2019 New Drink and Snack in the Box presentation Brilliant

HYDRATION. LIFE. STYLE.

Presenting the NEW Drink and Snack in the Box for 2019 AN EVEN BETTER DRINK AND SNACK BOX

AN EVEN BETTER DRINK AND SNACK BOX

What’s NEW! Drink in the Box: • A complete redesign of our award winning reusable drink box • 12 New colors • New shape – same volume • Improved performance • Improved durability • Revised accessories Snack in the Box: • An improved design to enhance its performance • 6 New colors • Same shape – new kid-friendly size • Improved lid performance AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 1. New Shape 2. New Hinge System 3. New Silicone Spout And Seal 4. New Dual Locking Lid 5. New Button Design 6. New Colors 7. New 2-tone Lids 8. 8oz, 12oz Have Separate Color Scheme 9. New Accessories AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 1. NEW SHAPE: • Shorter and wider • More stable, fuller look refreshed consumer appearance AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 2. NEW HINGE SYSTEM: • Lid has removable hinge • Snap-on/Snap-off • More durable when dropped on the floor • Removable for cleaning Snap on! Snap off! AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 3. NEW SILICONE SPOUT AND SEAL • New “heart valve” to prevent dripping if left on its side • Larger diameter spout for thicker drinks • Seal now contacts at the side AND top edge Heart Valve Holds in drips! Silicone seal edge now is compressed between lid and body. Even better leakproof performance AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 4. NEW DUAL LOCKING LID • Lid now locks at front AND back keeping lid locked to body • Back lid release button for easy removal • Lid now stays on, if a child drops it full, on the floor AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 5. NEW BUTTON DESIGN • Built into the lid • Fewer parts • No opportunity for food residue Push Hinge button in, slides and up back to release AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 6. NEW COLORS • 12 new colors: • 6 matching for DIB 8oz and SIB • 6 for DIB 12 ounce • All new 2019 Pantone Colors for beautiful modern look AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 7. NEW 2 TONE COLOR SCHEME • Solid Color Tritan™ lid, Clear Tritan™ body give a new look • Separate contrasting lid color and “table” AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 8. 8 AND 12 HAVE DIFFERENT COLOR SCHEME • Deeper, richer colors with 2019 Pantone colors • Stronger presentation at retail • 12 oz replaces the DIB Unique line (Black and White) Primary kids colors More mature colors AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 8. The new 2019 Drink in the Box 12oz/355ml will replace the previous black and white Drink in the Box Unique line AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 9. 2019 DIB have NEW Accessory Kit available: • Box contents: • 3 short inner straws (8oz/240ml DIB) • 3 long inner straws (12oz/355ml DIB) • One seal (Both models) • One spout with valve (Both models) • One cleaning brush (Both models) • Means fewer SKU to hold in inventory • Note: Ice on the Box not created for new line • Scribble on the Box still available and compatible • Old parts kit is NOT compatible as parts are different sizes AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 1. NEW SHAPE & SIZE 2. NEW SEAL 3. NEW COLORS and 2-TONE LIDS AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 1. NEW SHAPE • Smaller Size • Easier for small hands to reach the bottom AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 2. NEW SEAL • Better performance Improved seal design to hold body tighter AN EVEN BETTER DRINK AND SNACK BOX

Improvements! 3. NEW COLORS and 2-TONE LIDS AN EVEN BETTER DRINK AND SNACK BOX

Production and Samples SAMPLES: - First review samples to ship May 25 PRODUCTION: - Launch date will be late July AN EVEN BETTER DRINK AND SNACK BOX

Pricing Drink in the Box: - We have held pricing since 2014 - China has increased costs over 5 years - We will go up $1 - DIB 8 ounce from $11.99 to $12.99 - DIB 12 ounce from $14.99 to $15.99 Snack in the Box: - Same Pricing as before, no change: $9.99 AN EVEN BETTER DRINK AND SNACK BOX

Drink and Snack in the Box for 2019 AN EVEN BETTER DRINK AND SNACK BOX