialisation will equip you with the necessary skills to do just that. what’s Specialised modules in store • Brand Management Learn how you can harness • Consumer Insights your creativity to develop • Integrated Marketing Communications integrated digital marketing • Public Relations & Communication Management and communication campaigns that will benefit ELECTRONIC SEARCH companies of various sizes DEVICES and across all sectors. l:ICJ111DQs1 ANALYSIS ITA -- e MARKETING WWW ,-l*rJ CONCEPT Photo taken before COVID-19 287
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JAE CODE C46 Diploma in Food & Beverage Business 30
JAE CODE C46 Diploma in Food & Beverage Business is for you if you are excited about food and the prospect of managing a food & beverage business. Acquire both culinary and business management skills with this diploma. Hone your skills in specialised areas under the tutelage of experienced business lecturers and chefs. You will learn Western and Asian culinary skills, menu planning and revenue management, and gain hands-on experience by operating and managing the school’s training restaurant and café. This diploma lets you... • Fuel your passion for food by learning how to manage F&B businesses and mastering culinary skills. • Work with established chefs and F&B managers in top hotels and restaurants from all around the world. • Embark on successful careers in the F&B sector, or establish and manage your own restaurants and cafés. Career paths • F&B Operations Manager • Chef de Partie • Sommelier • Entrepreneur F&B Management Culinary Arts • Head Baker • Barista • Central Kitchen • Pastry Chef • Bartender Supervisor/Manager • Senior Cook • Catering Sales Executive • Chef de Cuisine • Sous Chef • Entrepreneur • F&B Executive • F&B Group Manager L31
Course curriculum • Fundamentals of Cookery • Management & Organisational Behaviour YEAR 1 • Microeconomics CORE MODULES • Principles of Financial Accounting • Beverage Knowledge & Service • Principles of Marketing • Business Communication Essentials • Business Statistics CULINARY ARTS SPECIALISATION • Design Thinking for Innovation • Advanced Pastry & Baking • Essentials of Food & Beverage Service • Art of Charcuterie & Garde Manger • Asian Cuisine YEAR 2 • Basic Baking & Pastry Choose one specialisation • Entrepreneurship F&B MANAGEMENT SPECIALISATION • International Cuisine • Data Science Fundamentals & Analytics • Kitchen Applications & Techniques • Digital Marketing & Analytics • Meats & Seafood Identification & Application • Entrepreneurship • Financial Management INTERNSHIP PROGRAMME • Food & Beverage Management F&B MANAGEMENT SPECIALISATION • Fundamentals of Pastry & Bakery • Beverage Service • Introduction to World Cuisine • Food & Beverage Management • Manage & Visualise Business Data • Food Service Operation • Menu Planning & Revenue Management CULINARY ARTS SPECIALISATION • Procurement & Food Logistics • Central Production Operations • Service Operations & Innovation • Culinary Arts • Wine, Spirits and Mixology • Pastry & Baking YEAR 3 TEACHING ENTERPRISE PROJECT F&B MANAGEMENT SPECIALISATION • Beverage Service (L’Rez Bar and The Upper Room) • Food Service (L’Rez FOH) CULINARY ARTS SPECIALISATION • Central Production (L’Rez BOH) • Food Preparation (L’Rez BOH) 327
Photo taken b3e3fore COVID-19
JAE CODE C67 Diploma in Hospitality & Tourism Management 34
JAE CODE C67 Diploma in Hospitality & Tourism Management is for you if you love meeting people from all over the world and want to be part of the dynamic hospitality and tourism sector. This course will open doors to opportunities around the world as we groom future leaders for the exciting hospitality and tourism industry. Our course prepares you to be adaptable, resourceful and knowledgeable in core business subjects, as well as in specialised fields like hotel management and MICE (meetings, incentives, conventions and exhibitions) management. You will also learn about the latest in virtual/hybrid events and digital marketing. This diploma lets you... • Learn all about the hospitality and tourism sector and their multiple global opportunities. • Take part in unique industry mentorship programmes that give you practical experience as well as applied learning opportunities through group project work and field trips. • Gain deep skills in areas such as hotel and resort management as well as MICE branding and marketing. Career paths Tourism Sector Hotel & Resort Sector MICE Sector • Airline & Cruise Manager • Guest Services Manager • Convention Planner & Manager • Destination & Attractions Manager • Hotel Sales & Marketing Manager • Event Planner & Manager • Tour Planner • Hotel & Resort Manager • Event Operations Manager • Rooms Division Manager • Incentive Travel Planner & Manager • Wedding Planner L35
Course curriculum YEAR 1 • Design Thinking for Innovation • Management & CORE MODULES • Financial Management Organisational Behaviour • Business Communication Essentials • Introduction to Hospitality • Microeconomics • Business Communication & Tourism • Principles of Financial Accounting for Innovation • Macroeconomics • Principles of Marketing • Business IT and Spreadsheet Application COMPLEMENTARY ELECTIVES • General Studies YEAR 2 Hotel & Resort Management Specialisation CORE MODULES • Food & Beverage Management • Business Statistics • Rooms Division Management • Data Science Fundamentals and Analytics MICE Management Specialisation • Destination & Attractions Management • Event Branding & Marketing • Digital Marketing & Analytics • Managing Conferences, Meetings & Incentives • Entrepreneurship • Essentials of F&B Services • Introduction to Lodging • Introduction to MICE • Service Operations & Innovation COMPLEMENTARY ELECTIVES • General Studies YEAR 3 Hotel & Resort Management Specialisation CORE MODULES • Hospitality Sales & Distribution • Business Continuity & Risk Management • Resort Operations & Management • Business Law MICE Management Specialisation • Decision Sciences & Yield Management • Exhibition Management • International Business • Managing Special Events & Festivals • Internship Programme COMPLEMENTARY ELECTIVES • General Studies 367
Photo taken b3e7fore COVID-19
JAE CODE C93 Diploma in Mass Media Management 38
JAE CODE C93 Diploma in Mass Media Management is for you if you love creating content and creativity, and aspire to join the media industry. Gain the right balance of business knowledge and media skills to help jump-start your career. Learn to use the latest equipment and software in our state-of-the- art NYPTV Studio@D1 and Media Hub, and work on exciting industry projects with companies such as MTV, A+E Networks, The Walt Disney Company, Turner Broadcasting System and Mediacorp. This diploma lets you... • Create engaging content for audiences across various traditional and new media. • Experience both classroom and hands-on learning that will boost your portfolio. You’ll also get to work on real industry projects like the National Day Parade, and the Wimbledon tennis tournament in London, UK. • Look forward to career opportunities at major media firms such as MTV, A+E Networks, The Walt Disney Company, Turner Broadcasting System and Mediacorp. Career paths • Marketing Communications • Public Relations Executive Executive • Production Manager • Advertising Executive • Digital Content Producer • Media Content Strategist • Film Producer • Media Marketing Executive • Journalist L39
Course curriculum • Media Financial Management • Media Marketing Management YEAR 1 • Presenting for Television & Radio CORE MODULES • Software Applications for Mass Media • Business Communication Essentials • Writing for the Mass Media • Design Thinking for Innovation • Media Content Strategies • Digital Film & Video Production • Media Project Management • Digital Journalism • Media Psychology • Introduction to Media Industry & Management • Media Research & Analytics • Management & Organisational Behaviour • Multi-Camera Production • Public Relations & Communications Management COMPLEMENTARY ELECTIVES • General Studies YEAR 2 CORE MODULES • Advanced Video Production & Editing • Business Law • Digital Media Strategies & Management • Digital Publication & Design • Entrepreneurship • Integrated Marketing Communications COMPLEMENTARY ELECTIVES • General Studies YEAR 3 • Teaching Enterprise Project CORE MODULES • Internship Programme COMPLEMENTARY ELECTIVES • General Studies 407
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JAE CODE C81 Diploma in Sport & Wellness Management 42
JAE CODE C81 Diploma in Sport & Wellness Management is for you if you want to play an integral part in Singapore’s drive to promote sport as a way of life. Be part of Singapore’s next generation of sport business and wellness specialists and even learn about the upcoming e-sport industry. This unique course combines sport and business through hands-on experiences and real- world case studies. You will be equipped with professional and industry expertise to build a valuable portfolio, which is indispensable in today’s dynamic sporting world. This diploma lets you... • Fuel your passion for sport, active lifestyle and healthy living. Enable others to pursue lifelong wellness goals. • Engage with lecturers and gain over 1,600 hours of hands-on practical training and internship. • Learn to become an agile team player and passionate sport and wellness practitioner in Singapore and the region. Career paths • Operations Executive • Sport Manager • Projects & Events Executive • Sport & Leisure Executive • Community/Sport & • Project Executive • Sport & Recreation Executive Recreation Executive • Social & Recreation Executive • Wellness/Lifestyle Executive • Fitness Coach • Sport Event Executive • Fitness Trainer • High Performance/High Participation Sport Executive L43
Course curriculum • Management & Organisational Behaviour • Principles of Economics YEAR 1 • Principles of Financial Accounting CORE MODULES • Sport Administration • Business Communication Essentials • Sport & Exercise Science • Business Communication for Innovation • International Business • Business Statistics • Lifestyle & Leisure Management • Design Thinking for Innovation • Sport Marketing • Health & Wellness Management • Sports Coaching • Manage & Visualise Business Data • Sports & Esports Event Management • Sports Facility Management COMPLEMENTARY ELECTIVES • Teaching Enterprise Project • General Studies YEAR 2 CORE MODULES • Business Law • Entrepreneurship • Exercise & Sport Psychology • Financial Management • Fitness Training & Programming • Integrated Wellness Management COMPLEMENTARY ELECTIVES • General Studies YEAR 3 CORE MODULES • Internship Programme COMPLEMENTARY ELECTIVES • General Studies 447
The SBM experience She won Singapore’s first medal in Hotel Reception Photo taken before COVID-19 SHERVONNE PAN L45 DIPLOMA IN FOOD & BEVERAGE BUSINESS Shervonne (right) was Singapore’s representative in the Hotel Reception skill at the 45th WorldSkills Competition (WSC) in Kazan, Russia. This was the first time Hotel Reception was included in the WSC. Shervonne charmed the judges during the four days of competition with her affable personality and stellar guest service skills, and came in fourth with a Medallion of Excellence. Her results were remarkable, considering this was the first time that Singapore participated in this area. “I am very thankful for the support provided by the lecturers towards the preparation for the competition,” says Shervonne.
Shooting for the stars MARTINA LINDSAY VELOSO DIPLOMA IN SPORT & WELLNESS MANAGEMENT Singapore’s star shooter Martina Lindsay Veloso graduated with the Diploma in Sport & Wellness Management in 2019. The national record holder of the Women’s 50m Rifle Prone and Sports Excellence (SPEX) scholar also bagged the title of Sportswoman of the Year at the Singapore Sports Awards 2019. Juggling an intensive training schedule and competing in two to three international competitions a year was not easy, but Martina credited her success to the support and guidance from her lecturers. It was also this support that enabled her to complete a six-month internship at the Singapore Sports Institute while training and competing, and saw her through her three-year diploma course. She says,“I’m grateful for the encouragement and help. The unwavering support from my lecturers and classmates pushed me to strive to be the best athlete and student I could be.” Overseas internship taught him agility JEREMIAH YUEN DIPLOMA IN ACCOUNTANCY & FINANCE Jeremiah had the opportunity to immerse himself in a different culture through an overseas internship with UOB Thailand. He challenged himself to step out of his comfort zone and made the effort to understand the business culture in Thailand, incidentally developing a better understanding of how organisations operated overseas. He also took the chance to build his network and establish connections. One of his most memorable experiences was having lunch with UOB Thailand CEO Tan Choon Hin, who shared inspirational stories of his personal and professional journeys. “Go for an overseas internship if you are presented with the opportunity. It will help you move in the right direction, as employers tend to favour independent learners with international exposure,”advises Jeremiah. 467
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