ApexConnectBehavioralAnalytics_L1-ORANGE_1-25-2018_F

Apex ConnectTMBehavioral Analytics

Page 2 – Apex Connect Behavioral AnalyticsThere’s More to Your Patients Than Dynamic CampaignsTheir Balance We work with each client individually to establishJust as everyone has a very personal healthcare their specific goals based on their unique businessexperience, patients also have unique financial objectives. Common goals target specific self-payneeds and preferences that affect how, when and revenue cycle improvements, such as speed toif they pay their bill. Healthcare providers can payment, online adoption, payment plan utilization,no longer apply static billing and/or payment bad debt reduction, and overall cost optimization.technology to a diverse patient population and Patient segments are created based on the desiredexpect optimal results. goals and dynamic campaigns are assigned. Specifically, Apex Connect allows you to determineApex Connect™ is an intelligent, behavioral desired actions for each patient profile.analytics engine that leverages patient data toautomatically match financial conversations to each Messaging Librarypatient’s unique profile, substantially increasingpayments collected, reducing costs and improving With Dynamic Campaigns, the messages we use tothe patient experience. We’re so confident in that drive action for patients are not only appropriate forpromise, we guarantee it! the desired outcome, they are appropriate for the patient.Patients today have many choices when they areselecting healthcare providers. Providing them Campaigns draw from our library of provenwith a sense that you “understand them” by messages, which are dynamically assigned to targetpersonalizing their billing and payment experience unique patient profiles to achieve the specificwill drastically increase the likelihood that they’ll pay results.their bill, and that they’ll they choose your facilityagain in the future.Apex Connect helps you communicate with patientsin a way that demonstrates they mean more thanjust their balance.How it WorksBehavioral DatabaseApex Connect uses patient payment history, billingand cycle data, demographics, and propensity toalign patients that share similar characteristics and/or behavior patterns. Data within the Apex systems(billing data, payment history, patient surveys) isinherently leveraged in the behavioral database,as is third party demographic data. Your externalpropensity, credit, and behavioral data can beconsumed to enhance the financial insight into yourpatients.At any stage, Apex can apply behavioral dataor propensity-to-pay scoring to enhance ourunderstanding of your patient population ingeneral, and as individuals. This allows us to applyunderstanding about likely payment behavior beforewe have specific history on a patient—and trulypersonalize their financial journey. © 2018 APEX REVENUE TECHNOLOGIES ALL RIGHTS RESERVED.Apex Revenue Technologies | 100 South Owasso Blvd. W. | Saint Paul, MN 55117 | P: 866.676.2739 | F: 651.287.8203 | [email protected]

Page 3 – Apex Connect Behavioral AnalyticsPoint of Interaction Client SuccessThe messages are presented at every patient touch Our Client Success teams also monitor your results,point throughout the revenue cycle including: at so we can proactively drive adjustments to ensurethe point of registration, at the front desk when we’re living up to our results guarantee. This insightthey arrive for their appointment, on printed into performance against goals helps the businessbilling communications, online, in email and text office make intelligent decisions about alternativecommunications, over the phone, etc. As goals messaging campaigns, communication strategies,change, thus do the campaign messages—in and billing options to optimize results.real time—without manual reconfiguration of thestatement layout or any electronic channels.Performance DashboardsResults, such as online payment performance,electronic delivery adoption, behavioral trends,financial results, and patient satisfaction aremeasured, reported and displayed in a series ofdashboards. These dashboards give your teamvisibility into performance against your businessgoals, and can be filtered on numerous variables,including location metrics, channel performance,and patient-specific profiles. This level oftransparency gives you visibility into challenges andopportunities. © 2018 APEX REVENUE TECHNOLOGIES ALL RIGHTS RESERVED.Apex Revenue Technologies | 100 South Owasso Blvd. W. | Saint Paul, MN 55117 | P: 866.676.2739 | F: 651.287.8203 | [email protected]

Page 4 – Apex Connect Behavioral Analytics Benefits Voice of the Patient With Apex Connect, the results are better for providers and patients: Apex offers a quick, easy-to-use survey that gives the feedback providers need to ensure a pleasant •• Communicating with patients in a way that shows after-care experience. The feedback gained from them you understand their needs, preferences our survey highlights positive attributes in the and propensity, increases their likelihood to pay. patient billing experience and helps identify any issues that are hindering the experience to drive •• Providers can reduce costs by being smarter improved outcomes based on actual patient about the payment options offered to patients experience feedback. based on their tendencies. The Apex Connect Guarantee •• Demonstrating empathy during patient financial engagement safeguards patient loyalty. Apex The Apex Connect platform is a fundamentally new clients report 95% average satisfaction with their way of communicating with patients, inspired by the experience with our fully integrated platform. understanding that targeting communications based on understanding of the recipient yields better results. Many companies promise results, Apex stands behind our promise with a guarantee that if you don’t realize markedly superior results to the standard approach within 4 months, we’ll fully refund your investment in the Apex Connect platform. © 2018 APEX REVENUE TECHNOLOGIES ALL RIGHTS RESERVED.Apex Revenue Technologies | 100 South Owasso Blvd. W. | Saint Paul, MN 55117 | P: 866.676.2739 | F: 651.287.8203 | [email protected]