GROUP-4-FINAL PPT FOR TOMORROW

THRIFT SHOPPING MARKETING AND CONSUMER’S PURCHASING DECISION TOWARDS SECOND-HAND RETAIL PRODUCTS IN NEW NORMAL PAULINE NHEDYB.ALANO TRISHAMAE C.BAYAN MA.ISABEL ANGELA D.DALIN ANGELAAMOR J.JIMENEZ ANGELIE SALCEDO

Statement of the Problem 1: What is the demographic profile and socio-economic status of the participants? Majority of participants in the Lyceum of the Philippines University – Cavite were 4th year female students between the ages of 22 and 23.

Statement of the Problem 2: 2.What factors FINDINGS CONCLUSION RECOMMENDATION affects the consumer Participants' The participants Consumers may assessment on agree that their check both the perception in buying second- second-hand hand products in consumer men and productsin terms terms oflifestyle perception women’s section affects in relation which would not of: are more on to trends, limit themselves utilizing their fashionable. to one gender’s 2.1 Lifestyles clothing section. resources.

PROBLEM FINDINGS CONCLUSION RECOMMENDATION 2.What factors The results The Thrift shops affects the shows that participants may also consumer students tend to perception in like to have a buy used considering second-hand wide range of products since selling known productsin terms different brands there is a wide when buying range of brands pre-loved of: clothes in thrift to choose from. branded items like Shein and 2.2 Preferred stores. Brands others.

PROBLEM FINDINGS CONCLUSION RECOMMENDATION 2.What factors Peer influence is The participants Thrift shop affects the effective to are motivated to sellers may focus consumer students of LPU - buy second- on improving perception in Cavite hand products customer second-hand because of other experience. productsin terms people’s of: experience in thrift shopping. 2.3 Peer influence

PROBLEM FINDINGS CONCLUSION RECOMMENDATION 2.What factors The students in The participants Customer affects the LPU - Cavite are uncertain experience is consumer tend to buy with social perception in from online also second-hand thrift shops media influence recommended productsin terms in relation to since consumers because of their idol are uncertain of: customer preference, that social media reviews. influencers or 2.4 Social Media advertisements their idol affects Influence and social media their perception. influencer.

Statement of the Problem 3: 3.What challenges FINDINGS CONCLUSION RECOMMENDATION during pandemic Students buy second-hand The participants Thrift shop sellers affects the product when were uncertain should consider consumer’s buying decisions towards necessary. with how developing frequently they seasonal product second-hand are purchasing products in terms of: second-hand range. products during 3.1 Frequency of buying pandemic compared to before pandemic.

PROBLEM FINDINGS CONCLUSION RECOMMENDATION Many people are The participants 3.What challenges wash and sanitize Thrift shops during pandemic even more their purchased should use sensitive to the affects the environment second-hand safety consumers' buying products before precautions and decisions towards cause by the using especially disinfectants to pandemic. this pandemic. second-hand clothes to products in terms of: protect and ensure that the 3.2 Health and Safety items they sell concerns are sanitary.

PROBLEM FINDINGS CONCLUSION RECOMMENDATION 3.What challenges Students buy The participants For aspiring thrift during pandemic were more likely to shop owners, Second-hand buy second-hand affects the products from e- location must be consumer’s buying products commerce, stores easily found not in decisions towards because any isolated area, where they have or they may create second-hand it is what designs they other social media products in terms of: accounts that can convenient and like and stores 3.3 Convenience in where they are be easily buying easily close to where the accessible. accessible. participants live.

Statement of the Problem 4: 4. What do FINDINGS CONCLUSION RECOMMENDATION consumers The Sellers should considered participants offer discounts agree that they and establish regarding to Students consider buy second- hand products sale days. products that affects their budget according to their consumer their budget. perception and before thrift shopping to know purchasing decisionstowards what they will get second-hand and how many of productsin termsof: it. 4.1Price

PROBLEM FINDINGS CONCLUSION RECOMMENDATION 4.What do Students tend The participants Thrift shop sellers consumers to buy second- were uncertain mayselect which considered hand products whether they regarding to that aregood were concerned items are products that about thequality possible to sell affects their as new. of the second- and which arein consumer hand products. bad condition. perception and purchasing decisions towards second-hand products in terms of: 4.2 Product Quality

PROBLEM FINDINGS CONCLUSION RECOMMENDATION 4. What do Students Theparticipants Sellers mayset consumers consider style as buysecond-hand aside new arrival considered productseach regardingto the factor in productsif the weekto generate products that affects purchasing style looks good their consumer second-hand onthemand how anelement of perception and products. stylishit is since surprise. purchasing decisions towards the style is second-hand unique. products in terms of: 4.3Uniqueness of style

PROBLEM FINDINGS CONCLUSION RECOMMENDATION 4.What do Studentstend to The participants Itemsmust bein consumers becreative when agreethat their good condition considered buying second- and stylish that regarding to hand products purpose in products that buying second- can be affects their products that hand products transformed into consumer theymaymix current fashion. perception and and match with affects their purchasingdecisions perception and towards second- what they hand productsin already have. purchasing terms of: decisions. 4.4 Purpose

Statement of the Problem 5: 5. Is there a FINDINGS CONCLUSION RECOMMENDATION significant relationship 5%level of There isa Potential between significance significant entrepreneurs consumer wherein thenull relationship mayenter the perception and hypothesis is between purchasing rejected and consumer business decisions? perception and consideringthe accepts purchasing concernsof the alternative decision. consumersand hypothesis. grab the opportunityto sell.

THA NK YOU FOR LIS TENING THRIFT SHOPPING MARKETING AND CONSUMER’S PURCHASING DECISION TOWARDS SECOND-HAND RETAIL PRODUCTS IN NEW NORMAL