Director Woman Fastrack, May 2022

NOITIDE 2202 YAM ENIZAGAM NAMOW ROTCERID fastrackTHEBLACKBOSSBABESEDITION DIRECTOR WOMAN FASTRACK MAGAZINE MOC.LRIG4EPYT.WWW NO ELBALIAVA NOITIDE SEBAB SSOB KCALB EHT MAY 2022 EDITION + Meet and be inspired by real life boss babes and entrepreneurs Kopano Moshoana and Dineo Kopano & DineoMotsoko

NOITIDE 2202 YAM ENIZAGAM NAMOW ROTCERID fastrackTHEBLACKBOSSBABESEDITION DIRECTOR WOMAN FASTRACK MAGAZINE MAY 2022 EDITION ALTERNATIVE COVER 1 MOC.LRIG4EPYT.WWW NO ELBALIAVA NOITIDE SEBAB SSOB KCALB EHT + Meet and be inspired by real life boss babe and entrepreneur Kopano Moshoana of KPRM Media Kopano MoshoanaSolutions

NOITIDE 2202 YAM ENIZAGAM NAMOW ROTCERID fastrackTHEBLACKBOSSBABESEDITION DIRECTOR WOMAN FASTRACK MAGAZINE MAY 2022 EDITION ALTERNATIVE COVER 2 MOC.LRIG4EPYT.WWW NO ELBALIAVA NOITIDE SEBAB SSOB KCALB EHT + Motsoko Meet and be inspired by real life boss babe and entrepreneur Dineo Motsoko of Sineo Cleaning DineoServices

DW ED'S NOTE A bigger family! what a time to be alive. IN THIS EDITION: O Help Mmina figure out whether she should SHOOT HER SHOT to be part of an IG CLIQUE for business' sake on page 7. O Learn HOW TO dance to God's tune with S O L' on page 13. O Get to know some interesting facts about our co cover stars and 'Shibu' on pages 15, 20 and 9 respectively. ALLLRIGHT! Over the last couple of months, we've introduced you to new members to our little family, S O L', our new content partner and Mmina Gaboury who now writes our BOSS BABE Column. We're so excited to let you in on a little secret - we're working on new segments like the two above to bring you fresh new content from amazing black women! So far, this year has been a beautiful ride, and I can't wait for you to see all the great things we've been working on JUST FOR YOU! The very best, Masekane N. CHIEF EDITOR Director Woman Magazines 4 l MAY 2022 www.type4girl.com

CONTENTS May 2022 Boss Babe Column: Social 6 Media Cliques - true success tool or false illusion of progress? PART I 9 Moshibudi Makola, founder of Shibu M Collections: SHE believed she could, so SHE did 13 S O L' Fashion & Faith: Dance to His jam 15 Kopano Moshoana, founder of KPRM Media Solutions: The Warrior Within 20 Dineo Motsoko, founder of Sineo Cleaning Services: Dear Dineo, I'm proud of the woman you are DISCLAIMER Copyright 2022 type4girl. All rights reserved. No part of this publication may be reproduced or transmitted in any form by any means, electronic or otherwise, without the prior written and explicit permission by Director Woman or Director Woman Fastrack Magazines or type4girl. While due diligence, i.e research, has been performed to ensure accuracy and credibility, any advice and information given or presented to readers for consumption in any article contained in this Issue or Edition, whether generated and written internally by the Director Woman Editorial Team or an external contributor, the Chief Editor, Editorial Team, Contributors, Director Woman and Director Woman Fastrack Magazines and type4girl cannot accept responsibility for any damage, inconvenience or loss that may arise therefrom. disclaimerPlease read this with our Feature and Submission Policy available on www.type4girl.com.

DW BOSS BABE COLUMN BY MMINA GABOURY COLUMNIST | @BOSSBABECOLUMN if you're new here, I'm Mmina. This is my diary, I’m a struggling aspirant Boss Babe. I have some really good news to share with you. MY COLUMN WILL NOW BE PUBLISHED ON WWW.TYPE4GIRL.COM! So, you don’t have to wait until the next DW Edition to read part 2 of this piece and see how I make it make sense. Simply visit the website and sign up! And you’ll be notified everytime I post something. Be good to yourself, and if you can, take a roadtrip, it looks fantastic on you. Love, Mmina G. 6 l MAY 2022 www.type4girl.com

DW BOSS BABE COLUMN BY MMINA GABOURY COLUMNIST | @BOSSBABECOLUMN SOCIAL MEDIA CLIQUES TRUE SUCCESS TOOL OR FALSE ILLUSION OF PROGRESS? PART I h ey girl, I’m back and I just So, we’re 2, 4 months old now and I’ve wanted to vent a little. made some interesting observations that have really gotten me thinking. A few months ago, I finally We all know at least one ‘clique’ on started an Instagram account. the gram… And I mean it in the nicest Okay, what I really mean is I started way possible, there’s nothing wrong one that I actually ended up using. I’ve with friendship circles on IG – I wish I had a few shadow accounts before to had one LOL! follow my fave celebs and watch interesting things so this was by all To be specific, I’m talking about the accounts new territory for me. Posting Boss Babey cliques - where everyone pictures and talking to strangers? has a business, leaves cute ‘I’m proud Everyone who knows me from of you’ or ‘love this for you mama’ corporate thought I had lost my mind. comments on a fellow babe’s posts 7 l MAY 2022 www.type4girl.com

DW BOSS BABE COLUMN BY MMINA GABOURY mama!' comments and tell me, how has being call it a day? part of a clique (don’t feel bad please, you Let me digress just a know exactly what I’m little. IT IS SO DAMN talking about, you’re a HARD TO MAKE NEW tribe with codewords (BUSINESS) FRIENDS ON and sh*t LOL) benefitted IG because hello, your business? Do you everyone already has get referrals? Have you membership else- successfully explored a regularly; and their feed where! These cliques fruitful collabo? is beautifully curated are tight! Especially if Anything? I’m just with coffee here, nice you pictures look like trying to figure out bags there and they were shot with a where to focus my fabulous laptop shots Motorola V360 and not energies. I’m not the captioned ‘work’ a stoveplate iPhone. best social butterfly but everywhere. And I’ve (Admit it, it’ll take a lot if it will benefit my bag, often wondered, is your for you to take when are we having business doing as great someone serious with lunch and taking as yours and its feed grainy pictures!) pictures of our food? look? Please don’t bite my head off, I’m just I’m grateful for the That being said, I’m inviting you to share thinking out loud. amazing ladies I’ve your thoughts on this with me, send me a DM, gotten to digi-meet in @bossbabecolumn on IG and let’s chat? But, I’m a HOW EXACTLY my short time on IG but person having worked in business manage- whoa, introduce me pls? ment and helped and watched women build Entrepreneurship is SMEs that you’ve likely heard of. And no, such a tough and lonely building my own isn't quite as easy, this is why road, we all need a little I’ve pushed my agency launch back almost a support. year already! Anyway, my point is. I want to Okay back to the topic. know how it works? Are Unless your business we friends with benefits literally makes money or are we just going to per follower or like, is it sprinkle those ‘serve us worth shooting your shot to be part of some a group of CEO baddies? I’ve wondered this for a long time and I just need one girlie to 8 l MAY 2022 www.type4girl.com

MOSHIBUDI Makola FOUNDER, SHIBU M COLLECTIONS SHE BELIEVED SHE COULD So she did.

DW MOSHIBUDI MAKOLA W hen Moshibudi Makola, “I did not have a plan. I just started affectionately referred to selling hair and would use the profit as Shubi, first ventured into for personal needs. In 2020 I started business, she had no selling hair bonnets, by 2021 I felt the particular longevity plans. The need to rebrand so that my business young student, entrepreneur, name can be identifiable, this is model and brand activator is the where my vision became clearer.” founder of wig making and Shibu went on the register Shibu M maintenance company Shibu M Group Pty (Ltd) which she intends to Collections. The company also sells use as an umbrella for her future bonnets. endeavours. “My business started in 2018 as Your Highness Boutique. The plan “This is only the beginning. I have was to sell shades and heels,” she bigger plans as an entrepreneur. shares. But her plans were derailed There are a lot of businesses I see when she couldn’t find a reliable myself venturing into. Just to mention supplier. Instead, she found a one, I’m passionate about farming Brazilian hair supplier. and I will definitely become a successful farmer in future,” she tells 10 l MAY 2022 us. OPENING AGAIN SOON Shibu M is currently closed, but the final year social work student assures us it’s not the last we see of the company. “My current focus is school as this is my final year. I would not manage to balance schoolwork and business, I also had to consider that I [would] soon be doing my practicals. I believe in offering the best customer service and I don’t want a situation where I’m just taking orders www.type4girl.com

DW MOSHIBUDI MAKOLA without the capacity to deliver. My www.type4girl.com mental health is also my priority hence the temporary closure. But we will be back with a BANG!” she says. The vision for this growing company is to own a physical store that will continue to consistently meet its customers’ needs. QUALITY OVER ALL Quality is a priority for Shibu, her business and her clients. She shares, “our customers absolutely love the quality of our hair bonnets [and] the uniqueness of our packaging. They also love the transformation of their wigs when they bring them in to be revived. Our customers believe in the magical touch of our hands.” RIDDLE OF BLACK WOMAN As a young black woman, Shibu isn’t blind to the unique challenges that face black women. “I’ve realised is that some women spend their time focusing on things that [do] not benefit them. [And sometimes] when [we] see another woman doing great things, as women we feel the need to compete with her [instead of asking] her how it’s done so you can also learn.” She adds, “I believe that we should empower ourselves and learn from one other so we can lead successful lives. If women could unleash the potential they have within themselves they will realise how powerful they are.” 11 l MAY 2022

MOSHIBUDI MAKOLA GET TO KNOW ME Love, Shibu My biggest asset as an entrepreneur is optimism. Do not limit yourself, put The title of my in the work that is autobiography would be She believed she could, so required. If God has placed an idea in your she did. mind, it is definitely within your reach. Do not ignore that voice that keeps I falsely assumed telling you to go for it. entrepreneurship is easy Believe in yourself and do what you can. Do not and its definitely not. pressurize yourself or compete with others, You may not know, but I’m a cry work at your own pace. baby(lol, most people do not Business is not easy, but know this as I’m often told I the passion will keep you going. If you don’t start, appear to be a strong lady), I’m you will never know the an empath, I’m a giver, if I’m not potential that you have. wearing spectacles, I’d be wearing And also, pray for your transparent contact lenses – business. something most people are not aware of… I can’t leave the house without one of the two, that’s how short sighted I am and lastly, I believe in Angel numbers.

DW S O L' (CONTENT PARTNER) Content Partner DANCE TO HIS JAM wby S O L' www.type4girl.com hat’s your jam? You know that track or album that relationships are non-existent with the just makes you so happy, people you love, or you are working so and no matter make you dance hard at this dream that only you see like you have no worry in the world. and want so badly to become a reality, Did you know GOD can create that or you want that guy to like you BUT same feeling? you’re afraid that you may actually When I was young it was “Oops I annoy him. When things aren’t 100s did I it again” then came THAT’S when things are 100s. “Survivor”. After that, it was “Candy Shop” closing in on today’s “Baby”, www.type4girl.com “22″, “Drunk in Love”, “Happy”, “Tuesday” and now everyone’s favourite line, “Running through the 6″. Throughout the years there has always been a standout song. Something that has everyone jamming. It’s catchy, fun and the main reason why we all love music so much, it allows us to escape and be the artist and their lyrics. As much as music can be understood by the soul, so can GOD. GOD is a happy God, funny too and it’s sad that the stereotypical view of GOD is a superpower in heaven waiting to cause pain and wreak havoc in our lives when that's the total opposite of who GOD really is. I’ve learnt recently that when things aren’t 100s, when your 13 l MAY 2022

DW S O L' (CONTENT PARTNER) “THAT makes no sense, are not 100s, they are 100s because the #LikeSeriously”. You have a point it LORD is by your side. This, everyone is doesn’t make sense BUT it does to actually called joy. GOD because when you start to fully You see GOD longs to speak to your soul. and completely put your trust in Him, He longs to plant a seed of happiness you see the happiness even when into your life BUT it’s all about trust. It’s the clouds are grey. about finally saying, “Okay LORD, I give you complete control” and that isn’t EVERLASTING HAPPINESS easy to do. Putting trust in something You see everlasting happiness with you can’t see or touch? Not many are the LORD is not something you can fans of giving “All of ME” to that idea. buy. You can’t pick it up from a “Now Faith is being sure of what we counter at the supermarket. I’m not hope for and certain of what we do not saying you can't be happy, you can see” Hebrews 11:1 be happy. Everyone can be happy. Life can be great, especially when A GOD SONG there is no serious crisis and It’s not just you “Thinking out loud”. It’s everything in your life is good. You being sure that the LORD your GOD truly even gladly tolerate morning traffic has your BEST interest at heart and even BUT the problem starts when when they are “Mean” or they “Steal my something does happen. When you Girl” and when “I knew you were trouble” find yourself in the middle of chaos, dawns and you don’t know the lyrics He’ll that happiness disappears like the always be there. He’ll “Come Thou”. wind. That’s what it means to have a song of But when your happiness is rooted in GOD playing within your soul. the LORD - and things get so hard When a GOD song plays within your soul that you constantly question if you a “Brand New Me” appears, you hear the can even make it through another “Bang Bang” of worry and self-doubt day. I’m talking, “LORD I’m so tired break down and you start to develop an right now. I know you give us things “A-Team”, “Titanium” mentality. Knowing we can handle BUT I legit don’t want full well that there is a greater plan than to do this anymore. I’m tired of this this one on earth. Just as it reads in baggage, of this constant Colossians 3:2 “Set your mind on things headache. I'm under a lot of above, not on earthly things”. Always pressure and now this too? I’m just remember GOD is preparing your soul so tired” - you still remain happy for the things above. because your happiness is not So don’t be a “Suit & Tie” of this world. based on an event or the fact that Allowing your emotions to be controlled there is no White House Olivia Pope by the lows and highs that life throws at drama to “Shake it off”. You are you but embrace that we are all “Royals” happy because even when things of the Most High. 14 l MAY 2022 www.type4girl.com

THE WARRIOR WITHINKOPANO #BLACKBOSSBABE MOSHOANA WWW.TYPE4GIRL.COM

DW KOPANO MOSHOANA K opano Moshoana is the founder of KPRM Media Solutions, a digital marketing agency that she envisions as an industry pioneer that exists to recreate the African story and put African business brands on the map. GROWING UP KOPANO Kopano was born and raised in Johannesburg, “I’ve always been a Joburg Girl haha!” she jokes. “My upbringing was very eventful. My fondest memories [are] dancing, modelling and hosting.” She shares with us that she had a hip-hop dance crew called 300 along with her little sister and older brother. “I loved it because we built a very solid relationship with one another and the adventures were always gracefully in general.” something to look forward to. We Surprisingly, or not, Kopano was would even travel to dance,” she also known to be quite the party recounts. princess growing up – from The then young dancer also had a birthdays to braais, she was always keen interest in becoming a model a consistent host. “In a nutshell, my and a seventh grader in 2008, she childhood was very colourful and entered Miss Sun City. “What an I’m thankful for the memories amazing experience it was, I believe created.” it helped me with stage fright and speaking/presenting myself DREAMS OF BOSS GIRL As early as Grade 7, the future 16 l MAY 2022 www.type4girl.com

DW KOPANO MOSHOANA entrepreneur already knew she “I wanted to [use] the concept of wanted to be a business owner event Digital Marketing to disrupt as there though she was clueless on the were no such agencies in our country specifics. At first, she wanted to work at that time; and I wanted to use it to in Public Relations, but that soon uplift the African narrative around shifted to Marketing by the time she reached Grade 11. “I thought it was black business and personal brands. I wanted more expansive for my to recreate the African creative mind and I would story one brand at a time.” get to work with people As it often is with directly, I’ve always been a startupreneurs, Kopano peoples person,” she says. worried over whether Kopano went on to acquire people would buy into her a BCom in Marketing business given her age. Management and in “Age is such a big factor response to how overly in business, I was constantly fighting saturated the industry was, she found that stereotype,” she says. a new industry trend in Digital Marketing. She tells us, “I started FINANCING KPRM delving into it and taught myself through articles, pdfs and YouTube Starting a business online was a huge videos and eventually got a Diploma help for Kopano, because it meant from Shaw Academy.” she didn’t have too many expenses. A few months later she decided to “I started KPRM with only Wi-Fi, a test out her knowledge and started phone, laptop and freelancing, for free at times. During insane drive. this time, she doubled as a Junior Social Media Manager for a brief period before COVID-19 hit and she was retrenched. Finally in 2017, she founded her agency. KPRM: THE STORY KPRM is derived from Kopano’s initials - (K)opano (P)heladi (R)uth (M)oshoana. The bold entrepreneur explains that she founded KPRM for two things. 17 l MAY 2022 www.type4girl.com

DW KOPANO MOSHOANA sPACESPACESPACESPA time comes I encourage young people to SPACESPACESPAwhen you want to start digital businesses today SPACESPACEscale, this is when and if you don’t have Wi-Fi try, you’re happy with the progress use public facilities to your you’ve made but you want MORE. advantage,” she stresses. That was my glass ceiling because When she started out, Kopano usually you do not know the HOW in made it her duty to educate depth… but it comes to you herself, aided by her brother, on eventually.” financial management. She adds, “I’d [also] recommend finding a WHAT BLACK WOMEN NEED mentor or expert that can assist. Once your business scales and The best persons to answer this does well, an accountant is question, will always be women like imperative.” Kopano, smart, ambitious black women. “[Black women need] THE BUSINESS OF ENTREPRENEUR communities that will uplift them to become business owners and Being a ‘newbie’ in business can be an [show them] how to get started; exciting but tough challenge, and and more workshops to create a Kopano’s experience is no different. sense of unity. There’s so much unnecessary competition between MORE THAN CEO us and society set it up that way. We are stronger together!” Kopano isn’t just about securing the bag. She is also a change advocate for women. “I stand for Women Empowerment, it’s our turn now,” she shares. Kopano is building a community called Digi Wxman Tribe that aims to assist African female millennials thrive in STEM. love, Kopano “My people, please JUST START. I know it’s cheesy, but it’s so necessary and relevant. A lot of us are scared to take a chance on ourselves. Be courageous and start building, you could be sitting on an idea that could potentially change our country and the world at large. BELIEVE IN YOURSELF.”

KOPANO MOSHOANA GET TO KNOW ME The title of my The Year 2022 is all about autobiography (personally) spiritual growth, would be The Warrior health and joyful experiences. Within: Kopano Covid robbed us of this. Moshoana Business wise, scaling KPRM even further and shaping my other business Sorted VA to The best piece of become a household name in advice I’ve read is “If the Virtual Assistant space you want to go FAST go alone, but if you want locally. to go FAR go together” - African Proverb. We You may not know, but I need to stand as one practice Yoga. I’m still a now more than ever as beginner but I will become a a continent and create teacher one day because magical solutions for YOGA is LIFE; I am obsessed ourselves. THE TIME IS with metaphysics, astrology and tarot; I used to Krump; I NOW! love speaking; and I love docuseries and autobiographies!

EBABSSOBKCALB# DINEO SECIVRES GNINAELC OENIS MOTSOKO WWW.TYPE4GIRL.COM

DW DINEO MOTSOKO dineo Motsoko is the founder of cleaning company Sineo Cleaning Services and NGO, Women in Business SA, and she spared a couple of minutes from her busy schedule to chat with Director Woman Fastrack. TELL US ABOUT SINEO AND WOMEN IN BUSINESS. “Sineo Cleaning Services provides cleaning services for commercial (offices) and residential (houses, apartments and flats) industries. Our services include window cleaning, upholstery cleaning, move ins and outs, spring cleaning and carpet cleaning. Women in Business SA network is WERE YOU ALWAYS BOSS(Y)? aimed at growing women in “Growing up I knew I wanted to be business and women empowerment a businesswoman, I had the boss with the goal of enabling the success factor from an early age. I had no of women who will in turn help open idea how or when I [would] chase doors for one another, equipping the dream but I have always known women with the right, correct I was meant to create something of knowledge and information they my own. I started Sineo when I was require to grow and establish their [around] 19 or 20 but [at the time] businesses on a daily to a yearly my focus was on my career and basis and sharing ideas regarding other things. It was [only] when I expansions and collaborations.” turned 23 when I knew in my heart that I was mentally and emotion- 21 l MAY 2022 www.type4girl.com

DW DINEO MOTSOKO ally strong enough to fully embark on an empire one day gives me an this journey.” immeasurable amount of fulfilment within and drives me every day to WHAT WAS YOUR BIGGEST FEAR push and pursue every opportunity STARTING? possible. Even when things get hard, I “The thought of failing within the first 5 years of starting the business. I had hold on to the possibility of what I can achieve and told myself that things that one day I will look at would fall into place within myself and be content a year and I [would] be that I have accomplished living “the dream” and the impossible.” fulfilling my destiny. LOL! Little did I know. But 3 years WHAT DO BLACK in and I now understand WOMEN NEED MORE OF? that business takes time and needs a lot of \"Black women need more ppaattiieennccee and resilience and I know opportunities and guidance in every that’s probably going to take longer field, we have so many brilliant minds than the time frame I had set in my but few outlets as to how we can mind.” pursue and accomplish the ideas we have. We need a “force” that will MOST CHALLENGING VS MOST recognise and nurture the potential REWARDING? we have and help in opening some “The most challenging thing for me channels of opportunities so there are was and is breaking into the industry. more black women doing Like most markets, it is saturated and extraordinary things. A lot of dreams the challenge is having to go against big giants of the cleaning industry. Most of the big companies get big contracts because they already have a reputation and coming in as a small black owned business has proven to be a challenge to acquire lucrative deals. The most rewarding part is the thought of living out and fulfilling my purpose and calling. The idea that my business will become 22 l MAY 2022 www.type4girl.com

DW DINEO MOTSOKO and ideas die within us because we have no support. Yes, no one owes anyone anything but most successful people are where they are because someone (even if it’s one person in a room full of people... famous words by Lady Gaga) believed in them. FAVE WORDS OF WISDOM? “The best piece of life advice I have ever heard which has also helped as a business woman as well was from Iyanla Vanzant. She said “you must learn to put yourself first, because how you treat yourself is how you treat God because you are [a] representative of God in your life. So if you put YOU last it means you are putting other people and things ahead of God in your life.” Dear Dineo, “Dream as big as [you] can, live life without fear of judgement and failure. I love [you] and I am proud of the woman [you are].” 23 l MAY 2022 www.type4girl.com

DINEO MOTSOKO GET TO KNOW ME I want to be The year 2022 holds growth remembered as a and prosperity for me black woman who dared to dream, who personally and in business. I loved fiercely, was have prepared so much for this extremely passionate year and I am excited to work about the things close to her heart, on everything to manifest it lived life with hope into the physical. It’s a very and had the courage intentional year, I have a lot to accomplish and I want to work to achieve the harder ever so I can get closer impossible. A woman to achieving my goals. who took big risks, moved mountains You may not know, but I I talk a lot when I’m in my and brought the element, I am a mother to world to its feet, a the most incredible 4 year woman of power old, I am a first year LLB through compassion student at Unisa (I don’t and strong will. know why I did that to myself also), and I was born and raised in Alexandra.

MOC.LRIG4EPYT.WWW NO ELBALIAVA NOITIDE SEBAB SSOB KCALB EHT NOITIDE 2202 YAM ENIZAGAM NAMOW ROTCERID