zaiddd catalogue new

Alif TRUST THE MAGIC OFARTWORK

table of contents RUGS BY CONSTRUCTION hand-knotted hand-loomed hand-tufted flat weave

AliffTRUST THE MAGIC OF ARTWORK In 1986, we founded Alif with the vision of creating a wholesale business based on wide selection and timely delivery for our dealers and resellers. Our goal is to provide you with quality carpet products that will beautify your home, meet your specific performance and budget needs, be easy to care for, and stand the test time. We also strive to be good listeners, committed partners in your home improvement project, and strong advocates of great customer service.. Since then, the company has grown into a company that produces extensive collections of area rugs, broadloom carpet, Today, our quality carpets and rugs grace boutique and grand-scale properties as well as thousands of residences across the globe. We remain a family business that values and cultivates relationships with our partners and customers. We haven’t forgotten that much of our success is due to the large network of dealers and resellers who have promoted our products to an ever-growing customer base. It is this extended family that

hand knotted COLLECTIONS2’ x 3’ | 2’6” x 8’ | 3’ x 5’ | 5’ x 8’ | 8’ x 10’CUSTOM SIZE AVAILABLEFor thousands of years skilledweavers have been creating beautifulcarpets that last generations by tyingeach and every knot entirely by hand.The Aquarius collection is createdwith this same technique using onlythe highest quality of hand-spun woolto create a stunning work of art forany home.

Hand-Knotted | 100% Wool |8 mm Pile | Made in IndiaHend 1 Hend 2 Hend 3 Hend 4

STYLE INDEXKABIH H01 KABIH H02 KABIH H03 KABIH H04KABIH H05 KABIH H06 KABIH H07 “style is craftmanship “ KABIH H08

Hand-Knotted | 100% Wool |8 mm Pile | Made in India The process of creating hand knotted rugs is something that is a bit of a mystery to the average person but it is incredibly fascinating. Using handspun wool and dying it with dyes made of natural materials then tying knot after knot to create a beautiful piece of art, how could you want anything more in a rug? A unique charasteric of handknotted rugs is abrash. If you look closely at a hand knotted rug, you notice a combination of hues throughout the rug, not a solid color. Wool, as you know is hair and is not the same color with every strand. This means, when spun together and dyed, it will not all dye the same color but have variations throughout. This abrash, creates a natural more relaxed look and is something you will not find with rugs made with polypropolene and dyed with chemical or aniline dyes.

STYLE INDEX KABIH H09 KABIH H010 KABIH H011 KABIH H012 “elegantKABIH H013 KABIH H014 KABIH H015 KABIH H016 DESIGN in blended RICH COLORS “

Hand loomedCOLLECTIONS Made with natural Silk and Cotton, vegetable dyed and knotted/Loomed by hand. The unique look comes with combination of hand looming and knotting. The result is a collection that has a distressed look but still feels luxurious. Color varies in intensity throughout the silk yarns beautifully against the rustic wool fibers. Thin, flexible and incredibly versatile, these pieces work well in a variety of settings.

“lively & sophisticated PLUTO HL 01designwith flickering on anIntricately striatedground” PLUTO H11 PLUTO H12

SILK ELEMENT STYLE PEWTER - 01

Silk Hand loom-Knotted | 100% Bamboo Silk | Made in IndiaCOLLECTIONAERISH – 01 AERISH - 02 AERISH - 03 AERISH - 04AERISH - 05 AERISH - 06 AERISH - 07 AERISH - 08

Hand loom-Knotted | 100% Bamboo Silk | Made in IndiaAERISH – 09 AERISH - 10 AERISH - 11 AERISH - 12AERISH - 13 AERISH - 14 AERISH - 15 AERISH - 16

Hand loom-Knotted | 100% Bamboo Silk | Made in IndiaAERISH – 17 AERISH - 19 AERISH - 18

Hand loom-Knotted | 100% Bamboo Silk | Made in IndAERISH – 20 AERISH - 21 “infuses any interior with an energetic excitement”AERISH - 22 AERISH - 23

Hand loom-Knotted | 100% Bamboo Silk | Made in IndiaFARAAD AERISH -24 AERISH -25

“luxury ineach detail”

Hand loom-Knotted | 100% Bamboo Silk | Made in IndiaAERISH - 26 AERISH - 28 AERISH - 27

Hand loom-Knotted | 100% Bamboo Silk | Made in India AERISH - 30 AERISH - 31AERISH - 29 AERISH - 32 AERISH 33

Hand loom-Knotted | 100% Bamboo Silk | Made in India AERISH – 36AERISH - 34 AERISH - 35 AERISH - 37

Hand loom-Knotted | 100% Bamboo Silk | Made in India AERISH - 39 AERISH - 40 AERISH - 41 AERISH - 42 AERISH - 43AERISH - 38

Hand loom-Knotted | 100% Bamboo Silk | Made in India AERISH - 45 AERISH - 46AERISH - 44

Hand loom-Knotted | 100% Bamboo Silk | Made in IndiaAERISH - 47 AERISH - 48AERISH - 49 AERISH - 50

Hand loom-Knotted | 100% Bamboo Silk | Made in India AERISH - 52 AERISH - 53 AERISH - 54AERISH - 51

Hand loom-Knotted | 100% Bamboo Silk | Made in IndiaAERISH - 59 AERISH - 60 “BE THE MAGIC NOT ILLUSION”

Hand loom-Knotted | 100% Bamboo Silk | Made in India “elegance is not about being noticed it’s about Being Remembered” AERISH - 55

Hand Tufted OLLECTIONS Tufting is an ancient method of creating rugs and garments. It is a type of weaving technique where in strips of cloths, threads or even yarns are pushed through a base then glued together for a strong hold. Tufting makes use of a tool called ‘tufting gun’ to make the process easier than knitting each tuft. This tool holds the material in place and then pushes through the backing material. Hand tufted rugs are very durable and can withstand heavy foot

Hand-Tufted | 100% Wool | 10 mm Pile | Made in IndiaJINAH- 02 JINAH- 01

Hand-Tufted | 100% Wool | 10 mm Pile | Made in IndiaJINAH- 03 JINAH- 04 JINAH- 05 JINAH- 06

Hand-Tufted | 100% Wool | 10 mm Pile | Made in IndiaJINAH- 07 JINAH- 08 JINAH- 09

Hand-Tufted | 100% Wool | 10 mm Pile | Made in India Every hand-tufted rug and carpet is unique because it is made by human hand. Unlike rugs that are mass-produced by machine, our rugs are one-of-a- kind. The imperfections of natural materials and the variations of the human touch are what make each i“tDeemsisgpnecial. is journey of Discovery”

Hand-Tufted | 100% Wool | 10 mm Pile | Made in India JINAH- 011 JINAH- 012 JINAH- 013JINAH- 10

Hand-Tufted | 100% Wool | 10 mm Pile | Made in IndiaJINAH- 014 JINAH- 016JINAH- 015 JINAH- 017

Hand-Tufted | 100% Wool | 10 mm Pile | Made in IndiaJINAH- 018 JINAH- 019 JINAH- 020 “elegance is self created work art”

Hand-Tufted | 100% Wool | 10 mm Pile | Made in India “quality is pride of workmanship”

flat-weaveCOLLECTIONSThere are many types of rugs that arereferred to as a flat weave rug. Theygo by many different names dependingon where and how they are made. Wooland cotton are the primary fibers used inmaking flat weave rugs. However,modern imitations of these rugs may usesynthetic fibers. These flat weaves caneither be hand woven or made by amachine. Flat woven rugs are generallyreversible, since weaving allows for thepattern and colors to be the same on thefront and the back of the rug.Flat weave rugs do not have a pile like atraditional hand knotted rug and so thisgives the rug a different look and feel.Being on a regular vacuuming schedule,along with professional cleanings areimportant to keep your flat weave ruglooking good for years.

FLAT-WEAVE | 100% Wool | Made in IndiaAALIYAH - 01AALIYAH - 02 AALIYAH - 03

FLAT-WEAVE | 100% Wool | Made in IndiaAALIYAH - 04 AALIYAH - 05 AALIYAH - 06 AALIYAH - 07 “SIMPLICITY IS THE KEYNOTE OF ALL TRUE ELEGANCE” AALIYAH - 08

FLAT-WEAVE | 100% Wool | Made in IndiaAALIYAH - 09 AALIYAH - 010

FLAT-WEAVE | 100% Wool | Made in IndiaFlat weave describes a rug that is wovenon a loom rather than knotted. It iscreated by interlocking warp (vertical)and weft (horizontal) threads. Thematerials used in flat weave rugs vary.Typically the warp threads are madefrom a sturdy fibre such as linen, rawsilk, cotton or wool, while the fibreswhich form the weft are the fibres thatform the pattern and can be any type offibre.Flat weave rugs have been used forthousands of years as floorings, wall“ be your ownhangings and prayer mats. QUALITIESRugs woven in flat weave are generallykind of beautiful ”quite thin, making them highly versatile.

FLAT-WEAVE | 100% Wool | Made in IndiaAALIYAH - 011 AALIYAH - 012 AALIYAH - 014 AALIYAH - 013 AALIYAH - 015

FLAT-WEAVE | 100% Wool | Made in IndiaAALIYAH - 016 AALIYAH - 017 AALIYAH - 018 AALIYAH - 019AALIYAH - 020 AALIYAH - 021 AALIYAH - 022 AALIYAH - 023

AliffTRUST THE MAGIC OF ARTWORK