E-Commerce Shopping Carts Features CostumersNeedAs more and more people cling toward onlineshopping, they create demands for better and moreefficient e-commerce shopping cart. And sincethey are the reason why you are doing business,giving them what they want should be your toppriority. The following is a list of features thatcostumers may look for:Payment options
Credit cards are often a preferred paymentmethods by most costumers. But those who arehesitant to give their personal informationonline choose alternative payments like checks,money orders, PayPal and Google Checkout. As anonline merchant, always make sure to answerdifferent types of costumers by carryingdifferent types of payment systems.Product ReviewsAccording to a CompUSA and iPerceptions study,63% of costumers are more likely to buy from siteswith product ratings and reviews. So no matter howwell you promote your products online, if yoursite has no product review and rating, you cannotmaximize your sale potential. That said; choosea shopping cart vendor that provides productrating.Real-Time Inventory
Nothing is more annoying to costumers than goingthrough a lengthy process of placing orders onlyto find out that the products they want to buy areout of stock. Real-time inventory assures thecostumer that the products they see on theirscreen are available. Also, real-time inventoryfeature helps you as a merchant to monitor yourstock and replenish if necessary.Website SecuritySSL or Secure Socket Layer data encryptionassures costumers that their personal data arekept confidential. SSL certificate seal can beseen on the home page of your website.Special OffersMany merchants, especially those who have juststared their businesses online do not know thatwith a right shopping cart feature (coupon codes,
order discounts, gift cards and free shipping),they can actually sell their products well.Merchant who are looking for new costumers ortrying to dispose old stocks can benefit from thisfeature.Express CheckoutWhen costumers are ready to buy, make sure thatyou handle them as fast and as simple as possible.The lengthy process of purchasing items onlinecan be frustrating and can drive customers awayif you keep hold of them during checkout.Eliminate the risk of losing sure sales by usingshopping cart express checkout option.Order TrackingYour responsibility to your costumers does notend when they checked-out and paid you for theproducts they have purchased. A good indication
that you are a good merchant is the personal touchyou provide to every costumer. Order trackingautomatically sends order confirmation andshipping information via email. Costumers shouldbe able to monitor where their purchased items areby logging into an account created duringregistration. Order tracking helps your businessand your brand build reputation and costumerconfidence.Search and BrowseCostumers do not stay too long on a website if theycannot find the products they are looking for.Your main goal, therefore, is to give them theright tool that will let them search and browsefrom your list of products fast.Costumer satisfaction is always the primary goalin any business. Online shopping is no different.Make sure that your costumers are always pleasedby the service you provide through the help of
these e-commerce shopping cart features.
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