Butler Street named Top 10 Leadership Development Training/Coaching Company for 2019

HRTECHOUTLOOK.COM Leadership Development Special Butler Street June 24, 2019 Client and Talent Development. Mike Jacoutot, Perfected. Founder & Managing Partner Mary Ann McLaughlin, Managing Partner $15

COVER STORY We help companies and their people grow.®

TOP 10 LEADERSHIP DEVELOPMENT TRAINING/COACHING COMPANIES - 2019 Mike Jacoutot, Founder & Managing Partner Mary Ann McLaughlin, Managing Partner Experienced C-Suite executives inspiring people to develop strong teamwork, hire and retain engaged employees, and lead at every level for accelerated growth. History has proven firm, helps companies achieve lasting time and time again results in both client and talent that a single person development through their unique driven by passion leadership development training. and knowledge can make all the difference; be it in “Our mantra is that we help classrooms, organizations, or world companies and their people grow,” movements. They play an essential says Mike Jacoutot, Founder and role in society as they not only “get Managing Partner of Butler Street. the job done,” but also enable others to pave a path toward success. They He continues, “We offer are called Leaders. And because leadership effectiveness workshops management and leadership go hand- led by executive coaches, high impact in-hand—both of which are crucial to sales management training, and we organizational success—Butler Street, provide continuous support of the an Atlanta, GA-based management entire process through eLearning. consulting, training and research Our solutions enable clients to develop their talent, motivate teams, and realize their full potential!”

Transforming Businesses Effective and Accessible Terry Dixon, President of Strategically, Butler Street understands the vast Konica Minolta Direct Division majority of SMBs and start-ups often have under $10 which employs approximately million in sales each year, making it extremely difficult 1,000 sales professionals and 5,000 even to consider leadership development programs as an employees offered, “We engaged investment. Alternatively, since most of these firms have Butler Street as we looked to only a handful of in-house leaders, they cannot afford to transform our business from a share their insights at a leader-led training session either. product-focused sales model to a The Butler Street solutions not only fit perfectly within consultative sales organization and recognized we needed large multibillion-dollar organizations, they also have to develop our leaders, culture and skills to make the taken the same best practices and concepts and have created transformation.” Dixon added, “We interviewed a number solutions to address this market. of firms whom we had existing relationships with, however, what we found was Butler Street just understood our With the increasing number of baby boomer retirees, business better, listened more and had the solutions to give there is another pain point involving millennials moving us more confidence in getting the execution we needed.” into leadership roles for the first time. “Beyond the initial onboarding process, rarely is employee development Butler Street understood our in place to prepare young associates for new leadership business better, listened more positions. Now more than ever, it is important for and had the solutions to give us organizations to have a defined plan to give new leaders the confidence in getting the execution tools and training needed to be effective,” says Mary Ann we needed. McLaughlin, Managing Partner at Butler Street. “It’s the way to remain competitive in the war for talent, improve employee retention and to sustain organizational growth.” So, what can they do? How can they resolve both these issues effectively and efficiently? Proven Results High-Impact Sales And what about the results? Management “We just completed a record 2018, and have started Leadership some added engagements with Butler Street to help us Effectiveness further develop our sales management - so we can create more succession planning for growth,” said Dixon. Executive Leadership and Coaching John Falconetti, Chairman and CEO of Drummond Press TOP 10 had begun an aggressive growth strategy when it became apparent LEADERSHIP that sales management may become a limiting factor. After DEVELOPMENT narrowing his search to a field of four, Falconetti shared, “My TRAINING/COACHING COMPANIES - 2019 conclusion was that Butler Street was the only firm that offered a technology-enabled sales management platform, a training curriculum based on a sales methodology that I related to, and a culture that I believed would inspire and motivate my team.” When asked about the outcome, Falconetti said, “We have an improved shared vision and “common approach to client conversations. We are all singing off the same sheet of music.” The results for Drummond have been stellar, doubling their revenue over the last three years in a flat to declining market.

Focus Points: Strategy, Activity, Companies implementing and Skill Butler Street offers services Butler Street’s programs around leadership development that includes High-Impact Sales Management, Leadership Effectiveness outperform the industry and Executive Leadership and Coaching. The Print/Digital and average by 4X Staffing industries have even greater value when choosing Butler Street due to the team consisting of C-level executives in both sectors. The firm provides solutions with proven and guaranteed results. “Our experience is what gives us our authority in these sectors. We know the business inside-out, understand our clients’ pain points, and know how to develop leaders,” says Mary Ann. Butler Street begins with a proprietary assessment process including an initial leadership and when needed to ensure the learning sticks. “We are assessment that leverages DISC. With the gathered making our training sessions available and affordable for data, Butler Street then designs a customized plan for everyone,” says Jacoutot. He continues, “the workforce the company leaders that build upon strengths while of today wants to learn at their convenience—anytime, attempting to minimize weaknesses These leaders are anywhere—which makes elearning extremely important to them.” Butler Street’s courses are not only educational but are very interactive and challenging. It includes what Jacoutot calls “situation scrimmage,” wherein learners are given a hypothetical scenario which they need to solve. Our solutions enable our clients Additionally, organizations with budget constraints to unleash their hidden talents, can greatly benefit from Butler Street’s elearning program. With the help of a team of instructional designers and their motivate teams, and realize their LMS powered by Docebo, Butler Street’s online offering full potential is robust and helps companies grow and achieve without having to invest significant dollars up front. trained on subjects that include coaching to strategy, With Butler Street’s holistic leadership development activity, and skill and is particularly powerful when program, clients can not only acquire and develop their applied to revenue generating teams. From teaching how workforce but can also retain them. “With solid leadership to develop an actionable business strategy to giving live and coaching, our clients have more engaged workforces examples and practical scenarios, Butler Street has built a that deliver better results,” says Mary Ann. She continues, system of reinforcing activities that ensure clients’ growth “We believe talent engagement and client engagement go and success. “One of the key differentiators with us is that hand in hand and our offerings are designed to make it easy the companies we work with grow 4X their respective for organizations to have access to the best-in-class tools markets,” asserts Jacoutot. and training regardless of their size.” Depending on the client’s requirements and budget, Butler Street is a management consulting, training these services are delivered in one or two days through and research firm comprised of knowledge sharing, instructor-led workshops and supported with continuous experienced C-Level executives who help companies improvement and elearning. Butler Street’s instructor-led achieve lasting results in the two most challenging areas workshops focus on a propriety leadership development they face: Client Development and Talent Development. framework. The course often offers a license to the Visit www.butlerstreet.com for more information and elearning platform; helping them go over the modules as additional sales & leadership resources.

Secure Your Success with a Competitive Edge Develop, implement and execute your business strategies through great client relationship and high-performing leaders and teams. Designed to advance your client and talent relationships, improve your team’s decision making, provide actionable insights and deliver measurable results. Training Programs Research & Technology • Sales Effectiveness • ClientFit® • Recruiting Effectiveness • Net Promoter Score® Survey • Key Account Management • Voice of the Customer® Survey • Strategic Selling • Voice of the Associate® Survey • Leadership Effectiveness • Online Learning • High Impact Sales Managemen • Best of Print & Digital® • Executive Coaching Best-in-class tools and processes to help companies and their people grow

Effective Training & Solutions Online Learning Enable your team to form the right habits with eLearning that combines proven sales, recruiting and leadership concepts with easily-digestible and interactive modules. Courses include coaching moments, supporting worksheets and a variety of knowledge checks–available 24/7 from computer, tablet or phone. Regional Workshops Custom Onsite Training Provide the processes, insights and Overcome challenges and meet tools that increase sales effectiveness, the strategic needs specific to your executive leadership and key account organization. Reduce travel expenses, management through Butler Street increase focus and see maximum 1-day workshops. impact with onsite custom training. Key Account Management “ Protect and grow your most important accounts with “ executive visibility, account planning, & risk management. 10 “Format, trainers were EXCELLENT, energetic, truly understood ...the content was excellent….” “It’s a world-class…systematic, scalable ”I enjoyed the focus, subject matter and sales process with skills training so we can fact that the trainers both had experience continually grow and improve” and live what they teach.” “Following the workshop with Butler Street, we have become more disciplined, focused and effective…” ” ® We help companies and their people grow.® www.butlerstreet.com