MeatEx Cataloge

Tehran International Fairground 5-8 Novmber 2016

The First International Specialized Exhibition of Halal Meat Products and Related Industries After more than 8 years, the lifting of Iran Sanctions has Participating in this fair, as the only specialized halal meat been started and the doors to Iran’s markets and business products exhibition in the world and also the only trade opportunities are open again. This is the perfect timing for fair for meat industry in the Middle East, provides an a new exhibition with a unique topic. ideal opportunity for the producers and suppliers to enter MeatEx, the international specialized exhibition of meat or establish a strong presence in the specified markets. It products and related industries, will be held at Tehran is worth mentioning that Iran, as a country with a International Exhibition Center in November 2016 by Tejarat population exceeding 80 million hosting this event, is the Farasoo Holding. The relevant license has been issued by most important part of this huge market. Trade Promotion Organization and confirmed by the Ministry Tejarat Farasoo Holding Co. invites all producers, of Industry, Mine, and Trade of Islamic Republic of Iran. suppliers, business people and experts in the following MeatEx is the confluence of industry and product. The whole areas to participate as exhibitor or visitor at MeatEx. chain of production, packaging, distribution, warehousing, 1.Producers of all kind of meat such as red meat, poultry and sale of red meat, poultry, seafood, and processed meat and seafood. (with halal concept) products is included in this fair. 2.Producers of processed meat products. (with halal concept) The Industry section includes all kinds of machinery, 3.Manufacturers of machinery for slaughtering, production, equipment, technology, and automation. This section and packaging of raw and processed meat products. focused on supplying the requirements of mentioned 4.The manufacturers of natural and artificial additives. industries by foreign and Iranian producers. 5.Producers of all kinds of natural and artificial casings. In the product section, the emphasis is on being halal. The 6.Producers or suppliers of transportation and warehousing products presented in this section belong to all kind of halal industries. meat and its processed products. The primary purpose 7.Producers of cold storage, cooling systems and refrigerators. of this section is to supply the needs of Muslim countries 8.Providers of industrial automation. especially in the Middle East, CIS, and Eastern Europe. 9.Manufacturers of equipment butchers shops. We are looking forward to see you at MeatEx 2016 1

Why IRAN Why 1. Iran is the producer of different types of red meat, poultry 1. MeatEx is the only specialized international exhibition of and see food halal meat products in the world 2. Iran is the first country in the Middle East that started 2. MeatEx is the only specialized international exhibition for producing processed meat products 90 years ago meat industry in the Middle East 3. Iran has 950 factories in the fields of production, 3. MeatEx Covers markets of the Middle East, CIS and Eastern packaging, and processing of meat products Europe with a Muslim population of around 450 million people 4. Iran has more than 280 cooperatives, associations, and 4. MeatEx hosts several high-ranking business delegations from unions active in this field Muslim countries in the geographical regions mentioned above 5. Iranian meat products are all Halal 5. MeatEx enables market overview of Iran 6. Iran has the largest market in the region with population of 6. MeatEx enables meeting the most important buyers and over 80 million people importers of Iran and other countries of the region 7. Iran imports over 240 thousand tons of red meat and 7. MeatEx enables using business matchmaking program for poultry from all over the world to meet the needs of its making meaningful trade appointments domestic market 8. MeatEx organizes various side events, including specialized 8. Iran need to upgrade the machinery and equipment of workshops and seminars, to examine how to enter into the slaughterhouses and factories urgently above mentioned markets, consolidate status in them, and 9. Iran’s key role as the most industrialized country in the have the direct connection with the consumers region in the development of commercial relations with the 9. MeatEx enables specialized process of communication neighbor Muslim countries between the consumer and the producer 10. Iran’s return to global trade after the implementation of 10. MeatEx organizes B2B meetings with relevant organizations the final agreement between 5 + 1 countries and Iran at the time of the exhibition First Edition of Iran MeatEx 2016 - Tehran Estimated Space: 5000 sqm Estimated number of Exhibitors: 200 companies from 10 countries Estimated number of Visitors: 10000 from Iran 2000 International from 20 countries Supporters : Ministry of Ministry of Trade Promotion Iran International Iran Veterinary Society of Meat Agriculture Jihad Industry Mine & Trade Organization of Iran Exhibition Co. Organization Products Producers 2

Iran meat industry at a glance: 282 Associations and Organizations 286 Slaughterhouses 266 Fishing centers 73 Raw meat packing industries 99 Manufacturers of processed meat products 309 Manufacturers of related machinery 55 Specialized magazines Sources of statistics : - Iran Customs Adminitration - Statistics Center of Iran - Ministry of Agriculture of Iran - Ministry of Industry, Mine & Trade of Iran - National Veterinary Organization of Iran - National Fishing Organization of Iran 3

Export to Iran (Red Meat, Poultry and Sea Food) : 1. Argentina 8.Greece 15. Norway 2. Armenia 9. Hong Kong 16. Oman 3. Australia 10. India 17. Pakistan 4. Brazil 11. Indonesia 18. Russia 5. China 12. Ireland 19. South Korea 6. Denmark 13. Italy 20. Thailand 7. Ghana 14. New Zealand 21. Vietnam Import from Iran (Red Meat, Poultry and Sea Food) : 1. Afghanistan 6. Iraq 11. Turkmenistan 2. Armenia 7. Kuwait 12. Turkey 3. Azerbaijan 8. Malaysia 13. Ukraine 4. China 9. Tajikistan 14. United Arab Emirates 5. Cambodia 10. Thailand 15. Vietnam Import Machinery from Export Machinery to Iran Iran 1. Afghanistan 7. Tajikistan 1. Bulgaria 2. Armenia 8. Turkmenistan 2. China 3. Azerbaijan 9. Turkey 3. Germany 4. Bahrain 10. Saudi Arabia 4. Italy 5. Belarus 11. United Arab Emirates 5. Nederland 6. Iraq 6. Poland 7. Romania 8. Spain Countries which import Iranian meat products 9. Turkey 1. Afghanistan 13. India 25. Saudi Arabia 2. Algeria 14. Iraq 26. South Korea 3. Armenia 15. Italy 27. Spain 4. Azerbaijan 16. Japan 28. Sri Lanka 5. Bahrain 17. Kuwait 29. Swiss 6. Belgium 18. Lebanon 30. Thailand 7. China 19. Malaysia 31. Taiwan 8. Egypt 20. Oman 32. Tajikistan 9. Georgia 21. Pakistan 33. Turkmenistan 10. Germany 22. Philippine 34. Turkey 11. Greece 23. Qatar 35. Unites Arab Emirates 12. Hong Kong 24. Russia 36. Vietnam 4

Product Groups Facilities, accessories and tools for slaughtering, cutting and processing • Suction plants Raw meat (Halal) • Slaughtering lines and dismembering lines • Red-meat • Slaughter pits • Poultry • Abattoirs doors • Sea Food • Cupboards • Shelves Processed meat products (Halal) • Workbenches • All kind of cold cuts • Lifting and tipping equipment • Sausages • All types of trolleys, troughs and containers • Burgers • Ficelage • Nuggets • Meat hooks • All kind of smoked meat • Dehorners • Ready meals • Slaughter and hacking knives • Knives, cutting tools and blades Organic products (Halal) • Cutting knives • Red-meat • Saw blades • Poultry • Hole cutters • Sea Food • Butcher´s steels • All kind of processed products • Polishers • Cutting boards Spices and additives for meat and sausage • Meat cutters production • Meat presses • Spices • Moulds • Additives • Liver sausage shapers • Artificial and natural casing • Boiled ham moulds • Boiled ham moulds - presses Slaughtering technology • Ham/bacon boiling equipment • Stunning apparatus and slaughtering devices • Sausage hanging scales • Red-meat abattoir equipment • Sausage filling equipment and hoppers • Poultry abattoir equipment • Sausage showers • Slaughter by-product processing equipment including • Other accessories, tools and equipment for slaughtering and intestines processing Dismembering and processing equipment Roasting, frying, baking and deep-frying equipment • Machinery and equipment for meat dismembering and • Baking, roasting and frying equipment processing • Continuous roasting and frying equipment • Machinery and equipment for sausage production • Roasting vessels • Machinery and equipment for meat curing and preservation • Deep frying equipment • Poultry processing machinery and equipment • Deep frying equipment, continuous • Other processing machinery (for meat and other food stuff) • Ovens, baking chambers • Cooking equipment, cooking systems (steamers) Machines and devices for processing of natural • Microwave ovens and artificial casings • Other equipment for baking, roasting, frying and deep-frying • Casing cleaning equipment • Casing spooling device Boiling and smoking systems • Shirring machines • Pans • Casing sealing equipment • Cooking units, cooking chambers • Printing equipment for artificial casings • Cooking units, continuous • Other natural and artificial casing processing machinery and • Hot smoking units equipment • Hot smoking units, continuous • Processing and printing artificial casings and other services • Climatic maturing systems, climatic post-maturing systems, 5

air-conditioned storage rooms Foodstuff safety and quality management • Smoke generators • Measuring, control & feedback control systems • Other boiling and smoking systems • Laboratory analysis • Hygiene technology Refrigeration equipment • Cold facilities, cold tunnels and rooms Process control, process-control engineering and • Blast freezers automation • Cold store systems • Process control • Air coolers • Process-control engineering • Water coolers • Process-control automation • Refrigerators • Ice makers EDP and IT solutions • Data capture, preparation and processing • Deep freeze units, freezing equipment • Software and hardware • Cold-room furniture • IT solutions for logistics, distribution etc. • Other refrigeration equipment • POS, integrated POS systems • Other EDP and IT solutions Automation and handling equipment • Robotics Cleaning equipment, operational hygiene and • Grab equipment safety at work • Pick & place systems • Cleaning equipment • Other automation and handling equipment • Plant hygiene and environmental protection • Safety at work Packing equipment • Other cleaning equipment, operational hygiene and safety at • Sorting and conveyor equipment for packaged goods work equipment • Metering and portioning equipment • Slicers (sausage, ham, bacon, cheese) Energy management and supply facilities for • Packaging machinery and facilities water, compressed air, gases • Packaging materials and aids • Compressed air and vacuum equipment • Gas-control equipment Transport and storage systems • Electrical supply • Transport systems (internal) • Heating systems • Transport systems (external) • Water supply • Storage systems • Air-conditioning • Other transport and storage systems • Other energy management and supply facilities for water, compressed air, gases Weighing systems • Filling scales Services • Container scales • Consultancy, project planning and engineering • Federations, authorities and other institutions • Platform scales (elevated weighers, floor scales, livestock scales) • Specialist press • Precision platform scales • Other services • Hanging rail scales • Metering scales, belt scales Sales - everything for butcher’s shops • Check weighing scales (including higher-load check scales) • Meats and bought-in food products • Compact scales • Specialist shop fittings / shop furnishing • Precision compact scales (analysis, laboratory, tolerance check scales) • Specialist shop equipment • Self-service scales • Sales clothing for butcher’s shop • Retail scales • Supplementary products / equipment for snacks and picnic meals • Composite weighing systems • Products for catering and party services • Mobile weighing systems • Transport / vehicles • Industrial terminals • Manual weighing and labelling systems Organizations and Associations • Automatic weighing and labelling systems • Other weighing systems Publications and Media 6

Space Rent Raw Space – Indoor 180,-€ + 9% VAT Minimum: 24 sqm Raw Space – Outdoor 110,-€ + 9% VAT Minimum: 30 sqm * In the case of any rate increase by the IIEC, the increase will be calculated in the final invoice. Service Package+Registration Fee - 1 copy of the exhibition catalogue + 1 copy of the Directoy of Iranian meat industry - Advertisement in the catalogue Up to 24 sqm, half a page 25 sqm and more, one page - Visitor vouchers (2 vouchers for every sqm) - Online exhibitor list on the official website of the exhibition - Online exhibitor list on the match making portal - Certificate of participation Total per each Exhibitor/Co-exhibitor : 410 Euro+9% VAT Booth Packages Type A ( Space Fee + 90 Euro/Sqm ) + 9% VAT Type B1 – B2 ( Space Fee + 120 Euro/Sqm ) + 9% VAT Type C1 – C2 ( Space Fee + 150 Euro/Sqm ) + 9% VAT 7

Details Description A B1 B2 C1 C2 Min Sqm 12 Sqm 24 Sqm 24 Sqm 24 Sqm 24 Sqm Walls P P P P P Floor Construction  P P P P Carpet P P  P  Laminate   P  P Storage (190cm*90cm)  P P P P Fascia Name P P P P P Advertising Wall (91cm*95cm)  6 pcs 6 pcs 6 pcs 6 pcs Light Box    P P VIP Area    P P Lighting 3 pcs 3 pcs 3 pcs 3 pcs 3 pcs Electricity 1 socket 2 sockets 2 sockets 2 sockets 2 sockets Bar Stool and Chair 1 pcs 2 pcs 2 pcs 2 pcs 2 pcs Table 1 pcs 2 pcs 2 pcs 2 pcs 2 pcs Chair 3 pcs 6 pcs 6 pcs 6 pcs 6 pcs Trash Basket 1 pcs 2 pcs 2 pcs 2 pcs 2 pcs Flower Box  2 pcs 2 pcs 2 pcs 2 pcs www.topmessebau.de www.stand.parsan.me 8

For Visitors MeatEx, a unique place to visit for : - Manufacturers / Producers - Buyers / Dealers - Importers / Exporters - Retailors /wholesalers - Distributers - Butcher shop Owners - Specialists in Quality Control Fields - Specialists in Research & Development - Specialists in Marketing / PR / Advertisement - Service Providers - Consultants - Associations - Government Organizations / Agencies - Specialized Media Our market-leading exhibition put you at the center of your industry and community 1. Attend a time-effective event. 2. Visit the only exhibition in the Middle East dedicated to the Meat Industry. 3. Meet the biggest names in The Iranian Meat Industry. 4. Connect with key International producers/ Manufacturers. 5. Engage with your industry community locally and globally. 6. Find new Machineries, Tools, Equipment and Materials. 7. Attend B2B meetings and very unique fringe programs. 8. Discover new and more cost effective solutions to existing processes. 9. Gain new ideas and insights to grow your business. 9

Additional Services All fair construction & services necessary for the exhibitors : - Especial stand design, wooden based /maxima based & etc - Rental furniture - Stand services - Stand employee Filming & photography services in various packages are given as following : - Industrial, advertising, time-lapse, and news photography (HDR and panorama photography) plus - Professional imaging and lighting - Specialized editing - Teaser construction - Special Effects, professional motion graphics, 3D and 2D animation - Promotional clip construction Various design and print services are given as following: • Catalogue • Booklet • Tract • Roll-up • X Are • Foreign pop-up • Business card • CD • Poster • Invitation Card • VIP Card & etc. • Promotional Items Given during Exhibition 10

Tehran is the capital of Iran and Tehran Garden, Glassware and Ceramics Museum, Museum of the Province. With a population of around 9 million in the city and Qasr Prison, the Carpet Museum, Museum of Glass Painting 16 million in the wider metropolitan area, Tehran is the largest (vitrai art) and the Safir Office Machines Museum. There is city and urban area of Iran, the 2nd-largest city in Western also the Tehran Museum of Contemporary Art in which works Asia, and the 3rd-largest in the Middle East. It is ranked 29th of famous artists such as Van Gogh, Pablo Picasso and Andy in the world by the population of its metropolitan area. Warhol are featured. Tehran is the economic center of Iran. About 30% of Iran’s Tehran is also home to the Iranian Imperial Crown Jewels, public-sector workforce and 45% of its large industrial firms claimed to be the largest jewel collection in the world. The are located in the city and almost half of these workers collection comprises a set of crowns and thrones, some are employed by the government. Most of the remainder 30 tiaras, numerous aigrettes, jewel studded swords and of workers are factory workers, shopkeepers, laborers and shields, a vast amount of precious loose gems, as well as the transport workers largest collections of emeralds, rubies and diamonds in the The majority of the people of Tehran are Persian-speaking world. It also includes other items collected by the Shahs of people, and roughly 99% of the population understand and Iran. The imperial crown jewels are on display at the Central speak Persian; but there are also large populations of other Bank of Iran. Iranian ethnicities in the city such as Azerbaijanis, Armenians, Tehran has a wide range of shopping centers from Lurs, and Kurds who speak Persian as their second language. traditional bazaars to modern shopping malls. The Grand Tehran is served by the Mehrabad and Khomeini international Bazaar of Tehran and the Bazaar of Tajrish are the biggest airports, a central railway station, the rapid transit rail system old bazaars in Tehran. Shopping districts such as Valiasr, of the Tehran Metro, as well as a trolleybus and a BRT system, Shariati, and Mirdamad have a wide range of different shops. and has a huge network of highways. A few of the well-known malls across the city include Tiraje The city was the seat of the Qajars and Pahlavis, the two and Hyperstar, and smaller shopping centers such as Tandis, last imperial dynasties of Iran. Tehran, as one of the main Golestan, Palladium Mall and Safavie. tourist locations in Iran, has a wealth of cultural attractions. The most famous landmarks of the city include the Azadi It is home to royal complexes built during the two last Tower, a memorial built during the Pahlavi period, and the monarchical periods of the country, including the Golestan, Milad Tower, the world’s 17th tallest freestanding structure Sa’dabad and Niavaran complexes. which was built in 2007. Tabiat Bridge, which was completed There are several historic, artistic and scientific museums in in 2014, is considered the third symbol of the city. Tehran, such as the National Museum, Malek Museum, Ferdows 11

Tehran International Exhibition By relying to its valuable background, the International exhibitions Ground company of the Islamic Republic of Iran will take advantage of modern technologies in this route so that it would provide International Exhibitions Company of Islamic Republic of Iran, as appropriate conditions for the growth and exaltation of the one of the most important Iran economic and trade companies, human investments and approaching a stable development has prepared a suitable running stream and background by as well as creating a positive figure of its performance in the utilizing unique spaces, possibilities, feasibilities, and expert society and sticking to its undertakings thereof. workforces and by holding international expertise exhibitions The International exhibition has the following facilities for for foreign and domestic producers and merchants, so that visitors and participators : in addition to offering and demonstrating its capabilities, it - Banks for presenting bank services would be able to develop its trade transactions and international - Exhibition customs house for presenting customs services and joint investments at International Exhibition site. - Insurance (the exhibitions company with cooperation of The first International Asian exhibition was held in 1969 one of the insurance firms has taken measures so that the for 21 days, with presence of 33 countries and after that insurance agent will be present at the exhibition location the trend of holding exhibitions gave way to a suitable for offering services to the participant during the exhibition development that acknowledged Tehran as one of the most holding beautiful global centers for exhibitions. - Restaurants, coffee shops In 1976 Exhibitions Company was admitted as a member of - Goods and articles transportation means (including cranes, UFI (Union of International Fairs); it also became a member lifters, lift trucks) of BIE, which has the responsibility of holding global Expo - Customs affair services (release workers) Exhibitions. - Telephones, fax, internet, phone and wireless services Company’s Perspective : - Auditorium and hall for showing films Earning the position of the best company from the - Printing house for printing and replication viewpoint of exhibition events among the region countries - Greenhouse for offering of flowers and decorative plants to and achieving to an international fame and reputation in the participant and visitors exhibition industry - Supermarket Company’s Mission : - Stand making and decoration The International exhibitions company of the Islamic Republic of Iran - Fire station will take steps for realization of objectives and the policies of - Red Crescent trade development and introducing the achievements and products - Parking lots at northern, western and southern gates of the in different fields of country business through presenting a exhibition site complete spectrum of exhibition services and the events - Online registration services related to trade to exhibition conductors, participants, and - Visitors registration services visitors in the global realm, with emphasis on the international - Holding virtual and online exhibitions standards in the direction of realization of county twenty-year perspective plan of the sacred Islamic Republic of Iran. 12

Iran Iran reached a historic nuclear deal with the P5+1 group report has further emphasized that Iran’s economy will of countries, thus after the sanctions relief Iran is ready also grow to 6.7 percent in 2017. to attract investment, welcome technology and create a Iran has a lot of economic potential and not just for oil. new export market. Company representatives from all The country has the second largest population in the over the world have been flocking to Iran in the wake Middle East and North Africa region, according to the of th historic Vienna nuclear accord, hoping to land World Bank, with 80 million people – three times the lucrative business deals in the country. regional average. It has the fourth biggest oil reserves The prospects are good: The World Bank has in the world, according to the US Energy Information forecast a major growth rate of 5.8 percent for the Administration, and the second biggest natural gas Iranian economy in 2016 as the country starts to reserves; second only to Russia. It has a well-educated benefit from the economic gains that the removal of population, a large middle class, and a substantial multiple year sanctions is expected to bring about. The industrial base. Industry of Iran Invest in the Safest & Most Stable Country in the Region Strengths The government’s main policy after the nuclear deal is - Proper infrastructure in place to attract foreign investment, expand non-oil exports (e.g. good quality factories) and optimize [unfrozen] foreign exchange reserves. A - Diverse product range stable and swift economic growth needs heavy foreign - Competent workforce investment. Thus Iran needs annual foreign investment Weaknesses of $30-50 billion to reach an 8% growth target. - Low efficiency rate of production throughout the Based on the report of the Public Relations office of Iran industry Customs, during the past year, 42 billion 415 million - Lagging behind technology during sanctions time dollars of different goods (except oil) were exported - Preference of consumers for international brands while 41 billion and 499 million dollars of goods were Opportunities imported in to the country. - Large domestic market In the new economic climate, Iran is planning to export - Proximity to neighboring countries as new markets at least 30% of its products. 70% of the products that - Competitive price of local products Iranian producers want to manufacture should be Threats consumed in the domestic market and 30% should - Competitive and strict market in Iran head overseas. - Being dependent on the imports of raw materials The government has set a target of increasing non-oil - The possibility of international players entering into exports by at least 15% in the coming years. the market Referring to Iran’s strategic location in the Middle East, investors should view Iran as a gateway to markets of other countries of the region via rail, road and air. 13

About Tejarat Farasoo Holding : Participation in international exhibitions has always been the focus of attention of industrialists and businesspeople as a gateway for expanding business overseas. Nowadays, choosing a suitable exhibition with favorable conditions can turn out to be a successful investment. Increasing profit gained from such investment is one of the main concerns of merchants and manufacturers. Tejarat Farasoo Holding, with three companies, Darvazeh Tejarat Farasoo, Gostaresh Tejarat Farasoo and Tose’e Tejarat Farasoo provides professional services to industrialists and businesspeople. 1. Darvazeh Tejarat Farasoo - The official representative of Messe Frankfurt Exhibitions GmbH in Iran, Iraq and Azerbaijan www.iran-messefrankfurt.com/en - The Organizer of Iran International Meat Exhibition (MeatEx) www.iranmeatex.com/en 2. Gostaresh Tejarat Farasoo - The official representative of NuernbergMesse GmbH in Iran, Iraq and Azerbaijan www.iran-nuernbergmesse.com/en 3. Tose’eh Tejarat Farasoo - The provider of all exhibition services www.farasooholding.com/en For more information, please visit our websites. 14

Tejarat Farasoo Holding. No.64, Africa Blvd, 1517974831 Tehran, Iran Tel: +98-21-88062338 Fax: +98-21-88062339 [email protected] www.iranMeatEx.com/en