Mr Chips Product Catalogue

PRODUCT CATALOGUE Uniquely 100% New Zealand owned & grown... ...from www.mrchips.co.nz



CHIPS, WEDGES & MORE... Mr Chips History ....................................... 4 Message from the CEO ............................... 8 Competitive Advantage .............................. 8 Farms & Facilities ...................................... 9 Product Range ........................................ 11 Premium A-Grade Chips ...................... 13 Premium Coated Products ................... 19 Speciality Potato ............................... 23 Sweet Potato Chips ............................ 26 Marketing Support .................................. 28 Summary Table ....................................... 30 PLACE YOUR ORDER TODAY! For more information, contact your local distributor or stop by our website and keep up to date with our new products lines.

For over 30 years, Mr Chips have supplied premium Potato and Kumara products to New Zealanders and all around the world. Strict grading allows us to source the finest potatoes which are cooked in 100% Canola Oil before being snap frozen. As a result we are able to create crunchy chips that taste great and continue to keep customers coming back for more. www.mrchips.co.nz

“Please give me some Mr Chips chips Mister”

Top Quality Potato Processors in New Zealand Since Ages Ago… Over 30 years ago (way back in the 70s), Mr Chips began as a small manufacturer of frozen potato chips. Mr Chips became a hugely popular and iconic brand - almost every kiwi will have the memory of going to festivals and events and getting a delicious cup of hot and golden Mr Chips’ chips slathered in tomato sauce. Over the years we have continued to supply both New Zealanders and people from all over the world with delicious crunchy chips. Our products have also extended from the classic 13mm fry to a range of cuts (including the popular crinkle cut, steak cut and shoestring) as well as potato wedges and specialties, and of course the most delicious range of kumara and sweet potato chips. Today, Mr Chips is a leading potato processor which continues to produce top-quality fresh and frozen products.

100% New Zealand Grown Here at Mr Chips we are committed to produce New Zealand’s (and the worlds!) absolute favourite chips, and this can only be done by using the utmost highest quality product and manufacturing processes. All of Mr Chips premium and A-grade chips are made from 100% New Zealand grown premium potatoes and kumara from top farms such as those found in Pukekohe, Kaipara, Matamata, Kopuera, Canterbury, and all around New Zealand. We then use rigorous quality controls and procedures to ensure A-grade products are consistently produced. All of this of course makes the most tastiest chips! 100% New Zealand Owned Mr Chips was acquired by the Balle Bros Group in 2013, making us uniquely 100% New Zealand owned. The Balle Bros are a family-oriented business based in Pukekohe, south of Auckland, and are highly respected in the agricultural sector for being a preferred source of premium quality New Zealand produce.

MESSAGE FROM THE CEO Our family has been growing premium New Zealand potatoes for 3 generations and we are proud to produce quality products for our customers. We have a unique position of being able to provide a ‘true’ Paddock to Plate experience. We pride ourselves on quality, innovation and strong family values. COMPETITIVE ADVANTAGE • Being owned by an experienced and long standing grower puts Mr Chips in the unique and advantageous position of having a fully integrated supply chain. • Mr Chips is a 100% New Zealand owned business, with local manufacturing plants and distribution network spread across Australia, New Zealand and Asia Pacific. • Mr Chips has a proven and successful record in the market with many years of experience encompassing the building of a strong brand and long term customer relationships. • We offer a true ‘Paddock to Plate’ solution and experience for our customers from QSR, Food Service Distributors and End Users alike. • Considered a ‘local supplier’, contingency plans for supply can be implemented very quickly should the need arise. • Full traceability and control of product quality from the farm to finished product. • Our products are exported internationally and we have the ability to develop products to suit requirements of various markets. • We have a fully certified seed program and supply chain that is non-genetically modified (non-GMO). • Ability to take a product from concept to creation in an agile, efficient and effective manner. 8

FARMS & FACTORIES We source more than 80% of our raw potatoes from our own farms located across the Country. The remaining 20% is sourced from long term contracting partners. Potato crop growing regions Manufacturing and storage 1 2 1 • Main production facility in Auckland producing frozen potato products. 2 • A state-of-the-art storage facility in Matamata which 3 helps to ensure year-round quality of raw product. 3 • A facility based in Hornby, Christchurch producing fresh potato product. 9



PRODUCT RANGE PREMIUM A-GRADE CHIPS PREMIUM COATED PRODUCTS SPECIALITY POTATO SWEET POTATO CHIPS



PREMIUM A-GRADE CHIPS Golden Fries Straight Cut 13mm/13mm CODE | 8077 CARTON | 3 x 5kg • Made from premium New Zealand grown golden Ingredients: Potato 96%, Canola Oil, Dextrose (Maize), Agria potatoes. Citric Acid. • Vibrant golden colour, fluffy interior and rated Storage: Keep frozen at or below -18ºC the highest in taste tests. • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake Homestyle Straight Cut 15mm/18mm CODE | 8310 CARTON | 6 x 2kg • Made from premium New Zealand grown golden Ingredients: Potato, Canola Oil, Citric Acid. Agria potatoes. Storage: Keep frozen at or below -18ºC • Thick-cut golden chips with skin on. • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake 13 For more products and nutritional information, visit our website at www.mrchips.co.nz

PREMIUM A-GRADE CHIPS Straight Cut Chips 10mm/10mm CODE | 8070 CARTON | 3 x 5kg • Made from premium New Zealand grown potatoes. Ingredients: Potato 96%, Canola Oil, Dextrose (Maize). • Fast frying, crunchy and delicious! Storage: Keep frozen at or below -18ºC • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake Straight Cut Chips 13mm/13mm CODE | 8072 CARTON | 3 x 5kg • The classic fish & chip shop chip. Ingredients: Potato 97%, Canola Oil, Dextrose (Maize). • Made from premium New Zealand grown potatoes. Storage: Keep frozen at or below -18ºC • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake 14 For more products and nutritional information, visit our website at www.mrchips.co.nz



PREMIUM A-GRADE CHIPS Steak Cut Chips 18mm/9mm CODE | 8020 CARTON | 3 x 5kg • Great option as a bar snack. Ingredients: Potato 97%, Canola Oil, Dextrose (Maize). • Made from premium New Zealand grown potatoes. Storage: Keep frozen at or below -18ºC • Excellent plated appearance and delicious flavour. • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake Crinkle Cut Chips 13mm/15mm CODE | 8045 CARTON | 3 x 5kg • A favourite chip cut for children. Ingredients: Potato 97%, Canola Oil, Dextrose (Maize). • Made from premium New Zealand grown potatoes. Storage: Keep frozen at or below -18ºC • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake 16 For more products and nutritional information, visit our website at www.mrchips.co.nz

PREMIUM A-GRADE CHIPS Shoestring Chips 7mm/7mm CODE | 8002 CARTON | 3 x 4kg • Super fast cooking and extra crispy. Ingredients: Potato 95%, Canola Oil, Dextrose (Maize). • Made from premium New Zealand grown potatoes. Storage: Keep frozen at or below -18ºC • Fast cooking, taste great and ultimate texture. • The perfect chip for restaurants with quick customer turnover. • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake Deluxe Creamy Straight Cut Chips 13mm/13mm CODE | 8215 CARTON | 3 x 5kg • Made from premium New Zealand grown Ingredients: Potato 97%, Canola Oil, Dextrose (Maize). Innovator potatoes. Storage: Keep frozen at or below -18ºC • Smooth and Creamy texture. • Holds longer under bain-marie than many other chips. • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake 17 For more products and nutritional information, visit our website at www.mrchips.co.nz



PREMIUM COATED PRODUCTS Seasoned Potato Wedges Cut in 10 CODE | 8702 CARTON | 6 x 2kg • Battered with a delicious blend of seasonings that Ingredients: Potato 84%, Canola Oil, Batter 6% (Wheat customers love. Flour, Maize Starch, Salt, Spices, Garlic, Onion, Vegetable • Taste great and hold up well under the bain-marie. Gum (412), Natural Colour). • Made from premium New Zealand grown potatoes. Storage: Keep frozen at or below -18ºC • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake Spicy Potato Wedges Cut in 10 CODE | 8800 CARTON | 6 x 2kg • Coated with a delicious spicy batter. Ingredients: Potato 84%, Canola Oil, Batter 6% (Wheat • Great bar snack or side dish option. Flour, Maize Starch, Salt, Spices, Garlic, Onion, Vegetable • Taste great and hold up well under the bain-marie. Gum (412), Natural Colour). • Made from premium New Zealand grown potatoes. Storage: Keep frozen at or below -18ºC • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake 19 For more products and nutritional information, visit our website at www.mrchips.co.nz

PREMIUM COATED PRODUCTS Beer Battered Steak Cut 18mm/9mm CODE | 8030 CARTON | 6 x 2kg • One of the most popular chips in the market. Ingredients: Potato 86%, Canola Oil, Beer Batter (Wheat • Superior tasting unique batter that stays crunchy. Flour, Maize Starch, Rice Flour, Yeast (Inactive), Flavour, • Taste great and hold up well under the bain-marie. Salt, Leavening Agent (500), Vegetable Gum (412), Thickener (466)). • Par-fried in 100% canola oil. Storage: Keep frozen at or below -18ºC Cooking Methods: Deep-Fry Pan-Fry Oven-Bake 20 For more products and nutritional information, visit our website at www.mrchips.co.nz





SPECIALITY POTATO Potato Gems CODE | 40160 CARTON | 6 x 2kg • Excellent taste and texture. Ingredients: Potato (90%), Canola Oil, Corn Starch, Salt, • Crisp coating and fluffy interior. Dextrose. • Great as a bar snack or side dish. Storage: Keep frozen at or below -18ºC • Popular potato snack for children. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake Hash Brown Triangle CODE | 8252 CARTON | 4 x 2.5kg • Delicious crispy coating and fluffy potato centres. Ingredients: Potatoes (85%), sunflower oil, palm oil, • Uniform in size for ease of portion control and quick potato flakes, potato starch, salt, stabilizer E461, preparation time. pepper extract, dextrose. • Perfect as a children’s snack menu option or alongside Storage: Keep frozen at or below -18ºC a tasty breakfast dish. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake 23 For more products and nutritional information, visit our website at www.mrchips.co.nz

SPECIALITY POTATO Hash Brown Oval CODE | 45199 CARTON | 6 x 2kg • Excellent taste and texture. Ingredients: Potato, Partially Hydrogenated Vegetable • Crisp coating and fluffy centre. Oil (Soybean and Cottonseed), Vegetable Oil, Salt, • Perfect addition to burgers or alongside a hearty Disodium Dihydrogen Pyrophosphate (To Maintain breakfast meal. Natural Colour), Dextrose. Storage: Keep frozen at or below -18ºC Cooking Methods: Deep-Fry Pan-Fry Oven-Bake Agria Quarter Cut Potatoes - Skin On Cut in 4 CODE | 8312 CARTON | 3 x 5kg • Made from premium New Zealand grown golden Ingredients: Potato 96%, Canola Oil, Dextrose (Maize), Agria potatoes. Citric Acid. • Vibrant golden colour, fluffy interior and rates Storage: Keep frozen at or below -18ºC the highest in taste tests. • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake 24 For more products and nutritional information, visit our website at www.mrchips.co.nz



SWEET POTATO CHIPS Kumara Skin On Chips 13mm/13mm CODE | 8935 CARTON | 6 x 2kg • Made from premium Kumara (sweet potato). Ingredients: Red Kumara 97%, Canola Oil. • Known for their popular flavour, these are one of Storage: Keep frozen at or below -18ºC the most loved chips by New Zealanders. • Kumara are known to be high in nutrients and antioxidants. • Skin makes for crisp chips that hold longer under bain-marie. Cooking Methods: • Par-fried in 100% canola oil. Deep-Fry Pan-Fry Oven-Bake Kumara Skin Off Chips 13mm/13mm CODE | 8940 CARTON | 6 x 2kg • Made from premium Kumara (sweet potato). Ingredients: Red Kumara 97%, Canola Oil. • Known for their popular flavour, these are one Storage: Keep frozen at or below -18ºC of the most loved chips by New Zealanders. • Kumara are known to be high in nutrients and antioxidants. • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake 26 For more products and nutritional information, visit our website at www.mrchips.co.nz

SWEET POTATO CHIPS Sun Glaze Sweet Potato Fries 10mm/10mm CODE | 8945 CARTON | 6 x 2kg • Made from premium New Zealand grown sweet Ingredients: Sweet Potato (90%), Glaze (5%) potatoes. (Thickeners (1422, 415), Modified Starch (1412), Salt, • Coated with savoury seasoning for a flavoursome Mineral Salts (450, 500), Dextrin (1400), Rice Flour, crisp exterior, soft & sweet interior. Sugar, Colours (100, 160c)), Canola Oil • Ideal for restaurants, bars and cafés. Storage: Keep frozen at or below -18ºC • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake Mr Chips Premium Golden Chips 13mm/13mm CODE | 8077 CARTON | 3 x 5kg • Made from premium New Zealand grown golden Ingredients: Red Kumara 97%, Canola Oil. Agria potatoes. Storage: Keep frozen at or below -18ºC • Vibrant golden colour, fluffy interior and rates the highest in taste tests. • Par-fried in 100% canola oil. Cooking Methods: Deep-Fry Pan-Fry Oven-Bake 27

Products Pottles MARKETING ASSISTANCE 3 face cups for maximum coverage. Products Mr Chips branded Point of Sale (POS) material is an Also Available: effective marketing tool to create a positive and • Mr Chips Flags Pottles welcoming impression. These are designed to attract • Mr Chips Tape customer’s attention and generate high foot traffic. • Mr Chips Window Decals • Mr Chips Mini Stickers Mr Chips offers a carefully selected variety of POS material as shown here. • Mr Chips Posters 3 face cups for maximum coverage. Products Pottles © 2016 Balle Bros Group 3 face cups for maximum coverage. Chip Cups © 2016 Balle Bros Group © 2016 Balle Bros Group 28

Cap T-shirt Apron Polo Shirt C 0 M 24 Y 82 K 0 C 56 M 16 Y 94 K 2 C 58 M 22 Y 3 K 0 C 57 M 67 Y 6 K 0 C 0 M 24 Y 82 K 0 C 56 M 16 Y 94 K 2 C 58 M 22 Y 3 K 0 C 57 M 67 Y 6 K 0 C 0 M 24 Y 82 K 0 C 56 M 16 Y 94 K 2 C 58 M 22 Y 3 K 0 C 57 M 67 Y 6 K 0 Mr. Chips / sandwich signs / Decemeber 2015 Mr. Chips / footpath signs - front side / Decemeber 2015 Mr. Chips / sandwich signs / Decemeber 2015 Mr. Chips / footpath signs - front side / Decemeber 2015 Footpath Sign Boards 29 Mr. Chips / footpath signs - front side / Decemeber 2015 Mr. Chips / sandwich signs / Decemeber 2015

SUMMARY TABLE Pallet Pallet Sr. SKU Cut Size Net Dual No. Product Description code mm/mm Weight Cases/Layers Cases/Layers Halal Storage New Zealand Australia PREMIUM A-GRADE CHIPS 1 Golden Fries 8077 13/13 3 x 5kg 7 x 7 8 x 5 ✔ ✔ 2 Homestyle Straight Cut 8310 15/18 6 x 2kg 7 x 5 8 x 5 ✔ ✔ 3 Straight Cut Chips 8070 10/10 3 x 5kg 7 x 7 8 x 5 ✔ ✔ 4 Straight Cut Chips 8072 13/13 3 x 5kg 7 x 7 8 x 5 ✔ ✔ 5 Steak Cut Chips 8020 18/9 3 x 5kg 7 x 7 8 x 5 ✔ 6 Crinkle Cut Chips 8045 13/15 3 x 5kg 7 x 7 8 x 5 ✔ 7 Shoestring Chips 8002 7/7 3 x 4kg 8 x 6 8 x 5 ✔ 8 Deluxe Creamy Straight Cut 8215 13/13 3 x 5kg 7 x 7 8 x 5 ✔ ✔ PREMIUM COATED PRODUCTS 9 Seasoned Potato Wedge 8702 Cut in 10 6 x 2kg 7 x 8 8 x 6 10 Spicy Potato Wedge 8800 Cut in 10 6 x 2kg 7 x 8 8 x 6 11 Beer Battered Steak Cut 8030 18/9 6 x 2kg 7 x 8 8 x 5 12 Xtra Crunch Chips 8415 10/10 6 x 2kg 7 x 8 8 x 5 SPECIALITY POTATO 13 Potato Gems 40160 – 6 x 2kg 6 x 6 14 Hash Brown Triangle 8252 – 4 x 2.5kg 9 x 5 15 Hash Brown Oval 45199 – 6 x 2kg 6 x 5 Agria Quarter Cut Potatoes - 16 8312 Cut in 4 3 x 5kg 7 x 7 Skin On KUMARA CHIPS 17 Kumara Chips - Skin On 8935 13/13 6 x 2kg 7 x 6 8 x 6 18 Kumara Chips - Skin Off 8940 13/13 6 x 2kg 7 x 6 8 x 6 19 Sun Glaze Sweet Potato Fries 8945 10/10 6 x 2kg 7 x 8 8 x 6 Proud Member of 30 For more products and nutritional information, visit our website at www.mrchips.co.nz



Supplying premium potato products to New Zealand and around the world. Mr Chips Auckland (Head Office) Physical Address: Postal Address: 100 Kerwyn Ave PO Box 22546 East Tamaki Otahuhu 1640 Auckland 2013 New Zealand New Zealand Ph: + 64 9 274 7598 | Fax: + 64 9 274 0675 Mr Chips Foods (Auckland Food Distribution) Physical Address: Postal Address: 49 Cryers Road PO Box 22546 East Tamaki Otahuhu 1640 Auckland 2013 New Zealand New Zealand Ph: + 64 9 274 5455 | Fax: + 64 9 271 1749 E: [email protected] Mr Chips Christchurch (Branch) 27-33 Buchanans Road Sockburn Christchurch 8042 New Zealand Ph: + 64 3 342 9885 | Fax: + 64 9 342 9744 Mr Chips Australia Ph: + 61 411 960 788 E: [email protected] Mr Chips Worldwide E: [email protected] www.mrchips.co.nz Follow us on LinkedIn “Please give me some Mr Chips chips Mister”