Hult Magazine Issue 7

AlumniGlobal Alumni Summit 2014Living it up in London!Pages 4-7Alumni SpotlightEMBA alums share career success tipsPages 12-15Advice To The Graduating Class Of 2014Words of wisdom from faculty and gradsPages 18-19Issue 7 July–September 2014 hult.edu/alumni

CONTENTS Message From Hult 3 4 11 Welcome from Dr. Stephen Hodges, Dr. Mukul Kumar, and Rebecca Churchill The Global Alumni 4 Summit 2014—London The full round-up Corporate Relations Update 8 Exciting updates from the CR team Hult Updates 10 Ashridge-Hult alliance, faculty in the news Student & Alumni Updates 11 Start-ups in Portugal and the FLUX event Alumni Spotlight 12 Eleni Magkli and Carlo Viray Alumni Benefits 16 Overview of Hult alumni benefits Advice To Graduating Class 18 Lowdown on life post-Hult2

MESSAGE FROM HULTWELCOME Many thanks to all of you who made it to executive education with Hult’s global reach and scale in degree the alumni summit in London this year, it programs. As the paperwork is finalized I’ll be writing to you was fantastic to see so many of you there with more details. In the meantime, I’m happy to share what this and to have the chance to meet you in alliance means in this issue. person. The event brought home to me the importance of gathering together in person I would also like to take this opportunity to welcome the Class in today’s digital world—nothing quite of 2014 to the alumni network. We hope this issue gives you an beats catching up with old friends or new insight into all that the Alumni Association has to offer you, in terms acquaintances over dinner and drinks. It of benefits, community, and, of course, fun. I firmly believe that the was also fantastic to hear that the summit association is as strong as the alumni itself, so would encourageembodied Hult’s belief in hands-on and lifelong learning with inspir- you to get involved and take full advantage of your Hult networking, dynamic workshops from both Hult faculty and local figures. and post-graduation benefits.I hope that the learnings and fun memories stay with you over thecoming year. Dr. Stephen Hodges By now, you will have also heard about Hult’s new strategic President, Hult International Business Schoolalliance with Ashridge Business School. It’s an exciting develop-ment that we think will create one of the world’s greatest businessschools by bringing together Ashridge’s expertise in research and I was delighted to join the alumni summit in It was my first time attending the Alumni London and hear of the many adventures Summit this year, and hosting it in the and achievements of our alumni since fabulous city of London was an absolute leaving Hult. Watching old friendships bonus—even the weather smiled on us! rekindling, new connections being formed, The energy at this year’s event was fantas- and even some new business ventures tic—a packed agenda, influential and inter- being dreamt up was a wonderful reminder esting keynote speakers, and a grand gala of the creativity, drive, and international dinner to round the event off made for an spirit of the Hult community. Attendees ideal reminder to alums of why they chose appreciated the various professional and Hult to begin with. Looking around, it wassocial events across the weekend, but by far the most cited insight great to see many alums I knew and many I didn’t, enthusiasticallywas the power of the professional and social network. I encourage networking—alums had travelled from far-flung destinations toeach of you to join the next alumni summit and local alumni events, reconnect with fellow classmates and make new contacts, as welland deepen your engagement with the Hult network. as to see and hear how much Hult has moved forward. I eagerly await next year’s summit, and look forward to seeing you there.Dr. Mukul Kumar Rebecca ChurchillChief Academic Officer Executive Director, London Campus hult.edu/alumni 3

THE GLOBAL ALUMNI SUMMIT 2014—LONDONALUMNI SUMMIT 2014 ROUND-UP: DAY 1 More than 100 alumni from all over the world came to reconnect in London and continue their life-long learning with Hult. Our Global Alumni Director, Shareena Hatta, and the London Hult Alumni Chapter welcomed alums, followed by an exclusive keynote address to kick off the two-day event. The summit brought together alumni who graduated between 1996 and 2013, from all programs (Bachelor, Masters, MBA, and EMBA) to network, exchange ideas, and create new memories.4

Keynote address: Carolina Arriagada Peters THE GLOBAL ALUMNI SUMMIT 2014—LONDON Carolina is the Head of “Marco was excellent. He went straight EMEA and Latin America for London & Partners, who to the point and gave us practical tools work with organizations across the globe to grow that we can use at work. In any business, their businesses in London. Giving a fascinating insight marketing has to fight for your share of into the city’s business and economic landscape, it the budget. You need to be armed with was a great opportunity for alumni to see how their own the numbers.”organizations could benefit from being active in the London market.Summing up the importance networking holds in the business Olga Ivanova, BS Business Class of 2010landscape, Carolina pointed out that “For every 100 businesscards you give out, one person will contact you,” which really Brathay Trust leadership & management workshopseemed to grab the attendees’ attention. introduction: Leadership In The Future—Developing Carolina’s speech addressed London’s commercial appeal, Your Competency For Leadership Successhighlighting that 27,000 foreign companies are based here, withmore than 3,000 start-ups based in TechCity, the digital capital of After a short break, withEurope. Marking out biotech as the “the next Internet,” much to Marco’s words of marketingthe shock of the attendees, it was onto lunch and some serious wisdom still fresh in theirnetworking between alums. minds, the alums went into a leadership and managementMasterclass with Marco Protano development workshop with consultants from Brathay Next was a masterclass in Trust, in preparation for the Strategic Marketing from team-based competition our very own Marco Protano. the next day. Emotional Professor of Marketing and intelligence and our impact Strategy here at Hult, Marco on others was the theme, brings 25 years of experi- and the goal was to reflect ence working with Fortune and identify areas in need of 500s like Nestlé and Bristol- improvement by filling out a reflection questionnaire. Meyers Squibb, educating The relevance of this topic is clear from studies that show 80% executives and students at of difficulty on work projects comes from managing team dynam- prestigious universities, as ics, with only 20% being down to the difficulty of the task. Thewell as successfully launching his own e-commerce ventures. workshop proved an ideal opportunity for alumni to benefit from Marco delivered an inspiring presentation in his classic, ener- this innovation in business education.getic style. Focusing on the importance “the age of the customer” It was then onto an exciting update from Hult’s Corporateheld for the future of marketing, his broad firsthand experience Relations team on how CR at Hult can benefit alumni (read morewas evident from the very practical nature of the class, giving the about this on p. 8-9) before heading to dinner at quaint Britishdelegates a wealth of tools they could use in their everyday work, eatery Bumpkin in the heart of Kensington. Alums were also joinedfrom grids to effectively evaluate their value proposition and brand by Hult President Dr. Stephen Hodges, Executive Director of Hulthealth, to formulas to calculate the contribution of marketing to London Rebecca Churchill, and Dean of Graduate Programs attheir organization. Hult London Nawtej Dosanjh. hult.edu/alumni 5

THE GLOBAL ALUMNI SUMMIT 2014—LONDON ALUMNI SUMMIT 2014 ROUND-UP: DAY 2 Brathay Trust leadership & management competition/workshop: Leadership In The Future—Developing Your Competency For Leadership Success. Following on from the previous day’s reflection questionnaire, Working in groups of seven to pass a golf ball along a pipeline alums were grouped off to take part in various activities designed course, or putting together a jigsaw in record time is much tougher to test their skills and capabilities. The purpose of this part of the than it sounds, but it’s safe to say that a lot of fun was had during workshop was for alums to reflect on the behaviors and char- the highly active session—even for a Saturday morning! The com- acteristics needed to become successful leaders, and how they petition element of the workshop ensured everyone got the most could utilize their personal behaviors for maximum success in the out of the session, with the winning group to be announced at the workplace. gala dinner in the evening.6

London campus visit THE GLOBAL ALUMNI SUMMIT 2014—LONDONAfter an intense morning, alums were taken to Hult House for a trip With the sun shining over the capital and the formal summitdown memory lane. For some, it brought back memories of their time events wrapped up, it was time for alums to enjoy the rest of theirthere, while those who had studied at our other campuses had the day exploring London, before heading to the evening’s cocktailchance to see what makes the London campus such a popular Hult reception and gala dinner.destination. During the visit, Chief Operating Officer Chris Holmesgave a presentation on the exciting developments across all Hult The evening celebrationscampuses, while Career Services Director Paula Quinton-Jonesupdated alums on the fantastic efforts of Hult Career Services. Another purpose of gathering everyone at the annual summit is to have a great time, in great company! Suited, booted, and looking ever so glamorous, the alums arrived for the cocktail reception ahead of the evening’s gala dinner and post-summit parties. With a welcome speech from Shareena Hatta, Global Director of Alumni, to kick things off, Chief Academic Officer Mukul Kumar thanked the alums for their dedication and efforts to keep the Hult Alumni spirit well and truly alive. Sitting down to dinner, it was fantastic to see old and new friends discussing their achievements since graduating from Hult, and chatting with the faculty—a surprise visit from Mike Grandinetti, Professor of Entrepreneurship, Innovation, Management, and Marketing at Hult, had camera-shy alums pos- ing for pictures in no time! As the evening continued onto various after parties organized by alums, it was a great end to an intense but extremely successful summit. So, here’s hoping we see you at the next one! hult.edu/alumni 7

CORPORATE RELATIONS UPDATE HULT CORPORATE RELATIONS HAPPENINGS Henkel attended the London event, and Hult is now on their list Clarissa Taveras, Director of Corporate Relations, welcomes Shanghai Alumni Julien Gregis, Aaron Howell, and Cynthia Lin share of preferred schools that they hire graduates from. Marissa Hurtado from Apple at the San Francisco campus. the top three things they wish they had known before graduation. Read about our Corporate Relations team’s The CR team is constantly working to The CR team is extremely grateful for all latest projects, and find out how you can win a trip to the Hult Prize final in New increase the number of touchpoints Hult the support the alumni offered during these York by signing up to the Talent Solutions Ambassador Program! students have with employers worldwide. events. They were delighted to welcome Did you know that over the past Hult’s corporate network now spans more a number of alumni who represented their 20 months, an average of 170 new employers have joined Hult’s corporate than 2,200 companies in over 60 markets, companies, including Google, Accenture, partner network every week? and thanks to the CR team’s efforts, over State Street Bank, KPMG, etc., but also The Corporate Relations (CR) team’s goal is to continue expanding Hult’s corporate 6,000 unique student-employer connections alumni who joined as participants and were network globally, and to keep sourcing opportunities for Hult students and alumni. have been established via industry insight currently looking for a job, or interested in Organized by region (North America, Latin America, Europe, Middle East & Africa, panels and keynote speaker events. In addi- leveraging the many networking opportuni- South Asia, and East Asia), each team is localizing the department’s global strategy, tion to this, over 7,000 new contact points ties these events offer. organized around three core pillars: have been established during campus • E mployer integration into the curriculum— through Action Projects, the Hult Impact Career Open Houses. We decided to find We were very impressed by Hult students— challenge, and corporate support in the out more about these touchpoints, and how they were definitely of a high caliber, and new MBA curriculum. alumni can benefit by getting involved. from diversified backgrounds. We found • Employer integration on campus—through Career Open House events them to be passionate, interested, and career-related events, Career Open switched on, and that’s exactly the type of Houses, and the Hult Prize. In April this year, the CR team, supported profile Unilever is looking for. by the Career Services and Student • Talent Solutions—a corporate Services teams, rolled out Hult’s first-ever Yelda Arslan, Leadership Development GCC, profile-matching service bringing targeted global Career Open House anchor events Unilever job opportunities to students and alumni. across the five international campuses. As a Hult graduate, it was truly gratifying These events were designed to help our to be able to motivate students and students and alumni expand their network of corporate and alumni contacts. Alumni reinforce to them the idea of working could also join a range of career workshops, toward their dreams. I felt honored to roundtable discussions, and employer represent Google at such a professional presentations. Over 250 companies, from event organized by Hult, which gathered Fortune 500s to SMEs and global start-ups, top companies in a high-level arena. participated in these events. Maria Jose Garay, MBA Class of 2011, Senior Account Manager, Google Mexico8

CORPORATE RELATIONS UPDATEA selection of Career Open House By the end of the summer, you will receive • A chapter competition will also rewardparticipating companies login details for the Hult Career Point, giving the best contributing chapters (highest you access to the jobs board and allowing number of job offers from all ambassadors you to apply for positions online. within the same chapter). The best six regional chapters will receive USD1,000Talent Solutions: Hult’s exclusive 2. Talent Solutions Ambassador to organize an event with the supportexecutive search service Program—share job opportunities with of Corporate Relations, and will also be Hult’s CR team and win a trip to the Hult recognized as platinum chapters duringInstead of sending our entire student body’s Prize final in New York! the next alumni summit by the president ofrésumé book to a company, Hult is proac- Graduation for the Class of 2014 is right the school.tively reaching out to companies. The goal around the corner, and the global CR teamis to understand companies’ hiring needs, is working extensively to help students The Ambassador program runs all yearand to compile and refer a list of matching secure a position through the Talent long, with three major milestones. Thecandidates from the database of Hult alumni Solutions initiative. Alumni also have the first milestone ends August 31st, 2014,and current students. Since the beginning opportunity to support the program by and will decide who will be going to Newof the year, 94% of the résumés in the becoming Talent Solutions Ambassadors, York for the Hult Prize final, and whichdatabase have been matched with at least and being rewarded for helping students chapter wins the additional budget.one employer, and 54% of those have been find a job. The Corporate Relations teaminvited for at least one interview. Because welcomes any job opportunities that would If you have any questions about Talentof this tailored approach, Hult’s exclusive match a business graduate—whether you Solutions or need more information, pleaseheadhunting practice offers a much higher have a specific opening within your com- contact: [email protected] rate than traditional recruitment pany, or you just want to receive targetedfirms. profiles from our talent pool. Contact the regional heads of Corporate Relations at:Two simple ways alumni can benefit from Two ways to share a job opportunityTalent Solutions: with CR: West U.S. Marjan Mohsenin [email protected]. Alumni can join Hult's talent pool and • Via the web page: hult.edu/post-a-jobaccess job opportunities across the world East U.S. Peter RussellWhether you are currently looking for a job • Via an email to your Corporate Relations [email protected] just interested in receiving new career contact in your regionopportunities, we encourage you to join South U.S. & Latin Americathe Talent Solutions pool of candidates. If Ambassadors get rewarded for each job Clarissa Taverasyou would like to do so, please send your offer they bring in and more:résumé to: [email protected]. [email protected] CR team has made it very easy to adapt • If your opportunity leads to a job offer foryour current résumé to the Hult template; a student or alumnus, you will receive a Europe Alethea Siboisjust request your Hult résumé style package reward of USD300. [email protected] emailing: [email protected]. Jonas Pizer • A regional competition will also recognize [email protected] the best ambassadors (highest number Josh Franklin of job offers to students) from each of [email protected] the six CR regions. The six best regional ambassadors will be invited to attend the Hult Prize final during the Clinton Global MENA Huseyn Charif Initiative in New York on September 23rd, [email protected] 2014, and will be recognized as platinum alumni during the next alumni summit by South Asia Kabir Joshi the president of the school. [email protected] East Asia Jean de Villeneuve [email protected] hult.edu/alumni 9

HULT UPDATES HULT HITS THE HEADLINES New horizons: Hult agrees strategic alliance with Hult professors in the press Ashridge Business School This month, we focus on Dr. Olaf In the latest of exciting developments at Hult, the school has Groth, Professor of Strategy agreed to a strategic alliance with Ashridge Business School, and Economics, Management which will ultimately see the two organizations merge their and Innovation, who recently activities. had two pieces published in the Financial Times and Harvard Established in 1959, U.K.-based Ashridge is a leading business Business Review, the second school for executives with an international reputation for leadership of which was written together development. Every year, the school works with over 6,000 man- with fellow Hult professors Mark agers from 850 organizations in 60 countries. Ashridge is currently Esposito, Professor of Global ranked #16 in the world for custom executive education by the Economics and Corporate Social Financial Times, and is accredited by AMBA, EQUIS, and AACSB. Responsibility, and Terence Tse, who also taught Managerial Economics at Hult. We take a look at what they have to say about Although this will be a merger of activities, Ashridge and arrogant MBAs and professors as movie directors. Hult will initially remain separate entities, with their own brands, programs, and management. However, from day one the two Business School Professors Should Be Like Movie Directors organizations will cooperate on various initiatives, and over time Harvard Business Review their activities will be closely integrated. By Olaf Groth, Mark Esposito, and Terence Tse With this alliance, Hult can create one of the world’s greatest business schools by bringing together Ashridge’s expertise in In this blog Olaf, Mark, and Terence argue that a business school research and executive education, and Hult’s global reach and professor’s role must shift to meet the changing educational needs scale in degree programs. By combining Hult’s ability to innovate of business today. In today’s increasingly digitized world, b-school with Ashridge’s deep connections with corporations, we can offer professors must think beyond their traditional teaching methods both students and employers the most up-to-date and relevant such as presentations, videos, case studies, and quizzes. Instead, research and education. professors must “build immersive landscapes,” “script and direct large-scale complex simulations,” and “optimize students’ own The foreseeable investments to come out of this alliance are as wisdom by coaching teams.” Discover how professors should be follows: more like movie directors at: http://goo.gl/Z3oj5l • Degree programs: Expanding the combined range of under- Arrogant MBA Students Are Products Of Role Modelling graduate and graduate programs, including new online offerings. Financial Times • E xecutive and organization development: Expand Ashridge’s By Olaf Groth highly ranked executive education capability to serve corporate clients all around the world. “Are MBAs really arrogant?” In this article, Olaf Groth explores this criticism of b-school graduates and argues that in today’s complex • Research: Build on Ashridge’s research capability, with particular and interconnected world, more collaborative and culturally emphasis on insights relevant to the needs of corporate execu- sensitive approaches to decision-making are required. These new tives, and the effectiveness of management education. approaches require new forms of training—business schools must therefore help students develop the soft skills and cross-discipli- Read more about this exciting alliance in our FAQs section here: nary thinking required to deal with increasingly complex business http://goo.gl/Eyj9At challenges. Read more about why MBA arrogance may become a thing of the past at: http://goo.gl/cLlbqU10

STUDENT AND ALUMNI UPDATESHULTIAN NEWSBBA team shows winning entrepreneurial flair Starting up in PortugalA team of six Hult undergraduate students scored high praise at Our Portugal Chapter recently held a spotlight event in Lisbonthe prestigious FLUX event, held recently at Lancaster University. with João Vasconcelos, Executive Director at Startup Lisboa,The team, comprising Capucine Morin, Tomi Blanchard, Joakim and for this issue we share an excerpt of the interview the ChapterViland, Nicolas Artunduaga, Philippe Shali, and Donata Haque held with him. As a former advisor to the Portuguese PrimeBernutz, were only three percent off coming first, and were highly Minister, founder of several companies, and now head of Lisbon’scommended for their innovative solution to a business case based leading business incubator and accelerator, João Vasconcelos ison a damaged bridge in the center of Lancaster. The students well placed to share his insights into Portugal’s thriving entrepre-had to come up with a strategy to reduce traffic congestion, neurial scene.boost the local economy, and prevent further flooding—offeringthem the chance to tackle real-world problems and test skills Recently, the traditional corporate career path has been losingnecessary to succeed in the workplace. Dr. Melissa Willby, Dean of appeal amongst MBAs, but entrepreneurship is gaining trac-Undergraduate Programs at Hult, said: “I am so proud of our team tion. To what extent do risk and opportunity cost balance out?and would like to congratulate them on showcasing their entrepre- There is a whole generation that has discovered the risks associ-neurial skills at this level. It is especially rewarding to see practical ated with working for major corporations are very similar to thoseapplication of these skills, really demonstrating the employability associated with running your own start-up—the 2008 crisis madeof our students. Their standing in the competition and feedback that crystal clear. This generation’s role models are people likereceived from the judges really does go to show that our Bachelor Steve Jobs or Mark Zuckerberg, and many people at least wantof Business Administration provides an exceptional student to try and become entrepreneurs—and for sure some will beexperience, and a competitive edge when starting your career.” successful.We would also like to extend our congratulations to the team! Readmore at: http://goo.gl/Qul3KU What are the competitive advantages that Lisbon has to offer entrepreneurs looking for a place to set up? The most popular are the low costs of living, and costs associated with setting up a company compared to other Western capitals; the low salaries and quality of the labor; and the geographical location and mixture of African, Brazilian, and European culture. The Hult Prize is the largest student platform for social good. What is your opinion on this kind of avenue for entrepreneurs? I believe it is fundamental. In Portugal, social entrepreneurship is still associated with charities and non-profits, and depends on donations and government subsidies. I find that a huge miscon- ception: there are many companies with a social purpose that are profitable and generate millions in revenue. My opinion is that policies should be created to promote social entrepreneurship, with possible tax benefits for those organizations. Read more about Startup Lisboa at: startuplisboa.com hult.edu/alumni 11

ALUMNI SPOTLIGHT THE SWEET SMELL OF SUCCESS Eleni Magkli, Class of 2013, tells us how her Executive MBA helped her make the transition from the energy/manufacturing sector to the fragrance industry. After three years in various management roles at Wärtsilä, Eleni Magkli decided this year to make the move into the fragrance industry. Eleni tells us more about her new role as Director of Global PMO and Global Engineering for Fragrances at Givaudan in Geneva, Switzerland. How did you make the transition from the energy/manufactur- ing industry to the fragrance industry? A year ago, I was at a pivotal stage in my life. I was about to finish my EMBA with Hult and was looking into how I could capitalize on this investment and advance my career. Having spent more than four years working in the energy/manufacturing industry, I realized that I needed to take up a new challenge that would support me in my objectives. I was initially presented with the opportunity to move into the APAC region and help support my company meet its growth expectations over the coming years. However, that did not stop me from looking at general options outside my existing envi- ronment and that’s when I came across my current opportunity. At that point, the key question I was asking myself was how to best capitalize on the opportunities available to me after success- fully finalizing my EMBA. I have to admit that I was not explicitly looking into the fragrance industry but it has always been an indus- try that appealed to me. My personal network was of great help in allowing me to make this transition. It was key for me to gain a better understanding of the fragrance business and see how well it suited my needs and objectives. My final decision to move into the fragrance industry was based on the opportunities for growth and the knowledge that I would accumulate over the coming years. The transition was difficult but it just takes character and an understanding that in order to be successful in a new environment you have to focus on your core strengths and make adjustments to some of the cultures and behaviors that are embedded in your current working style.12

How did your EMBA help you make this transition? ALUMNI SPOTLIGHT The EMBA was clearly a key success factor for me since I was then equipped with the knowledge and wider understanding of in order to be able to enter different industries. You have to be how other industries operate. Aside from the title of the degree consistent with your strategy in terms of where you want to go and itself, it also gave me the tools to be able to show up in interviews approach the relevant people. Another trend that nowadays can and get what I want. Most importantly, it allowed me to significantly give you a competitive edge is to be “flexagile.” Change manage- increase my level of confidence when getting out of my “comfort ment is more and more embedded in our working environment and zone.” Studying for an EMBA with a full-time job on the side is you have to master this skill as much as possible. a challenge that pushes you to your limits, and this experience supported me a lot when deciding to make such a challenging Companies are looking for people that can add value in differ- transition. ent ways and you have to know how to achieve this in the specific industry you want to move into. Never show up unprepared for What advice would you offer alumni looking to change even the smallest of events, and don’t lose your focus on where industry? you want to go. One last piece of advice I always give to many Changing industry is never as easy a process as one might think. people that ask me this question: you have to make sure that the The best way to manage such a transition is to have a plan in place industry you want to enter fits with your values—if it does not you and clear milestones on what you need to achieve during the first will find it much harder to adapt if you are successful. three months in a new business in order to gain respect and know- how from your colleagues. “Companies are looking for people that can add value in different ways and you Accepting that you are going to be in a new environment have to know how to achieve this in the with new colleagues, and trying to capture new information in a specific industry you want to move into. short period of time to become operational, is never going to be Never show up unprepared for even the easy. You have to be mentally and physically ready. You have to smallest of events, and don’t lose your approach the right people with something that would bring value focus on where you want to go.” to their business. I usually say the rule of 85/15 is very valuable— when you talk to someone that you find interesting, it should be More about Eleni Magkli 85 percent about them and 15 percent about yourself. You have to have a 30-second elevator speech ready to drop at any time to • S tarted out in the energy/manufacturing sector, working in anybody and not be afraid to hear “no”. If you don’t hear “no” often a range of high-profile management roles, before making enough from different people then you are doing something wrong. the transition to the fragrance industry. Learn to be an expert in one field but also remain a generalist • C ompleted her EMBA at Hult London, rotating to the Dubai“The transition was difficult but it just and Boston campuses.takes character and an understanding • C urrently Director of Global PMO and Global Engineering for Fragrances at Givaudan.that in order to be successful in a newenvironment you have to focus on yourcore strengths and make adjustmentsto some of the cultures and behaviorsthat are embedded in your currentworking style.” hult.edu/alumni 13

ALUMNI SPOTLIGHTMAKING MOVES, MANAGING PEOPLECarlo Viray, Class of 2013, tells us how his Executive MBA helped him to successfullyscale the management ladder. Fun times at Hult. You have extensive experience in a range of management roles at Sony; do you have any management tips for young With extensive global management experience in consumer managers just starting out? products, Carlo tells us more about his role at Sony, as General During my time at Hult, there was always a constant reminder that Manager for Business Information Solutions in Europe. each one of us is special. With this mindset, we were encouraged to explore our core strengths and develop these to differentiate Why did you decide to pursue an EMBA at that particular ourselves from the others. My advice to aspiring managers would stage of your career? be to thoroughly enjoy the work you do. Know what you like After being in a company for a number of years, you are constantly doing, join a company where your values are aligned, and where looking for challenges. Middle management position, while a good almost all of its products or services mean something to you—this level to be in for my age group and at this stage in my career, is will make a huge difference to your working life. It is important to also a tricky position to be in. It is a level where others are com- always strive to be the best in whatever you do—know your area fortable with what they have achieved so far, or one where they’re well, and never stop learning about different cultures. It pays to striving to move up the ladder of an organization—almost like the know how other nationalities think, behave, and make use of their tipping point of whether to continue to be ambitious, or to remain money and time. Clichéd as it may sound, but I can honestly say within your comfort zone. In order to move forward and constantly that I enjoy my work too much to even notice the passing of time! be challenged, it’s important to equip yourself with the necessary knowledge. Working in the electronics industry, where there is a lot Shanghai class: Leadership in the Global Village. of innovation and new competitors everywhere, I was craving to learn new techniques to improve Sony’s connection with custom- ers, and help ensure its leading market position. I found the soft skills taught during the EMBA program, particularly leadership and management, to be the most useful for me.14

ALUMNI SPOTLIGHTEnjoying the views in San Francisco.“In order to move forward and rotated to almost all campuses at Hult, building up my international contacts and learning about new cultures that I was previouslyconstantly be challenged, it’s important unfamiliar with. As a manager, it’s your job to identify the best qualities in people, so befriend people you work with, regardlessto equip yourself with the necessary of level. For those gradually working their way up, never burn any bridges—a happy attitude is undoubtedly the key to careerknowledge.” success, and beyond. What advice would you offer alumni looking to move up the More about Carlo Viray management chain at a large company like Sony? I was promoted from the position of Senior Manager of Process • W orked and studied across the globe, in Philippines, and Systems to General Manager of Business Solutions for Singapore, and Germany, among other countries. Europe, while studying at Hult. I manage a bigger team now, consisting of ten people located across Europe and India, working • S tarted at Sony in Singapore, in 1995, working his way up to with cross-functional teams in the U.S. and Japan. So, from top management roles. personal experience, I would say be brave. Challenge yourself every year and never stop acquiring knowledge. Another vital • C ompleted his EMBA at Hult London, rotating to Dubai, element of moving up in any industry is to network as much as you Shanghai, and San Francisco. can. I made sure that I regularly networked with other cohorts and • C urrently General Manager at Sony for Business Information Solutions in Europe. hult.edu/alumni 15

ALUMNI BENEFITS BENEFIT LONG AFTER GRADUATION Make the most of your Hult network via Hult’s online alumni platforms, learn more about happenings in the alumni community, and refresh your skills and knowledge all thanks to the range of benefits available to Hult alumni members. Build your Hult network Keep up to date with the latest Hult happenings Stay in touch with old classmates or get to know graduates from Make sure to keep an eye out for the latest information on Hult and other years and programs with the Hult Alumni LinkedIn group and the Alumni Association in your inbox and letterbox. Our monthly Hult Connect App. e-newsletter is packed with alumni news, photos from past alumni events, details of upcoming events, and, of course, happenings LinkedIn at the school. Once a quarter, you will also receive our Alumni This exclusive online forum allows you to network with fellow Magazine in digital and print form (you’re reading it right now!). The alumni and leverage the wealth of contacts (some 11,000, to magazine offers a more in-depth look at all things Hult—highlights be precise) the Alumni Association has to offer. Only open to include alumni spotlight interviews, features, and articles from fac- approved Hult alumni members, you can use the group to connect ulty. Remember to update your contact details on the Hult alumni with fellow alums, post job openings, and share business news. webpage in order to make sure that you receive these Hult manages this group, so you will also see official announce- great updates. ments and invitations to events on this platform. Heading back to the classroom with Hult Connect app free electives for life This free iPhone/iPad and Android app helps you locate fellow alumni in your corner of the world—whether in your home town, With free electives for life, alumni can head back to any Hult traveling on business, or moving to a new city, this is a great way campus to explore the latest business trends, or brush up on to connect with fellow alums. The app also helps you stay up-to- some firm business school favorites. Electives are free of charge, date with the latest news from campus or alumni events held bar a small fee for course materials, and this year we have seen across the world. Download the app today! record numbers of both electives available (over 100) and alumni heading back to campus (around 200). This year, alumni can also Android: choose to take electives at Hult in New York. Electives on offer are Download from Google Play announced in the Spring of each year and registration takes place shortly thereafter. Make sure you receive all the latest information iOS: on electives by updating your details at: hult.edu/alumni Download from the Apple App Store16

ALUMNI BENEFITSSome of the 100-plus electives offered in What our campus staff have to saySummer 2014 “Very impressive—we will certainly Boston do our best to make the alumni feel • Customer Relationship Marketing welcome.” • International Negotiations • Social Networks in Organizations Robert Chater, Executive Director of Hult Dubai • S takeholder Engagement and Strategic “Thanks, this is such a nice program for Communication alumni to take advantage of!” San Francisco Thomas Hall, Executive Director of Hult Boston • Supply Chain and Logistics Management • Mergers and Acquisitions What our alumni have to say • Digital Marketing and Social Media • Adding Value Through Sustainability “This course was amazing, Professor Cari is wonderful. I loved her class.” London • Global Trading Seminar Cecilia Gutierrez, MBA Class of 2013, on Professor Cari • A pplied Business Modeling and Prediction Guittard’s Women in Leadership elective • Strategic Brand Management • B usiness Analytics for Managerial “The course was excellent and I was happy to be part of it. I am looking Decision-Making forward to taking more electives over the coming years. Thank you Hult, for Dubai giving us this wonderful opportunity • Leadership in Emerging Markets to be engaged even after graduation.” • Global Political Economy • Entrepreneurship Omer Irfan Ahmed, MBA Class of 2013, on Professor Daniel • Project Management Weingrod’s Digital Marketing and Social Media elective Shanghai • Crisis Communications & Crisis Management • Doing Business in China • Change Management • Scenario Planning New York • Leadership in the Global Village • Implementing Global Strategies • Modern Investment Banking • New Product Development hult.edu/alumni 17

ADVICE TO THE GRADUATING CLASS FROM ONE HULTIAN TO ANOTHER Graduating is both exciting and nerve-wracking—the future holds so much promise, yet is also full of the unknown. To help the Hult Class of 2014 graduating in August, we asked those in the know to provide their advice on life post-Hult. Read on for our alumni and professors’ top tips. The MBA is not just a diploma that will I am with you every step of the way. I walk Respect the people you meet and seek to help you acquire better positions but also with you and believe in you. understand them and to build enduring an experience that you live. Make the most Graduate with pride and stand proud as relationships. This takes time and effort, of it—your classmates, and all the people we are proud of you. Stay in touch. Stay but it makes the day-to-day of work so you meet, will be your greatest source of strong. Do something. much more rewarding. In the end, nothing learning and assets for the future. is as important as maintaining your own David James, Professor of Marketing personal integrity, so have a clear set of Laurent Normand, MBA Class of 2010 personal values which you have explored Strive to be a successful person first, and a and examined. Never forget what I shared with you: If you business person second. Pursue your true don’t know where you are going, any road purpose, live your values, respect all people, Roger Delves, Professor of Leadership and will take you there, just figure out your and never stop learning. Remember, that Teambuilding strategy. You may not be the best at what real success is always being able to look in you do but, most importantly, be the only the mirror and be happy with the person My experiences during my military career in one who does what you do in the world you see reflected there. Bosnia, the Gulf, and Northern Ireland, were (remember the Grateful Dead!). an important part of my life, and shaped me Joanne Lawrence, Professor of Corporate into the person I am. Let me list them: Marco Protano, Professor of Marketing Responsibility/Social Innovation and Strategy 1. Be happy with what you do for a living. Get out of your comfort zone. If you are unhappy with your work, stop Remember you are a genius. doing it. For your own sake, do something Never let anyone say you’re not. Richa Mittal, Master of International else. Think about the financial rewards as Business Class of 2013 a bonus, something that may happen down Make your dreams reality. the line, then, amazingly, it happens. They are yours to achieve. Network. Network. Network. 2. Understand yourself. Some of the wisest Follow your heart. Krista Van Leemput, Master of International people I have ever met are the ones who Every beat takes you to your goal. Business Class of 2013 know what they don’t know, and aren’t afraid to ask. Realize you don’t have every You know you are the best. Most of us find that our careers take answer under the sun, despite your shiny So do I! unexpected turns and rarely go as we plan, new MBA! so be prepared for change and embrace If anyone tells you, you can’t, it. Have a destination in mind but enjoy 3. Finally, keep practicing your soft skills—I tell them you can. the journey and all the challenges it brings. can’t emphasize this enough! You can have You control your destiny.18

ADVICE TO THE GRADUATING CLASSall these groundbreaking ideas that are my favorite quotes that I shared in class, by My advice: get involved. You never knowgoing to change the world for the better, but Eunice Schriver, a fearless female leader what skill can be developed by accident.if you can’t stand up and speak to a group, generations ahead of her time: “Now you Learn unconventionally!influence a meeting, or present an idea well, have a job to do. Go and do it and do it Laura Reed, Master of Internationalyou are going to find getting your ideas out well. Finish it properly. And when it’s over, Business Class of 2013there that much harder. then move on.” The key here is in finishing something properly. Often, we are so eager Listen rather than talk; focus onChris Kinsville-Heyne, Professor of to jump to the next thing, we never give value creation rather than on leavingLeadership ourselves time to stop and reflect. Give impressions; and use solid evidence rather yourself some time, post-graduation, to than personal beliefs.Remember The Core Four, and build properly reflect and absorb all that you’ve Dr. Daniel Deneffe, Professor of Strategystrength and resiliency in the following four accomplished during your time at Hult. I and Managerial Economicsareas: Intellectual Capital, Physical Self, hope in this self-reflection you will findMental and Psychological Resiliency, and gratitude for all that you’ve learned, and Don’t be afraid to strike out on your own.Your Passion. Think of it as your personal the massive social capital that is now yours Bentley Varghese, MBA Class of 2011leadership bank account—you must pay to activate as you pursue your passions.attention to each area and build capacityin equal measure to prevent burnout. I Cari Guittard, Professor of Internationalwould also invite you to remember one of Negotiations and Women’s Leadership hult.edu/alumni 19

Accreditations & rankings Boston | San Francisco | London | Dubai | Shanghai | New YorkHult International Business School is hult.edu/alumniranked 59th in the world by The Economist(2013). The Economist also ranks Hult 1stfor diversity of industries recruitinggraduates and 5th for Percentage Increaseon Pre-MBA Salary.Hult International Business School is ranked61st in the world by the Financial Times(2014). Hult also ranks in the Financial TimesTop 5 for International Business andInternational Experience.Hult International Business School’sworldwide operations are accredited bythe New England Association of Schoolsand Colleges (NEASC).Hult International Business School’s MBAprogram is accredited by the Associationof MBAs (AMBA).Hult International Business School isaccredited by the British AccreditationCouncil for Independent Further andHigher Education.The Americas Asia PacificBoston 1 Education Street Shanghai 4F, 666 Fuzhou RoadCambridge, MA 02141, U.S. Jinling Haixin BuildingTel: +1 617 746 1990 Shanghai, China 200001 Tel: +852 2111 2399San Francisco 1355 Sansome StreetSan Francisco, CA 94111, U.S. Hong Kong 2301 Tower TwoTel: +1 415 869 2900 Times Square, Hong Kong Tel: +852 2111 2399Miami 3390 Mary StreetSuite 250, Coconut Grove EuropeMiami, FL 33133, U.S. London 37-38 John StreetTel: +1 305 648 9746 London WC1N 2AT, U.K. Tel: +44 207 341 8555Middle East & AfricaDubai Internet City Lucerne Haldenstrasse 4P.O. Box 502988 Lucerne, 6006, SwitzerlandDubai, U.A.E. Tel: +41 41 417 45 75Tel: +971 4 427 [email protected]