Aspects of Creating a Mobile Concession Business

Title:Aspects of Creating a Mobile Concession BusinessWord Count:632Summary:This article offers advice on how to make a mobilefood service business as successful as possible.By considering the aspects of location, food type,and advertising, you can make sure your businessbooms to its best potential.Keywords:

concession trailer, mobile kitchen, business,food vendingArticle Body:The ability to be one 抯 own boss and make lotsof money doing it is all part of the American Dream.An up and coming segment of the small businessworld is food concession vending. This is a formof food service that does not involve beingstationary. Mobility is the key to the foodconcession industry. The ability to pick up andmove whenever you have an event or want to switchlocations is paramount in this business; whichbrings attention to the fact that there areseveral things needed to begin a concessionbusiness. One of the first important things islocation. Another important aspect is choosingthe type of food you will serve. One more vitalthing to consider is advertisement.One of the first things to consider when starting

a food concession business is the location whereyou will set up your vending equipment. You 抮 ebest bet is to set up in a highly trafficked areawhere many people live and work. One of thebiggest parts of your clientele is potentiallythe work force around the location. Even betterwould be to find a highly trafficked area thatalso had little choice of food. People are moretempted to think outside the box and eat from yourconcession trailer. Many of these workers do nothave a lot of time for a lunch break. Quick, simple,cheap, and delicious food is the key to drawingpeople in and creating loyal customers.Another thing to consider when you start aconcession business is what type of food you willserve. You must first consider the part of thecountry you are in. Goulash may not appeal to NewYorkers. Another thing you must consider isfinancial history of the area you are serving.Some people may neither desire or be able toafford sushi or caviar for lunch so be careful

about offering food out of the economical meansof those to whom you are planning to sell. Anotherthing to consider about food is how easy ordifficult it may be to prepare in a mobile stylekitchen and how long it will take to prepare. Youdefinitely don 抰 want the items you are sellingto take a long time to prepare. If so, people willbe more tempted to just go into a sit-downrestaurant to eat. Quickness is definitely a wayto go for the food concession business.One other thing you may want to weigh when settingup a food vending business is advertisement.Roadside signs and billboards are a great way togo, albeit expensive. A great way to make sure youhave great advertising is to have exceptionalfood and service. With these to attributes, yourcompany will be advertised by one of the best andmost powerful means of advertisement:word-of-mouth. Get people to enjoy your food andthe friendly face you offer in the middle of apossibly hectic workday. Having a great

relationship with your customers is definitely amust when dealing with the food service industry.Other forms of advertisement include fliers, salesigns, and coupons. Bags, napkins, and containerswith your company name and logo on them are alsogreat ways to advertise. For the business with thelarger budget, t-shirts, hats, and bumperstickers might be a way to go.Whatever decisions you might make about yourmobile concession business, there are certainthings you must consider to make having asuccessful company easier. In the mobile foodservice industry, important options includelocation of your vending equipment, type of foodserved and advertising your business in order tomake it more successful. By considering thesethings, you will have a better chance of makinga name for yourself in the food industry.