PAREB News May 15 2021

MAY 10, 2021 * ANNIVERSARY ISSUE PAREB NEWS News from within and outside the first and largest real estate organization in the country Samantha Bernardo Graces PAREB Media Launch PAREB IS 61! CELEBRATING 61ST YEAR Anniversaries are always uplifting moments to communicate and connect as we celebrate PAREB’s 61st founding IN THIS ISSUE: anniversary. That means our Anniversary Highlights Committee Activities organization is enduring and strong. We 1 cover this week’s festivity and make all significant news known to you.

Growing up at 61 Today marks a momentous event in PAREB history. Today is a special day as PAREB’s newest baby has finally decided to come out with pomp and breaks its reticence, even amidst the pandemic. And just like a real baby, PAREB Media needs to be nurtured, as it finds its way in the real estate world particularly within the PAREB circle of influence and among big media partners. Today, PAREB adds not only a year to its life, but it adds life to all its years. We are confident that this baby will grow up to accomplish the vision and mission that it has set upon itself and make the PAREB brand more widely circulated and known. Good communication is just as stimulating as black coffee, and just as hard to sleep after. 2 Anne Morrow Lindberg

President’s Message C ongratulations to PAREB - we have reached a milestone of launching a committee during a critical moment. It’s pandemic time but we are anticipating an upsurge of more business opportunities, more learning activities, and numerous windows and doors opening up as we go about our ways. Surely, the journey is just starting. Let us enjoy the company of our sponsors, media partners, honored guests, especially to our Beauty Queen Samantha Bernardo, who just planed in from Thailand, as we savor the 61st Anniversary Celebration, particularly on the PAREB MEDIA launch. Mabuhay tayong lahat and may God continue to accompany us in PAREB in our desire to become more relevant, more successful and more visible in our society. DANTE A. SALAMAT 3 PAREB Acting National President & SVP

Vice-President for NCR Message W ith high hope and great optimism, I wish to congratulate PAREB and the great men and women constituting the National Directorate led by Acting President Dante Salamat, Member Board Officers and members of the 1st and Largest National Real Estate Association in the Philippines and in the ASEAN Region on its 61st Founding Anniversary Amidst the Covid pandemic, we have seen PAREB soar like an eagle! The pandemic taught us a few lessons: that: 1. There is opportunity amidst challenges; We need to embrace change and technology to align our business targeting the “NEEDS’ of the consumers. Hence, our MLS and Project Selling Committees have embarked on innovative projects that are tactical in approach to make it easier for members to lock on to sale such as: (Pareb Viber Bots, Strategic partnerships with developers, etc. 2. Communities need to support one another in business and be self sufficient. 4

Hecncoe,nthte...PVARPEB’sVBMusiinceMeess-ssPaanegdsreseFaesglilodewesnhtip’s Fridays (BFF) was launched to provide the social parachute to NCRcushion the adverse impact of depression and to provide “OTHER MEANS” of livelihood for members, on top of real estate brokerage amongst themselves during the height of the lockdown. 3. PAREB needs to work, in close collaboration with government, to create industry significant programs. Hence, the PAREB Strategic Partnerships with DHSUD, PRC-PRBRES, TESDA,, AMLC, DTI, Philippine Congress, etc. to further improve the standards of practice of our members and to pursue our relentless drive against illegal practice of the profession. 4. PAREB International Alliance is at its peak after we co- founded the ASEAN Real Estate Network Alliance (ARENA) and our recent affiliation with FIABCI, the worlds largest network of Real estate Association has put PAREB Members at the midst of global connectivity. 5. The recent creation of the PAREB Media Team and our indefatigable Corporate Social Relations (CSR) showcased PAREB Excellence and Integrity as we reach 5 out to the world.

cont...VP’s Message Vice-President’sTo top it all, our membership level amazingly Messageremained intact and it even grew stronger for some areas in the country. Our PAREB programs, activities NCRand events amazingly spiked up. From weekly programs during the pre-pandemic stage, PAREB programs are being done almost daily evidenced by this week long Anniversary Celebration with a committee spearheading a day to showcase their grand programs. The technological thrust of PAREB paved the way to reach our membership enabling them to avail of PAREB benefits from far flung cities and municipalities, to members in Asia and Pacific Regions; Let us stay healthy and strong, observe government protocols and TOGETHER, Let Us Rise to overcome the pandemic. MAY THE FORCE BE WITH YOU, MABUHAY PAREB! ATTY. NELSON ‘Moby’ ARQUIZA 6 Vice-President,NCR (PAREB) and Co- Founder, ARENA

Vice-President for South Luzon Message : I wish to convey my warmest congratulations to the PHILIPPINE ASSOCIATION OF REAL ESTATE BOARDS, INC. on the occasion of its 61st Anniversary. For more than six decades, the Philippine Association of Real Estate Boards, Inc (PAREB). has made a valuable contribution to the professional development of the real estate service disciplines. Marching into 2021, with the contribution from all the pro-active officers and members of the National Directorate, the organization dedicates to providing and promoting innovations, professionalism among its officers and members of the different local Boards aiming at enhancing everyone to contribute to the discovery and application of learning, knowledge and skills to the professions: Real estate brokers, consultants, , appraisers, assessors and salespersons play a very important role in providing professional services to the growing population of our community. The member Boards of PAREB South-Luzon and the TASK FORCE ANTI- COLORUM Committee takes the opportunity to extend to PAREB, Inc continuing success in the future endeavors and wish for many more brighter years ahead Looking forward to witnessing the continuous accomplishments of the association along with its mission, vision to become committed to serve the best for ourcommunity. More power and congratulations on this special occasion and many wishes for future success. IN THIS ISSUE Anniversary Highlights COL. HERMENEGILDO D DEFIESTA, SR PNP (Ret) PAREB Vice President For South-Luzon Director In-Charge, National Task Force Anti- Colorum Committee 7 :

Vice-President for North Luzon Message H appy PAREB! for Congratulations to all local boards supporting our PAREB 61st Anniversary. We will make it. Let us inspire one another. I am a witness of ordinary people despite their meager means and struggling with their own lives helping other people. I am honored to be a part of history where our whole nation is experiencing community pantry in Luzon, Visayas and Mindanao. Lending a hand to our fellow human beings is an act of selflessness to others just to make ends meet. A couple of eggs and two canned sardines would indeed make ends meet for some. I salute the frontliners risking thIeNirTHoISwISnSUElives for the sake of others. I salute AntnhiveersadryoHicghtloighrtss , nurses, medical practitioners, armed forces, drivers, janitors, and other frontliners for being there at the critical moment where it is real8ly needed.

cont. - VP’s Message I salute the doctors, nurses, and other medical practitioners in the Visayas who volunteereed to lend a hand to exhausted doctors, nurses and others in the National Capital Region. When the medical practitioners from the Visayas experienced similar exhaustion in their local area, nearby medical practitioners lend a hand to them. Indeed, it was an instance of paying it forward.. I salute a taho vendor in Bulacan who scooped his taho, who thought of selling his cups of taho to a community pantry, but decided, instead, to give it for FREE. I almost cried over this taho vendor for his act of selflessness. This small act of kindness is a tipping point. In the book, “The Tipping Point” by Malcolm Gladwell, he explains how little things can make a big difference. It inspres others. It moves others. We are in a tipping point. DespiteIN ToHuISrISmSUEeager means and despite our own struggAlennsiveirnsaroy Huigrhloighwts n lives, we become selfless. Helping others at the critical moment where it is really needed is a miracle to some. 9

cont. - VP’s Message Saving lives is a miracle. Helping exhausted medical practioners is a miracle. A taho vendor giving free taho cups to community pantry is a miracle. In fact we know taho vendors themselves are struggling in their own lives and yet they acted selflessly. Indeed, we are honored to be a part of history. Stay safe. God bless. .LOUIE T. REYES PAREB Vice- President for North Luzon 10

Sec. Gen’s Message It is very important that we, members of PAREB do celebrate our 61st anniversary. It is a way to recognize the efforts of its founding members and its descendant members. The prepared series of activities for this year are meant to continue the long standing tradition of PAREB in delivering the services redounding to the aspirations and welfare of its various stakeholders. I warmly congratulate PAREB on its anniversary today, especially the current set of its National Directors and Officers including the Secretariat and the Local Board Directors , officers and members as well. Long live PAREB! IN THIS ISSUE Anniversary Highlights ROBERTO C. DE LOS REYES PAREB Secretary General 11

Message from the Greetings! It is with so much pride to accept the challenge of being at the helm of the newest baby of the first and largest real estate organization in the country. Philippine Association of Real Estate Boards (PAREB) Inc. is more than delighted to introduce a newly created committee, aptly, called PAREB MEDIA. PAREB MEDIA is, indeed, a dream come true. Composed of brilliant and committed people, this team will fulfill the longtime dream of the organization to effectively and promptly inform, and reach out to all its members all over the country keeping us abreast of what is happening within the organization and in the industry, that will help us hone our abilities to improve our practice. On the other hand, there is also a perceived need for the organization to step out of its confines and open a wider portal of disseminating information to the public at large, about the things they need to know of PAREB, and for PAREB to be at the forefront of the current national issues of prime interest affecting all stake holders in the real estate profession. PAREB MEDIA will turn these dreams and dINesTiHreISsIiSnStUoE reality, thus, enhancing the PAREB BRAND. Anniversary Highlights KUDOS and CONGRATULATIONS TO ALL! TERESITA LAVILLA DOMINGO 12 Director-in-Charge PAREB MEDIA COMMITTEE

Anniversary Highlights

IN THIS ISSUE MBs. SernaamrdaonthaAnniversaryHighlights

PAREB Launches PAREB Media In Star-Studded Event Today , PAREB makes history as Samantha Mae Adaliga Bernardo the latest Filipino beauty pageant titleholder, appointed as Miss Grand Philippines 2020 and represented the Philippines at the Miss Grand International pageant in Bangkok, Thailand wowed the attendees of the PAREB Media Launch held today via Zoom. She finished as 1st runner-up, but wins 1st place in the hearts and minds of the PAREB Media Launch attendees. The launch comes at the heel of a series of activities to commemorate the 61st Founding Anniversary of the first and largest real estate organization in the country. Mario Dumaual and Lhar Santiago exchanged banters with the winning beauty as she answered questions gamely spicing the fourth day of the series of activities highlighting this year’s festivity. Project Selling Committee leads the week-long celebration last Monday, followed by the MLS Committee’s record of a mid-shift event. Likewise, Education Committee strengthened oIuNrTHtISieI-SuSUpEs with guests to include DepEd, TESDA , FIABCI,AannnivdersAarRy EHiNghAlig.hts The Joint Regional Conferences for NCR/Luzon, and Visayas/Mindanao and the BFF Committee’s schedule make up a week-long PAREB Anniversary Week. 15

that on May 15, 1960, the Articles of Incorporation which were previously signed by PAREB incorporates on April 29, 1960 with Secretary Manuel Lim and Director Rizalino Pablo as witnesses, were notarized and this is the date considered to be the birth of PAREB? 16

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Enlightening Education Committee event...





FROM PAREB NTFACC: HAPPY 61ST ANNIVERSARY, PAREB!

PAREB Media Launch Sponsor: Royale Homes 24

Media Partners: Mario Dumaual - ABS CBN Tito Lhar Santiago - GMA Bobby Requintina - Manila Bulletin Jay Patao - Malaya Business Insight Noli Berioso - OPMB Worldwide Ameer Gamama - Missosology Gilbert Sancha- Daily Tribune - Jeff Fernando - ABS CBN, Push wanted. Com Eton Concepcion - Manila Standard Voltaire Tayag - Rappler Joy Arguil - Fab Philippines 25

Credits: Joy Arguil Rey John Lorca Amor Milana Micki Chua Vinia Lapuz Many thanks to Marianne Avenido-Neri Cool Boss TV Productions PAREB Secretariat 26

EDITOR IN CHIEF – CARLOS C. PASCASIO BUSINESS & TECHNOLOGY EDITOR - ABIGAIL JOAN ONGYANCO LIM REGIONAL EDITOR- EVA D. MINOZA CIRCULATION MANAGER - SOUTH LUZON - ANTHONY ORENCIO CIRCULATION MANAGER – NATIONAL CAPITAL REGION – REY JOHN M. LORCA CIRCULATION MANAGER – VISAYAS - NATHANIEL CHUA CIRCULATION MANAGER – MINDANAO – ROY RABOR EXECUTIVE DIRECTOR – TERESITA L. DOMINGO PAREB MEDIA TEAM thanks all our sponsors, guests, all our media partners, PAREB officers and members for supporting our launch. 27

A publication by: 28